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Heather Dileepan

Squarespace is an all-in-one website platform that allows you to build a sleek and custom website without knowing any code. It also comes equipped with several options for optimizing your website for search engine optimization (SEO). Using the techniques found here, you’ll learn to fully optimize your Squarespace site so that it’s properly indexed and ranked by search engines.

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Squarespace is an all-in-one website platform that allows you to build a sleek and custom website without knowing any code. It also comes equipped with several options for optimizing your website for search engine optimization (SEO). Using the techniques found here, you’ll learn to fully optimize your Squarespace site so that it’s properly indexed and ranked by search engines.

In this project, we’ll cover site-level optimization, optimization for local search, on-page SEO, and blogging optimization. You’ll leave this course feeling confident in your ability to use the tools that Squarespace provides to improve your site’s searchability.

Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

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What's inside

Syllabus

Search engine optimization (SEO) with Squarespace
Squarespace is an all-in-one website platform that allows you to build a sleek and custom website without knowing any code. It also comes equipped with several options for optimizing your website for search engine optimization (SEO). Using the techniques found here, you’ll learn to fully optimize your Squarespace site so that it’s properly indexed and ranked by search engines. In this project, we’ll cover site-level optimization, optimization for local search, on-page SEO, and blogging optimization. You’ll leave this course feeling confident in your ability to use the tools that Squarespace provides to improve your site’s searchability.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Teaches how Squarespace's built-in SEO tools can be used to optimize websites for search engines
Develops on-page SEO, blogging optimization, local search optimization, and site-level optimization
Covers elements of SEO highly relevant to building and maintaining websites
Taught by instructors Heather and Dileepan who are experts in SEO and Squarespace
May be less useful for learners outside of the North America region

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Reviews summary

Squarespace seo course for beginners

Learners say Search Engine Optimization (SEO) with Squarespace is an engaging introduction to SEO and Squarespace. Well-received by learners with little to no SEO experience, this course teaches the basics of SEO and how to use Squarespace to optimize a website. Reviews commonly mention the clear explanations by the knowledgeable instructor and practical examples provided. However, some learners note that the course content may be outdated due to Squarespace updates.
Course is helpful for those with little to no SEO experience.
"A good course for someone that wants to explore SEO"
"great course "
"it was great experience thank you "
Instructor explains concepts in a clear and easy-to-understand way.
"The instructor was knowledgeable and explained the concepts in a clear and easy to understand way."
"it was great experience thank you "
"Ah, skill and insight, thank you very much 🙏"
Course provides practical examples and hands-on exercises.
"I appreciated the hands-on exercises and examples provided."
"The optimization techniques I learned have already started to show results in improving my websites visibility ."
Course content may be outdated due to Squarespace updates.
"The information isn't updated. Is it possible to do another course with the updated Squarespace? My interface is completely different compared to the video in the course."
"Even though Squarespace has updated some features since this was created, I was able to navigate to the new area with relative ease."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Search Engine Optimization (SEO) with Squarespace with these activities:
Optimize Site-Level SEO
Optimize your Squarespace site's overall SEO settings to improve its visibility in search engine results pages (SERPs).
Show steps
  • Configure site-wide settings
  • Create a sitemap
  • Implement canonical URLs
Optimize Local Search Presence
Ensure your Squarespace site appears in local search results, making it easier for customers in your area to find you.
Show steps
  • Claim your Google My Business listing
  • Optimize your on-page content for local keywords
  • Get listed in local directories
Create a Squarespace Site Map
Develop a comprehensive site map to help search engines understand the structure of your Squarespace website.
Browse courses on SEO
Show steps
  • List all the pages on your website
  • Create a visual hierarchy
  • Submit your sitemap to Google Search Console
Four other activities
Expand to see all activities and additional details
Show all seven activities
Optimize On-Page SEO
Improve the individual pages on your Squarespace site to make them more relevant to specific search queries.
Browse courses on On-Page SEO
Show steps
  • Conduct keyword research
  • Optimize page titles and meta descriptions
  • Use header tags appropriately
Follow Squarespace's SEO Best Practices
Review and implement the recommended SEO practices provided by Squarespace.
Show steps
  • Read Squarespace's SEO guide
  • Attend Squarespace's SEO webinars
  • Hire an SEO specialist
Optimize Blog Content
Enhance the SEO of your Squarespace blog posts to attract more organic traffic.
Browse courses on SEO
Show steps
  • Write high-quality, keyword-rich content
  • Use images and videos
  • Promote your blog posts on social media
Write a Blog Post About Squarespace SEO
Share your knowledge and insights about Squarespace SEO by writing and publishing a blog post.
Browse courses on Blogging
Show steps
  • Choose a topic
  • Write a draft
  • Edit and proofread your post

