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Analizando Redes Sociales en Power BI
Campañas de Instagram
Carla Antonioli
Carla Antonioli
El Proyecto Guiado "Analizando Redes Sociales en Power BI: Campañas de Instagram" es para Construir un dashboard de datos que nos permita analizar de forma efectiva la data obtenida y obtener indicadores relevantes de marketing de Instagram que impacten en el negocio. Para lograr esto, trabajaremos a través de 7 tareas definidas. Te recomendamos saber usar a nivel básico de Power BI y Excel y estar familiarizados con conceptos de Marketing Digital para aprovechar mejor el curso.
Register for this course and see more details by visiting:
OpenCourser.com/course/alho97/analizando
What's inside
Syllabus
Visión general del proyecto
El Proyecto Guiado "Analizando Redes Sociales en Power BI: Campañas de Instagram" es para Construir un dashboard de datos que nos permita analizar de forma efectiva la data obtenida y obtener indicadores relevantes de marketing de Instagram que impacten en el negocio. Para lograr esto, trabajaremos a través de 7 tareas definidas.Te recomendamos saber usar a nivel básico de Power BI y Excel y estar familiarizados con conceptos de Marketing Digital para aprovechar mejor el curso.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Se adapta a personas que trabajan en marketing digital, en particular en redes sociales
Desarrolla habilidades prácticas de análisis de datos en redes sociales con Power BI
Dirigido a personas con conocimientos básicos de Power BI y Excel
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Activities
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We're preparing activities for
Analizando Redes Sociales en Power BI: Campañas de Instagram.
These are activities you can do either before, during, or after a course.
Career center
Learners who complete Analizando Redes Sociales en Power BI: Campañas de Instagram will develop knowledge and skills
that may be useful to these careers:
Social Media Specialist
Social Media Specialist
Social Media Specialists are generally responsible for developing, implementing, and managing social media strategies and campaigns for companies and organizations. It is a crucial role in today's digital marketing landscape. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns can be a valuable resource for aspiring Social Media Specialists, providing them with a foundation in data analysis and visualization. Through hands-on practice, learners will develop skills in using Power BI to extract insights from social media data, track campaign performance, and identify areas for improvement.
Digital Marketing Manager
Digital Marketing Manager
Digital Marketing Managers plan, execute, and analyze digital marketing campaigns, overseeing a team of marketing specialists and ensuring alignment with overall business objectives. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns is a valuable resource for aspiring Digital Marketing Managers, providing them with the skills to analyze data from social media platforms and make data-driven decisions. This course will help Digital Marketing Managers measure the success of their campaigns and adjust strategies accordingly.
Marketing Analyst
Marketing Analyst
Marketing Analysts gather and analyze data to determine the effectiveness of marketing campaigns and provide recommendations for improvement. They play a critical role in helping businesses optimize their marketing strategies. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns is a great resource for aspiring Marketing Analysts, providing them with hands-on experience in using Power BI to analyze marketing data. This course will help Marketing Analysts develop the skills they need to measure the success of campaigns, identify trends, and make informed decisions.
Social Media Manager
Social Media Manager
Social Media Managers are responsible for creating and executing social media strategies, managing social media accounts, and engaging with customers on social media platforms. They play a crucial role in establishing and maintaining a strong online presence for businesses. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns is highly relevant to Social Media Managers, providing them with the skills to analyze data from social media platforms and measure the success of their campaigns. This course will help Social Media Managers make data-driven decisions and optimize their strategies.
Data Analyst
Data Analyst
Data Analysts collect, clean, and analyze data to identify trends and patterns. They play a critical role in helping businesses make informed decisions. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns is a valuable resource for aspiring Data Analysts, providing them with hands-on experience in using Power BI to analyze data. This course will help Data Analysts develop the skills they need to extract insights from data and communicate their findings effectively.
Business Intelligence Analyst
Business Intelligence Analyst
Business Intelligence Analysts use data to help businesses understand their performance and make better decisions. They play a crucial role in identifying opportunities for improvement and developing strategies for growth. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns can be helpful for aspiring Business Intelligence Analysts, providing them with hands-on experience in using Power BI to analyze data. This course will help Business Intelligence Analysts develop the skills they need to extract insights from data and communicate their findings effectively.
Marketing Manager
Marketing Manager
Marketing Managers are responsible for planning and executing marketing campaigns, overseeing a team of marketing specialists, and ensuring alignment with overall business objectives. They play a critical role in driving growth and revenue for businesses. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns can be helpful for aspiring Marketing Managers, providing them with hands-on experience in using Power BI to analyze marketing data. This course will help Marketing Managers develop the skills they need to measure the success of campaigns, identify trends, and make informed decisions.
Digital Marketing Specialist
Digital Marketing Specialist
Digital Marketing Specialists are responsible for developing and executing digital marketing strategies, creating and managing online content, and analyzing data to measure the success of campaigns. They play a crucial role in helping businesses reach their target audience and achieve their marketing goals. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns can be helpful for aspiring Digital Marketing Specialists, providing them with hands-on experience in using Power BI to analyze data. This course will help Digital Marketing Specialists develop the skills they need to measure the success of campaigns and optimize their strategies.
