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Digital Transformation of Financial Services - Capstone Project

Stefan Henningsson and Jonas Hedman

In this capstone project course, we ask YOU to apply everything you have learned in this specialization to analyze a real world company and to develop a digital transformation strategy for this company.

You will have the possibility to choose between four different case companies, that varies in size (from small start-up to large financial service providers), industry (banking, financial trading, insurance) and geographical location.

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In this capstone project course, we ask YOU to apply everything you have learned in this specialization to analyze a real world company and to develop a digital transformation strategy for this company.

You will have the possibility to choose between four different case companies, that varies in size (from small start-up to large financial service providers), industry (banking, financial trading, insurance) and geographical location.

For one of these -- only one -- you will create a concise recommendation of a strategy to leverage the digital transformation of financial services. To do this well, you will need to summon ideas appropriately from the earlier three courses in the specialization.

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What's inside

Syllabus

Course introduction
INTRODUCTION TO THE CAPSTONE PROJECT
If you're taking this course, you've most likely completed the three earlier courses in this specialisation, Digital Competition in Financial Services, FinTech, and Innovation strategy. In this module you'll get to apply the concepts you have learned in the course. You'll get to choose among four cases for your final project and this specialization, as we describe in greater detail in what follows.
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Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Provides a hands-on capstone project based on real-world case studies, which helps students apply their learnings directly to practical situations
Students can choose from four different case companies across various industries and geographical locations, ensuring relevance and diversity in the project experience
Structured approach for project completion with clear milestones for diagnosis and prescription, guiding students through the project journey
Facilitates teamwork, collaboration, and sharing of ideas, mimicking real-world business scenarios

