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Stefan Henningsson and Jonas Hedman

Welcome to Innovation strategy: Developing your Fintech Strategy! As you probably know, this is the third course in a three-part specialization focused on the digital transformation of finance.

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Welcome to Innovation strategy: Developing your Fintech Strategy! As you probably know, this is the third course in a three-part specialization focused on the digital transformation of finance.

In this course, we'll aim to bring you insights about how business strategy intersects with innovation in finance. I'm excited to have you in the class and look forward to helping you learn more about this important topic.

To begin, I recommend taking a few minutes to explore the course site. A good place to start is the navigation bar on the left. Click Course Content to see what material we’ll cover each week, as well preview the assignments you’ll need to complete to pass the course. Click Discussions to see forums where you can discuss the course material with fellow students taking the class. Be sure to introduce yourself to everyone in the Meet and Greet forum!

This course should take about four weeks to complete. You can check out the recommended course schedule below to see a quick overview of the lessons and assignments you’ll complete each week.

By the time you finish this course, you’ll have understood the job your Fintech innovation strategy should solve and mastered both internal and external innovation tools to solve the problem. You will also have been exposed to how some of the world’s leading financial companies work with innovation and seen inspirational examples from the digital masters, such as Google, Apple and Amazon. You'll be introduced to the Capstone Project for the specialization and have a chance to form some preliminary solutions for a financial company that needs to re-think its Fintech innovation strategy.

The course has a primary focus on the banking sector, with insurance as a secondary area of concern. Most examples are rooted in the North American and European financial markets.

Good luck as you get started. I look forward to seeing you in class!

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What's inside

Syllabus

Innovation Strategy: Developing your FinTech Strategy
Welcome to "Innovation strategy: Developing your Fintech strategy". I am excited to have you in the class and look forward to your contributions to the learning community. To help you understand how the course will be structured, we would suggest that you go to the 'Start Here' tab first. After that, feel free to explore the rest of the course including the lectures, readings and quizzes. We would also encourage you to interact with each other on the Discussion Forums. This is a great way of hearing from others and discussing particular topics. So please go and introduce yourself on the 'Introduce Yourself' thread. So let’s get started!
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Competing on technological innovation
In this module, we focus on the problem that your FinTech strategy is supposed to solve. We start at the digital disintegration of finance and how this changed the industry dynamics to an innovation game. We conclude by identifying the new roles for competition in the digital financial marketplace, and how your FinTech strategy is essential to successfully compete in these positions.
Organizing for digital innovation
In this module, we are opening the strategic toolbox for FinTech innovation. We specifically address approaches to internal innovation, which includes focusing on both the organisational structures and more particularly on the setup of the IT department - the engine in our digital innovation process.
Channeling the smarts of others
In this module, we focus on how companies in the financial service industries can source innovations from the external of the company.
Capstone project

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Develops advanced skillset in fintech strategy
Taught by Stefan Henningsson and Jonas Hedman, renowned experts in fintech
Suitable for professionals in the banking and insurance sectors
Focuses on the practical application of fintech innovation
Capstone project provides hands-on experience in developing a fintech strategy
Assumes prior knowledge of the financial industry

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Reviews summary

Fintech strategy course

Learners say this informative, rich course is a good pick for beginners in Fintech. The high-quality content earned praise. However, some mentioned outdated materials and quizzes without prior notice.
Students enjoyed the high-quality course content.
"Very valuable and rich course!"
"Great Experience "
"T​he course is very good for beginners."
Some learners were surprised by unannounced quizzes.
"The course was great, although I wasn't expecting te quizzes."
Some learners were disappointed with outdated course materials.
"Needs more examples so we can understand it"
"Good but dated. Some content no longer available."
"Content and structure are interesting but the material and the context are too old."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Innovation Strategy: Developing Your Fintech strategy with these activities:
Review financial concepts and methodologies
Review financial concepts and methodologies to refresh your knowledge and ensure you have a solid foundation for the course.
Browse courses on Financial Concepts
Show steps
  • Review textbooks and online resources on financial concepts.
  • Practice solving financial problems and case studies.
Show all one activities