Content Marketing Specialist
Content Marketing Specialist
Content Marketing Specialists are responsible for planning, creating, and distributing content to attract and engage a target audience. They play a crucial role in helping businesses build relationships with customers and drive conversions. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns can be helpful for aspiring Content Marketing Specialists, providing them with hands-on experience in using Power BI to analyze data. This course will help Content Marketing Specialists develop the skills they need to measure the success of campaigns and optimize their strategies.
Social Media Analyst
Social Media Analyst
Social Media Analysts are responsible for analyzing social media data to track the performance of campaigns, identify trends, and provide insights to businesses. They play a crucial role in helping businesses understand the impact of their social media efforts and make informed decisions. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns can be helpful for aspiring Social Media Analysts, providing them with hands-on experience in using Power BI to analyze data. This course will help Social Media Analysts develop the skills they need to measure the success of campaigns and optimize their strategies.
Data Scientist
Data Scientist
Data Scientists are responsible for collecting, cleaning, and analyzing data to identify trends and patterns. They play a crucial role in helping businesses make informed decisions and develop strategies for growth. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns may be helpful for aspiring Data Scientists, providing them with hands-on experience in using Power BI to analyze data. This course will help Data Scientists develop the skills they need to extract insights from data and communicate their findings effectively.
Business Analyst
Business Analyst
Business Analysts are responsible for analyzing business processes and identifying opportunities for improvement. They play a crucial role in helping businesses achieve their goals and objectives. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns may be helpful for aspiring Business Analysts, providing them with hands-on experience in using Power BI to analyze data. This course will help Business Analysts develop the skills they need to identify trends and patterns, and make recommendations for improvement.
Market Researcher
Market Researcher
Market Researchers are responsible for conducting research to understand the needs and wants of customers. They play a crucial role in helping businesses develop products and services that meet the needs of the market. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns may be helpful for aspiring Market Researchers, providing them with hands-on experience in using Power BI to analyze data. This course will help Market Researchers develop the skills they need to conduct research and analyze data to provide insights to businesses.
Product Manager
Product Manager
Product Managers are responsible for managing the development and launch of products. They play a crucial role in ensuring that products meet the needs of customers and are successful in the market. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns may be helpful for aspiring Product Managers, providing them with hands-on experience in using Power BI to analyze data. This course will help Product Managers develop the skills they need to track the performance of products and make informed decisions about product development.
Sales Analyst
Sales Analyst
Sales Analysts are responsible for analyzing sales data to identify trends and patterns. They play a crucial role in helping businesses understand their sales performance and make informed decisions. The Guided Project on Analyzing Social Networks in Power BI: Instagram Campaigns may be helpful for aspiring Sales Analysts, providing them with hands-on experience in using Power BI to analyze data. This course will help Sales Analysts develop the skills they need to track sales performance and identify opportunities for growth.
For more career information including salaries, visit:
OpenCourser.com/course/alho97/analizando
Reading list
We've selected six books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Analizando Redes Sociales en Power BI: Campañas de Instagram.
Este libro es una introducción accesible a Power BI, el software utilizado en el curso. Proporciona instrucciones paso a paso y ejemplos prácticos para ayudar a los principiantes a dominar la herramienta y aprovecharla para el análisis de datos.
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Este libro adopta un enfoque estratégico para el marketing en redes sociales y proporciona un marco para desarrollar e implementar campañas efectivas. Es una guía completa que cubre todos los aspectos del marketing en redes sociales, desde la planificación hasta la medición.
Este libro ofrece una visión general completa del marketing en redes sociales, que cubre todas las plataformas principales y las mejores prácticas para cada una. Es una guía actualizada que proporciona información sobre las últimas tendencias y estrategias en el marketing en redes sociales.
Este libro es un recurso completo para el marketing en redes sociales, que cubre todas las plataformas principales, incluida Instagram. Proporciona una base sólida para comprender los fundamentos del marketing en redes sociales y desarrollar estrategias efectivas.
Save
Este libro se centra en medir y mejorar el retorno de la inversión del marketing en redes sociales. Proporciona técnicas y marcos para rastrear y analizar el impacto de las campañas de marketing en redes sociales en los resultados comerciales.
Este libro proporciona una introducción a la ciencia de datos, que abarca conceptos de minería de datos y pensamiento analítico de datos. Es una lectura valiosa para aquellos que buscan comprender los fundamentos de la ciencia de datos y cómo se aplica al análisis de datos de redes sociales.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/alho97/analizando
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Effort
1 hora, 25 minutos
Level
Intermediate
Via
Coursera
Institution
Coursera Project Network
Instructor
Carla Antonioli
Language
Español
Good to know
Se adapta a personas que trabajan en marketing digital, en particular en redes sociales
Desarrolla habilidades prácticas de análisis de datos en redes sociales con Power BI
Dirigido a personas con conocimientos básicos de Power BI y Excel
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