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Heidi Barker
In the business world today you need tools that can make your job easier and let’s be real, you need tools that work for you to complete your tasks faster. You will see that you can add all of your projects to your marketing calendar from various apps that your organization uses with CoSchedule.You will explore the work you can do with emails, events, and website content with iMessage, Slack, and Gmail within CoSchedule. In this project, you will see how you can use CoSchedule to create a marketing calendar that focuses on a social campaign to keep your projects organized and save you time.
Register for this course and see more details by visiting:
OpenCourser.com/course/usmucr/create
What's inside
Syllabus
Project Overview
In this project, you will explore the work you can do with emails, events, and website content with iMessage, Slack, and Gmail within CoSchedule. Use CoSchedule to create a marketing calendar that focuses on a social campaign to keep your projects organized and save you time.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Tailored for professionals seeking enhanced productivity and efficiency in marketing workflows
Leverages industry standard tools like CoSchedule for hands-on project management
Focuses on social campaign management within a comprehensive marketing calendar
Suitable for beginners seeking an introduction to marketing calendar tools
Delivered by instructors with expertise in the field
May require familiarity with basic marketing principles
Save this course
Save Create a Free Marketing Calendar with CoSchedule to your list so you can find it easily later:
Save
Save
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Create a Free Marketing Calendar with CoSchedule with these
activities:
Create a CoScheduling workflow
Show steps
Practice creating and managing workflows in CoScheduling to gain proficiency.
Browse courses on
Workflow
Show steps
-
Identify a specific marketing campaign or project.
-
Define the steps and tasks involved in the campaign or project.
-
Create a workflow in CoScheduling that automates these steps.
Explore CoScheduling integrations
Show steps
Enhance your understanding of CoScheduling's capabilities by exploring its integrations.
Browse courses on
Marketing Automation
Show steps
-
Review the available integrations for CoScheduling.
-
Select a few integrations that align with your marketing needs.
-
Follow the tutorials or documentation to set up and use the integrations effectively.
Develop a social media content calendar
Show steps
Organize and plan your social media content to align with the course concepts.
Browse courses on
Content Calendar
Show steps
-
Brainstorm and gather ideas for social media posts.
-
Develop a schedule for posting content across various platforms.
-
Create engaging and informative content that resonates with your target audience.
Two other activities
Expand to see all activities and additional details
Show all five activities
Attend a CoScheduling workshop
Show steps
Attend a CoScheduling workshop to enhance your skills in marketing automation.
Browse courses on
Marketing Automation
Show steps
-
Locate and register for a CoScheduling workshop that aligns with your learning goals.
-
Attend the workshop and actively participate in the sessions.
Contribute to the CoScheduling open-source community
Show steps
Gain practical experience and contribute to the marketing automation community.
Browse courses on
Marketing Automation
Show steps
-
Identify an area within the CoScheduling open-source project that interests you.
-
Review the contribution guidelines and codebase.
-
Make a meaningful contribution to the project, such as fixing a bug or adding a new feature.
Create a CoScheduling workflow
Show steps
Practice creating and managing workflows in CoScheduling to gain proficiency.
Browse courses on
Workflow
Show steps
Show steps
Show steps
- Identify a specific marketing campaign or project.
- Define the steps and tasks involved in the campaign or project.
- Create a workflow in CoScheduling that automates these steps.
Explore CoScheduling integrations
Show steps
Enhance your understanding of CoScheduling's capabilities by exploring its integrations.
Browse courses on
Marketing Automation
Show steps
Show steps
Show steps
- Review the available integrations for CoScheduling.
- Select a few integrations that align with your marketing needs.
- Follow the tutorials or documentation to set up and use the integrations effectively.
Develop a social media content calendar
Show steps
Organize and plan your social media content to align with the course concepts.
Browse courses on
Content Calendar
Show steps
Show steps
Show steps
- Brainstorm and gather ideas for social media posts.
- Develop a schedule for posting content across various platforms.
- Create engaging and informative content that resonates with your target audience.
Two other activities
Expand to see all activities and additional details
Show all five activities
Attend a CoScheduling workshop
Show steps
Attend a CoScheduling workshop to enhance your skills in marketing automation.
Browse courses on
Marketing Automation
Show steps
Show steps
Show steps
- Locate and register for a CoScheduling workshop that aligns with your learning goals.
- Attend the workshop and actively participate in the sessions.
Contribute to the CoScheduling open-source community
Show steps
Gain practical experience and contribute to the marketing automation community.
Browse courses on
Marketing Automation
Show steps
Show steps
Show steps
- Identify an area within the CoScheduling open-source project that interests you.
- Review the contribution guidelines and codebase.
- Make a meaningful contribution to the project, such as fixing a bug or adding a new feature.
Career center
Learners who complete Create a Free Marketing Calendar with CoSchedule will develop knowledge and skills
that may be useful to these careers:
Marketing Manager
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing campaigns to promote products or services. This course can help you build a foundation in marketing principles and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to marketing or who want to learn more about how to use CoSchedule.
Marketing Analyst
Marketing Analyst
A Marketing Analyst is responsible for analyzing marketing data to measure the effectiveness of marketing campaigns and make recommendations for improvement. This course can help you build a foundation in marketing analytics and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to marketing analytics or who want to learn more about how to use CoSchedule.
