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Здоренко Владислав Викторович, Кожелин Игорь Владимирович, Путинцева Анна Сергеевна, Саргизов Артур Арменович, and Степанов Виктор Владимирович
Онлайн-курс о технологическом предпринимательстве с разбором реальных кейсов наших стартапов. Курс сосредоточен больше на практике нежели на теории. После каждого урока вам предстоит "выйти на улицу" и применить полученные знания на практике. Курс составлен командой акселератора, через которую каждый год проходят сотни проектов. Вы на реальных примерах ошибок и успехов сможете рассмотреть путь, который нужно пройти, и какими навыками нужно обладать для успешного старта проекта. В уроках мы покажем ключевые особенности мышления технологического предпринимателя.
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Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Designed for aspiring and established entrepreneurs with an interest in tech startups
Suitable for those with business, technology, or non-technical backgrounds
Provides practical, real-world insights from experienced startup founders
Focuses on developing essential skills for building and running a successful tech startup
Taught by industry-recognized experts who have successfully launched their own startups
May require a basic understanding of business and technology concepts for optimal learning experience

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Reviews summary

Practical startup course

This course on technological entrepreneurship is highly recommended by students who have found it to be practical and informative. The lessons in this course focus on the real-world experiences of startups and are taught by a team of experts in the field.
Information presented concisely and clearly.
"...Кратко, по существу, интересная подача информации..."
Taught by a team of experts in the field.
"...составлен командой акселератора, через которую каждый год проходят сотни проектов..."
The course focuses on real-world examples.
"...на реальных примерах ошибок и успехов..."
Emphasis on practical, hands-on lessons.
"...онлайн-курс о технологическом предпринимательстве с разбором реальных кейсов наших стартапов..."
"...Курс сосредоточен больше на практике нежели на теории..."
Instructors could improve their delivery.
"...не мешало бы прочитать текст перед съёмкой..."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Технологическое предпринимательство with these activities:
Review Basics of Entrepreneurship
Review fundamental principles and concepts of entrepreneurship to strengthen your foundation.
Show steps
  • Read articles or blog posts about the basics of entrepreneurship.
  • Watch videos or listen to podcasts on entrepreneurial concepts.
  • Attend a workshop or webinar on starting a business.
Develop a Business Plan Outline
Create a structured outline for your business plan to organize your ideas and goals.
Browse courses on Business Plan Development
Show steps
  • Identify the key sections of a business plan.
  • Research and gather data for each section.
  • Write a brief overview of each section.
Practice Pitching Your Business Idea
Enhance your communication skills by repeatedly practicing pitching your business idea.
Browse courses on Business Pitching
Show steps
  • Write a concise pitch for your business.
  • Practice delivering your pitch in front of a mirror or with friends.
  • Seek feedback and refine your pitch.
Three other activities
Expand to see all activities and additional details
Show all six activities
Learn Financial Analysis Techniques
Follow guided tutorials to enhance your understanding of financial analysis techniques used in entrepreneurship.
Browse courses on Financial Analysis
Show steps
  • Find online courses or tutorials on financial analysis.
  • Complete the tutorials and practice exercises.
  • Apply the techniques to analyze a sample business.
Conduct Market Research for Your Business Idea
Conduct primary or secondary research to gather data and insights about your target market.
Browse courses on Market Research
Show steps
  • Define your research objectives.
  • Choose research methods (e.g., surveys, interviews).
  • Collect and analyze data.
  • Develop a market research report.
Share Your Entrepreneurial Experience
Help fellow entrepreneurs by sharing your knowledge and experiences through mentoring or guest lectures.
Browse courses on Mentoring
Show steps
  • Identify opportunities to mentor or share your expertise.
  • Prepare your materials and presentations.
  • Engage with mentees or students.

