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Arun Singhal B-Tech, MBA (IIM-B),Unilever, J&J, Danone, IIMU, Cello

Want to learn what they don't teach you at at top best MBA colleges and manage a business successfully?

Take a look at this course where you will

Read more

Want to learn what they don't teach you at at top best MBA colleges and manage a business successfully?

Take a look at this course where you will

  • Not only learn about different aspects of management with concrete actionable advices, tools, techniques, processes and methodologies but also

  • Connect the dots using the Business Strategy Framework

  • Get to do a Quiz after each lecture to measure how well have you learned the subject of the video

  • Find a a lot of insightful content delivered for such an incredibly low price

  • Preview many lectures for free to see the content for yourself

  • Clear your doubts on this topic any time while doing the course

  • Get Udemy’s 30 days Money Back Guarantee

One of common issue all the management students face at all the MBA colleges around the world is that while the students learn many subjects they are unable to connect all of them to build a business successfully

This course provides you a solution to this issue  by teaching you about all these management functions integrated by the Business Strategy based on the real life practices

What I am sharing with you here is my learnings over these 40+ years being in business management after doing my MBA from Indian Institute of Management, Bangalore in 1981, pausing my corporate career after becoming Managing Director with erstwhile Danone Nutrition in 2007 and starting to teach and coach people like you do well in life

Look at what other students like you saying about this course

"The best MBA course ever. this is too notch"

"Amazing. Lots of content for a affordable course, will buy more"

"super fantastic"

"This is the most packed and insightful program on Udemy and I highly recommend it."

"Greatt"

"Great course. The course will be helpful to people who wanted to do MBA. People who are interested in business can also get an idea about management studies. I highly recommend this program to professionals aspiring to earn an MBA degree through a flexible and high-quality online learning experience."

"This MBA course was perfectly matched my requirements. Its comprehensive and highly informative. The mentor was engaging and knowledgeable also all the material covered provided valuable insights into various aspects of managing and strategies of a business. I would highly recommend it for aspiring MBA and undergraduates."

"The concepts and topics are well explained. The course provides a holistic approach and is systematically structured. Use of tables and matrices enhances the learning. Overall, a good learning experience."

"He is a wonderful teacher. I felt a lot of respect for him. I have learned so much from this course. Thank you so much."

"Fun learning all this and above all I love the questions after each section, which helps me ensure that I have absorbed all the information, as I have managed to go back to re-watch other sections when i go the answers wrong"

"A very well-designed course with detailed information about every aspect and real-life examples."

"Excellent course, thanks for all the shared information"

"It is amazing course. I like it very much."

"Great learning"

"It’s very helpful."

"Excellent"

"Great"

"AWESOME"

"Good Content"

"I love the the Summary of the notes and and explanation. Always direct on point making more easy for students to grasp the points"

"This course is Valuable & Knowledge gathering for professional development"

"This was a great lecture"

"The lectures are well delivered, solid and informed"

"Very good course"

"Lot of insights"

"Every Aspiring MBA Students Should take this course"

"This is my first time attempting this pre-MBA program, and it is broadening my understanding of business administration. This experience will also assist me in my transition into business analysis, benefiting my new career"

" PERFECT"

"amazing"

"The experience is great"

"It so inspired by a wonderful teaching and example. I do know that I will learn most of myself through these materials"

"Good and clear concept clarity, good explanation by sir and quite interesting topic"

"very good course. Being very nicely explained by Instructor"

"it is amazing cours"

"amazing learning platform"

"Intuitivo e pratico"

"l'm just so excited that it seems GREAT at the moment. "

Preview for yourself Many lectures free. If you like the content, enroll for the course, enjoy and skill yourself to do even better in life by doing "Master in Business Administration" . If don't like the content, please message about how can we modify it to meet your expectations.

Please remember that this course comes with Udemy’s 30 days Money Back Guarantee.

