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Brent Sebold

As you develop your innovator mindset, you will need to focus on evidence-based entrepreneurship and skills that will help you move forward in identifying and solving problems. You will learn the tenets of evidence-based entrepreneurship, identify and work on problems, and assess the value of intrapreneurship.

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Syllabus

Course Introduction
Welcome message: Welcome to Course 2: Care, which is the first—and most important—step in the process of innovation. By the end of this course, you will be able to explain the tenets of evidence-based entrepreneurship, understand the power of a problem-solving approach, identify problems worth solving, and assess the hallmarks and value of intrapreneurship. Let’s dive in!
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Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Suitable for aspiring entrepreneurs looking for a deep dive into entrepreneurship
Covers foundational concepts and methodologies for successful innovation
Led by an experienced instructor in the field of innovation
Examines the importance of problem identification and solution design in innovation
Provides insights into intrapreneurship and its value in organizations
Requires familiarity with lean startup and similar innovation methodologies

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Reviews summary

Mindset for tech innovation and intrapreneurship

According to students, this course provides a solid foundational understanding of entrepreneurship and innovation, particularly emphasizing the 'Care' aspect of deeply understanding problems. Many learners found it highly valuable for developing an innovator's mindset and appreciating the importance of evidence-based entrepreneurship. The module on intrapreneurial pathways is frequently highlighted as a significant and eye-opening addition, especially for professionals in existing organizations. While most find the course clear, well-structured, and easy to follow, a minority of students noted a desire for more hands-on exercises and practical case studies, suggesting it leans more conceptual than directly actionable for advanced learners.
Ideal for beginners; may be a recap for experienced learners.
"For beginners, it's probably fine, but if I have some background, it might feel like a recap."
"It's probably best for absolute beginners who need a structured introduction to entrepreneurial concepts."
"This course is a great starting point, good for building a strong understanding before moving to more hands-on applications."
"The ideas presented are solid, but much of it felt like a review if I had prior exposure to lean startup or design thinking."
The course content is well-structured and easy to understand.
"The content is well-structured, and the lectures are easy to follow."
"The course is well-organized, and the lectures are easy to digest."
"The course content is well-explained, and the syllabus progression makes sense."
The module on intrapreneurship is particularly valuable for corporate roles.
"The module on 'Intrapreneurial Pathways' opened my eyes to possibilities within my current company."
"Module 4 on 'Intrapreneurial Pathways' was a revelation, showing how these principles apply within established companies."
"The concept of 'intrapreneurship' was new to me and very valuable."
"I found the coverage of 'Intrapreneurship' excellent and often overlooked in other courses."
Builds an innovator's mindset and critical problem-solving skills.
"This course gave a great introduction to evidence-based innovation. I appreciated the practical examples..."
"As someone new to the entrepreneurial world, this course was exactly what I needed. It fostered my innovator's mindset."
"The 'Care' aspect is beautifully integrated, emphasizing deep understanding before action. It changed my perspective."
"I gained a lot from 'Work the Problem.' It reinforces the critical step of truly defining the problem."
Leans conceptual; some learners desire more practical application.
"I wish there were more hands-on activities, but overall, it's very valuable."
"I found this course somewhat theoretical, struggling to see immediate application without more detailed case studies or exercises."
"It felt more like a conceptual overview than a practical guide for tech innovation, which was a bit disappointing for me."
"While foundational, I craved more hands-on exercises to apply the concepts discussed."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Care: The First Step in Tech Innovation for Entrepreneurs with these activities:
Explore Lean Startup Methodologies
Engage with guided tutorials to gain a practical understanding of lean startup methodologies and their application in developing and testing entrepreneurial ideas.
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  • Review the principles of lean startup
  • Understand the concept of minimum viable product (MVP)
  • Learn how to conduct customer discovery and validation
  • Explore tools and techniques for iterative development and testing
  • Apply lean startup principles to a business idea or venture
Participate in Problem-Solving Case Studies
Engage in discussions and analysis of real-world problem-solving case studies to enhance problem-solving skills and learn from the experiences of others.
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  • Read and analyze the case study materials
  • Participate in group discussions to share insights and perspectives
  • Develop and present potential solutions
  • Provide feedback and critique to other group members
  • Reflect on the learning outcomes and apply them to personal projects
Practice Break-Even Analysis
Conduct break-even analyses to assess the financial viability of various business scenarios and decision options.
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  • Review the concept of break-even analysis
  • Identify the fixed and variable costs associated with a business
  • Calculate the break-even point
  • Analyze the impact of changes in costs and revenue on the break-even point
  • Use break-even analysis to make informed business decisions
Three other activities
Expand to see all activities and additional details
Show all six activities
Read 'The Innovator's Dilemma' by Clayton M. Christensen
Gain insights into the challenges faced by established organizations in adapting to disruptive innovations, enhancing understanding of the course concepts.
Show steps
  • Read and comprehend the key concepts of the book
  • Analyze the case studies and examples provided in the book
  • Reflect on the implications for your own entrepreneurial or business ventures
  • Discuss the book's ideas with peers or mentors
  • Apply the lessons learned to your own innovation projects
Design a Problem-Solving Infographic
Create an infographic that visually represents the process of problem-solving, including techniques, tools, and best practices, reinforcing key course concepts through visual storytelling.
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  • Gather information and identify key concepts related to problem-solving
  • Develop a visual hierarchy and layout for the infographic
  • Design and create visuals, icons, and charts to illustrate the concepts
  • Write concise and informative text to complement the visuals
  • Review and iterate on the infographic to ensure clarity and effectiveness
Develop a Problem-Solving Framework
Create a structured framework for solving problems in entrepreneurial and business contexts, ensuring a systematic approach to issue resolution.
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  • Identify the key steps involved in problem-solving
  • Describe the techniques and tools used for problem analysis
  • Develop a process for generating and evaluating potential solutions
  • Outline the steps for implementing and evaluating solutions
  • Design a template or checklist based on the framework

