Emprender en Web3 from Coursera

En octubre de 2008, con la publicación del paper del Bitcoin, Satoshi Nakamoto puso en marcha una nueva revolución industrial. Emprendedores de todo el mundo están desarrollando proyectos que están transformando todo tipo de industrias.

Pero emprender en la Web3 es diferente del mundo de las startups tradicionales. Los proyectos de blockchain son abiertos, orientados a la comunidad y con un alto potencial de impacto.

Este programa te guiará a lo largo de los primeros pasos de la construcción de un proyecto de blockchain:

- Conocerás el entorno de la Web3 y a identificar oportunidades para emprender en blockchain.

- Identificarás las claves para armar un equipo fundador.

- Adquirirás un conjunto de herramientas para planificar y ejecutar una estrategia descentralizada.

- Descubrirás los procedimientos clave para el desarrollo de productos en blockchain.

- Aprenderás a desarrollar un modelo de tokenomics.

- Identificarás los principales riesgos técnicos y legales de los proyectos de Web3 y una serie de estrategias para mitigarlos.

- Estudiarás técnicas para construir y gobernar comunidades en entornos open source.

- Descubrirás las innovadoras alternativas que ofrece la Web3 para obtener financiamiento.

- Conocerás los elementos clave para el gobierno de organizaciones descentralizadas.

La Web3 trae un nuevo paradigma de construcción de productos y comunidades. Este programa te brindará una serie de pasos prácticos para empezar tu camino como emprendedor de impacto en el blockchain.

¡Bienvenido a “Emprender en Web3”!

What's inside

Syllabus

El Entorno de la Web3

En este módulo, obtendrás una introducción a la Web3. Aprenderás por qué se trata de una nueva etapa en la evolución de Internet y cómo propone nuevas formas de organización humana. Estudiarás los modelos de negocio de la Web3 y obtendrás algunas pautas para la creación de tu equipo emprendedor.

Desarrollo de Negocio

En este módulo, estudiarás los puntos centrales para la construcción de una estrategia de negocio en un entorno de Web3. Utilizarás herramientas del mundo emprendedor como el Lean Canvas para ayudarte con el proceso de desarrollo e identificarás una serie de elementos para la definición del tipo de red que vas a construir. Finalmente, desarrollarás una serie de entrevistas con usuarios para validar tus hipótesis.

Construcción de Incentivos y Gestión de Riesgos

Debido a su carácter innovador, la Web3 llega con una serie de nuevos riesgos económicos, técnicos y legales. Algunos proyectos han sido víctima hackeos millonarios y otros han tenido que enfrentar acciones legales por parte de agencias regulatorias. En este módulo, obtendrás una serie de herramientas para desarrollar los principales riesgos de tu proyecto y elaborar una serie de estrategias para mitigarlos.

Desarrollo de Comunidad

La Web3 está construida sobre principios colaborativos y los proyectos dependen de sus comunidades para prosperar. En este módulo, trabajarás en el desarrollo de una estrategia de construcción de comunidad. Desarrollarás una estrategia de marketing para definir la audiencia y el mensaje de tu proyecto. Finalmente, construirás un flujo de onboarding para los nuevos usuarios.

Fundraising y Lanzamiento

A lo largo de los módulos anteriores, has desarrollado una serie de ejercicios para planificar los diferentes aspectos estratégicos, humanos y comerciales de tu proyecto. Ahora utilizarás todos estos materiales para la búsqueda de financiamiento. En este módulo, conocerás cómo funciona el fundraising en el entorno de la Web3. Aprenderás sobre el ecosistema de incubadoras y fondos de inversión y sobre el mecanismo de las ventas públicas de tokens. Por último, aprenderás sobre gobernanza de blockchain con miras a una futura descentralización del proyecto.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Explores Web3, a new stage in Internet evolution and new ways of human organization

Provides a set of practical steps to start your journey as an impact entrepreneur in the blockchain

Taught by recognized experts Federico Ast, Javier Alejandro García Sánchez, and Hector Rocha

Develops skills and knowledge for planning and executing a decentralized strategy

Examines key risks associated with Web3 projects and provides strategies for mitigation

Requires learners to come in with some background knowledge in blockchain

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Emprender en Web3 with these activities:

Review Blockchain Concepts

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Lay a strong foundation for the course by reviewing fundamental principles of blockchain technology.

Browse courses on Blockchain

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Read articles and tutorials on blockchain architecture and consensus algorithms.
Complete online courses or workshops on blockchain development.
Attend industry events or meetups focused on blockchain.

Join Study Groups or Discussion Forums

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Engage with fellow learners and experts by participating in discussions and study groups related to blockchain.

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Join online forums or communities dedicated to blockchain development.
Attend local meetups or workshops where you can connect with other blockchain enthusiasts.
Form or participate in study groups with classmates or colleagues to review course material and work on projects together.

Contribuye a un proyecto de código abierto de Web3

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Aprende sobre el desarrollo colaborativo de Web3 contribuyendo a proyectos reales.

Browse courses on Web3

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Encuentra un proyecto de código abierto que te interese.
Familiarízate con la base de código y las pautas de contribución.
Identifica un área para contribuir y crea una solicitud de extracción.
Colabora con los mantenedores del proyecto para mejorar tu contribución.

Five other activities

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Develop a Blockchain Business Plan

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Combine theory and practice by creating a comprehensive business plan for your potential blockchain project.

Browse courses on Business Planning

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Identify a problem or opportunity in an industry that can be addressed with blockchain.
Research potential blockchain solutions and their technical feasibility.
Develop a detailed business model, outlining revenue streams, expenses, and profit projections.
Create a marketing and adoption strategy for your blockchain solution.
Outline a roadmap for the development and implementation of your project.