Enroll now

What's inside

Learning objectives

  • What does it take to manage a business successfully?
  • Getting right people giving their best
  • Formulating winning business strategies
  • Right products in right markets
  • Marketing
  • Sales & distribution
  • Purchase & manufacturing
  • Research & development
  • Finance & control
  • Business strategy and functional plans real life example

Syllabus

Introduction

Introduction to the faculty and the course

The purpose of the section is to teach you what is required to manage a business unit successfully
Read more

At the end of this lecture you will learn the following

What is a Business Unit?

Please answer the following questions based on learnings in this lecture

At the end of this lecture you will learn the following

What defines the success of a Business Unit?

At the end of this lecture you will learn the following

What determines the success of a Business Unit?

At the end of this lecture you will learn the following

How to decide Winning Product Market Strategy

At the end of this lecture you will learn the following

How to get right people?

At the end of this lecture you will learn the following

How to manage them to give their best?

At the end of this lecture you will learn the following

How to develop them?

At the end of this lecture you will learn the following

How to retain them?

At the end of this lecture you will learn the following

Recap of What is a Winning Business Strategy

How to formulate such a Winning Business Strategy

Overview

At the end of this lecture you will learn the following

What is involved in Marketing?

At the end of this lecture you will learn the following

How to formulate such a Winning Business Strategy

Success Factor Analysis

SWOT Analysis

How to formulate such a Winning Business Strategy

SWOT Analysis

At the end of this lecture you will learn the following

How can you make these decisions and implement?

Formulate Sales & Distribution Strategies

At the end of this lecture you will learn the following

How to formulate such a Winning Business Strategy

Current Strategy Identification

At the end of this lecture you will learn the following

Making Portfolio Investment Strategy

At the end of this lecture you will learn the following

How to formulate such a Winning Business Strategy

Strategic Alternatives and Choice

At the end of this lecture you will learn the following

How to formulate such a Winning Business Strategy

Implementation Process

A real life example of a Business Strategy and Functional Plans from our Consulting Practice

At the end of this lecture you will learn the following

Overview

At the end of this lecture you will learn the following

How can you make these decisions and implement?

Develop Key Action Plans

At the end of this lecture you will learn the following

How to decide your Overall Growth Strategy

At the end of this lecture you will learn the following

How to implement your Overall Growth Strategy

Market Penetration

At the end of this lecture you will learn the following

How to implement your Overall Growth Strategies

At the end of this lecture you will learn the following

How can you make these decisions and implement?

Implement the Plans and Monitor

  • Overview

At the end of this lecture you will learn the following

How to optimize the Current Product Market Portfolio

At the end of this lecture you will learn the following

Formulating Marketing Plans for Stars

  • What does a Marketing Plan look like?

  • How to set right objectives

At the end of this lecture you will learn the following

How can you make these decisions and implement?

Implement the Plans and Monitor

  • Implementation

    • Deploy

At the end of this lecture you will learn the following

Formulating Marketing Plans for Stars

How to analyze Market Structure & Competition

At the end of this lecture you will learn the following

Formulating Marketing Plans for Stars

How to formulate Overall Marketing Strategy

At the end of this lecture you will learn the following

Formulating Marketing Plans for Stars

Brand Positioning

At the end of this lecture you will learn the following

Implement the Plans and Monitor

Implementation

Motivate

At the end of this lecture you will learn the following

Formulating Marketing Plans for Stars

Product Strategy

At the end of this lecture you will learn the following

Formulating Marketing Plans for Stars

Pricing

At the end of this lecture you will learn the following

Formulating Marketing Plans for Stars

Distribution & Sales Strategy

At the end of this lecture you will learn the following

Implement the Plans and Monitor

Implementation

Train & Develop

At the end of this lecture you will learn the following

Formulating Marketing Plans for Stars

Promotions & Communication Strategy

At the end of this lecture you will learn the following

Formulating Marketing Plans for Stars

Action planning and financials

At the end of this lecture you will learn the following

Implementing the Marketing Plans

Monitoring and Analyzing the Results

At the end of this lecture you will learn the following

Implement the Plans and Monitor

Implementation

Support

At the end of this lecture you will learn the following

What is involved in Sales & Distribution?

How can you make these decisions and implement?

