Advanced Digital Transformation (Part 1) from Coursera

What's inside

Syllabus

Week 1: Digital Transformation: An Introduction

In this module, you will learn about a transformative paradox. The lectures of the week discuss the potential of digital transformation, outlining how it is leading to the transformation of individual lives and societies. Students may gain insights into the fundamentals describing how digital technologies are transforming education, healthcare, commerce, and operations. Finally, the week’s lectures indicate that while digital transformation has ushered in an era of prosperity, it has raised many challenges as well.

Week 2: Scientific Approach to Digital Transformation

In this module, you will learn about the ways (lenses) to conceptualize digital transformation in any organization as well as the key concepts associated with these ways (lenses) of digital transformation. Additionally, you will also become familiar with the notion of hypotheses and how these may be used to master digital transformation. You will be introduced to the broader drive that makes digital transformations succeed–Purpose. Further, you will learn about three types of purpose–instrumental, operational, and existential–that help answer crucial questions regarding digital transformation. These three types of purposes form the topic for this and the other two courses in this digital transformation series.

Week 3: Digitally Transforming Organizations

In this module, you will learn about models of organizational performance. After comparing the economics and strategic models of organizational performance, the module will underline a capabilities-based approach to mastering the instrumental purpose of digital transformation. You will learn how to think about this instrumental purpose of digital transformation. The lectures will discuss the views on digital capabilities and how these are transforming organizations.

Week 4: Mastering the Instrumental Purpose

In this module, you will learn how leveraging digital technologies has impacted the overall performance of organizations. For instance, you will understand how the different capabilities enhance an organization’s performance. The week will also explain the capability performance hypotheses that managers should think about when creating the instrumental purpose for digital transformation. The lectures will discuss various related notions, such as the hierarchy of capabilities and the role of context. These represent the key aspects of the capability performance hypotheses. The lectures will also formalize the notions of the Digital Capability Conversion Factor and Organizational Capability Performance Factor. These will help an individual learn about the key elements necessary for successful digital transformation in any organization.

Peer Review Assignment

This Peer-Review Assignment aims to help you reflect upon the core concepts covered in the Advanced Advanced Digital Transformation (Part 1) course

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Introduces core concepts of digital transformation, which is key in contemporary times

Covers the scientific approach to digital transformation, providing a structured framework

Emphasizes the importance of purpose in digital transformation, guiding design and development

Examines the impact of digital technologies on organizational performance, showcasing real-world applications

Provides a strong foundation in digital transformation for students, managers, and executives

Taught by instructors with expertise in digital transformation, providing credibility and practical insights

Career center

Learners who complete Advanced Digital Transformation (Part 1) will develop knowledge and skills that may be useful to these careers:

Chief Digital Officer

The Chief Digital Officer (CDO) is responsible for leading the digital transformation of an organization. This course would be highly beneficial for someone in this role, as it provides a comprehensive overview of digital transformation and the key concepts associated with it. The course also discusses the different ways to conceptualize digital transformation and the importance of purpose in driving digital transformation. For any CDO looking to master the instrumental purpose of digital transformation, this IIM Ahmedabad course would be highly relevant.

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Digital Transformation Consultant

Digital Transformation Consultants help organizations develop and implement digital transformation strategies. This course would be very useful for someone in this role, as it provides a detailed understanding of what digital transformation is, the different ways to approach it, and the importance of leveraging technology to gain a competitive advantage. The course also provides guidance on how to manage digital transformation and realize value from it.

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Digital Product Manager

Digital Product Managers are responsible for the development and management of digital products. This course would be very helpful for someone in this role, as it provides a comprehensive overview of digital transformation and the key concepts associated with it. The course also discusses the importance of purpose in driving digital transformation and the different ways to think about the instrumental purpose of digital transformation.

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Data Scientist

Data Scientists use data to solve business problems. This course would be helpful for someone in this role, as it provides a good foundation in digital transformation and the key concepts associated with it. The course also discusses the importance of data in digital transformation and the different ways to use data to drive digital transformation.

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Digital Marketing Manager

Digital Marketing Managers are responsible for developing and implementing digital marketing campaigns. This course would be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of digital marketing in digital transformation and the different ways to use digital marketing to drive digital transformation.

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IT Project Manager

IT Project Managers are responsible for planning and managing IT projects. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of project management in digital transformation and the different ways to manage IT projects in a digital transformation context.

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Software Developer

Software Developers design, develop, and maintain software applications. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of software development in digital transformation and the different ways to develop software applications in a digital transformation context.

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Business Analyst

Business Analysts analyze business processes and systems to identify areas for improvement. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of business analysis in digital transformation and the different ways to conduct business analysis in a digital transformation context.

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IT Architect

IT Architects design and maintain the IT infrastructure of an organization. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of IT architecture in digital transformation and the different ways to design and maintain IT infrastructure in a digital transformation context.

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Information Security Analyst

Information Security Analysts protect the IT systems and data of an organization from unauthorized access or use. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of information security in digital transformation and the different ways to protect IT systems and data in a digital transformation context.

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Network Engineer

Network Engineers design, install, and maintain the computer networks of an organization. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of networking in digital transformation and the different ways to design, install, and maintain computer networks in a digital transformation context.

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Quality Assurance Tester

Quality Assurance Testers test the quality of software applications. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of quality assurance in digital transformation and the different ways to test the quality of software applications in a digital transformation context.

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Technical Support Specialist

Technical Support Specialists provide technical support to users of software applications. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of technical support in digital transformation and the different ways to provide technical support in a digital transformation context.

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Data Entry Clerk

Data Entry Clerks enter data into computer systems. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of data entry in digital transformation and the different ways to enter data into computer systems in a digital transformation context.

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IT Help Desk Technician

IT Help Desk Technicians provide technical support to users of computer systems. This course may be helpful for someone in this role, as it provides a good overview of digital transformation and the key concepts associated with it. The course also discusses the importance of IT help desk support in digital transformation and the different ways to provide IT help desk support in a digital transformation context.

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