What is Technology Entrepreneurship and Innovation? from Coursera

What's inside

Syllabus

Specialization & Course Introduction

Module 1: Getting Started

Welcome to Module 1! This module is Getting Started. Entrepreneurs and innovators have a very specific mindset and processes they use to approach their work. Thinking like an entrepreneur is your first step to creating valuable solutions. In this module, you’ll learn about the processes that entrepreneurs use, the work that they do, and look at their specific ventures and stories. There are 7 C’s of technology entrepreneurship. You’ll learn about them briefly in this module and dig deeper into the first 2 of them in future readings. These 7 C’s set the stage for innovation, which is a process that harnesses specific ways of thinking, methods, and skills. In this module, you will learn to interpret the ASU technology methodology as you develop your understanding of entrepreneurship and innovation and the steps to design an innovative product.

Module 2: REAL Technology Innovation

Welcome to Module 2! This module is REAL Technology Innovation. Being able to identify opportunities for REAL technology innovation in your personal and professional domain of experience is an important step forward in the skills and mindset of an entrepreneur. To do so, you need to understand the nature of innovative work, the steps innovators take when looking at opportunities, and how innovative companies work. In this module, you will look at the differences between traditional work and entrepreneurship. In doing so, you will identify the steps in REAL opportunity innovations and how innovation companies use them.

Module 3: The ASU Vision for Entrepreneurship and Innovation

Welcome to Module 3! This module is The ASU Vision for Entrepreneurship and Innovation. Successful innovators are able to develop opportunities for technology commercialization by leveraging entrepreneurial mindset, methods, and metrics. ASU is known for its innovative approach to everything, including education. Learning the ASU mindset for entrepreneurship can help you to develop opportunities for your own work. In this module, you will work to understand the entrepreneurial mindset and how it is evidenced and used in innovative ventures.

Module 4: How Will You Change the World?

Welcome to Module 4! This module is How Will You Change the World? How will you change the world? That may feel like a big and heavy question. However, it’s at the heart of every innovation. Changing the world does not mean a grand sweeping change felt by many. It can be a small change that improves the lives and work of those around you. No matter what your goal is, it is the change that matters, not the product. The product you build is a natural outgrowth from understanding your customers, their pain points, and what you can do to create a better experience for them. As you begin to think like an entrepreneur, you will be able to predict how you will apply the ASU technology entrepreneurship methodology and mindset. In this module, you examine the steps of the entrepreneurship methodology and how it is used in innovative ventures.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Explores the basics of technology innovation, including what it is, how it works, and the underlying mindset you will need to be successful

Taught by Brent Sebold, an instructor recognized for their work in technology innovation

Suitable for learners who are looking to develop an entrepreneurial mindset and become technology innovators

Provides a strong foundation for understanding the principles of technology innovation

Examines the steps in REAL opportunity innovations and how innovation companies use them

Explores the ASU Vision for Entrepreneurship and Innovation, which can help learners develop opportunities for their own work

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in What is Technology Entrepreneurship and Innovation? with these activities:

Brush up on Problem-Solving Techniques

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Strengthen your problem-solving skills to better identify and solve technology innovation challenges.

Browse courses on Problem-Solving

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Review problem-solving frameworks, such as the Design Thinking process
Practice solving puzzles and brain teasers

Organize and Review Course Materials

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Enhance your understanding of the course materials by organizing and reviewing them regularly.

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Gather all course materials, including notes, slides, and assignments
Organize the materials into a logical structure
Review the materials regularly to reinforce your learning

Practice Identifying Innovative Ideas

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Prepare yourself for identifying opportunities for technology innovation by practicing identifying innovative ideas in your daily experiences.

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Take notes of ideas that come to your mind throughout the day
Discuss potential innovations with friends, family, and colleagues
Read articles and watch videos about innovation

Two other activities

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Join Study Groups

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Collaborate with other students to deepen your understanding of the course materials.

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Find a study group or create your own
Meet regularly to discuss the course content, solve problems, and share ideas
Provide feedback and support to your fellow group members

Explore Innovation Case Studies

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Learn from the successes and failures of others by exploring in-depth case studies of technology innovations.