Career center

Learners who complete Care: The First Step in Tech Innovation for Entrepreneurs will develop knowledge and skills that may be useful to these careers:
Market Research Analyst
Market Research Analysts help businesses understand their customers and make better decisions about product development, marketing, and sales. This course can help you develop the skills you need to conduct market research, analyze data, and make recommendations to businesses. The course covers topics such as problem identification, data collection, and analysis, which are all essential skills for Market Research Analysts.
Product Manager
Product Managers are responsible for the development and launch of new products. This course can help you develop the skills you need to identify product opportunities, develop product roadmaps, and manage product development teams. The course covers topics such as problem identification, solution development, and market analysis, which are all essential skills for Product Managers.
Business Analyst
Business Analysts help businesses identify and solve problems. This course can help you develop the skills you need to gather requirements, analyze data, and make recommendations to businesses. The course covers topics such as problem identification, data collection, and analysis, which are all essential skills for Business Analysts.
Consultant
Consultants provide advice to businesses on a variety of topics, including innovation, strategy, and operations. This course can help you develop the skills you need to identify problems, develop solutions, and communicate your findings to clients. The course covers topics such as problem identification, solution development, and communication, which are all essential skills for Consultants.
Data Scientist
Data Scientists use data to solve problems and make decisions. This course can help you develop the skills you need to collect, analyze, and interpret data. The course covers topics such as data mining, machine learning, and statistical analysis, which are all essential skills for Data Scientists.
Software Engineer
Software Engineers design, develop, and maintain software applications. This course can help you develop the skills you need to write code, debug software, and test software applications. The course covers topics such as software design, programming languages, and software testing, which are all essential skills for Software Engineers.
Product Designer
Product Designers create the look and feel of products. This course can help you develop the skills you need to sketch, prototype, and test new products. The course covers topics such as user experience design, prototyping, and testing, which are all essential skills for Product Designers.
UX Researcher
UX Researchers study how users interact with products and services. This course can help you develop the skills you need to conduct user research, analyze data, and make recommendations to improve the user experience. The course covers topics such as user research methods, data analysis, and user experience design, which are all essential skills for UX Researchers.
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns. This course can help you develop the skills you need to identify target markets, develop marketing strategies, and measure the success of marketing campaigns. The course covers topics such as market research, marketing strategy, and marketing measurement, which are all essential skills for Marketing Managers.
Sales Manager
Sales Managers are responsible for leading and motivating sales teams. This course can help you develop the skills you need to manage sales teams, develop sales strategies, and close deals. The course covers topics such as sales management, sales strategy, and negotiation, which are all essential skills for Sales Managers.
Operations Manager
Operations Managers are responsible for the day-to-day operations of a business. This course can help you develop the skills you need to manage operations, improve efficiency, and reduce costs. The course covers topics such as operations management, process improvement, and quality control, which are all essential skills for Operations Managers.
Financial Analyst
Financial Analysts help businesses make financial decisions. This course can help you develop the skills you need to analyze financial data, make recommendations, and manage investments. The course covers topics such as financial analysis, investment management, and risk management, which are all essential skills for Financial Analysts.
Accountant
Accountants prepare and file financial reports for businesses. This course can help you develop the skills you need to prepare financial statements, audit financial records, and provide tax advice. The course covers topics such as accounting principles, financial reporting, and auditing, which are all essential skills for Accountants.
Lawyer
Lawyers represent clients in legal matters. This course can help you develop the skills you need to research legal issues, draft legal documents, and advocate for clients in court. The course covers topics such as legal research, legal writing, and trial advocacy, which are all essential skills for Lawyers.
Doctor
Doctors diagnose and treat medical conditions. This course may be useful for those interested in a career in medicine, as it can help them develop the skills they need to understand medical terminology, interpret medical data, and communicate with patients. The course covers topics such as medical terminology, human physiology, and medical ethics, which are all essential skills for Doctors.

Reading list

We've selected 13 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Care: The First Step in Tech Innovation for Entrepreneurs.
Provides a thought-provoking perspective on innovation and the challenges that established organizations face. It adds depth to the discussion on entrepreneurship and intrapreneurship.
Shares the principles and practices used at Pixar Animation Studios to foster creativity and innovation, offering valuable lessons for aspiring innovators.
Describes a step-by-step process for working a problem and creating a successful new venture. Useful as additional reading to strengthen understanding.
Explores the characteristics and behaviors of successful innovators, providing insights into the mindset and skills required for innovation.
Provides insights into identifying problems worth solving and examples of successful ventures. Valuable for understanding how others have approached this step in innovation.
Helps in understanding the essential elements of a good strategy and how to avoid common pitfalls, adding a broader perspective on innovation and strategy.
Offers a practical guide to developing and testing products using the lean approach, reinforcing the concepts covered in the module on working the problem.
Delves into the concept of intrapreneurship, providing a thorough understanding of its hallmarks and value. It's an excellent choice for exploring this topic in greater depth.
A comprehensive guide covering various aspects of starting and managing a business, providing additional insights beyond the scope of the course.

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