Career center

Learners who complete Технологическое предпринимательство will develop knowledge and skills that may be useful to these careers:
Business Development Manager
Business Development Managers are in charge of creating business opportunities for companies. Often, this involves finding new revenue streams or customers. Courses in technological entrepreneurship can help Business Development Managers understand how to identify new market opportunities as well as develop products and services that meet customer needs. Often, Business Development Managers need to be able to build strong relationships with customers and partners. An understanding of how to think as an entrepreneur can help you be more entrepreneurial in forming these relationships.
Project Manager
Project Managers help plan, execute, and oversee business projects. Project Managers will need to be able to manage complex projects, often with multiple stakeholders. This can require skills like strategic planning, resource management, and risk management. Courses in technological entrepreneurship can help build these skills, as planning, executing, and overseeing a startup can all be treated as projects in themselves. Furthermore, this course helps develop the mindset necessary to think like a business leader.
Consultant
Consultants provide advice to businesses in a variety of areas, including strategy, operations, and technology. Courses in technological entrepreneurship can help Consultants build a foundation in business fundamentals and develop skills in problem-solving and critical thinking. This can make Consultants more effective in providing advice to their clients.
Product Manager
Product Managers are responsible for developing and managing products. This can involve tasks such as market research, product design, and product launch. Courses in technological entrepreneurship can help Product Managers understand the product development process and develop skills in product management. Furthermore, this course can help Product Managers gain insights into how to think like an entrepreneur.
Operations Manager
Operations Managers oversee the day-to-day operations of a business. This can involve tasks such as managing staff, processes, and budgets. Courses in technological entrepreneurship can help Operations Managers build a foundation in business operations and develop skills in management and leadership. This can help them become more effective in running a business.
Financial Analyst
Financial Analysts provide financial advice to businesses and individuals. This can involve tasks such as analyzing financial data, developing financial models, and making investment recommendations. Courses in technological entrepreneurship can help Financial Analysts build a foundation in finance and accounting. This can make them more effective in providing financial advice.
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns. This can involve tasks such as market research, product marketing, and customer relationship management. Courses in technological entrepreneurship can help Marketing Managers build a foundation in marketing and develop skills in customer engagement. This can make them more effective in developing and executing marketing campaigns.
Sales Manager
Sales Managers are responsible for managing sales teams and developing sales strategies. This can involve tasks such as setting sales goals, developing sales plans, and motivating sales teams. Courses in technological entrepreneurship can help Sales Managers build a foundation in sales and develop skills in leadership. This can make them more effective in managing sales teams and developing sales strategies.
Data Analyst
Data Analysts collect, analyze, and interpret data to help businesses make informed decisions. This can involve tasks such as data mining, data visualization, and data modeling. Courses in technological entrepreneurship can help Data Analysts build a foundation in data analysis and develop skills in problem-solving. This can make them more effective in collecting, analyzing, and interpreting data.
Software Engineer
Software Engineers design, develop, and maintain software applications. This can involve tasks such as coding, testing, and debugging. Courses in technological entrepreneurship can help Software Engineers build a foundation in software engineering and develop skills in problem-solving. This can make them more effective in designing, developing, and maintaining software applications.
Web Developer
Web Developers design, develop, and maintain websites. This can involve tasks such as coding, testing, and debugging. Courses in technological entrepreneurship can help Web Developers build a foundation in web development and develop skills in problem-solving. This can make them more effective in designing, developing, and maintaining websites.
Business Analyst
Business Analysts analyze business processes and develop solutions to improve efficiency. This can involve tasks such as data analysis, process mapping, and solution design. Courses in technological entrepreneurship can help Business Analysts build a foundation in business analysis and develop skills in problem-solving. This can make them more effective in analyzing business processes and developing solutions to improve efficiency.
Systems Analyst
Systems Analysts design, develop, and maintain computer systems. This can involve tasks such as systems analysis, systems design, and systems implementation. Courses in technological entrepreneurship can help Systems Analysts build a foundation in systems analysis and development and develop skills in problem-solving. This can make them more effective in designing, developing, and maintaining computer systems.
Data Scientist
Data Scientists collect, analyze, and interpret data to help businesses make informed decisions. This can involve tasks such as data mining, data visualization, and data modeling. Courses in technological entrepreneurship can help Data Scientists build a foundation in data analysis and develop skills in problem-solving. This can make them more effective in collecting, analyzing, and interpreting data to help businesses make informed decisions.
UX Designer
UX Designers design user interfaces for websites and applications. This can involve tasks such as user research, prototyping, and usability testing. Courses in technological entrepreneurship can help UX Designers build a foundation in UX design and develop skills in problem-solving. This can make them more effective in designing user interfaces for websites and applications.

Reading list

We've selected 16 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Технологическое предпринимательство.
Provides a practical guide to building a successful startup. It covers topics such as customer development, product-market fit, and the importance of iteration.
Provides a comprehensive guide to starting a technology company. It covers topics such as business planning, product development, and marketing. This book valuable resource for anyone who is looking to start a technology company.
Provides a classic guide to value investing. It valuable resource for anyone who is interested in investing in the stock market.
Provides a guide to launching a successful startup. It covers topics such as marketing, sales, and customer service. This book valuable resource for anyone who is looking to build a successful technology company.
Provides an insightful look at the challenges of starting and running a technology company. It covers topics such as growth, competition, and exit strategies. This book valuable resource for anyone who is interested in the startup world.
Provides a practical guide to running a successful business without the typical bureaucracy and paperwork. It valuable read for anyone who is interested in starting or running a small business.
Provides a comprehensive overview of business fundamentals. It valuable resource for anyone who is interested in learning about business or starting their own company.
Provides a controversial but thought-provoking take on the traditional workweek. It argues that it is possible to live a comfortable life by working less than 4 hours per week. This book valuable read for anyone who is interested in the future of work.
Provides a frank and honest account of the challenges of building a successful startup. It covers topics such as hiring, firing, fundraising, and dealing with competition.
Provides a simple framework for developing a good strategy. It also identifies common mistakes that companies make when developing their strategies.
Explains why large companies often fail to innovate. It also provides a framework for understanding how to overcome this challenge.

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