Overview

At the end of this lecture you will learn the following

How can you make these decisions and implement?

Define Sales & Distribution Objectives & Goals

Please answer the following questions based on learning in this lecture

At the end of this lecture you will learn the following

What is involved in Purchase & Manufacturing?

How can you make these decisions and implement?

Overview

At the end of this lecture you will learn the following

How can you make these decisions and implement?

Define Purchase & Manufacturing Objectives & Goals

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Provides actionable advice, tools, techniques, processes, and methodologies for managing a business, which is useful for those looking to improve their practical skills
Integrates various management functions with a business strategy framework, which helps learners connect different aspects of business management
Includes quizzes after each lecture to measure learning, which reinforces understanding of the subject matter
Draws upon the instructor's 40+ years of experience in business management, offering real-world insights and practical knowledge
Covers topics such as formulating winning business strategies, marketing plans, and sales & distribution strategies, which are essential for business success
Includes a real-life example of a business strategy and functional plans from the instructor's consulting practice, which provides practical application of the concepts

Save this course

Create your own learning path. Save this course to your list so you can find it easily later.
Save

Reviews summary

Practical business management fundamentals from expert

According to learners, the "Master in Business Administration (MBA)" course offers a comprehensive and insightful overview of business management fundamentals. Students consistently praise its practical, actionable advice and the integration of real-life examples, finding that it effectively connects various business functions. The instructor is widely regarded as engaging and knowledgeable, significantly contributing to a positive learning experience. Many reviewers highlight the exceptional value for money, positioning it as a highly packed and valuable program. The systematic structure and included quizzes are appreciated tools for reinforcing understanding. It is frequently recommended for professionals, aspiring MBAs, and undergraduates.
Quizzes reinforce key learnings.
"love the questions after each section, which helps me ensure that I have absorbed all the information..."
"Get to do a Quiz after each lecture to measure how well have you learned the subject of the video"
"Use of tables and matrices enhances the learning."
Course is organized systematically.
"The course provides a holistic approach and is systematically structured."
"A very well-designed course with detailed information..."
"Good and clear concept clarity, good explanation by sir and quite interesting topic"
"The concepts and topics are well explained."
Great content for the price point.
"Amazing. Lots of content for a affordable course..."
"...insightful content delivered for such an incredibly low price"
"This is the most packed and insightful program on Udemy and I highly recommend it."
"This course is Valuable & Knowledge gathering for professional development"
Knowledgeable and well-respected teacher.
"The mentor was engaging and knowledgeable also all the material covered..."
"He is a wonderful teacher. I felt a lot of respect for him. I have learned so much from this course."
"The lectures are well delivered, solid and informed"
"very good course. Being very nicely explained by Instructor"
Learn actionable tactics for business.
"...learn about different aspects of management with concrete actionable advices, tools, techniques..."
"...based on the real life practices"
"A very well-designed course with detailed information about every aspect and real-life examples."
"I learned how to use practical tools and strategies that I could apply immediately to my work."
Wide range of business topics covered.
"Lots of content for a affordable course, will buy more"
"This MBA course was perfectly matched my requirements. Its comprehensive and highly informative."
"A very well-designed course with detailed information about every aspect..."
"The course provides a holistic approach and is systematically structured."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Master in Business Administration (MBA) with these activities:
Review 'The Personal MBA'
Gain a broad understanding of core business concepts to prepare for the MBA course.
Show steps
  • Read the book's introduction and table of contents.
  • Focus on chapters related to course syllabus topics.
  • Take notes on key concepts and examples.
Review Financial Accounting Principles
Strengthen your understanding of financial accounting, a crucial foundation for business management.
Show steps
  • Review basic accounting equations and principles.
  • Practice analyzing financial statements.
  • Work through sample accounting problems.
Analyze a Company's Business Strategy
Apply the course's business strategy framework to a real-world company to deepen your understanding.
Show steps
  • Choose a publicly traded company to analyze.
  • Research the company's mission, vision, and values.
  • Analyze the company's SWOT and competitive landscape.
  • Evaluate the company's financial performance.
  • Write a report summarizing your findings.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Develop a Marketing Plan for a New Product
Practice applying marketing principles learned in the course by creating a comprehensive marketing plan.
Show steps
  • Define the target market for the new product.
  • Conduct market research to understand customer needs.
  • Develop a marketing strategy and budget.
  • Create marketing materials and promotional campaigns.
Read 'Good to Great'
Explore case studies of successful companies to understand the principles of achieving greatness.
View Good to Great on Amazon
Show steps
  • Read the book and take notes on key concepts.
  • Identify the key factors that contributed to the success of the companies studied.
  • Reflect on how these factors can be applied to your own business or career.
Create a Financial Model
Solidify your understanding of financial concepts by building a financial model for a hypothetical business.
Show steps
  • Define the assumptions for the financial model.
  • Build the model in a spreadsheet program.
  • Test the model with different scenarios.
  • Present the model and its findings.
Mentor Aspiring Business Students
Reinforce your knowledge by mentoring others and explaining key business concepts.
Show steps
  • Volunteer to mentor students at a local college.
  • Prepare materials to explain key concepts.
  • Answer questions and provide guidance.

