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Jordan Minh

I designed this course to help you start your Amazon FBA business on the right foot and avoid the most

Learn to effectively identify lucrative products based on real time, accurate data and common sense rather than emotions and impulse. We will cover the following aspects:

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I designed this course to help you start your Amazon FBA business on the right foot and avoid the most

Learn to effectively identify lucrative products based on real time, accurate data and common sense rather than emotions and impulse. We will cover the following aspects:

  • Criteria for a Successful Product

  • Effective Product Research Tools

  • Identifying Highly Profitable Potential Products to Sell Using Real Time Data

  • Analysing Potential Products and Making a Final Decision Based on Common Sense

  • Differentiating Our Product from the Competition

After struggling to find the right products for almost 2 years and making tons of mistakes, I finally nailed it down and in 2015 after series of failures I finally launched my first successful product. Every product I’ve launched since then has been a success so I decided I am now ready to pass my experience and knowhow onto YOU fellow Amazon FBA seller.

My Definition for a Successful Product: A Product That Sells at Least 300 units/month and makes $5,000 - $10,000+ in Sales

The course has been designed to teach you through Only the most information is covered (no blabbing).

Thank you so much for stopping by and I’ll see you inside.

Enroll now

What's inside

Learning objectives

  • Maximize your roi (return on investment) to 100%+ per year
  • Pick a highly profitable product each and every time
  • Master the process of product research using highly effective and efficient tools
  • Master the art of using common sense to analyse product opportunities
  • Master the art of adding value to your product at a super low cost and stand out from competitors

Syllabus

Introduction
Course Overview and Product Selection Funnel
In this section, you will learn how to use my top 6 product research tools as well as my proven criteria for a successful product (product that sells at least 300 units a month).
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Most up to date fast and convenient way of getting instant live quotations for both air and sea freight during the extremely volatile shipping rates caused by the COVID-19 pandemic.

You should only purchase UPCs from the official source - GS1. Follow this step-by-step guide and purchase your first single GTIN (UPC) code.

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Teaches how to identify profitable products using real-time data and analysis, which is essential for success in the competitive Amazon marketplace
Covers product sourcing from Alibaba and 1688, which can help learners find cost-effective suppliers for their Amazon FBA business
Explores Amazon's A9 ranking algorithm and PPC strategies, which are crucial for optimizing product listings and driving sales on Amazon
Includes a section on navigating shipping during the COVID-19 pandemic, which may be outdated as shipping conditions have stabilized since then
Requires learners to purchase UPCs from GS1, which may present a financial barrier for some students due to associated costs
Features search terms optimization in 2022/2023, which may be somewhat outdated and not reflect the most current best practices for Amazon SEO

