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《MBA论文写作指导》

本课程是针对MBA、EMBA研究生的论文辅导课程。学员通过观看视频、学习配套教材和完成每一讲之后的测试，可以完整了解学位论文的选题、研究设计、写作等技巧，取得课程合格证书，并在导师指导下顺利完成论文。

本课程针对学生写作能力弱、写作时间难于保证的问题，以浅显易懂的语言、贴近实际的例子，通过简短的在线视频，带领他们一步步完成论文的选题、构思和写作。学员结合配套教材的自学，能较好掌握这门课程的内容，顺利完成论文。该课程还能大幅度减轻论文指导教师的负担，使老师们能集中精力指导论文选题等关键环节，而不必担心其他细节问题。

希望本课程成为MBA学生论文写作的好帮手、成为老师指导论文的好帮手！

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What's inside

Syllabus

MBA论文概述

论文选题

研究方案设计

资料收集与调查

论文结构设计

开题报告

正文写作1：绪论与理论概述

正文写作2：宏观环境与行业分析

正文写作3：发现问题

正文写作4：解决方案设计与实施

语言与规范化

论文答辩

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Provides a complete understanding of MBA thesis writing skills, including topic selection, research design, and writing techniques

Provides a step-by-step guide to completing a thesis, from topic selection to finalizing the document

Suitable for MBA and EMBA students, particularly those with weak writing skills or time constraints

Facilitates effective thesis指導导师ing by enabling them to focus on key aspects such as topic selection

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Reviews summary

Mba thesis writing guidance

《MBA论文写作指导》 is an online course that provides guidance on writing a thesis for MBA and EMBA students. The course uses video lectures,教材, and tests to teach students about the process of selecting a topic, designing research, and writing a thesis. Students who complete the course will receive a certificate and will be better prepared to complete their thesis under the guidance of a mentor.

The course is well-organized and provides clear guidance on writing a thesis.

"nice"

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in 《MBA论文写作指导》 with these activities:

探索写作技巧

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在 YouTube 上寻找有关硕士论文写作技巧的视频教程，以增强您的写作能力。

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在 YouTube 上搜索“硕士论文写作技巧”并浏览结果。
选择一个信誉良好的频道或教育机构的视频教程。
仔细观看教程并记笔记，记录技巧和见解。

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Career center

Learners who complete 《MBA论文写作指导》 will develop knowledge and skills that may be useful to these careers:

Data Scientist

Data Scientists use data to solve business problems and develop innovative solutions. This course may be helpful as it provides a strong foundation in research methods, data analysis, and machine learning. These skills are essential for those seeking a career as a Data Scientist.

See salaries and explore the career path for Data Scientist

Management Consultant

Management Consultants provide advice to businesses on how to improve their operations and performance. This course may be helpful as it provides a strong foundation in research methods, data analysis, and business strategy. These skills are essential for those seeking a career in management consulting.

See salaries and explore the career path for Management Consultant

Strategy Consultant

Strategy Consultants provide advice to businesses on how to improve their performance. This course may be helpful as it provides a strong foundation in research methods, data analysis, and business strategy. These skills are essential for those seeking a career in strategy consulting.

See salaries and explore the career path for Strategy Consultant

Operations Manager

Operations Managers are responsible for planning and executing the day-to-day operations of an organization. This course may be useful in providing a strong foundation in research methods, data analysis, and process improvement. These skills can help aspiring Operations Managers make data-driven decisions based on research and analysis.

See salaries and explore the career path for Operations Manager

Marketing Manager

Marketing Managers are responsible for planning and executing marketing campaigns for their brands. This course may be helpful for someone in this field as it provides a strong foundation in research methods and data analysis. These skills are essential for developing successful marketing campaigns.

See salaries and explore the career path for Marketing Manager

Brand Manager

Brand Managers are responsible for developing and executing marketing strategies for their brands. This course can be useful as it provides a strong foundation in research methods, data analysis, and consumer behavior. These are all skills essential for those seeking a career in brand management.

See salaries and explore the career path for Brand Manager

Equity Research Analyst

Equity Research Analysts analyze companies and industries to make investment recommendations. This course may be useful as it provides a solid foundation in research methods, data analysis, and financial modeling. These skills are essential for success as an Equity Research Analyst.

See salaries and explore the career path for Equity Research Analyst

Product Manager

Product Managers are responsible for managing the development and launch of new products and services. This course may be useful as it provides a strong foundation in research methods, data analysis, and market research. These skills can help aspiring Product Managers develop and launch successful products.

See salaries and explore the career path for Product Manager

Business Analyst

Business Analysts analyze business processes to identify areas for improvement. This course may be useful for those seeking this career path as it provides a strong foundation in research methods, data analysis, and report writing. Additionally, the course covers topics such as business process modeling and optimization.

See salaries and explore the career path for Business Analyst

Investment Banker

Investment Bankers provide financial advice and services to corporations and governments. This course may be helpful as it provides a solid understanding of research methods, data analysis, and financial modeling. These skills are necessary for success in investment banking.

See salaries and explore the career path for Investment Banker

Market Researcher

Market Researchers conduct research to understand consumer behavior and trends. This course may be useful as it provides guidance on research methods and data analysis. These skills are essential for those seeking a career in market research.

See salaries and explore the career path for Market Researcher

Financial Analyst

Financial Analysts gather and analyze financial data. This course may be useful for those seeking this career path as it provides a solid understanding of research methods and data analysis. Additionally, the course covers topics such as financial modeling and valuation, which are essential for Financial Analysts.

See salaries and explore the career path for Financial Analyst

Consultant

Consultants provide advice and guidance to businesses and organizations. This course may be helpful for those seeking a career in consulting as it provides a strong foundation in research methods, data analysis, and report writing.

See salaries and explore the career path for Consultant

Data Analyst

Data Analysts compile and analyze data to identify patterns and trends. This course may be useful because it covers topics such as data collection, analysis, and interpretation. These are all important skills for a Data Analyst.

See salaries and explore the career path for Data Analyst

Research Analyst

A Research Analyst is someone who conducts research, compiles data, and analyzes relevant information for their clients. This course may be useful to someone in this field because it provides guidance on how to write an MBA thesis successfully. Since the role of a Research Analyst heavily involves research, this course can provide a foundation of skills necessary for the role.

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Reading list

We've selected 12 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in 《MBA论文写作指导》.

专业学位硕士论文写作指南

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这是一本实用的MBA论文写作指南，涵盖了选题、研究设计、写作等各个方面。

专业学位硕士论文写作指南（第3版） (Chinese Edition)

Kindle Edition