Career center

Learners who complete Master in Business Administration (MBA) will develop knowledge and skills that may be useful to these careers:
General Manager
A General Manager is responsible for the overall performance of a business unit or department, overseeing all aspects of its operations. This Master in Business Administration course, with its focus on various aspects of management, may provide a solid foundation for a General Manager. The course's emphasis on business strategy, marketing, sales distribution, and financial control are areas that a General Manager can benefit from. The course can help develop the skills and knowledge necessary to lead and manage a business unit effectively.
Management Consultant
A Management Consultant helps organizations improve their performance and efficiency by analyzing problems and developing solutions. This Master in Business Administration course helps a prospective Management Consultant by providing actionable advice, tools, techniques, processes, and methodologies related to different aspects of management. In particular, the course teaches how to formulate winning business strategies, manage marketing, sales and distribution, and optimize a product market portfolio. The course also gives opportunities to connect the dots using the Business Strategy Framework. This course may be useful for those who wish to advance their career.
Entrepreneur
An Entrepreneur starts and manages their own business, taking on the risks and rewards of enterprise. The Master in Business Administration course may be useful for Entrepreneurs, as it covers a wide range of topics essential for managing a business successfully. It helps build a foundation in formulating winning business strategies, managing marketing, sales and distribution and doing purchase and manufacturing. The course emphasizes connecting the dots using the Business Strategy Framework and shares learnings from 40+ years of business management experience.
Business Development Manager
The role of a Business Development Manager is to identify new business opportunities, build relationships with potential clients, and negotiate deals to increase revenue. This Master in Business Administration course may be useful for aspiring Business Development Managers as it provides a framework for understanding business strategy and functional plans. The course's insights into marketing, sales, and distribution can also help a Business Development Manager develop strong relationships with new clients. The course discusses how to formulate winning business strategies and how to have right products in right markets.
Product Manager
A Product Manager is responsible for the strategy, roadmap, and feature definition of a product or product line. The Master in Business Administration course may be useful for aspiring Product Managers as it covers topics such as product strategy, market analysis, and competitive positioning. This course introduces overall growth strategies and how to optimize the current product market portfolio. You may benefit from the methods to determine what winning product market strategy should be. The knowledge of sales and distribution learned in this course helps a Product Manager to craft the right product for the target audience.
Business Analyst
A Business Analyst is responsible for identifying an organization's business needs and determining solutions to business problems. The Master in Business Administration course may helps a Business Analyst by providing a strong foundation in business strategy, marketing, and sales. This course uses the Business Strategy Framework which can be useful for understanding how different parts of a business work together. It teaches how to formulate winning business strategies, manage marketing, sales and distribution. Furthermore, a Business Analyst will benefit from the course’s focus on right products and right markets.
Operations Manager
An Operations Manager oversees the production and delivery of goods or services, ensuring that operations are efficient and effective. This Master in Business Administration course introduces many concepts relevant to this role including strategies for purchase and manufacturing. The course might be useful to improve understanding of business units and success. In addition, its introduction to sales and distribution may be helpful. The course's focus on managing people can help an Operations Manager lead their team effectively.
Financial Analyst
A Financial Analyst provides guidance to businesses and individuals making investment decisions. The Master in Business Administration course covers concepts relevant to the role of Financial Analyst. In particular, the coverage of finance and control will provide a useful foundation for the finance function. Moreover, the course may be useful because of its focus on business strategy and how to make portfolio investment strategy. The course may be helpful in improving a Financial Analyst's knowledge.