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Reviews summary

Fintech digital transformation capstone

According to learners, this capstone project course is a highly practical and rewarding conclusion to the Digital Transformation of Financial Services specialization. Students appreciate how the course forces the application of concepts learned in previous modules through the analysis of relevant, real-world case companies. The structured project milestones are seen as helpful in managing the workload and guiding the process. A common point of feedback, however, is the inconsistent quality of the peer review system, which some find impacts feedback reliability and assessment fairness. While most find the course very relevant to their careers, a few note that instructions could be clearer for certain project phases.
Milestones help manage and guide the project.
"The project milestones helped manage the workload."
"The project milestones structure is effective."
"The project structure with milestones helps in breaking down the task."
"The structure helps guide the project."
Uses real-world, topical company cases.
"The case companies are highly relevant and provide practical examples of digital transformation in finance."
"The case studies were interesting, although choosing just one felt restrictive."
"Analyzing a real company and proposing a digital strategy felt very practical and relevant..."
"The chosen cases are current."
Forces application of specialization knowledge.
"This capstone project course successfully consolidates the knowledge gained in the previous three courses of the specialization."
"A good capstone course that allows application of learned concepts."
"It really forces you to think and apply what you've learned. Great hands-on experience."
"This capstone project allowed me to synthesize everything learned in the specialization and apply it to a real company."
Instructions could be clearer sometimes.
"The instructions for the project milestones were sometimes vague."
"the instructions could be clearer, especially for the diagnosis phase."
Quality of peer feedback and grading varies.
"Peer review process is also very helpful in gaining different perspectives."
"Peer review feedback quality varied significantly..."
"The peer review system is inconsistent; some reviews were detailed and helpful, others were just a few words."
"My main critique is the reliance on peer review for grading; the quality is inconsistent..."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Digital Transformation of Financial Services - Capstone Project with these activities:
Review foundational concepts of digital transformation
Refreshing your knowledge of these concepts will provide a better foundation and context when starting the course.
Browse courses on Digital Transformation
Show steps
  • Review notes or textbooks from previous courses that covered these concepts.
  • Read articles or white papers on recent advancements and trends in digital transformation in the financial services industry.
Read 'Digital Revolution in Banking' by Chris Skinner
Get a foundational understanding of the digital transformation occurring in the banking industry.
View Digital Human: The Fourth Revolution of... on Amazon
Show steps
  • Read through the first three chapters of the book.
  • Write a summary of the key concepts covered in the book.
Complete the 'Digital Transformation in Financial Services' quiz on Coursera
Test your understanding of the key concepts covered in the course.
Browse courses on Digital Transformation
Show steps
  • Go to the Coursera website and find the 'Digital Transformation in Financial Services' quiz.
  • Take the quiz and answer all of the questions to the best of your ability.
  • Review your results and identify areas where you need to improve your understanding.
Nine other activities
Expand to see all activities and additional details
Show all 12 activities
Watch the 'Digital Transformation in Financial Services' video series on YouTube
Expand your knowledge of digital transformation by watching a series of expert-led videos.
Browse courses on Digital Transformation
Show steps
  • Go to YouTube and search for the 'Digital Transformation in Financial Services' video series.
  • Watch the videos and take notes on the key concepts covered.
  • Summarize the key learnings from the video series.
Choose a real-world company and analyze its digital transformation initiatives
Applying the concepts from the course to a real-world scenario will enhance your understanding and provide practical experience.
Show steps
  • Select a company from the provided case studies or choose one on your own.
  • Research the company's business model, including its products or services, target market, and financial performance.
  • Identify the company's current digital transformation initiatives and assess their effectiveness.
Seek guidance from a mentor in the field
Getting personalized feedback from an experienced professional will accelerate your learning and provide valuable insights.
Show steps
  • Identify potential mentors through your network, industry events, or online platforms.
  • Reach out and schedule a meeting or call to discuss your goals and interests.
  • Regularly meet with your mentor to discuss your progress, challenges, and career development.
Develop a digital transformation strategy for a small financial institution
Apply the concepts learned in the course to create a real-world digital transformation strategy.
Show steps
  • Identify a small financial institution to focus on.
  • Conduct a thorough analysis of the institution's current digital capabilities.
  • Develop a set of recommendations for how the institution can improve its digital transformation strategy.
  • Write a report outlining the findings and recommendations of the project.
Develop a digital marketing plan for a financial services company
Create a concrete deliverable that you can use to showcase your skills to potential employers.
Browse courses on Digital Marketing
Show steps
  • Identify the target audience for the marketing plan.
  • Develop a set of marketing goals and objectives.
  • Create a budget for the marketing plan.
  • Develop a timeline for the implementation of the marketing plan.
  • Write a report outlining the marketing plan.
Attend a digital transformation conference
Network with other professionals in the financial services industry and learn about the latest trends in digital transformation.
Browse courses on Digital Transformation
Show steps
  • Find a digital transformation conference that is relevant to your interests.
  • Register for the conference and attend the sessions.
  • Network with other attendees and learn about their experiences with digital transformation.
Participate in a digital transformation workshop
Develop practical skills in digital transformation by participating in a hands-on workshop.
Browse courses on Digital Transformation
Show steps
  • Find a digital transformation workshop that is relevant to your interests and skill level.
  • Register for the workshop and attend the sessions.
  • Participate in the hands-on exercises and activities.
Write a blog post about the impact of digital transformation on the financial services industry
Demonstrate your understanding of the impact of digital transformation by creating a valuable resource for others.
Browse courses on Digital Transformation
Show steps
  • Research the impact of digital transformation on the financial services industry.
  • Write a blog post outlining the key findings of your research.
  • Share the blog post on social media and other online platforms.
Build a proof-of-concept prototype for a digital transformation initiative
Developing a tangible solution will demonstrate your understanding and provide a valuable addition to your portfolio.
Show steps
  • Identify a specific digital transformation challenge faced by the company you chose.
  • Research and develop a solution concept that leverages emerging technologies.
  • Create a prototype that showcases the core functionality and benefits of your solution.
  • Present your prototype to a panel of experts or industry professionals for feedback.