Crea un mapa mental de conceptos Web3

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Organiza y visualiza las ideas clave de Web3 para mejorar la comprensión y la retención.

Browse courses on Web3

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Identifica los conceptos principales de Web3.
Conecta conceptos mediante ramas y subramas.
Agrega ejemplos y recursos relevantes a los conceptos.
Comparte tu mapa mental con otros para recibir comentarios.

Sigue tutoriales sobre desarrollo de contratos inteligentes

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Refina tus habilidades de desarrollo de contratos inteligentes a través de tutoriales guiados y prácticos.

Browse courses on Solidity

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Encuentra tutoriales de plataformas como Solidity o Corda.
Sigue los pasos para crear y desplegar contratos inteligentes.
Experimenta con diferentes características y funcionalidades.
Depura y optimiza tus contratos inteligentes.

Participa en discusiones en línea sobre Web3

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Intercambia ideas, comparte conocimientos y aprende de otros entusiastas de Web3.

Browse courses on Web3

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Únete a grupos o foros de Web3.
Participa en discusiones, plantea preguntas y comparte tus perspectivas.
Conéctate con otros miembros para posibles colaboraciones.

Participate in Blockchain Hackathons

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Gain hands-on experience and collaborate with others by participating in blockchain-focused hackathons.

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Find and register for upcoming blockchain hackathons.
Form a team with diverse skills and experience.
Develop and implement a blockchain-based solution within the hackathon timeframe.
Present your project and compete against other teams.
Network with industry professionals and potential collaborators.

Career center

Learners who complete Emprender en Web3 will develop knowledge and skills that may be useful to these careers:

Blockchain Developer

Blockchain Developers are in-demand, and this course helps you build a foundation in blockchain technology, which can lead to a successful career in this field. This course will help you develop the skills you need to create blockchain-based solutions and understand the underlying principles of Web3 technologies.

See salaries and explore the career path for Blockchain Developer

Product Manager

Product Managers play a key role in the success of any blockchain project. This course will help you understand the unique challenges and opportunities of developing Web3 products. You will learn how to define product vision, roadmap, and strategy, as well as how to work with development teams to ensure that products meet user needs.

See salaries and explore the career path for Product Manager

Web3 Community Manager

Web3 Community Managers are responsible for building and managing online communities around Web3 projects. This course will teach you the skills you need to create a thriving community, engage with users, and promote your project. You will also learn how to use social media, content marketing, and other tools to build a strong brand presence.

See salaries and explore the career path for Web3 Community Manager

Venture Capitalist

Venture Capitalists invest in early-stage blockchain startups. This course will help you understand the Web3 investment landscape and how to evaluate blockchain projects. You will also learn how to structure deals and manage portfolio companies.

See salaries and explore the career path for Venture Capitalist

Blockchain Engineer

Blockchain Engineers design, build, and maintain blockchain networks and applications. This course will help you develop the technical skills you need to work on blockchain projects. You will learn about blockchain architecture, smart contracts, and distributed systems.

See salaries and explore the career path for Blockchain Engineer

Cryptocurrency Trader

Cryptocurrency Traders buy and sell cryptocurrencies on exchanges. This course will help you understand the cryptocurrency market and how to trade cryptocurrencies successfully. You will learn about technical analysis, fundamental analysis, and risk management.

See salaries and explore the career path for Cryptocurrency Trader

Web3 Researcher

Web3 Researchers study the social, economic, and technical implications of Web3 technologies. This course will help you develop the research skills you need to conduct original research on Web3. You will learn about research methods, data analysis, and scientific writing.

See salaries and explore the career path for Web3 Researcher

Cryptocurrency Analyst

Cryptocurrency Analysts provide research and analysis on cryptocurrencies and blockchain technologies. This course will help you develop the skills you need to analyze cryptocurrency markets and trends. You will learn about technical analysis, fundamental analysis, and risk management.

See salaries and explore the career path for Cryptocurrency Analyst

Web3 Content Creator

Web3 Content Creators create content about Web3 technologies and projects. This course will help you develop the skills you need to create engaging and informative content about Web3. You will learn about content marketing, social media, and storytelling.

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Web3 Educator

Web3 Educators teach about Web3 technologies and projects. This course will help you develop the skills you need to teach about Web3. You will learn about curriculum development, lesson planning, and instructional design.

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Blockchain Lawyer

Blockchain Lawyers advise clients on legal issues related to blockchain technologies and projects. This course will help you develop the legal skills you need to work on blockchain projects. You will learn about blockchain law, smart contracts, and cryptocurrency regulation.

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Web3 Evangelist

Web3 Evangelists promote and advocate for Web3 technologies and projects. This course will help you develop the skills you need to spread the word about Web3. You will learn about public speaking, marketing, and social media.

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Web3 Entrepreneur

Web3 Entrepreneurs start and run businesses based on Web3 technologies. This course will help you develop the entrepreneurial skills you need to succeed in the Web3 space. You will learn about business planning, fundraising, and marketing.

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Web3 Developer

Web3 Developers build decentralized applications on the blockchain. This course will help you develop the technical skills you need to create Web3 applications. You will learn about blockchain development, smart contracts, and distributed systems.

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Web3 Designer

Web3 Designers create user interfaces and experiences for Web3 applications. This course will help you develop the design skills you need to work on Web3 projects. You will learn about user experience design, interface design, and visual design.

See salaries and explore the career path for Web3 Designer