Entender el diseño from Coursera

¿Qué es el diseño? ¿Qué hacen los diseñadores para practicar su arte y que crean? ¿Qué importancia tiene el diseño de las corporaciones en la sociedad y la cultura? ¿Quiénes son algunos de los diseñadores más importantes de nuestra época y que han hecho? ¿Cómo uno puede convertirse en diseñador? Estas son algunas de las preguntas que exploraremos en este cuso introductorio de diseño. Con frecuencia se ha descrito el diseño como solución de problemas, el proceso de convertir las ideas en realidad o los medios, mediante los cuales podemos hacer que el mundo sea un lugar mejor. En este curso, hablaremos de una variedad de definiciones de diseño, la naturaleza del proceso de diseño y formas de práctica de diseño como el diseño de productos, diseño de experiencia de usuario, diseño gráfico, diseño interior y diseño de modas. Hablaremos de estos temas mediante los análisis de casos de varias cosas icónicas y cotidianas que nos rodean.

Este curso le ayudará a entender tales conceptos como el pensamiento creativo, estrategia de diseño, investigación de diseño, y el proceso del diseño para que los aplique a su propio trabajo.

What's inside

Syllabus

Modulo: ¿Que es diseño?

Durante esta semana se explorara las diversas perspectivas del Diseño y se introducirán conceptos relacionados al proceso del diseño y el pensamiento del diseño. Contestaremos la pregunta ¿Que es diseño? y enfatizaremos las características de diseño en productos que utilizamos a diario (por ejemplo: en el vino, la cerveza, las copas de champaña, etc.) Al igual que en prototipos innovadores (por ejemplo: los equipos de bomberos, una cámara retrovisor en la sillas de ruedas). Durante la Semana 1: (a) exploraremos los elementos esenciales del curso y los consejos para ser éxitos en él; (b) aprenderemos acerca del campo de diseño y las características esenciales de éste; (c) definiremos el concepto de diseño según es utilizado en varias profesiones y contextos (Diseño Industrial, Arquitectura).

Modulo: ¿Qué es el proceso de diseño?

Esta semana introduciremos el proceso de diseño y continuaremos explorando las múltiples perspectivas del diseño. Contestaremos la pregunta ¿Qué es el proceso de diseño? y, por medio de ejemplos concretos, demostraremos una tarea importante de cada paso del proceso de diseño (ej. innovaciones medicas). En la Semana 2 (a) describiremos las fases esenciales del proceso de diseño; (b) ilustraremos las tareas más importantes de cada fase del proceso de diseño; (c) definiremos el contexto de diseño de acuerdo a las profesiones y los contextos donde se utiliza (Diseño de Interiores, Diseño de Paisajes, Diseño Gráfico, Diseño de Interacción).

Modulo: ¿Cuáles son las metas del diseño?

Esta semana introduciremos las tres metas del diseño y continuaremos explorando las múltiples perspectivas del diseño. Contestaremos la pregunta, ¿Cuáles son las metas del diseño? y discutiremos los conceptos de belleza, utilidad y sostenibilidad según han sido aplicadas por diseñadores actuales. En la Semana 3: (a) definiremos las tres metas del diseño; (b) daremos ejemplos de los conceptos de belleza, utilidad y sostenibilidad; (c) definiremos el concepto de diseño, de acuerdo con distintas profesiones y contextos (Diseño de Transporte, Diseño de Modas).

Modulo: ¿Que es pensamiento de diseño?

Esta semana introduciremos el concepto del pensamiento de diseño y continuaremos explorando las múltiples perspectivas de diseño. Contestaremos la pregunta, ¿Qué es pensamiento de diseño? y discutiremos quince características asociadas con este enfoque sistemático. En la Semana 4: (a) resumiremos los elementos fundamentales del pensamiento de diseño; (b) explicaremos las 15 características del pensamiento de diseño; (c) definiremos el concepto de diseño según es utilizado en varias profesiones y contextos (Diseño de servicio).

Modulo: ¿Que es el impacto del diseño?

En la última semana se examinará los impactos positivos y negativos que el diseño tiene en nuestra sociedad y en nuestro planeta. Particularmente, analizaremos la pregunta, ¿Cuál es el impacto del diseño? desde una perspectiva local y global. Llegaremos a una conclusión con miras hacia el futuro del campo de diseño y destacaremos lo más importante de las lecciones aprendidas. Durante la Semana 5: (a) examinaremos los impactos positivos y negativos del diseño;(b) identificaremos las fuerzas sociales, técnicas y económicas que impactarán el futuro del diseño;(c) reconoceremos tendencias actuales que organizarán el proceso del diseño;(d) desarrollaremos una perspectiva global del diseño y del proceso de diseño.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Evalúa y analiza el diseño desde una perspectiva local y global

Investiga y demuestra los beneficios y los inconvenientes del diseño para la sociedad y el planeta

Estudia los impactos sociales, técnicos y económicos que pueden afectar al futuro del diseño

Examina las tendencias actuales que pueden dar forma al proceso de diseño

Amplía la comprensión de los estudiantes sobre el diseño y el proceso de diseño

Fomenta el pensamiento crítico y analítico sobre el impacto del diseño en el mundo

Reviews summary

Comprehensive design exploration

This design course takes a comprehensive approach to explaining the field of design, from its various definitions and processes to its goals and impact. It also introduces the concept of design thinking and its characteristics.

