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كيفية تعزيز المحادثات الهادفة على مجموعات التواصل على فيسبوك

Fatima Rebaie

في هذه الدورة التدريبية القائمة على المشروع والتي تستغرق ساعة واحدة، ستتعرّف على أهمية مجموعات مجتمع فايسبوك و أهمية تبادل الأفكار و النقاشات بين الأعضاء في المجموعة. كما و سوف نقوم معاً بإنشاء مجموعة على فايسبوك و نبين بعض الخطوات الاساسية التي علينا القيام بها. وأيضاً سوف ندرك كيفية زيادة التفاعل على الصفحة و نظهر بعض الصور البيانية التي تتحدث عن أهمية اختيار الوقت المناسب عند نشر أي حدث أو منشور، ونشير إلى الأخطاء التي يجب اجتنابها.

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في هذه الدورة التدريبية القائمة على المشروع والتي تستغرق ساعة واحدة، ستتعرّف على أهمية مجموعات مجتمع فايسبوك و أهمية تبادل الأفكار و النقاشات بين الأعضاء في المجموعة. كما و سوف نقوم معاً بإنشاء مجموعة على فايسبوك و نبين بعض الخطوات الاساسية التي علينا القيام بها. وأيضاً سوف ندرك كيفية زيادة التفاعل على الصفحة و نظهر بعض الصور البيانية التي تتحدث عن أهمية اختيار الوقت المناسب عند نشر أي حدث أو منشور، ونشير إلى الأخطاء التي يجب اجتنابها.

بعد نهاية هذه الدورة التدريبية، ستكون قادراً على تعزيز ودعم المحادثات على مجموعات التواصل الخاصة بك على فايسبوك.

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What's inside

Syllabus

Module 1
في هذه الدورة التدريبية القائمة على المشروع والتي تستغرق ساعة واحدة، ستتعرّف على أهمية مجموعات مجتمع فايسبوك و أهمية تبادل الأفكار و النقاشات بين الأعضاء في المجموعة. كما و سوف نقوم معاً بإنشاء مجموعة على فايسبوك و نبين بعض الخطوات الاساسية التي علينا القيام بها. وأيضاً سوف ندرك كيفية زيادة التفاعل على الصفحة و نظهر بعض الصور البيانية التي تتحدث عن أهمية اختيار الوقت المناسب عند نشر أي حدث أو منشور، ونشير إلى الأخطاء التي يجب اجتنابها. بعد نهاية هذه الدورة التدريبية، ستكون قادراً على تعزيز ودعم المحادثات على مجموعات التواصل الخاصة بك على فايسبوك.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Covers essential community building and engagement strategies for Facebook group admins
Provides practical steps for setting up and moderating a Facebook group
Uses visual aids to explain concepts, making the course easy to follow

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in كيفية تعزيز المحادثات الهادفة على مجموعات التواصل على فيسبوك with these activities:
Review Facebook terminology and concepts
Reviewing these concepts will bring you up to speed on the language and basics of Facebook.
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Show steps
  • Read an article or blog post about Facebook terminology.
  • Watch a video tutorial on Facebook concepts.
  • Take a quiz or assessment on Facebook knowledge.
Follow a step-by-step tutorial on how to create and manage a successful Facebook Group
Following a tutorial will provide you with a structured approach to learning about Facebook Group management.
Browse courses on Social Media Marketing
Show steps
  • Find a step-by-step tutorial on how to create and manage a Facebook Group.
  • Follow the steps in the tutorial.
  • Take notes and ask questions as needed.
Practice posting and interacting in Facebook Groups
Posting and interacting in Facebook Groups will help you develop your skills in engaging with a community.
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Show steps
  • Join several Facebook Groups related to your interests or industry.
  • Start posting comments and questions in the groups.
  • Share articles and other relevant content.
  • Engage in discussions and debates with other members.
Four other activities
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Show all seven activities
Attend a Facebook Group management workshop or webinar
Attending a workshop or webinar will give you the opportunity to learn from experts and network with other professionals.
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Show steps
  • Find a Facebook Group management workshop or webinar that interests you.
  • Register for the event.
  • Attend the event and take notes.
  • Follow up with the speakers or other attendees after the event.
Create a Facebook Group for your business or organization
Starting a Facebook Group will give you hands-on experience in creating and managing a Facebook community.
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Show steps
  • Choose a topic or niche for your group.
  • Create a group name and description.
  • Set up the group settings, including privacy and membership rules.
  • Invite people to join your group.
  • Post content and engage with members on a regular basis.
Volunteer to moderate a Facebook Group
Volunteering to moderate a Facebook Group will give you hands-on experience in managing a community and enforcing group rules.
Browse courses on Social Media Marketing
Show steps
  • Find a Facebook Group that you are interested in moderating.
  • Contact the group administrator and offer to volunteer.
  • Follow the group's moderation guidelines.
  • Respond to member questions and concerns.
  • Remove inappropriate content and spam.
Create a blog post or article about a topic related to Facebook Group management
Writing a blog post or article will help you synthesize your knowledge and share it with others.
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Show steps
  • Choose a topic related to Facebook Group management.
  • Research the topic and gather information.
  • Write an outline for your blog post or article.
  • Write the first draft.
  • Edit and proofread your work.