Marketing Manager
The Marketing Manager is responsible for developing and executing marketing campaigns to promote a company's products or services. Those hoping to become a Marketing Manager may find this course helpful as it helps build a foundation in marketing principles and strategy. The Master in Business Administration course discusses marketing plans for stars, including how to analyze market structure and competition, how to formulate overall marketing strategy, and how to approach brand positioning. The course also addresses promotions and communication strategy.
Sales Manager
A Sales Manager leads a team of sales representatives and is responsible for achieving sales targets and growing revenue. Those hoping to become a Sales Manager may benefit from this course as it discusses sales and distribution in some depth. The Master in Business Administration course discusses how to make decisions and implement sales and distribution strategies. A Sales Manager may benefit from an understanding of sales objectives and goals. The course focuses on the important parts of sales and distribution.
Project Manager
A Project Manager oversees the planning, execution, and closing of projects, ensuring they are completed on time, within budget, and to the required quality standards. A Project Manager may find it useful to take this course as it covers many aspects of project management from different perspectives. In particular, the course provides tools, techniques, processes and methodologies related to management which will be helpful in the planning phase. The Master in Business Administration course may be helpful as it covers the importance of sales and distribution.
Chief Executive Officer
A Chief Executive Officer is responsible for the overall success of an organization. This Master in Business Administration course may be useful for the one who wants to be a CEO, since it touches upon critical aspects of managing a business, including formulating winning business strategies, optimizing product-market fit, and effectively managing marketing and sales. A CEO would find value in the course's emphasis on connecting different management functions with the Business Strategy Framework coupled with real-life practices. This course provides you with the tools to manage every element of your business.
Chief Operating Officer
A Chief Operating Officer oversees the day-to-day administrative and operational functions of a business. This Master in Business Administration course may provide insights relevant to the role, especially the sections that deal with how to manage a business successfully. As well, the course may improve understanding of business units and what determines success. A COO may find some value in the course’s discussion of purchase and manufacturing. A Chief Operating Officer should understand the importance of marketing.
Human Resources Manager
A Human Resources Manager is responsible for recruiting, hiring, and supporting employees, as well as ensuring compliance with labor laws and company policies. This Master in Business Administration course may be useful for a Human Resources Manager, because the course discusses how to get the right people and how to manage them to give their best. The course teaches how to develop employees. The course helps build a foundation in employee retention, which is crucial for a successful business.
Real Estate Manager
A Real Estate Manager oversees the operations, maintenance, and financial performance of residential or commercial properties. This Master in Business Administration course touches many aspects of managing revenue and purchase and supply chain which would be beneficial in maximizing yields. In particular, the course covers how to formulate winning business strategies, manage marketing, sales and distribution, and optimize a product market portfolio. The course also gives opportunities to connect the dots using the Business Strategy Framework. This course may be helpful for those who wish to advance their career.

Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Master in Business Administration (MBA).
Provides a comprehensive overview of essential business concepts, acting as a self-study MBA program. It covers topics like marketing, sales, finance, and strategy, mirroring the breadth of the online course. It's particularly useful for those seeking a structured, accessible introduction to business management principles and can serve as a valuable reference tool.
Explores the characteristics that distinguish successful companies from mediocre ones. It provides insights into leadership, culture, and strategy, which are all relevant to the course's objectives. It's a valuable resource for understanding the factors that contribute to long-term business success and is often used as a textbook in MBA programs.

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