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Collecter des fonds pour lutter contre l'injustice via les outils de collecte de fonds Facebook

Lara Muqashar

Dans ce projet guidé d'une heure, vous apprendrez comment démarrer avec Facebook pour les collectes de fonds. Vous saurez également comprendre la communication des collectes de fonds facebook, le paiement des collectes de fonds facebook et tirer le meilleur parti des défis facebook.

À la fin de ce projet, vous serez en mesure de vous lancer dans les collectes de fonds Facebook, de comprendre les communications des collectes de fonds Facebook et le paiement des collectes de fonds Facebook. Vous pourrez également tirer le meilleur parti des défis facebook.

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What's inside

Syllabus

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Apprend les compétences de base en matière de collecte de fonds pour booster les levées de fonds sur Facebook
Renforce les fondements de la compréhension des communications et des paiements des collectes de fonds sur Facebook
Fournit des conseils pratiques sur la façon de tirer le meilleur parti des défis Facebook pour les collectes de fonds

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Reviews summary

Collecte de fonds facebook : guide pratique et rapide

Selon les apprenants, ce cours est une excellente introduction pratique pour quiconque souhaite lancer une collecte de fonds via Facebook. Les étudiants apprécient particulièrement le format de projet guidé et la clarté des instructions, ce qui permet une mise en œuvre rapide des connaissances. C'est un excellent point de départ pour comprendre les fondamentaux. Cependant, certains estiment que le contenu est trop superficiel pour des stratégies avancées ou pour ceux qui ont déjà une expérience en la matière. Le cours est reconnu pour sa concision, mais cela peut aussi être une limitation pour la profondeur des sujets abordés. Il est idéal pour les débutants et ceux qui ont peu de temps.
Aspects spécifiques de Facebook Fundraising sont bien couverts.
"J'ai trouvé l'information sur les paiements des collectes de fonds très précieuse. C'est un aspect souvent négligé et le cours le couvre bien."
"Vraiment impressionné par la qualité du contenu pour un cours si court. J'ai eu une bien meilleure compréhension des défis Facebook."
"Les défis Facebook sont bien expliqués. C'est une excellente base pour comprendre comment les utiliser pour ma cause."
Les explications sont directes et faciles à suivre.
"Les instructions sont extrêmement claires et le formateur est très pédagogue."
"J'ai apprécié la clarté des explications et le rythme. C'est une formation courte mais efficace qui couvre les points clés."
"Le formateur explique très bien. Le cours est bien structuré et va droit au but. Bravo pour la concision et la pertinence."
Une introduction parfaite pour les novices et non-initiés.
"Ce projet guidé est une mine d'or pour les débutants. Je recommande pour ceux qui veulent une application concrète immédiate."
"Utile pour se familiariser avec l'interface de collecte de fonds Facebook. C'est parfait si vous êtes pressé par le temps."
"Absolument parfait pour une prise en main rapide. J'avais besoin de comprendre les bases de A à Z et ce cours a répondu à toutes mes questions."
Très orienté action, permettant une mise en œuvre rapide.
"J'ai pu lancer ma première campagne de collecte de fonds Facebook en un rien de temps. Les instructions sont extrêmement claires."
"Simple, direct et actionnable. Ce cours est exactement ce qu'il promet : un projet guidé pour maîtriser les bases."
"Ce cours est très pratique et directement applicable. J'ai apprécié la focalisation sur les outils de collecte de fonds Facebook."
Ne convient pas aux utilisateurs cherchant des stratégies avancées.
"Un peu trop généraliste à mon goût. Je cherchais des stratégies plus spécifiques pour des campagnes de grande envergure."
"Le cours est trop court pour vraiment approfondir. J'ai l'impression d'avoir juste effleuré le sujet."
"Pas de valeur pour moi, tout est très basique et on trouve la même chose partout. Je m'attendais à des informations plus avancées ou des stratégies uniques."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Collecter des fonds pour lutter contre l'injustice via les outils de collecte de fonds Facebook with these activities:
Revoyez les concepts clés de la collecte de fonds sur les réseaux sociaux avant de commencer le cours
Rafraîchir vos connaissances de base pour vous assurer une compréhension solide des concepts essentiels de la collecte de fonds sur les réseaux sociaux.
Show steps
  • Parcourez les ressources en ligne sur la collecte de fonds sur les réseaux sociaux
  • Lisez des articles de blog et regardez des vidéos sur le sujet
  • Discutez avec d'autres personnes qui ont mené des collectes de fonds sur les réseaux sociaux
Rédigez plusieurs messages convaincants pour les collectes de fonds sur Facebook
Améliorer vos compétences en rédaction pour créer des messages de collecte de fonds efficaces qui incitent votre public à agir.
Browse courses on Communication
Show steps
  • Étudiez des exemples de messages de collecte de fonds performants
  • Rédigez plusieurs versions de messages de collecte de fonds pour différents scénarios
  • Demandez des commentaires sur vos messages et apportez des améliorations
  • Testez vos messages auprès d'un petit public et analysez les résultats
Créez une campagne de collecte de fonds Facebook
Appliquer les concepts appris pour lancer une campagne de collecte de fonds efficace sur Facebook.
Show steps
  • Choisissez un objectif et une cause pour votre collecte de fonds
  • Créez une page de collecte de fonds sur Facebook
  • Personnalisez votre page de collecte de fonds avec des images, une histoire et des objectifs
  • Promouvez votre collecte de fonds sur les réseaux sociaux et par e-mail
  • Remerciez vos donateurs et fournissez des mises à jour régulières
Two other activities
Expand to see all activities and additional details
Show all five activities
Participez à un événement de réseautage pour les professionnels de la collecte de fonds
Établir des liens avec des professionnels de la collecte de fonds, échanger des idées et apprendre des meilleures pratiques de l'industrie.
Show steps
  • Recherchez des événements de réseautage pertinents pour les professionnels de la collecte de fonds
  • Préparez-vous à l'événement en vous renseignant sur les participants et les sujets abordés
  • Assistez à l'événement et participez activement aux discussions
  • Suivez les personnes que vous avez rencontrées sur les réseaux sociaux
Rédigez un article de blog sur les meilleures pratiques de collecte de fonds sur Facebook
Synthétiser les concepts clés et les leçons apprises pour partager vos connaissances et aider les autres à optimiser leurs collectes de fonds sur Facebook.
Browse courses on Communication
Show steps
  • Recherchez les meilleures pratiques de collecte de fonds sur Facebook
  • Structurez votre article de blog avec une introduction, des sous-titres et une conclusion
  • Fournissez des exemples concrets et des études de cas
  • Optimisez votre article de blog pour le référencement et partagez-le sur les réseaux sociaux