Career center

Learners who complete Search Engine Optimization (SEO) with Squarespace will develop knowledge and skills that may be useful to these careers:
Search Engine Optimization Specialist
A Search Engine Optimization (SEO) Specialist conducts research to improve a website's position in organic search result pages. This course may be useful in establishing a foundation in SEO to improve website searchability, which is a key skill for an SEO Specialist. The course will cover optimization for local search, on-page SEO, and blogging optimization, as well as site-level optimization.
SEO Consultant
An SEO Consultant provides advice and guidance to businesses on how to improve their website's ranking in organic search results. This course may be useful in helping you to build a foundation in SEO theory and its applications. SEO Consultants should have a deep understanding of SEO in order to help their clients improve their website's visibility and drive more traffic.
Content Manager
A Content Manager is responsible for planning, creating, and managing content for a website or blog. This course may be useful in helping you to understand how to optimize your content for search engines. Content Managers should have a solid understanding of SEO in order to create content that ranks well in organic search results.
Web Developer
A Web Developer is responsible for the design and development of websites and web applications. This course may be useful in giving you a basic understanding of SEO for the purpose of optimizing websites. Web Developers should have a strong understanding of SEO best practices in order to develop websites that rank well in organic search results.
Digital Marketing Manager
A Digital Marketing Manager plans and executes digital marketing campaigns to promote products and services. This course may be useful for helping you to develop your SEO skills. Digital Marketing Managers should be well-versed in SEO in order to drive traffic to their company's website and improve its visibility in search engine results pages.
E-commerce Manager
An E-commerce Manager is responsible for the planning and execution of e-commerce strategies. This course may be useful for giving you the SEO knowledge you need to optimize your e-commerce website. E-commerce Managers should have a solid understanding of SEO in order to drive traffic to their website and increase sales.
Social Media Manager
A Social Media Manager is responsible for developing and executing social media strategies to promote products and services. This course may be useful for giving you a basic understanding of SEO and how it can be used to improve social media campaigns. Social Media Managers should have at least a basic understanding of SEO in order to create social media content that reaches a wider audience.
Digital Marketing Analyst
A Digital Marketing Analyst is responsible for analyzing data to measure the effectiveness of digital marketing campaigns. This course may be useful in helping you to develop your SEO knowledge and analytical skills. Digital Marketing Analysts should have a solid understanding of SEO in order to analyze the effectiveness of SEO campaigns and make recommendations for improvement.
Online Marketing Specialist
An Online Marketing Specialist is responsible for developing and executing online marketing campaigns. This course may be useful in helping you to develop your SEO knowledge and skills. Online Marketing Specialists should have a strong understanding of SEO in order to create campaigns that reach a wider audience.
Webmaster
A Webmaster is responsible for the technical maintenance and management of a website. This course may be useful in helping you to get a basic understanding of SEO and how to implement it. Webmasters should have at least a basic understanding of SEO in order to keep their website running smoothly and visible in search results.
Content Strategist
A Content Strategist is responsible for developing and executing content strategies to achieve marketing goals. This course may be useful for helping you to understand how to optimize your content for search engines. Content Strategists should have a solid understanding of SEO in order to create content that ranks well in organic search results.
Marketing Manager
A Marketing Manager is responsible for planning and executing marketing campaigns to achieve business goals. This course may be useful for giving you the basic SEO knowledge you need to plan and execute successful marketing campaigns. Marketing Managers should have at least a basic understanding of SEO in order to develop campaigns that reach a wider audience.
Web Analytics Specialist
A Web Analytics Specialist is responsible for collecting, analyzing, and interpreting data to improve website performance. This course may be useful for giving you a basic understanding of SEO and how it can be used to improve website traffic. Web Analytics Specialists should have at least a basic understanding of SEO in order to track and analyze the effectiveness of SEO campaigns.
Search Engine Marketing Manager
A Search Engine Marketing (SEM) Manager is responsible for planning and executing SEM campaigns to drive traffic to a website. This course may be useful in giving you a basic understanding of SEO and how it can be used to drive traffic. SEM Managers should have a strong understanding of SEO in order to create campaigns that reach a wider audience.
Public relations manager
A Public Relations Manager is responsible for managing a company's public image and reputation. This course may be useful for giving you a basic understanding of SEO and how it can be used to improve a company's online visibility. Public Relations Managers should have at least a basic understanding of SEO in order to develop and execute PR campaigns that reach a wider audience.

Reading list

We've selected ten books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Search Engine Optimization (SEO) with Squarespace .
Is an excellent resource for anyone wanting to learn more about SEO. It covers all the basics, such as keyword research, on-page optimization, and link building. It also includes advanced topics, such as local SEO and mobile SEO.
Comprehensive guide to SEO. It covers everything from the basics to the most advanced topics.
Great resource for anyone who wants to learn more about link building. It covers all the basics, such as how to find high-quality backlinks and how to build relationships with other websites.
Great resource for anyone who wants to learn more about Google AdWords. It covers all the basics, as well as advanced topics, such as conversion optimization and remarketing.
Great introduction to SEO for Squarespace beginners. It covers all the basics in a clear and concise way.
Great resource for anyone who wants to learn more about social media marketing. It covers all the basics, such as creating a social media strategy and managing your social media accounts.
Great resource for anyone who wants to learn more about data science. It covers all the basics, such as data collection, data analysis, and data visualization.
Great resource for anyone who wants to learn more about machine learning. It covers all the basics, such as supervised learning, unsupervised learning, and reinforcement learning.

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