Career center

Learners who complete Digital Transformation of Financial Services - Capstone Project will develop knowledge and skills that may be useful to these careers:
Banking Analyst
In your new role as a Banking Analyst, you will be responsible for discovering data-driven insights for strategic decision-making. The Capstone Project will prepare you for success by helping you develop the critical thinking and analytical skills necessary to succeed in this role. Throughout the course, you will learn how to gather, analyze, and interpret financial data, skills that are essential for any Banking Analyst.
See salaries and explore the career path for Banking Analyst
Financial Advisor
As a Financial Advisor, you will assist clients in making sound financial decisions. The Digital Transformation of Financial Services - Capstone Project will help you prepare for this role by giving you the knowledge and skills to assess clients' needs, develop personalized financial plans, and recommend appropriate financial products and services.
See salaries and explore the career path for Financial Advisor
Financial Risk Analyst
As a Financial Risk Analyst, you will identify, assess, and mitigate financial risks. Take the Capstone Project to enhance your skills in data analysis, risk modeling, and financial forecasting. These are essential skills for Financial Risk Analysts, and the course will provide you with the strong foundation you need to succeed in this role.
See salaries and explore the career path for Financial Risk Analyst
Insurance Underwriter
Preparing for your career as an Insurance Underwriter? Take the Digital Transformation of Financial Services - Capstone Project. The course will introduce you to the principles of insurance underwriting, risk assessment, and policy pricing. You will also gain valuable experience in using data and analytics to make sound underwriting decisions.
See salaries and explore the career path for Insurance Underwriter
Investment Analyst
Investment Analysts evaluate and make recommendations on investment opportunities. To succeed in this role, you need to have a strong understanding of financial markets, investment strategies, and risk management. The Capstone Project will help you build this foundation by exposing you to real-world case studies and providing you with the opportunity to develop your analytical and decision-making skills.
See salaries and explore the career path for Investment Analyst
Management Consultant
As a Management Consultant, you will assist companies in improving their performance and achieving their goals. The Digital Transformation of Financial Services - Capstone Project will help you prepare for this role by developing your problem-solving, analytical, and communication skills. You will also gain valuable experience in working on real-world business cases.
See salaries and explore the career path for Management Consultant
Personal Financial Advisor
In a role as a Personal Financial Advisor, you help clients manage their finances and plan for the future. The Digital Transformation of Financial Services - Capstone Project is an excellent course to prepare for this role. It will give you a comprehensive understanding of financial planning, investment management, and risk management.
See salaries and explore the career path for Personal Financial Advisor
Portfolio Manager
Portfolio Managers make investment decisions and manage investment portfolios for clients. To excel in this role, you need to have a strong understanding of financial markets, investment strategies, and risk management. The Capstone Project will provide you with the knowledge and skills you need to succeed in this role.
See salaries and explore the career path for Portfolio Manager
Risk Manager
As a Risk Manager, you will identify, assess, and mitigate risks for companies. The Digital Transformation of Financial Services - Capstone Project will help you develop the skills you need to succeed in this role. You will learn how to use data and analytics to identify and assess risks, and you will also gain experience in developing and implementing risk management strategies.
See salaries and explore the career path for Risk Manager
Senior Financial Analyst
In your role as a Senior Financial Analyst, you will be advising senior management on financial matters. The Digital Transformation of Financial Services - Capstone Project is an excellent course for preparing for this role. It will give you a deep understanding of financial analysis, modeling, and valuation.
See salaries and explore the career path for Senior Financial Analyst
Stockbroker
As a Stockbroker, you will buy and sell stocks for clients. The Digital Transformation of Financial Services - Capstone Project will provide you with the knowledge and skills you need to succeed in this role. You will learn about financial markets, investment strategies, and risk management.
See salaries and explore the career path for Stockbroker
Trader
As a Trader, you will buy and sell financial instruments for a profit. The Digital Transformation of Financial Services - Capstone Project will help you develop the skills you need to succeed in this role. You will learn about financial markets, trading strategies, and risk management.
See salaries and explore the career path for Trader
Venture Capitalist
Venture Capitalists provide funding to early-stage companies with high growth potential. The Digital Transformation of Financial Services - Capstone Project will give you the knowledge and skills you need to succeed in this role. You will learn about venture capital investing, due diligence, and portfolio management.
See salaries and explore the career path for Venture Capitalist
Wealth Manager
As a Wealth Manager, you will provide financial planning and investment management services to high-net-worth individuals and families. The Digital Transformation of Financial Services - Capstone Project will help you prepare for this role by giving you a comprehensive understanding of financial planning, investment management, and risk management.
See salaries and explore the career path for Wealth Manager
Insurance Agent
Insurance Agents sell insurance products to individuals and businesses. The Digital Transformation of Financial Services - Capstone Project may be useful in preparing for this role. It will give you a basic understanding of insurance products and the insurance industry.
See salaries and explore the career path for Insurance Agent

