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Heidi Barker

In this 2-hour project, you will learn how to utilize LinkedIn to get a career. When was the last time you had to look for a job or wanted to change careers? If it has been a long time or even recently, this project is for you! This project will show you the tools on LinkedIn for job searches and ways to leverage your profile for a position.

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In this 2-hour project, you will learn how to utilize LinkedIn to get a career. When was the last time you had to look for a job or wanted to change careers? If it has been a long time or even recently, this project is for you! This project will show you the tools on LinkedIn for job searches and ways to leverage your profile for a position.

By the end of your time in this project your profile will be ready and you will be able to apply for positions with confidence! Your time in this project may help to guide you to a career versus another job. To be successful in this project you will need to have an active, free LinkedIn account. If you need to get a strong start on your account before joining this project check out the “ Create a Profile and Network on LinkedIn” on Coursera and build your network by taking the "Strategically Build and Engage Your Network on LinkedIn" on Coursera.

Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

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What's inside

Syllabus

Utilize LinkedIn for Career Search
When was the last time you had to look for a job or wanted to change careers? If it has been a long time or it is now this project is for you! This project will show you the tools on LinkedIn for job searches and ways to leverage your profile for a position. To be successful in this project you will need to have an active, free LinkedIn account. If you need to get a strong start on your account before joining this project check out the “ Create a Profile and Network on LinkedIn” on Coursera.

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Reviews summary

Helpful and informative linkedin guidance

Learners say this course offers clear and helpful guidance on optimizing LinkedIn profiles for career searches. They especially value the practical and up-to-date advice on improving their LinkedIn presence and connecting with potential employers. The instructor is described as knowledgeable and easy to understand. Overall, learners found this course beneficial and well worth their time.
Instructor is professional and knowledgeable.
"The instructor was quite professional and easy to understand."
Instructor provides easy-to-understand instructions.
"very helpful and useful for future research. "
"The instructor was also very good and understandable."
Offers practical and applicable advice.
"very practical and to the point suggestions."
"This course was very helpful and hands-on what needs to be updated in order to capture the recruiters and potential employers."
Helps you optimize your LinkedIn profile.
"I've learned new criterias and tools. Very useful. Thanks."
"The tools presented and how to take the best of them were great! I sure improved my profile with this course."
You may need a premium account to get the most from the course.
"It is recommended that you have a Premium account instead of a free account to utilize and follow all the steps provided correctly"
Courseware may be outdated at times.
"The LinkedIn page the guide was using didn't match. my LlinkedIn page on numerous occasions."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Utilize LinkedIn for Career Search with these activities:
Volunteer your time to a non-profit organization related to your career field
Volunteering your time to a non-profit organization can provide practical experience and demonstrate your commitment to your field.
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Show steps
  • Identify a non-profit organization that aligns with your career interests.
  • Reach out to the organization and express your interest in volunteering.
  • Attend volunteer training and onboarding programs.
  • Actively participate in volunteer activities and contribute your skills.
Follow LinkedIn Learning courses on resume writing and interview skills
LinkedIn Learning offers courses tailored to help you enhance your resume and interviewing abilities.
Browse courses on Resume Writing
Show steps
  • Identify and enroll in relevant LinkedIn Learning courses.
  • Complete the courses at your own pace.
  • Apply the skills and techniques you learn to your resume and interview preparation.
Join a LinkedIn group related to your industry or interests
Participating in LinkedIn groups will allow you to connect with professionals in your field and gain valuable insights.
Show steps
  • Search for and join LinkedIn groups relevant to your interests.
  • Actively participate in discussions and share your knowledge.
  • Attend webinars and online events hosted by these groups.
  • Connect with other members and expand your professional network.
Five other activities
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Show all eight activities
Attend workshops on LinkedIn optimization
Workshops on LinkedIn optimization will provide you with the skills and knowledge to effectively manage your LinkedIn profile and network.
Show steps
  • Identify and register for workshops on LinkedIn optimization.
  • Attend the workshops and actively participate in discussions.
  • Implement the strategies and techniques you learn to enhance your LinkedIn profile.
Practice sending LinkedIn InMails
Sending InMails is essential for connecting with potential employers and recruiters. This practice will help you refine your communication skills.
Browse courses on LinkedIn
Show steps
  • Draft 3 LinkedIn InMails to potential employers or recruiters.
  • Review the LinkedIn InMail guidelines and best practices.
  • Proofread your InMail carefully before sending it.
Attend LinkedIn networking events
Attending LinkedIn events allows you to meet professionals in your industry and build valuable connections.
Browse courses on Networking
Show steps
  • Identify and register for LinkedIn networking events relevant to your career interests.
  • Prepare your elevator pitch and talking points beforehand.
  • Network with attendees, exchange contact information, and follow up after the event.
Conduct mock LinkedIn interviews
Participating in mock interviews will help you become more comfortable with the interview process and improve your communication skills.
Browse courses on Interview Preparation
Show steps
  • Find a partner to practice with, such as a friend, family member, or mentor.
  • Prepare a list of potential interview questions.
  • Take turns asking and answering questions.
  • Provide feedback and critique to each other.
Create and post a LinkedIn article
Publishing articles on LinkedIn is a great way to showcase your expertise and thought leadership within your industry.
Browse courses on Content Creation
Show steps
  • Identify a topic or issue relevant to your industry or career.
  • Conduct research and gather information to support your article.
  • Write and edit your article with clear and engaging language.
  • Use relevant keywords to optimize your article for search.
  • Post your article on LinkedIn with an eye-catching headline and image.

