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创新思维

罗昭锋

4.5

Based on 27 ratings

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罗昭锋

通过本门课程的学习，你的创新能力将会获得大幅提升。课程首先致力于观念的转变，其次我会讲到很多具体的创新思维和创新方法。创新并不仅仅是那些黑科技。解决生活或工作中碰到的每一个问题，都需要创新。每一个人的发展都会受到资源的制约，我希望这门课程里，你能找出制约自己发展的那些内部和外部条件，并创造性地解决，突破自己成长的天花板。

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What's inside

Syllabus

创新意识

我们几乎每天都能听到有关创新的讨论。创新真的重要吗？它和我们个人的成功有何的关系？这一单元中，希望通过看似离散的内容，帮助你认识到成功的人生唯有创新才能实现。只有认识到这一点，你才会继续关注并学习后面的内容。

洞察需求

需求是创新之源。发现需求是一个人的智慧，满足需求则考验的是一个人的能力。发现需求，我们才能找到创新的方向。这里结合社会发展趋势，提出了衡量创新的五字标准-省时省钱爽。希望这五字标准能够帮助你洞察需求，并指导你的而创新

Traffic lights

Read about what's good

what should give you pause

and possible dealbreakers

适合创新意识薄弱的人。课程强调观念转变，有助于建立创新思维模式。

提供很多具体的创新思维和方法，助力提升创新能力。

内容丰富，涵盖从创新意识、洞察需求到解决问题思路等多个方面，适合对创新感兴趣的人群。

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Reviews summary

创新思维入门与实用方法

根据学员反馈，创新思维课程因其能够帮助学员转变思维模式并提供实用的创新方法和工具而广受好评。许多人表示课程内容生动有趣，老师的讲解清晰易懂，非常适合不同背景的学习者，尤其是希望将创新直接应用到工作或解决实际问题的人。课程中分享的五字标准被认为是洞察需求的有效工具，而头脑风暴和六顶思考帽等方法也被认为是实用的工具。

然而，部分学员提到课程侧重理论，实践练习不足，希望有更多的hands-on assignments。也有少数评论认为课程内容对于有经验的学习者不够深入，部分案例略显过时，论坛讨论也不活跃。

总体而言，课程被认为是入门创新思维的良好起点，但学员需要自行寻找更多实践机会以巩固学习。

讲解清晰易懂，适合不同背景的学习者

"我是一个非技术背景的人，这门课的讲解很grounded，没有太多专业术语，非常适合各个背景的学习者。"

"老师的讲解很清晰，即使是初学者也能跟上节奏。"

"课程内容由浅入深，对创新没有基础的人也很友好。"

帮助学员转变观念，认识创新的普遍性

"这门课让我对创新有了全新的认识，不再觉得是遥不可及的事情，而是解决问题的思维方式。"

"通过课程学习，我的创新能力获得了提升，看待问题的角度不一样了。"

"课程首先致力于观念的转变，我觉得这一点非常重要且做到了。"

提供了许多实用的创新方法和工具

"思维很有启发性，很多内容都可以直接应用到工作中。"

"特别是头脑风暴和六顶思考帽，提供了实用的工具。"

"感谢老师分享的五字标准（省时省钱爽），让我学会了如何洞察真正的需求。"

"我学到了解决实际问题的具体方法，不仅仅是理论。"

"这门课提供了可操作的创新工具，对我的工作有直接帮助。"

部分案例和内容可能需要更新

"课程更新不频繁，有些案例感觉有点过时了。"

"希望课程能够定期更新，引入更多最新的创新案例和方法。"

"论坛讨论也不活跃，感觉失去了交流的机会。"

课程理论多于实践，缺乏足够的练习

"课程理论部分很多，需要自己多思考如何实践。对于希望手把手指导的人可能不够。"

"讲解了方法，但没有提供太多练习机会，感觉听完了还是不知道怎么开始。"

"希望课程能增加一些 hands-on exercises 来帮助消化。"

"感觉内容比较浅，对于已经有一些创新经验的人来说不够深入。"

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in 创新思维 with these activities:

解决问题练习

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通过练习解决问题，你可以培养你的创新思维。

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找一个你能解决的问题
尝试不同的解决方法

跟踪创新项目

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通过跟踪一个创新项目，你可以将课程中学到的概念付诸实践。

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选择一个创新项目
设置进度目标
定期跟踪你的进展

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Career center

Learners who complete 创新思维 will develop knowledge and skills that may be useful to these careers:

Innovation Project Manager

Individuals pursuing an Innovation Project Manager role may find the 创新思维 course highly beneficial. It provides a comprehensive understanding of innovation management principles, project planning, and creative problem-solving. The course's emphasis on洞察需求 and 解决问题的思路 can empower Innovation Project Managers to lead innovation projects effectively, driving successful outcomes and delivering innovative solutions.

See salaries and explore the career path for Innovation Project Manager

Innovation Consultant

Individuals aspiring to be Innovation Consultants can gain valuable insights from the 创新思维 course. It provides a comprehensive understanding of innovation principles, problem-solving techniques, and creative thinking. The course's emphasis on 洞察需求 and 解决问题的思路 can equip Innovation Consultants with the skills to analyze market trends, identify unmet customer needs, and develop innovative solutions.