Practical and easy to follow

"Práctico, ameno, fácil de entender y de seguir."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Entender el diseño with these activities:

Revise the Design Thinking Cycle

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Recall and review the core concepts of Design Thinking to prepare for the course's exploration of its applications in various design domains.

Browse courses on Design Thinking

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Read and summarize articles on the Design Thinking Cycle
Create a visual representation of the Design Thinking Cycle

Attend Design Industry Workshops

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Enhance your skills and knowledge by attending design industry workshops, providing opportunities to learn from experts, explore new techniques, and network with professionals.

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Research and identify relevant design workshops
Register and attend the workshops
Actively participate and engage with speakers and attendees

Explore Case Studies of User-Centered Design

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Enhance your understanding of User-Centered Design principles by analyzing real-world examples of successful design solutions.

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Identify and select case studies of products or services that demonstrate exceptional user experience
Analyze the design decisions and user feedback involved in each case study

Four other activities

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Engage in Design Critiques and Feedback

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Gain valuable insights by participating in design critiques and exchanging feedback with peers, fostering a collaborative and iterative approach to design.

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Present design concepts or prototypes to peers
Provide constructive criticism and feedback
Incorporate feedback to refine and improve designs

Contribute to Open-Source Design Projects

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Gain practical experience and connect with the wider design community by contributing to open-source design projects, allowing you to apply your skills and learn from others.

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Identify open-source design projects that align with your interests
Contribute code, design assets, or documentation to the project
Engage with the project community through discussions and forums

Design a Product Concept Pitch

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Apply the concepts of design thinking and User-Centered Design to develop a compelling product concept and pitch, simulating the real-world experience of product development.

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Define a user problem and target audience
Brainstorm and sketch out potential solutions
Create a prototype and conduct user testing
Develop a presentation to pitch your product concept

Develop a Design Portfolio

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Create a portfolio that showcases your design skills, thought processes, and professional growth, providing tangible evidence of your abilities and progress in the field of design.

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Collect and curate your best design work
Develop a portfolio website or online presence
Write compelling case studies and design summaries
Seek feedback and refine your portfolio over time

Career center

Learners who complete Entender el diseño will develop knowledge and skills that may be useful to these careers:

Design Manager

Design Managers oversee the design process and manage design teams. This course will provide you with a comprehensive understanding of the design process and the principles of design thinking, enabling you to lead design teams and ensure that design projects are successful.

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Design Researcher

Design Researchers conduct research to inform design decisions. Understanding Design will provide you with an understanding of the research methods used in design and the principles of design thinking, enabling you to conduct user research and gather insights that drive effective design solutions.

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Design Strategist

Design Strategists develop and implement design strategies for organizations. Understanding Design will provide you with a comprehensive understanding of the design process and the principles of design thinking, enabling you to develop and implement design strategies that drive innovation and growth.

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Service Designer

Service Designers design and improve services to meet the needs of users. Understanding Design will provide you with a comprehensive understanding of the design process and the principles of design thinking, enabling you to design services that are both effective and user-centered.

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Design Educator

Design Educators teach design principles and techniques to students. This course will provide you with a comprehensive understanding of the design process and the principles of design thinking, enabling you to effectively teach design concepts and inspire future designers.

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Architect

Architects design and oversee the construction of buildings and other structures. Understanding Design will provide you with a foundation in design principles and concepts, as well as an understanding of the specific challenges and considerations involved in architectural design.

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Art Director

Art Directors oversee the visual aspects of creative projects. Understanding Design will provide you with a comprehensive understanding of design principles and concepts, enabling you to effectively lead creative teams and ensure that visual content is aligned with brand identity and objectives.

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Interaction Designer

Interaction Designers design and develop interactive experiences for websites, mobile applications, and other digital products. This course will provide you with a foundation in design principles and concepts, as well as an understanding of the specific challenges and considerations involved in interaction design.

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Interior designer

Interior Designers create functional and aesthetically pleasing spaces. Understanding Design will provide you with a foundation in design principles and concepts, enabling you to design interiors that meet the specific needs and preferences of your clients.

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Design Engineer

Design Engineers apply engineering principles to the design of products and systems. Understanding Design will provide you with a foundation in design principles and concepts, as well as an understanding of the specific challenges and considerations involved in design engineering.

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User Experience Designer

User Experience Designers create seamless and enjoyable experiences for users. Understanding Design will provide you with a comprehensive understanding of the design process and the principles of design thinking, enabling you to design user interfaces and experiences that are both effective and engaging.

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Exhibition Designer

Exhibition Designers create and design exhibitions for museums and other public spaces. Understanding Design will provide you with a foundation in design principles and concepts, as well as an understanding of the specific challenges and considerations involved in exhibition design.

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Graphic designer

Graphic Designers communicate messages and ideas through visual content. This course will introduce you to design thinking and the design process, helping you to develop the skills necessary to create visually appealing and impactful designs for a variety of mediums.

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Fashion Designer

Fashion Designers create clothing and accessories. This course will introduce you to the design process and the elements of design, providing you with a foundation for understanding the fashion industry and developing your own unique designs.

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Product Designer

Product Designers bring products to life by designing everything from concept and purpose to form and function. This course, Understanding Design, will help build a foundation in design and equip you to create products that meet the needs of users while considering important factors like beauty, utility, and sustainability.

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