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Reviews summary

Comprehensive amazon fba launch guide

According to learners, this course provides a structured and comprehensive guide to launching an Amazon FBA business. Many appreciate the instructor's background as a 7-figure seller, finding the content highly practical and actionable. Key areas like product research criteria, supplier sourcing, listing optimization, and PPC strategies are covered in detail. Students report gaining clear steps and effective tools to navigate the complex FBA process. While the course covers essential steps, the dynamic nature of Amazon FBA means continued learning and adaptation are necessary.
Content aims to reflect recent market changes.
"The mention of COVID-19 shipping rates and optimization for 2024/2025 suggests efforts to keep it current."
"It includes updates like the Error Code 5665, which shows responsiveness to platform changes."
"While the FBA landscape evolves fast, the course attempts to stay relevant with recent data and tactics."
Provides clear, do-this-next instructions.
"The course breaks down the process into actionable steps that you can follow immediately."
"It's not just theory; it's about executing the plan with specific instructions for each stage."
"I liked that it shows you exactly what to do next after finding a potential product."
"The guides on contacting suppliers and setting up listings are very practical."
Covers the entire FBA process from start to finish.
"This masterclass covers everything from finding a product idea right through to running PPC campaigns."
"I feel like I have a solid blueprint now for the entire Amazon FBA journey."
"It doesn't just stop at product research; it includes sourcing, logistics, listing, and advertising."
"A truly end-to-end guide that connects all the dots for setting up the business."
Benefits from a successful seller's real-world experience.
"Learning from someone who has actually built a 7-figure business is invaluable. The tips feel authentic."
"His insights into avoiding common mistakes saved me a lot of potential headaches and wasted money."
"The instructor explains complex topics in a way that's easy to understand and apply."
"It's clear the methods taught are based on personal success, not just theory."
Step-by-step guide using proven criteria and tools.
"The product research section is incredibly detailed and provides a clear framework for finding potential products."
"I appreciated the concrete criteria and the walk-throughs using specific tools mentioned in the course."
"Learned how to use real-time data effectively instead of just guessing what might sell well."
"Following the product selection funnel made the process less overwhelming for me as a beginner."
Success requires significant effort and investment.
"The course teaches the methods, but the FBA market itself is highly competitive and requires dedication."
"Implementing all the steps and tools mentioned requires significant time and financial investment."
"While the course is great, don't expect overnight success; it's still a difficult business model."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in [NEW] Amazon FBA Masterclass by a 7-Figure Seller with these activities:
Review Basic Accounting Principles
Solidify your understanding of basic accounting principles to better analyze product profitability and manage your FBA business finances.
Browse courses on Cost Accounting
Show steps
  • Review key accounting terms and definitions.
  • Practice creating basic financial statements.
  • Take a practice quiz on accounting fundamentals.
Follow Amazon Seller Central Tutorials
Familiarize yourself with Amazon Seller Central by following official tutorials on setting up your account, creating listings, and managing inventory.
Show steps
  • Navigate to the Amazon Seller Central help section.
  • Watch tutorials on product listing creation.
  • Follow tutorials on inventory management.
Read 'The Lean Startup' by Eric Ries
Learn how to apply Lean Startup principles to your Amazon FBA business for faster product validation and reduced risk.
Show steps
  • Read the book and take notes on key concepts.
  • Identify how to apply Lean Startup principles to product research.
  • Develop a plan for testing product ideas quickly and efficiently.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Analyze Competitor Listings
Practice analyzing competitor product listings on Amazon to identify strengths, weaknesses, and opportunities for differentiation.
Show steps
  • Find 5-10 competitor listings for a potential product.
  • Analyze their keywords, images, and pricing strategies.
  • Identify areas where you can improve upon their offerings.
Read 'Building a StoryBrand' by Donald Miller
Learn how to craft a compelling brand story to attract customers and increase sales on Amazon.
Show steps
  • Read the book and identify the key elements of a StoryBrand.
  • Apply the StoryBrand framework to your product messaging.
  • Refine your product listings and advertising copy based on the StoryBrand principles.
Develop a Product Differentiation Strategy
Create a detailed plan for differentiating your product from the competition to increase sales and brand recognition.
Show steps
  • Brainstorm unique features or benefits for your product.
  • Research competitor products and identify areas for improvement.
  • Develop a marketing message that highlights your product's unique value proposition.
  • Create a presentation outlining your product differentiation strategy.
Launch a Test Product on Amazon
Launch a small-scale test product on Amazon to gain real-world experience and validate your product research and marketing strategies.
Show steps
  • Select a product with low startup costs.
  • Create a product listing and optimize it for search.
  • Run a small PPC campaign to drive traffic to your listing.
  • Track your sales and analyze your results.