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Search for case studies of successful technology innovations
Analyze the case studies, identifying the key factors that contributed to their success
Apply the lessons learned to your own innovation efforts

Career center

Learners who complete What is Technology Entrepreneurship and Innovation? will develop knowledge and skills that may be useful to these careers:

Technology Innovation Manager

Technology Innovation Managers lead teams in the development of new technologies and products. This course will help you build a strong foundation in the basics of technology innovation, including the underlying mindset and processes you'll need to be successful in this role. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to design innovative products. This course will also help you develop the entrepreneurial mindset and skills you need to identify opportunities for REAL technology innovation and change the world through your work.

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Technology Entrepreneur

Technology Entrepreneurs are responsible for starting and running their own technology companies. This course will help you develop the skills and knowledge you need to be a successful Technology Entrepreneur. You'll learn about the basics of technology innovation, the entrepreneurial mindset, and the steps involved in designing and launching a new technology product or service. This course will also help you develop the network and resources you need to succeed as a Technology Entrepreneur.

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Product Manager

Product Managers are responsible for the development and launch of new products. This course will help you build a strong foundation in the basics of product management, including the product development process and the customer-centric mindset. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to design innovative products. This course will also help you develop the skills you need to identify customer needs and develop products that meet those needs.

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Business Development Manager

Business Development Managers are responsible for developing and executing business strategies. This course will help you build a strong foundation in the basics of business development, including the sales process and the customer relationship management process. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to develop innovative business strategies. This course will also help you develop the skills you need to identify new business opportunities and build relationships with customers.

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Marketing Manager

Marketing Managers are responsible for developing and executing marketing campaigns. This course will help you build a strong foundation in the basics of marketing, including the marketing mix and the customer journey. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to develop innovative marketing campaigns. This course will also help you develop the skills you need to identify target markets and develop marketing messages that resonate with those markets.

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Sales Manager

Sales Managers are responsible for leading sales teams and achieving sales goals. This course will help you build a strong foundation in the basics of sales, including the sales process and the customer relationship management process. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to develop innovative sales strategies. This course will also help you develop the skills you need to motivate sales teams and close deals.

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Operations Manager

Operations Managers are responsible for the day-to-day operations of a business. This course will help you build a strong foundation in the basics of operations management, including the production process and the supply chain. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to develop innovative operations strategies. This course will also help you develop the skills you need to manage teams and improve efficiency.

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Financial Analyst

Financial Analysts are responsible for analyzing financial data and making recommendations to businesses. This course will help you build a strong foundation in the basics of financial analysis, including financial statement analysis and valuation. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to develop innovative financial strategies. This course will also help you develop the skills you need to analyze financial data and make sound investment decisions.

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Management Consultant

Management Consultants advise businesses on how to improve their performance. This course will help you build a strong foundation in the basics of management consulting, including the consulting process and the problem-solving process. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to develop innovative consulting solutions. This course will also help you develop the skills you need to analyze business problems and develop effective solutions.

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Data Analyst

Data Analysts collect, analyze, and interpret data to help businesses make informed decisions. This course will help you build a strong foundation in the basics of data analysis, including data mining and data visualization. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to develop innovative data analysis solutions. This course will also help you develop the skills you need to collect, analyze, and interpret data, and to communicate your findings to business stakeholders.

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Software Engineer

Software Engineers design, develop, and maintain software applications. This course may be useful for Software Engineers who are interested in developing innovative software products. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to design innovative software products. This course may also help you develop the skills you need to work on cross-functional teams and to develop software products that meet customer needs.

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Computer Programmer

Computer Programmers write and test code for software applications. This course may be useful for Computer Programmers who are interested in developing innovative software products. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to design innovative software products. This course may also help you develop the skills you need to work on cross-functional teams and to develop software products that meet customer needs.

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Web Developer

Web Developers design, develop, and maintain websites. This course may be useful for Web Developers who are interested in developing innovative web products. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to design innovative web products. This course may also help you develop the skills you need to work on cross-functional teams and to develop web products that meet customer needs.

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Graphic designer

Graphic Designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. This course may be useful for Graphic Designers who are interested in developing innovative visual products. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to design innovative visual products. This course may also help you develop the skills you need to work on cross-functional teams and to develop visual products that meet customer needs.

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UX Designer

UX Designers research, design, and evaluate the user experience of products and services. This course may be useful for UX Designers who are interested in developing innovative user experiences. You'll learn about the 7 C's of technology entrepreneurship, which set the stage for innovation, and how to interpret the ASU technology methodology to design innovative user experiences. This course may also help you develop the skills you need to work on cross-functional teams and to develop user experiences that meet customer needs.

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