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Marla Noel
Essentials of Management and Strategic Planning introduces learners to the basics of running a business and strategies for improving an organization’s growth and profitability. Learners will gain a better understanding of management and leadership, along with how the two are different, and how strong leadership plays a role in developing people. Learners will also explore what strategy is and how key strategies can push an organization ahead of its competitors. Other topics to be covered include creating action plans and accountability.
Register for this course and see more details by visiting:
OpenCourser.com/course/5zm7wu/essentials
What's inside
Syllabus
What is Management?
Welcome to Module 1, What is Management? In this module, you will learn about what management entails, how that will relate to you and how you can improve your management skills.
Read more
Syllabus
What is Management?
Welcome to Module 1, What is Management? In this module, you will learn about what management entails, how that will relate to you and how you can improve your management skills.
Read more
Difference Between Management and Leadership
Welcome to Module 2, Difference Between Management and Leadership. In this Module, you will learn about the various Leadership styles and how you can select the best style for your situation.
Strategy: What It Is and How It Can Help Your Business
Welcome to Module 3, Strategy: What It Is and How It Can Help Your Business. In this Module, you will learn about the various options for strategies to improve your business.
Strategic Planning to Grow Your Business
Welcome to Module 4, Strategic Planning to Grow Your Business. In this Module, you will learn how to implement strategic planning and how to follow up for accountability.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Introduces the basics of operating a business for a wider understanding
Explores the differences between management and leadership, which is essential for understanding individual roles within an organization
Develops concepts of strategy building
Teaches the process of creating action plans and accountability, which ensures project and team success
Appropriate for individuals interested in improving their management skills
Introduces various leadership styles, providing options for managing teams & projects
Save this course
Save Essentials of Management and Strategic Planning to your list so you can find it easily later:
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Essentials of Management and Strategic Planning with these
activities:
Participate in a study group
Show steps
Collaborating with peers in a study group can enhance your understanding of the material and allow you to learn from different perspectives.
Show steps
-
Find a group of classmates with similar learning goals
-
Meet regularly to discuss course topics and assignments
-
Work together to solve problems and clarify concepts
Watch online tutorials on strategic planning
Show steps
Supplemental tutorials can provide additional clarity and reinforce the concepts covered in the course.
Show steps
-
Search for tutorials on topics such as SWOT analysis, Porter's Five Forces, and PEST analysis
-
Watch the tutorials and take notes
-
Apply the concepts to real-world examples
Practice Situational Leadership Scenarios
Show steps
Engage in simulations or role-playing exercises to develop your situational leadership skills.
Browse courses on
Situational Leadership
Show steps
-
Identify different leadership styles and their strengths and limitations
-
Participate in simulations or role-playing activities
-
Analyze your own leadership style and identify areas for improvement
Three other activities
Expand to see all activities and additional details
Show all six activities
Complete case studies and simulations
Show steps
Working through case studies and simulations will provide you with hands-on experience in applying management and strategic planning principles.
Show steps
-
Identify key issues and challenges in the case studies
-
Develop and evaluate alternative strategies and solutions
-
Reflect on the outcomes and lessons learned
Read "Good Strategy/Bad Strategy" by Richard Rumelt
Show steps
This book provides practical insights into the principles of effective strategy formulation and implementation.
View
The Crux: How Leaders Become Strategists
on Amazon
Show steps
-
Read the book thoroughly
-
Identify key takeaways and principles
-
Consider how the book's ideas relate to the course material
Develop a strategic plan for a hypothetical organization
Show steps
Creating a strategic plan will allow you to synthesize and apply the knowledge gained in the course.
Show steps
-
Define the organization's mission, vision, and goals
-
Conduct an environmental scan and identify opportunities and threats
-
Develop and analyze strategic alternatives
-
Create an action plan with specific objectives and timelines
-
Monitor and evaluate the plan's implementation and effectiveness
Participate in a study group
Show steps
Collaborating with peers in a study group can enhance your understanding of the material and allow you to learn from different perspectives.
Show steps
Show steps
Show steps
- Find a group of classmates with similar learning goals
- Meet regularly to discuss course topics and assignments
- Work together to solve problems and clarify concepts
Watch online tutorials on strategic planning
Show steps
Supplemental tutorials can provide additional clarity and reinforce the concepts covered in the course.