Career center

Learners who complete [NEW] Amazon FBA Masterclass by a 7-Figure Seller will develop knowledge and skills that may be useful to these careers:
E-commerce Business Owner
An e-commerce business owner manages all aspects of an online retail business, from product sourcing to sales and marketing. This course directly addresses how to identify profitable products, a core skill for any e-commerce owner, by teaching effective product research techniques and offering criteria for product success. The course covers tools for identifying high-potential products, analysing real time data to make effective product decisions, and improving product quality. The lessons on product validation and supplier management further help an e-commerce business owner with key aspects of running their business. This course provides a strong foundation in the crucial steps to starting and running a successful e-commerce business.
Product Sourcing Specialist
A product sourcing specialist is responsible for finding and selecting products for a business to sell. This course is highly relevant because it teaches you to effectively use research tools to find profitable products, analyze their potential, and differentiate them from the competition. The course also covers criteria for selecting successful products, and offers methods to find reliable suppliers and to understand supplier metrics. This training will help any product sourcing specialist to not only find products, but also to ensure that they are high quality and in demand, which is essential for success in this role. This course offers practical guidance on how to analyze products and make sensible sourcing decisions.
Amazon Marketplace Seller
An Amazon Marketplace seller lists and sells products on the Amazon platform. This course is designed to equip you for success as an Amazon seller by teaching how to identify and source profitable products. The course covers research tools to identify products with high sales potential and methods to analyse real time sales data. It also provides guidance on differentiating products from the competition and improving product quality to stand out on the Amazon marketplace. The course further covers essential steps for creating product listings and managing FBA shipments. This training provides you with a deep understanding of the processes and strategies needed for a successful Amazon business.
Online Retail Consultant
An online retail consultant advises businesses on how to improve their online sales performance. This course is directly applicable to this role as it teaches the fundamental aspects of online retail, including how to identify and choose successful products for online sales. The course's emphasis on product research, data analysis, and competition differentiation will help a consultant advise clients in this area. The course also explores how to optimize product listings and manage FBA shipments, which are key recommendations a consultant might make. An online retail consultant with this training can provide comprehensive advice to help businesses thrive in the competitive e-commerce landscape.
E-commerce Operations Manager
An e-commerce operations manager is responsible for the day-to-day operations of an online retail business. This course provides value by training you on critical elements of e-commerce operations, such as identifying profitable products, managing suppliers, and handling logistics. The course helps you understand how to improve product quality and manage product listings, all of which are crucial for daily business operations. The course also covers logistics and shipment management, which the e-commerce operations manager must oversee. This training will help an operations manager ensure that all aspects of the online retail process are handled efficiently and effectively.
Product Development Manager
A product development manager oversees the process of creating and improving products. This course may be useful as it covers product research, product validation and ways to improve product quality. The emphasis on using real time data to assess product opportunities helps a product development manager make informed decisions when developing new products. The course also discusses differentiating a product from the competition, which is a valuable skill. This training may be helpful to a product development manager who wants to find ways to bring winning products to market.
Supply Chain Analyst
A supply chain analyst examines and improves a company's supply chain operations. This course may be helpful because it introduces core concepts of supply chain management, including understanding supplier metrics, finding reliable suppliers, and managing logistics. The training on finding low cost suppliers and understanding shipping options can help a supply chain analyst improve efficiency and reduce costs in the supply chain. The course also presents methods to validate products, which is essential for a strong supply chain. A supply chain analyst with this training can better understand the challenges of product sourcing.
Digital Marketing Specialist
A digital marketing specialist creates and implements marketing strategies for online platforms. This course may be useful because it covers how to optimize product listings for better search result rankings using Amazon's algorithm. The training on keyword optimization and paid advertising (PPC) campaigns is highly relevant to digital marketing. While digital marketing is a broader field, these specific skills taught in the course help a digital marketing specialist improve product visibility and drive sales through effective online marketing. This course may help a marketing specialist improve e-commerce performance.
Market Research Analyst
A market research analyst studies market conditions to identify opportunities for a company. This course may be helpful as it provides skills in product research and analysis using real time data, which can be used to assess market potential. The course touches on using market intelligence software, which is relevant to market research. The techniques and tools discussed in this course can be used by a market research analyst to identify potentially profitable products. This training can help a market research analyst understand processes involved in product sourcing and validation.
Business Analyst
A business analyst identifies problems and proposes solutions for a business. This course may be useful as it teaches elements of e-commerce such as product sourcing, logistics, and marketing which help a business analyst to understand the main functions of an e-commerce business. The course's emphasis on product selection, supplier management and logistics, can be applied to broader business analysis. The training on data analysis can also help a business analyst make informed decisions. This course can help a business analyst better understand e-commerce.
Operations Analyst
An operations analyst analyzes a business's operations to identify areas for improvement. This course may be useful because it covers various aspects of the operations of an e-commerce business, such as product sourcing, supplier management, and logistics. The focus on finding profitable products and working efficiently with suppliers and logistics providers may be valuable to an operations analyst. This course may provide a practical understanding of key processes in e-commerce, which can help an operations analyst better understand the operational requirements.
Import/Export Specialist
An import export specialist manages the movement of goods across international borders. This course may be useful because it includes instruction on how to source products from international suppliers and covers methods for arranging shipping. The course explores concepts like EXW, FOB, DDP and DDU which are important for import export. The practical knowledge on logistics and supplier management can help an import export specialist to understand the steps involved in overseas trade. This training will help an import export specialist understand some of the complexities of procuring overseas goods.
Logistics Coordinator
A logistics coordinator organizes the transportation and storage of goods. This course may be useful because it contains instruction on different shipping methods, such as air express, air freight, and ocean freight. The course helps one understand shipping quotations which is an important part of the logistics process. The lessons on understanding logistics terms such as EXW, FOB, DDP, and DDU are also relevant for a logistics coordinator. This course may help a logistics coordinator gain some practical knowledge of e-commerce logistics and shipment management.
Small Business Owner
A small business owner manages day-to-day operations and long-term strategies for their business. This course may be useful as it provides the know how to identify profitable products, which is an important element for a business's success. The course teaches skills in product research, sourcing and validation with a focus on e-commerce. This course may provide a business owner with a practical understanding of product sourcing and marketing strategies for a business.
Sales Associate
A sales associate is responsible for assisting customers and closing sales. This course may be useful because it covers elements of product listings, including how to optimize a listing with keywords. This course also includes methods for improving product quality which may have an impact on sales. A sales associate may indirectly benefit from the course as it provides some training on how to evaluate products and how to present them online. This training may help an associate better understand the sales process.

Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in [NEW] Amazon FBA Masterclass by a 7-Figure Seller.
Introduces the Lean Startup methodology, which emphasizes validated learning, rapid experimentation, and iterative product development. It's highly relevant to Amazon FBA sellers as it provides a framework for efficiently testing product ideas, minimizing risk, and adapting to market feedback. Applying Lean Startup principles can help you avoid costly mistakes and maximize your chances of launching successful products. This book is commonly used by entrepreneurs and business students.
Teaches you how to clarify your brand's message so customers will listen. It provides a framework for creating compelling marketing materials that resonate with your target audience. Understanding how to position your product as the solution to your customer's problem is crucial for success on Amazon. This book is valuable for improving your product listings and advertising campaigns. It is often recommended for marketing professionals and business owners.

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