Career center

Learners who complete Collecter des fonds pour lutter contre l'injustice via les outils de collecte de fonds Facebook will develop knowledge and skills that may be useful to these careers:
Fundraising Manager
Fundraising Managers are responsible for developing and implementing fundraising campaigns for nonprofit organizations. This course can help you build a foundation in fundraising strategies and techniques. You will learn how to create compelling fundraising appeals, track campaign progress, and build relationships with donors. This course can be particularly valuable for those who wish to pursue a career in nonprofit management or development.
See salaries and explore the career path for Fundraising Manager
Grant Writer
Grant Writers are responsible for writing and submitting grant proposals to government agencies and private foundations. This course can help you develop the skills needed to write persuasive grant proposals. You will learn how to identify funding opportunities, develop project proposals, and track grant progress. This course can be particularmente valuable for those who wish to pursue a career in nonprofit management or development.
See salaries and explore the career path for Grant Writer
Development Officer
Development Officers are responsible for cultivating relationships with donors and securing major gifts. This course can help you build a foundation in fundraising strategies and techniques. You will learn how to identify and cultivate major donors, develop gift proposals, and build relationships with corporate and foundation partners. This course can be particularly valuable for those who wish to pursue a career in nonprofit management or development.
See salaries and explore the career path for Development Officer
Nonprofit Executive Director
Nonprofit Executive Directors are responsible for the overall management and operation of nonprofit organizations. This course can help you develop the skills needed to lead and manage a nonprofit organization. You will learn how to develop strategic plans, manage finances, and build relationships with stakeholders. This course can be particularly valuable for those who wish to pursue a career in nonprofit management or development.
See salaries and explore the career path for Nonprofit Executive Director
Philanthropy Advisor
Philanthropy Advisors help individuals and families develop and implement their philanthropic goals. This course can help you build a foundation in fundraising strategies and techniques. You will learn how to identify and cultivate donors, develop gift proposals, and build relationships with corporate and foundation partners. This course can be particularly valuable for those who wish to pursue a career in philanthropy.
See salaries and explore the career path for Philanthropy Advisor
Corporate Social Responsibility Manager
Corporate Social Responsibility Managers are responsible for developing and implementing corporate social responsibility programs. This course can help you build a foundation in fundraising strategies and techniques. You will learn how to identify and cultivate corporate donors, develop gift proposals, and build relationships with corporate partners. This course can be particularly valuable for those who wish to pursue a career in corporate social responsibility.
See salaries and explore the career path for Corporate Social Responsibility Manager
Social Impact Investor
Social Impact Investors are responsible for investing in companies and organizations that are making a positive social or environmental impact. This course can help you develop the skills needed to evaluate social impact investments. You will learn how to identify and assess social impact investments, develop investment strategies, and track investment performance. This course can be particularly valuable for those who wish to pursue a career in social impact investing.
See salaries and explore the career path for Social Impact Investor
Program Officer
Program Officers are responsible for managing grant programs for foundations and government agencies. This course can help you develop the skills needed to manage grant programs. You will learn how to develop grant guidelines, review grant proposals, and make funding decisions. This course can be particularly valuable for those who wish to pursue a career in grantmaking.
See salaries and explore the career path for Program Officer
Public relations manager
Public Relations Managers are responsible for managing the public image of organizations. This course can help you build a foundation in public relations strategies and techniques. You will learn how to develop and implement public relations campaigns, manage media relations, and build relationships with key stakeholders. This course can be particularly valuable for those who wish to pursue a career in public relations.
See salaries and explore the career path for Public relations manager
Marketing Manager
Marketing Managers are responsible for developing and implementing marketing campaigns for organizations. This course can help you build a foundation in marketing strategies and techniques. You will learn how to develop and implement marketing plans, manage marketing budgets, and track marketing performance. This course can be particularly valuable for those who wish to pursue a career in marketing.
See salaries and explore the career path for Marketing Manager
Sales Manager
Sales Managers are responsible for developing and implementing sales strategies for organizations. This course can help you build a foundation in sales strategies and techniques. You will learn how to develop and implement sales plans, manage sales teams, and track sales performance. This course can be particularly valuable for those who wish to pursue a career in sales.
See salaries and explore the career path for Sales Manager
Business Development Manager
Business Development Managers are responsible for developing and implementing business development strategies for organizations. This course can help you build a foundation in business development strategies and techniques. You will learn how to develop and implement business development plans, manage business development teams, and track business development performance. This course can be particularly valuable for those who wish to pursue a career in business development.
See salaries and explore the career path for Business Development Manager
Community Organizer
Community Organizers are responsible for organizing and mobilizing communities to take action on social and environmental issues. This course can help you build a foundation in community organizing strategies and techniques. You will learn how to develop and implement community organizing campaigns, build relationships with community leaders, and mobilize community members to take action.
See salaries and explore the career path for Community Organizer
Social Worker
Social Workers help people overcome social and economic challenges. This course can help you build a foundation in social work practice. You will learn how to assess social problems, develop and implement social work interventions, and advocate for social justice. This course can be particularly valuable for those who wish to pursue a career in social work.
See salaries and explore the career path for Social Worker
Journalist
Journalists are responsible for gathering, analyzing, and reporting on news and information. This course can help you build a foundation in journalism practices. You will learn how to research and write news stories, conduct interviews, and use social media to report on the news. This course can be particularly valuable for those who wish to pursue a career in journalism.
See salaries and explore the career path for Journalist

