Marketing Foundations
Become a Marketing Specialist,
Whether you're rebuilding your marketing program from the ground up or leading the first campaign of your career, this course will help you lay the foundation for a successful marketing endeavor. Drew Boyd is a professor and consultant with 30+ years of marketing experience for major brands. In this course, he explains marketing's role in an organization; provides frameworks for analyzing a business, its customers, and its competitors; and shows how to develop a successful marketing strategy and use that strategy to inform everything from pricing to promotion.Get a Reminder
Rating | Not enough ratings |
---|---|
Length | 2h 8m |
Starts | On Demand (Start anytime) |
Cost | $29/month (Access to entire library- free trial available) |
From | LinkedIn Learning |
Instructor | Drew Boyd |
Download Videos | Only via the LinkedIn Learning mobile app |
Language | English |
Subjects | Business |
Tags | Business Business Skills |
Get a Reminder
Similar Courses
Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Marketing Planner, In Store Marketing $49k
Hands-On, ControllerÂSuccessful Construction Firm $62k
Marketing Specialist, Corporate Marketing $74k
Associate Marketing Analyst, Specialty Marketing $74k
Regional Marketing Manager, Targeted Marketing $77k
Marketing Coordinator, Marketing Department $78k
Marketing Manager, Interactive Marketing $92k
Marketing Coordinator, Territory Marketing $94k
Marketing Specialist, Experiential Marketing $95k
Marketing Manager, Attendee Marketing $102k
Marketing Operations, Product Management, Channel Marketing, Product Marketing $116k
Product Marketing Engineer (Demo Marketing) $178k
Write a review
Your opinion matters. Tell us what you think.
Please login to leave a review
Rating | Not enough ratings |
---|---|
Length | 2h 8m |
Starts | On Demand (Start anytime) |
Cost | $29/month (Access to entire library- free trial available) |
From | LinkedIn Learning |
Instructor | Drew Boyd |
Download Videos | Only via the LinkedIn Learning mobile app |
Language | English |
Subjects | Business |
Tags | Business Business Skills |
Similar Courses
Sorted by relevance
Like this course?
Here's what to do next:
- Save this course for later
- Get more details from the course provider
- Enroll in this course