Career center

Learners who complete Innovation Strategy: Developing Your Fintech strategy will develop knowledge and skills that may be useful to these careers:
Chief Technology Officer
Chief Technology Officers are responsible for leading technology within their organizations. This course may be particularly helpful for Chief Technology Officers who work in financial institutions. The course's focus on developing a fintech strategy may be particularly relevant for Chief Technology Officers who want to drive innovation within their organizations and stay ahead of the competition.
FinTech Consultant
Fintech Consultants advise financial institutions on how to use technology to improve their operations and services. This course may be particularly helpful for Fintech Consultants who want to learn more about the latest trends in innovation and fintech. The course's focus on developing a fintech strategy may be particularly relevant for Fintech Consultants who want to help their clients implement successful new technologies.
Chief Innovation Officer
Chief Innovation Officers are responsible for leading innovation within their organizations. This course may be particularly helpful for Chief Innovation Officers who work in financial institutions. The course's focus on developing a fintech strategy may be particularly relevant for Chief Innovation Officers who want to drive innovation within their organizations and stay ahead of the competition.
Investment Banker
Investment Bankers help companies raise capital and advise them on mergers and acquisitions. This course may be helpful for Investment Bankers who work in the financial technology industry. The course's focus on innovation strategy and fintech may help Investment Bankers understand the latest trends in the industry and how to advise clients on new technologies.
Venture Capitalist
Venture Capitalists invest in early-stage companies with high growth potential. This course may be helpful for Venture Capitalists who invest in the financial technology industry. The course's focus on innovation strategy and fintech may help Venture Capitalists identify and invest in successful new companies.
FinTech Entrepreneur
Fintech Entrepreneurs start and run their own financial technology companies. This course may be helpful for Fintech Entrepreneurs who want to learn more about the latest trends in innovation and fintech. The course's focus on developing a fintech strategy may be particularly relevant for Fintech Entrepreneurs who want to launch successful new businesses.
Product Manager
Product Managers are responsible for developing and launching new products. This course may be helpful for Product Managers who work in the financial technology industry. The course's focus on innovation strategy and fintech may help Product Managers develop successful new products that meet the needs of customers.
Software Engineer
Software Engineers design, develop, and maintain software applications. This course may be helpful for Software Engineers who work in the financial technology industry. The course's focus on innovation strategy and fintech may help Software Engineers develop innovative new software applications that meet the needs of customers.
Quantitative Analyst
Quantitative Analysts use mathematical and statistical models to analyze financial data. This course may be helpful for Quantitative Analysts who work in the financial services industry. The course's focus on innovation strategy and fintech may help Quantitative Analysts develop new models that can be used to make better investment decisions.
Risk Manager
Risk Managers identify and manage risks for businesses. This course may be helpful for Risk Managers who work in the financial services industry. The course's focus on innovation strategy and fintech may help Risk Managers understand the latest trends in the industry and how to use technology to manage risks.
Financial Planner
Financial Planners help individuals and families plan for their financial future. This course may be helpful for Financial Planners who want to learn more about the latest trends in innovation and fintech. The course's focus on developing a fintech strategy may be particularly relevant for Financial Planners who want to help their clients invest in new technologies.
Business Analyst
Business Analysts help businesses understand their operations and improve their efficiency. This course may be helpful for Business Analysts who work in the financial services industry. The course's focus on innovation strategy and fintech may help Business Analysts understand the latest trends in the industry and how to use technology to improve business processes.
Data Analyst
Data Analysts collect and analyze data to help businesses make informed decisions. This course may be helpful for Data Analysts who work in the financial services industry. The course's focus on innovation strategy and fintech may help Data Analysts understand the latest trends in the industry and how to use data to drive innovation.
Management Consultant
Management Consultants advise businesses on how to improve their performance. This course may be helpful for Management Consultants who work with financial services companies and need to understand the latest trends in innovation and fintech. The course's focus on developing a fintech strategy may be particularly relevant.
Financial Analyst
Financial Analysts help companies make informed decisions about investments and financial plans. The insights gained from this course on innovation strategy and fintech may be useful for informed decision making relating to technology in the financial sector.

Reading list

We've selected 14 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Innovation Strategy: Developing Your Fintech strategy.
Provides a timeless perspective on innovation and entrepreneurship from one of the world's leading management thinkers.
Provides a comprehensive overview of blockchain technology and its potential applications.
Provides a practical guide to using the Lean Product Playbook methodology to develop and launch new products and services.
Provides a step-by-step guide to using the Business Model Canvas tool to develop and execute your business model.
Provides a step-by-step guide to using the Customer-Centric Innovation Map to create products and services that customers love.

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