Show steps
Show steps
Show steps
- Search for tutorials on topics such as SWOT analysis, Porter's Five Forces, and PEST analysis
- Watch the tutorials and take notes
- Apply the concepts to real-world examples
Practice Situational Leadership Scenarios
Show steps
Engage in simulations or role-playing exercises to develop your situational leadership skills.
Browse courses on
Situational Leadership
Show steps
Show steps
Show steps
- Identify different leadership styles and their strengths and limitations
- Participate in simulations or role-playing activities
- Analyze your own leadership style and identify areas for improvement
Three other activities
Expand to see all activities and additional details
Show all six activities
Complete case studies and simulations
Show steps
Working through case studies and simulations will provide you with hands-on experience in applying management and strategic planning principles.
Show steps
Show steps
Show steps
- Identify key issues and challenges in the case studies
- Develop and evaluate alternative strategies and solutions
- Reflect on the outcomes and lessons learned
Read "Good Strategy/Bad Strategy" by Richard Rumelt
Show steps
This book provides practical insights into the principles of effective strategy formulation and implementation.
View
The Crux: How Leaders Become Strategists
on Amazon
Show steps
Show steps
Show steps
- Read the book thoroughly
- Identify key takeaways and principles
- Consider how the book's ideas relate to the course material
Develop a strategic plan for a hypothetical organization
Show steps
Creating a strategic plan will allow you to synthesize and apply the knowledge gained in the course.
Show steps
Show steps
Show steps
- Define the organization's mission, vision, and goals
- Conduct an environmental scan and identify opportunities and threats
- Develop and analyze strategic alternatives
- Create an action plan with specific objectives and timelines
- Monitor and evaluate the plan's implementation and effectiveness
Career center
Learners who complete Essentials of Management and Strategic Planning will develop knowledge and skills
that may be useful to these careers:
General and Operations Managers
General and Operations Managers
**General and Operations Managers** are responsible for planning, directing, and coordinating the operations of an organization. The course will provide you with the knowledge and skills you need to develop a strategic plan, manage a team, and make effective decisions. You will also learn how to create a culture of accountability and innovation.
Strategic Planners
Strategic Planners
**Strategic Planners** develop and implement long-term plans for an organization. They work with senior management to identify and analyze trends, develop strategies, and allocate resources. The course will provide you with the knowledge and skills you need to develop a strategic plan, conduct market research, and evaluate the effectiveness of your plans.
Management Analysts
Management Analysts
**Management Analysts** study and analyze an organization's operations to identify areas for improvement. The course will provide you with the knowledge and skills you need to conduct a management audit, develop recommendations for improvement, and implement change.
Business Operations Specialists
Business Operations Specialists
**Business Operations Specialists** work with senior management to develop and implement business plans. They also work with other departments to ensure that the organization's operations are aligned with its strategic goals. The course will provide you with the knowledge and skills you need to develop a business plan, manage a project, and create a budget.
Project Managers
Project Managers
**Project Managers** plan, organize, and execute projects. They work with stakeholders to define the scope of the project, develop a timeline, and manage the budget. The course will provide you with the knowledge and skills you need to develop a project plan, manage a team, and deliver a successful project.
Marketing Managers
Marketing Managers
**Marketing Managers** develop and implement marketing campaigns to promote products and services. They work with other departments to ensure that the marketing campaign is aligned with the organization's strategic goals. The course will provide you with the knowledge and skills you need to develop a marketing plan, conduct market research, and manage a marketing budget.
Sales Managers
Sales Managers
**Sales Managers** lead and motivate sales teams to achieve sales goals. They work with customers to identify their needs and develop solutions. The course will provide you with the knowledge and skills you need to develop a sales plan, manage a sales team, and close deals.
Human Resources Managers
Human Resources Managers
**Human Resources Managers** develop and implement human resources policies and programs. They work with employees to ensure that the organization is in compliance with all applicable laws and regulations. The course will provide you with the knowledge and skills you need to develop a human resources plan, manage a team, and create a positive work environment.
Financial Managers
Financial Managers
**Financial Managers** plan and direct the financial activities of an organization. They work with senior management to develop a budget, manage cash flow, and make investment decisions. The course will provide you with the knowledge and skills you need to develop a financial plan, manage a budget, and make sound investment decisions.