Career center

Learners who complete Utilize LinkedIn for Career Search will develop knowledge and skills that may be useful to these careers:
Career Counselor
As a Career Counselor, you provide guidance to individuals on career planning, job search strategies, and career development. With the knowledge gained from the "Utilize LinkedIn for Career Search" course, you can enhance your ability to assist clients in leveraging LinkedIn for job searches and optimizing their professional profiles. This course will provide you with insights into LinkedIn's tools and techniques, enabling you to effectively guide clients in showcasing their skills and experience, connecting with potential employers, and navigating the job market.
Human Resources Manager
As a Human Resources Manager, you are responsible for managing and developing an organization's human capital. The "Utilize LinkedIn for Career Search" course can be a valuable asset in your role. It will equip you with the skills to effectively utilize LinkedIn for recruiting, talent acquisition, and employee development. By understanding how to leverage LinkedIn's platform, you can enhance your ability to attract top talent, build a strong employer brand, and foster a positive work environment.
Recruiter
As a Recruiter, you are tasked with identifying and attracting qualified candidates for various roles within an organization. The "Utilize LinkedIn for Career Search" course will provide you with valuable insights into the use of LinkedIn for recruiting purposes. It will teach you how to effectively search for and connect with potential candidates, assess their skills and qualifications, and engage with them throughout the hiring process.
Talent Acquisition Partner
As a Talent Acquisition Partner, you collaborate with hiring managers to develop and implement talent acquisition strategies. The "Utilize LinkedIn for Career Search" course can enhance your ability to leverage LinkedIn's platform for attracting and retaining top talent. It will provide you with an understanding of LinkedIn's tools and techniques for identifying potential candidates, building relationships, and managing the hiring process.
Career Coach
As a Career Coach, you guide individuals through career transitions and help them achieve their professional goals. The "Utilize LinkedIn for Career Search" course will provide you with the knowledge and skills to effectively support your clients in leveraging LinkedIn. It will equip you with an understanding of how to optimize LinkedIn profiles, build a professional network, and utilize LinkedIn's job search tools.
Consultant
As a Consultant, you provide expert advice and guidance to clients on a variety of business and organizational issues. The "Utilize LinkedIn for Career Search" course may be useful in your role, particularly if you specialize in human capital consulting. It will provide you with insights into the use of LinkedIn for talent management, organizational development, and career counseling.
Project Manager
As a Project Manager, you plan, execute, and deliver projects within an organization. The "Utilize LinkedIn for Career Search" course may be helpful in your role, particularly if you are involved in talent management or project staffing. It will provide you with an understanding of LinkedIn's tools and resources for recruiting, team building, and stakeholder management.
Sales Manager
As a Sales Manager, you lead and motivate a team of sales professionals to achieve sales goals. The "Utilize LinkedIn for Career Search" course may be useful in your role, particularly if you are responsible for recruiting or developing your sales team. It will provide you with insights into how to use LinkedIn for identifying and connecting with potential sales candidates.
Operations Manager
As an Operations Manager, you oversee the day-to-day operations of an organization. The "Utilize LinkedIn for Career Search" course may be useful in your role, particularly if you are responsible for human resources or talent management. It will provide you with an understanding of LinkedIn's tools and resources for recruiting, employee development, and performance management.
Marketing Manager