Reading list

We've selected 13 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Digital Transformation of Financial Services - Capstone Project.
Cover image
The WEALTHTECH Book
Save
Provides a comprehensive overview of the FinTech industry, including its history, current trends, and future prospects. It valuable resource for anyone who wants to learn more about the digital transformation of financial services.
The WEALTHTECH Book: The FinTech Handbook for...
Paperback
$$
The WEALTHTECH Book: The FinTech Handbook for...
Kindle Edition
$$
Cover image
The Innovator's Dilemma, with a New Foreword
Save
Provides a framework for understanding how new technologies disrupt established industries. It valuable resource for anyone who wants to learn more about the challenges and opportunities of digital transformation.
The Innovator's Dilemma, with a New Foreword: When...
Hardcover
$$
The Innovator's Dilemma, with a New Foreword: When...
Audio CD
$$
The Innovator's Dilemma, with a New Foreword: When...
Kindle Edition
$$
Cover image
The Digital Transformation Roadmap
Save
Provides a practical guide to digital transformation.
The Digital Transformation Roadmap: Rebuild Your...
Kindle Edition
$$
Cover image
The Truth Machine
Save
Provides a comprehensive overview of the cryptocurrency industry. It discusses the history, current trends, and future prospects of cryptocurrencies.
The Truth Machine
Paperback
Check
The Truth Machine
Kindle Edition
Check
Cover image
Blockchain Revolution
Save
Examines the impact of blockchain technology on various industries. It discusses the potential of blockchain to revolutionize the way we do business, govern, and interact with each other.
Blockchain Revolution: How the Technology Behind...
Paperback
$$
Blockchain Revolution: How the Technology Behind...
Paperback
$$
(Español) La revolución blockchain [The Blockchain Revolution]
Audible Audiobook
$$
Blockchain Revolution, Business Adventures Twelve...
Paperback
$$
(Português) Blockchain revolution (Portuguese Edition)
Kindle Edition
$
(Deutsch) Die Blockchain-Revolution: Wie die Technologie...
Kindle Edition
$$
Cover image
The Disruptive Innovation Set (2 Books)
Save
Discusses the challenges of innovation in established companies.
The Disruptive Innovation Set (2 Books)
Paperback
$$
The Disruptive Innovation Set (2 Books)
Kindle Edition
$$
Cover image
The Fast Forward MBA in Project Management
Save
Provides a methodology for lean startup
The Fast Forward MBA in Project Management: The...
Paperback
$$
The Fast Forward MBA in Project Management: The...
Kindle Edition
$$
Cover image
Stakeholder Capitalism
Save
Discusses the impact of the fourth industrial revolution on society and the economy.
Stakeholder Capitalism: A Global Economy that Works...
Hardcover
$$
(中文) Stakeholder Capitalism (Chinese Edition)
Hardcover
$$
Stakeholder Capitalism: A Global Economy that Works...
Kindle Edition
$$
Zero to One: Notes on Startups, Or How to Build the...
Save
Provides a framework for understanding how to create a successful startup. It valuable resource for anyone who wants to learn more about the principles of entrepreneurship.
Zero to One: Notes on Startups, or How to Build the...
Hardcover
$$
Zero to One: Notes on Startups, or How to Build the...
Kindle Edition
$$
Cover image
The Hard Thing About Hard Things
Save
Provides a practical guide to building a successful business. It valuable resource for anyone who wants to learn more about the challenges and opportunities of entrepreneurship.
The Hard Thing About Hard Things: Building a...
Hardcover
$$
The Hard Thing About Hard Things [Hardcover] By Ben...
Paperback
$$
(Español) Emprender y liderar una startup: El duro camino has...
Kindle Edition
$
The Hard Thing About Hard Things [Hardcover],...
Paperback
$$
The hard thing about hard things: ondernemen zonder...
Paperback
$$$
Summary of 'The Hard Thing About Hard Things by Ben...
Audible Audiobook
$
Cover image
The Crux
Save
Provides a framework for understanding what makes a good strategy. It valuable resource for anyone who wants to learn more about the principles of strategy.
The Crux: How Leaders Become Strategists
Hardcover
$$
The Crux: How Leaders Become Strategists
Kindle Edition
$$
Lean Startup: How Today's Entrepreneurs Use...
Save
Provides a framework for building successful businesses using the lean startup methodology. It valuable resource for anyone who wants to learn more about the principles of lean startup.
The Lean Startup: How Today's Entrepreneurs Use...
Hardcover
$$
The Lean Startup: How Today's Entrepreneurs Use...
Kindle Edition
$$
Cover image
Architects of Intelligence
Save
Examines the impact of automation and artificial intelligence on the future of work. It discusses the challenges and opportunities that automation and AI present for workers, businesses, and governments.
Architects of Intelligence
Paperback
Check
Architects of Intelligence
Kindle Edition
Check

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Course image
Effort
4 weeks of study, 8-10 hours/week
Level
Intermediate
Via
Coursera
Institution
Copenhagen Business School
Instructors
Stefan Henningsson
Jonas Hedman
Language
English
Transcripts
Español Français Português Deutsch Italiano 中文 العربية 한국어 日本語 हिंदी Nederlands Svenska Pусский Türkçe Polski Ελληνικά українська мова magyar nyelv Bahasa Indonesia ไทย қазақша اُردُو, فارسی বাংলা tiếng Việt پښتو آذربایجان دیلی
This course belongs to a collection called Digital Transformation in Financial Services. It's comprised of four courses:
  1. FinTech and the Transformation in Financial Services
  2. Innovation Strategy: Developing Your Fintech strategy
  3. Digital Competition in Financial Services
  4. Digital Transformation of Financial Services - Capstone Project (viewing)
Traffic lights
Read about what's good
what should give you pause
and possible dealbreakers
Provides a hands-on capstone project based on real-world case studies, which helps students apply their learnings directly to practical situations
Students can choose from four different case companies across various industries and geographical locations, ensuring relevance and diversity in the project experience
Structured approach for project completion with clear milestones for diagnosis and prescription, guiding students through the project journey
Facilitates teamwork, collaboration, and sharing of ideas, mimicking real-world business scenarios
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