Information Technology Managers
Information Technology Managers
**Information Technology Managers** plan and direct the information technology activities of an organization. They work with senior management to develop an IT plan, manage IT resources, and ensure that the organization's IT systems are aligned with its strategic goals. The course will provide you with the knowledge and skills you need to develop an IT plan, manage IT resources, and make sound IT investment decisions.
Operations Research Analysts
Operations Research Analysts
**Operations Research Analysts** use mathematical and statistical techniques to solve business problems. They work with other departments to identify and analyze problems, develop solutions, and implement change. The course will provide you with the knowledge and skills you need to use mathematical and statistical techniques to solve business problems.
Management Consultants
Management Consultants
**Management Consultants** help organizations to improve their performance. They work with clients to identify and analyze problems, develop solutions, and implement change. The course will provide you with the knowledge and skills you need to develop a consulting plan, manage a consulting project, and deliver a successful consulting engagement.
Entrepreneurs
Entrepreneurs
**Entrepreneurs** start and operate their own businesses. They develop a business plan, raise capital, and manage the day-to-day operations of their business. The course will provide you with the knowledge and skills you need to develop a business plan, raise capital, and manage a business.
Nonprofit Managers
Nonprofit Managers
**Nonprofit Managers** plan and direct the activities of nonprofit organizations. They work with staff and volunteers to develop and implement programs, raise funds, and ensure that the organization is in compliance with all applicable laws and regulations. The course will provide you with the knowledge and skills you need to develop a strategic plan, manage a nonprofit organization, and raise funds.
Government Managers
Government Managers
**Government Managers** plan and direct the activities of government agencies. They work with elected officials and staff to develop and implement policies, manage budgets, and ensure that the agency is in compliance with all applicable laws and regulations. The course will provide you with the knowledge and skills you need to develop a strategic plan, manage a government agency, and work with elected officials.
For more career information including salaries, visit:
OpenCourser.com/course/5zm7wu/essentials
Reading list
We've selected 12 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Essentials of Management and Strategic Planning.
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Provides a practical overview of management concepts and principles, covering topics such as planning, organizing, leading, and controlling.
Save
Provides a comprehensive overview of strategic management, including topics such as strategy formulation, implementation, and evaluation.
Explores the challenges that established companies face when trying to innovate and compete with new technologies.
Save
Provides a framework for developing and evaluating good strategies.
Provides a practical guide to using the Lean Startup methodology to develop and launch new products and services.
Provides a guide to developing personal and professional effectiveness through habits such as being proactive, beginning with the end in mind, and putting first things first.
Save
Explores the science of motivation and provides insights into what motivates people to perform at their best.
Save
Provides a framework for understanding and building successful cultures in organizations.
Save
この本は、日本を代表する経営学者である野中郁次郎が著した経営戦略論の教科書です。戦略の概念や理論、戦略策定のプロセス、戦略の実行と評価などについて体系的に解説しています。
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この本は、リーン・スタートアップの手法を詳述した実践的なガイドブックです。製品やサービスの開発と検証を繰り返すことで、リスクを最小限に抑えながらイノベーションを実現する方法について解説しています。
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この本は、モチベーションの科学に関する研究に基づいて、現代の働き方に合ったモチベーションのあり方について論じています。自律性、習熟度、目的意識がモチベーションを向上させる要因であることを強調しています。
Save
この本は、個人の成功と対人関係の向上のための7つの習慣を提示した自己啓発書です。主体的であること、目標から始めること、最優先事項を優先することなど、効果的な習慣の重要性について論じています。
For more information about how these books relate to this course, visit:
OpenCourser.com/course/5zm7wu/essentials
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Effort
4 weeks of study, 2-3 hours/week
Level
Introductory
Via
Coursera
Institution
University of California, Irvine
Instructor
Marla Noel
Language
English
Transcripts
Español
Français
Português
Deutsch
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中文
العربية
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हिंदी
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Bahasa Indonesia
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tiếng Việt
This course belongs to a
collection
called
Introduction to Business. It's comprised of two courses:
- Introduction to Digital Marketing
- Essentials of Management and Strategic Planning (viewing)
Good to know
Introduces the basics of operating a business for a wider understanding
Explores the differences between management and leadership, which is essential for understanding individual roles within an organization
Develops concepts of strategy building
Teaches the process of creating action plans and accountability, which ensures project and team success
Appropriate for individuals interested in improving their management skills
Introduces various leadership styles, providing options for managing teams & projects
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