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Segmenting the Market with Jagdish Sheth

Creating a Differential Competitive Advantage -Jagdish Sheth,

This course is all about how to segment the market to take advantage of market heterogeneity. The course will review different bases for market segmentation including demographics, psychographics, and lifestyles. We will also review segmentation by product and price.
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Length 4 weeks
Starts Jul 3 (earlier today)
Cost $49
From University System of Georgia via Coursera
Instructor Jagdish Sheth
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Marketing Leadership And Management

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Rating Not enough ratings
Length 4 weeks
Starts Jul 3 (earlier today)
Cost $49
From University System of Georgia via Coursera
Instructor Jagdish Sheth
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Marketing Leadership And Management

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