As a Marketing Manager, you develop and implement marketing strategies to promote products or services. The "Utilize LinkedIn for Career Search" course may be useful in your role, particularly if you are responsible for employer branding or talent acquisition. It will provide you with insights into how to leverage LinkedIn for building relationships with potential candidates and promoting your organization as a desirable employer.
Account Manager
As an Account Manager, you manage relationships with key clients to ensure their satisfaction and drive revenue growth. The "Utilize LinkedIn for Career Search" course may be useful in your role, particularly if you are responsible for developing your client base or building relationships with potential clients.
Software Engineer
As a Software Engineer, you design, develop, and maintain software systems. The "Utilize LinkedIn for Career Search" course may be helpful in your role, particularly if you are involved in recruiting or developing your software development team. It will provide you with insights into how to use LinkedIn for identifying and connecting with potential software engineering candidates.
Business Analyst
As a Business Analyst, you analyze business processes and systems to identify areas for improvement. The "Utilize LinkedIn for Career Search" course may be useful in your role, particularly if you are involved in human capital analytics or talent management. It will provide you with insights into how to use LinkedIn data to make informed decisions about recruiting, employee development, and workforce planning.
Financial Analyst
As a Financial Analyst, you analyze financial data to make investment recommendations or provide guidance on financial decisions. The "Utilize LinkedIn for Career Search" course may be useful in your role, particularly if you are involved in talent acquisition or human capital management. It will provide you with insights into how to use LinkedIn data to make informed decisions about recruiting and employee compensation.
Data Analyst
As a Data Analyst, you collect, analyze, and interpret data to provide insights for decision-making. The "Utilize LinkedIn for Career Search" course may be useful in your role, particularly if you are involved in talent analytics or human capital management. It will provide you with an understanding of how to use LinkedIn data to make informed decisions about recruiting, employee development, and workforce planning.

Reading list

We've selected 13 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Utilize LinkedIn for Career Search.
Provides a comprehensive overview of how to use LinkedIn for job searching. It covers everything from creating a strong profile to networking with potential employers. It is particularly useful for those who are new to LinkedIn or who want to improve their job search strategy.
Provides a practical guide to networking for job seekers. It covers everything from building relationships with potential employers to attending industry events.
Provides a step-by-step guide to choosing or changing careers. It covers everything from assessing your interests and skills to finding the right job.
Provides a practical framework for personal and professional success. It covers everything from setting goals to building relationships.
Provides a practical guide to developing a positive mindset. It covers everything from overcoming negative thoughts to building self-confidence.
Provides a practical guide to gaining and maintaining power. It covers everything from acquiring wealth to manipulating others.
Provides a timeless guide to political power. It covers everything from acquiring power to maintaining it.
Provides a timeless guide to spirituality and self-realization. It covers everything from the nature of reality to the path to enlightenment.
Provides a religious and historical account of the ancient Americas. It covers everything from the creation of the world to the coming of Christ.
Provides a religious and historical account of the ancient world. It covers everything from the creation of the world to the life of Jesus Christ.

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