Career center

Learners who complete كيفية تعزيز المحادثات الهادفة على مجموعات التواصل على فيسبوك will develop knowledge and skills that may be useful to these careers:
Social Media Manager
A Social Media Manager is responsible for managing all social media accounts for a company or organization. They create and schedule content, engage with followers, and track analytics. This course is highly relevant to this role, as it provides insights on how to create valuable content that resonates with your target audience on Facebook groups, build and manage Facebook groups to achieve your marketing goals, and effectively monitor and analyze engagement metrics to optimize your strategies. The lessons on avoiding common pitfalls are also extremely valuable to ensure maximum success in this role.
Community Manager
A Community Manager oversees the day-to-day operations of an online community. They create content, moderate discussions, and engage with members. This course offers valuable insights into building and managing Facebook groups. It covers key concepts such as fostering meaningful conversations among members, creating engaging content, and running successful Facebook campaigns. Understanding these concepts can enable you to effectively manage online communities, drive engagement, and foster a sense of belonging among members.
Community Engagement Manager
A Community Engagement Manager is responsible for creating and managing online communities. One of the key objectives of a Community Engagement Manager is to lead initiatives that encourage lively discussion among members. The course "How to Foster Meaningful Conversations in Facebook Groups" would be particularly insightful for this role as it provides relevant information on how to tailor content to Facebook groups, generate higher engagement through data analytics, and avoid common pitfalls that stifle conversation.
Social Media Specialist
A Social Media Specialist is responsible for managing social media accounts for businesses and organizations. They create and schedule content, engage with followers, and track analytics. This course is relevant to this role, as it provides insights into how to create and manage Facebook groups, which can be a valuable tool for building brand awareness and engaging with customers.
Marketing Manager
A Marketing Manager develops, implements, and manages marketing strategies for businesses. These strategies include content creation to foster engagement on social media platforms like Facebook. This course would give you hands-on training on how to create high-quality content and lead engaging discussions within Facebook groups, potentially boosting organic reach, brand loyalty, and overall campaign success for your organization.
Customer Success Manager
A Customer Success Manager is responsible for ensuring that customers are satisfied with a company's products or services. They work with customers to resolve issues, provide support, and offer guidance. This course can be helpful for Customer Success Managers, as it provides insights into how to create and manage Facebook groups, which can be a valuable tool for building relationships with customers and providing support.
Content Creator
A Content Creator is responsible for developing and creating content for a variety of platforms, including websites, social media, and print publications. The course can help individuals in this role by providing a solid understanding of how to create engaging content for Facebook groups, including techniques for fostering meaningful discussions, understanding the target audience, and leveraging data analytics to optimize content strategy.
Digital Marketing Specialist
A Digital Marketing Specialist is responsible for planning and executing digital marketing campaigns. They work with marketing teams to develop and implement strategies for reaching target audiences through digital channels. This course can be useful for this role, as it provides insights into how to create and manage Facebook groups, which can be a valuable tool for building brand awareness and engaging with customers.
Media Relations Manager
A Media Relations Manager is responsible for managing relationships with the media and promoting a company's brand in a positive light. This course can be helpful for this role, as it provides insights into how to create and manage Facebook groups, which can be a valuable tool for building relationships with journalists and other members of the media.
Events Coordinator
An Events Coordinator is responsible for planning and executing events for businesses and organizations. They work with vendors, clients, and attendees to ensure that events run smoothly. This course is relevant to this role, as it provides insights into how to create and manage Facebook groups, which can be a useful tool for promoting events and engaging with attendees.
Reputation Manager
A Reputation Manager is responsible for managing a company's reputation online. They work with marketing and public relations teams to develop and implement strategies for addressing negative publicity and promoting a positive brand image. This course can be useful for this role, as it provides insights into how to create and manage Facebook groups, which can be a valuable tool for managing online reputation and engaging with stakeholders.
Brand Manager
A Brand Manager is responsible for developing and managing a company's brand. They work with marketing and communications teams to create and implement branding strategies. This course is relevant to this role, as it provides insights into how to create and manage Facebook groups, which can be a valuable tool for building brand awareness and engaging with customers.
Public relations manager
A Public Relations Manager is responsible for managing a company's public image and reputation. This involves communicating with the media, creating press releases, and managing social media. This course is relevant to this role, as it provides insights into how to create and manage Facebook groups, which can be an effective way to build relationships with key stakeholders and disseminate information about your organization.
Corporate Communications Manager
A Corporate Communications Manager is responsible for managing a company's communications with the public, media, and employees. This course may be helpful for Corporate Communications Managers, as it provides insights into how to create and manage Facebook groups, which can be a useful tool for communicating with key stakeholders and disseminating information about the company.
Project Manager
A Project Manager is responsible for planning, executing, and closing projects. They work with stakeholders to define project goals, develop timelines, and manage resources. This course may be helpful for Project Managers, as it provides insights into how to create and manage Facebook groups, which can be a useful tool for communicating with stakeholders and tracking project progress.

Reading list

We've selected seven books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in كيفية تعزيز المحادثات الهادفة على مجموعات التواصل على فيسبوك.
Provides additional insights into the importance of community building and engagement, especially in online spaces like Facebook groups. It complements the course's focus on fostering meaningful conversations and interactions.
Offers a comprehensive overview of Facebook marketing, providing insights into using Facebook groups for business growth. It aligns with the course's objective of leveraging Facebook groups for effective communication and engagement.
Provides strategies and techniques for creating compelling content across various platforms. By understanding how to develop engaging content, readers can apply these principles to Facebook group discussions, creating posts and initiating conversations that resonate with the group's members.
A seminal work that explores the impact of the internet on business and emphasizes the importance of customer-centric communication in online communities.
Serves as a comprehensive guide to social media marketing strategies. While it doesn't specifically focus on Facebook groups, it offers valuable insights into social media engagement, content creation, and community building.
Explores the psychological underpinnings of social media use and its implications for community engagement, group dynamics, and individual behavior.

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