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Design Thinking Facilitator

Individuals interested in becoming Design Thinking Facilitators may find the 创新思维 course helpful. It provides a solid foundation in innovation principles, creative thinking, and problem-solving methods. The course's emphasis on 洞察需求 and 解决问题的思路 can equip Design Thinking Facilitators with the skills to guide teams through the design thinking process, fostering innovative solutions and improving decision-making.

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Product Manager

Product Managers may benefit from the 创新思维 course to enhance their ability to drive innovation and bring successful products to market. The course's focus on 洞察需求 and 解决问题的思路 can help Product Managers identify customer needs, define product requirements, and develop creative solutions. Additionally, the course's emphasis on innovation consciousness may foster a mindset that continually seeks opportunities for improvement and differentiation.

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Entrepreneur

Aspiring Entrepreneurs may benefit from the 创新思维 course as it provides a comprehensive understanding of innovation principles, problem-solving techniques, and creative thinking. The course's emphasis on 洞察需求 and 解决问题的思路 can empower Entrepreneurs to identify market opportunities, develop innovative products or services, and build successful businesses.

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User Experience Designer

Individuals pursuing a career in User Experience Design may find the 创新思维 course beneficial. The course emphasizes understanding and洞察需求, which is crucial for User Experience Designers in creating intuitive and user-centric experiences. Additionally, the course's focus on solving problems and thinking creatively can help User Experience Designers develop innovative solutions that enhance user interactions.

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Interaction Designer

Individuals seeking to become Interaction Designers may find the 创新思维 course beneficial. It provides a strong foundation in understanding user needs, problem-solving, and creative thinking. The course's emphasis on 洞察需求 and 解决问题的思路 can equip Interaction Designers with the skills to design engaging and intuitive user interfaces that enhance the overall user experience.

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Venture Capitalist

Individuals interested in becoming Venture Capitalists may find the 创新思维 course helpful. It provides a solid foundation in innovation principles, investment analysis, and risk management. The course's emphasis on 洞察需求 and 解决问题的思路 can empower Venture Capitalists to identify promising startups, evaluate investment opportunities, and make informed decisions that drive successful investments.

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Industrial Designer

Individuals looking to succeed in the Industrial Designer role may find the 创新思维 course helpful. It provides a solid foundation in innovative thinking, problem-solving, and creativity, all of which are essential for Industrial Designers. The course's emphasis on洞察需求 and 解决问题的思路 can empower Industrial Designers to develop innovative and user-centric designs.

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Information Architect

For those pursuing a career in Information Architecture, the 创新思维 course may provide valuable insights and skills. The course's emphasis on洞察需求 can help Information Architects understand user needs and create intuitive and accessible information structures. Additionally, the course's focus on problem-solving and creative thinking can empower Information Architects to develop innovative solutions that enhance user experience.

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UX Researcher

For those aspiring to be UX Researchers, the 创新思维 course may provide valuable knowledge and skills. The course's focus on 洞察需求 and 解决问题的思路 can equip UX Researchers with the ability to conduct user research effectively, understand user needs, and derive insights that drive the design and development of user-centric products and services.

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Technology Strategy Consultant

Aspiring Technology Strategy Consultants may benefit from the 创新思维 course to gain a deeper understanding of innovation principles, technological advancements, and strategic planning. The course's focus on洞察需求 and 解决问题的思路 can equip Technology Strategy Consultants with the skills to analyze market trends, identify emerging technologies, and develop innovative strategies that drive business growth and competitive advantage.

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Marketing Manager

The 创新思维 course may provide valuable knowledge and skills for Marketing Managers seeking to drive innovation and growth. The course's focus on洞察需求 can help Marketing Managers understand customer needs and develop effective marketing strategies. Additionally, the course's emphasis on problem-solving and innovative thinking can empower Marketing Managers to develop creative campaigns and initiatives that resonate with target audiences.

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Business Analyst

Studying 创新思维 may help Business Analysts break into or advance within their field. This course may help Business Analysts develop innovative solutions to complex problems, leading to improved decision-making and better outcomes. The course's focus on需求洞察 and 洞察需求 can also be directly applied to the role, as Business Analysts need to understand the needs of stakeholders and translate them into actionable insights.

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Chief Innovation Officer

The 创新思维 course may be useful for individuals aspiring to become Chief Innovation Officers. It provides a comprehensive understanding of innovation leadership, strategic planning, and organizational change management. The course's focus on 洞察需求 and 解决问题的思路 can equip Chief Innovation Officers with the skills to drive innovation within organizations, foster a culture of creativity, and deliver groundbreaking products and services.

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Reading list

We've selected six books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in 创新思维.

创新者的窘境

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本书阐释了大公司为何会在面临颠覆性技术创新时失败，为理解创新提供了深刻见解。该书被誉为管理学领域的经典著作，对理解企业创新至关重要。

(English) 创新系列创新者的窘境+创新者的基因+创新者的解答（套装共3册）

Paperback

$$$

颠覆性创新

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本书是创新管理领域的经典著作，深入分析了企业在面临颠覆性技术时遇到的困境和应对策略，对理解创新思维的本质有重要启示。

Disruptive innovation: a business theory with a...

Hardcover