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Kyle Jepson, Tiphaine Amblard, and Rachel Sheldon

Whether you're completely new to sales and looking to start a new career, or you want to grow in your current sales role, this five-course career training program from the inbound sales experts at HubSpot can help you reach your career goals.

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Whether you're completely new to sales and looking to start a new career, or you want to grow in your current sales role, this five-course career training program from the inbound sales experts at HubSpot can help you reach your career goals.

You’ll start by learning the basics of sales enablement and how sales and marketing teams can collaborate to create and keep relationships with their targeted buyers. You’ll develop data-driven sales goals and influential content to enable you to achieve those goals. The skills you get through the program will teach you the fundamental skills employers are looking for when hiring for entry level sales roles, including how to generate, connect with, and manage leads. You’ll learn to analyze the effectiveness of your sales tactics and the success of your customer service with data and reporting using HubSpot’s CRM software.

This program will prepare you for your next role with hands-on projects that will apply your new skills, and you’ll create a portfolio to present to potential employers when interviewing for your next role. You’ll get real experience with HubSpot’s CRM Software and learn sales best practices.

You’ll earn a Professional Certificate when you graduate, and you’ll also be able to take the free HubSpot certification exams throughout the program, to help your resume stand out. Start preparing for a new career in sales or customer relationship management. Enroll today!

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What's inside

Five courses

Habilitación de ventas

(0 hours)
Este curso establece las habilidades y conocimientos para desarrollar una estrategia de habilitación de ventas impulsada por el marketing. Aprenderá los fundamentos y cómo alinear a los equipos de ventas y marketing. Descubrirá herramientas de automatización y cómo permitir el éxito continuo del cliente.

Ventas entrantes

(0 hours)
En este curso, aprenderá a crear una estrategia de ventas entrantes exitosa conectándose y ganándose la atención de sus clientes potenciales más prometedores. Después de aprender los conceptos básicos de las ventas entrantes y el recorrido del comprador, aprenderá cómo desarrollar su buyer persona, así como a encontrar y priorizar compradores activos.

Gestión de clientes potenciales con Hubspot

(0 hours)
En este curso, aprenderá a crear e implementar una estrategia eficaz de gestión de clientes potenciales para su negocio utilizando las herramientas de HubSpot. Luego de aprender sobre la importancia de la gestión de clientes potenciales en el contexto del recorrido del comprador, aprenderá las prácticas recomendadas para realizar auditorías y definir su proceso, así como para usar un SLA (Service Level Agreement, acuerdo de nivel de servicio) de ventas y marketing.

Informes de ventas con HubSpot

(0 hours)
En este curso aprenderá a crear e implementar una estrategia eficaz de gestión de clientes potenciales para su negocio utilizando las herramientas de HubSpot. Aprenderá a operar una empresa basada en datos y a auditar, limpiar y organizar sus datos dentro del CRM de HubSpot.

Gestión de ventas sin fricción

(0 hours)
En este curso aprenderá a diseñar un proceso de ventas que minimice los inconvenientes y se base en el recorrido del comprador. También aprenderá a crear un programa de capacitación y entrenamiento en ventas efectivo, así como una estrategia de contratación y un proceso de incorporación exitosos.

Learning objectives

  • Develop a marketing-driven sales enablement strategy
  • Generate and manage leads with the hubspot crm and sales hub tools
  • Organize, visualize, and report on sales data with hubspot’s crm

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