Public relations manager
Public relations manager
A Public Relations Manager is responsible for developing and executing public relations campaigns to promote a company's image. This course can help you build a foundation in public relations and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to public relations or who want to learn more about how to use CoSchedule.
Social Media Manager
Social Media Manager
A Social Media Manager is responsible for creating and executing social media campaigns to promote products or services. This course can help you build a foundation in social media marketing and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to social media marketing or who want to learn more about how to use CoSchedule.
Digital Marketing Manager
Digital Marketing Manager
A Digital Marketing Manager is responsible for developing and executing digital marketing campaigns to promote products or services. This course can help you build a foundation in digital marketing and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to digital marketing or who want to learn more about how to use CoSchedule.
Brand Manager
Brand Manager
A Brand Manager is responsible for developing and executing marketing campaigns to promote a company's brand. This course can help you build a foundation in brand management and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to brand management or who want to learn more about how to use CoSchedule.
Product Marketing Manager
Product Marketing Manager
A Product Marketing Manager is responsible for developing and executing marketing campaigns to promote products. This course can help you build a foundation in product marketing and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to product marketing or who want to learn more about how to use CoSchedule.
Marketing Consultant
Marketing Consultant
A Marketing Consultant provides marketing advice and services to businesses. This course can help you build a foundation in marketing principles and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to marketing consulting or who want to learn more about how to use CoSchedule.
Marketing Communications Manager
Marketing Communications Manager
A Marketing Communications Manager is responsible for developing and executing marketing communications campaigns. This course can help you build a foundation in marketing communications and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to marketing communications or who want to learn more about how to use CoSchedule.
Content Marketing Manager
Content Marketing Manager
A Content Marketing Manager is responsible for creating and executing content marketing campaigns to promote products or services. This course can help you build a foundation in content marketing and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to content marketing or who want to learn more about how to use CoSchedule.
Marketing Research Analyst
Marketing Research Analyst
A Marketing Research Analyst is responsible for conducting marketing research to gather data and insights about customers and markets. This course can help you build a foundation in marketing research and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to marketing research or who want to learn more about how to use CoSchedule.
Marketing Director
Marketing Director
A Marketing Director is responsible for overseeing all marketing activities for a company. This course can help you build a foundation in marketing management and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who aspire to become Marketing Directors.
Chief Marketing Officer (CMO)
Chief Marketing Officer (CMO)
A Chief Marketing Officer (CMO) is responsible for overseeing all marketing activities for a company and ensuring that marketing aligns with the company's overall business goals. This course can help you build a foundation in marketing leadership and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who aspire to become CMOs.
Event Marketing Manager
Event Marketing Manager
An Event Marketing Manager is responsible for planning and executing marketing campaigns for events. This course can help you build a foundation in event marketing and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to event marketing or who want to learn more about how to use CoSchedule.
Marketing Strategist
Marketing Strategist
A Marketing Strategist is responsible for developing and executing marketing strategies to achieve business goals. This course can help you build a foundation in marketing strategy and learn how to use CoSchedule to create a marketing calendar that will keep your projects organized and save you time. This course may be particularly useful for those who are new to marketing strategy or who want to learn more about how to use CoSchedule.
For more career information including salaries, visit:
OpenCourser.com/course/usmucr/create
Reading list
We've selected ten books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Create a Free Marketing Calendar with CoSchedule.
Provides a comprehensive overview of social media marketing. It covers everything from creating a social media strategy to managing your social media accounts.
Provides a framework for building and testing your business ideas. It valuable resource for entrepreneurs who want to learn how to create and launch successful products or services.
Save
Provides a practical guide to getting your first customers. It covers everything from identifying your target market to developing a marketing plan.
Provides a framework for understanding why successful companies often fail to adopt new technologies. It valuable resource for leaders who want to learn how to avoid the innovator's dilemma.
Provides a framework for marketing and selling technology products to mainstream customers. It valuable resource for marketers who want to learn how to reach a wider audience.
Save
Provides a framework for developing and evaluating good strategies. It valuable resource for leaders who want to learn how to make better decisions.
Provides a frank and honest look at the challenges of building a successful business. It valuable resource for entrepreneurs who want to learn how to overcome the obstacles that they will face.
Provides a contrarian view on how to build a successful business. It valuable resource for entrepreneurs who want to think differently about their businesses.
Provides a step-by-step guide to building a successful startup. It valuable resource for entrepreneurs who want to learn how to launch and grow their businesses.
Provides a set of unconventional rules for building a successful business. It valuable resource for entrepreneurs who want to challenge the status quo.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/usmucr/create
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Effort
2 hours
Level
Introductory
Via
Coursera
Institution
Coursera Project Network
Instructor
Heidi Barker
Language
English
Good to know
Tailored for professionals seeking enhanced productivity and efficiency in marketing workflows
Leverages industry standard tools like CoSchedule for hands-on project management
Focuses on social campaign management within a comprehensive marketing calendar
Suitable for beginners seeking an introduction to marketing calendar tools
Delivered by instructors with expertise in the field
May require familiarity with basic marketing principles
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