Reading list

We've selected 11 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Collecter des fonds pour lutter contre l'injustice via les outils de collecte de fonds Facebook.
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The Science of Marketing
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Provides a step-by-step guide to creating and executing successful Facebook marketing campaigns. It covers everything from setting up your Facebook page to running ads and tracking your results.
The Science of Marketing
Paperback
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The Science of Marketing
Kindle Edition
Check
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The Social Media Starter Kit (Collection)
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Beginner's guide to using Facebook for business. It covers everything from creating a Facebook page to running ads and tracking your results.
The Social Media Starter Kit (Collection)
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The Social Media Starter Kit (Collection)
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No B.S. Time Management for Entrepreneurs
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Provides a comprehensive overview of social media marketing, including how to use Facebook, Twitter, LinkedIn, and other social media platforms to reach your target audience.
(English) No B.S. Time Management for Entrepreneurs: The...
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Nonprofit Management All-in-One For Dummies
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Provides a comprehensive overview of social media marketing, including how to create and manage social media accounts, create engaging content, and track your results.
(English) Nonprofit Management All-in-One For Dummies (For...
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Digital Marketing Fundamentals
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Provides a strategic guide to social media marketing, including how to develop a social media marketing plan, create engaging content, and measure your results.
(English) Digital Marketing Fundamentals: OMCP's Official...
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The Smart Nonprofit
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(English) The Smart Nonprofit: Staying Human-Centered in An...
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(English) The Smart Nonprofit: Staying Human-Centered in An...
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Will the Real You Please Stand Up
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(English) Will the Real You Please Stand Up: Show Up, Be...
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The Book of Business Awesome / The Book of Business...
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Provides a comprehensive overview of social media marketing, including how to create and manage social media accounts, create engaging content, and track your results.
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The Book of Business Awesome / The Book of Business...
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Social Marketing Digital Book Set
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Provides a comprehensive overview of social media marketing, including how to create and manage social media accounts, create engaging content, and track your results.
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Marketing, Print and Interactive E-Text
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Provides a guide to social media marketing for beginners, including how to create and manage social media accounts, create engaging content, and track your results.
(English) Marketing, 6th Edition
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Facebook Marketing
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Provides a step-by-step guide to creating and executing successful Facebook marketing campaigns.
(English) Facebook Marketing: An Hour a Day
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Course image
Effort
2 heures
Level
Introductory
Via
Coursera
Institution
Coursera Project Network
Instructor
Lara Muqashar
Language
Français
Traffic lights
Read about what's good
what should give you pause
and possible dealbreakers
Apprend les compétences de base en matière de collecte de fonds pour booster les levées de fonds sur Facebook
Renforce les fondements de la compréhension des communications et des paiements des collectes de fonds sur Facebook
Fournit des conseils pratiques sur la façon de tirer le meilleur parti des défis Facebook pour les collectes de fonds
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