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Jeanne M. Liedtka,
Karen Hold,
and
Jessica Eldridge
How do we unlock the transformational power of design thinking? To do this, we must understand that this power lies not in what it encourages us to do, but in who it encourages us to become. We become design thinkers by experiencing design.
Read more
How do we unlock the transformational power of design thinking? To do this, we must understand that this power lies not in what it encourages us to do, but in who it encourages us to become. We become design thinkers by experiencing design.
Read more
How do we unlock the transformational power of design thinking? To do this, we must understand that this power lies not in what it encourages us to do, but in who it encourages us to become. We become design thinkers by experiencing design.
In this course, developed at the Darden School of Business at the University of Virginia, we will guide you through six key phases of the design journey - Immersion, Sensemaking, Alignment, Emergence, Imagining, and Learning in Action. For each of these phases, you will explore how design thinking done well impacts innovators by inviting them to bring their authentic selves into the innovation conversation. You will examine key behaviors that bridge the gap from beginner to competency, and deepen the skills that will allow you to achieve design thinking's transformational promise. You will also hear from industry leaders from all over the world who will share valuable lessons and personal stories about how experiencing design has shaped their exciting careers.
Register for this course and see more details by visiting:
OpenCourser.com/course/rtnyqw/experiencing
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What's inside
Syllabus
Week 1
Week 2
Week 3
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Syllabus
Week 1
Week 2
Week 3
Read more
Week 4
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Teaches the importance of bringing your authentic self into the process of innovation.
Provides a comprehensive study of the six key phases of the design thinking journey: Immersion, Sensemaking, Alignment, Emergence, Imagining, and Learning in Action.
Develops key behaviors and skills that bridge the gap between beginner and competency in design thinking.
Taught by instructors Jeanne M. Liedtka, Karen Hold, and Jessica Eldridge, who are recognized for their work in design thinking.
Examines how design thinking impacts innovators by inviting them to bring their authentic selves into the innovation conversation.
Features industry leaders from around the world who share valuable lessons and personal stories about how experiencing design has shaped their exciting careers.
Save this course
Save Experiencing Design: Deepening Your Design Thinking Practice to your list so you can find it easily later:
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Experiencing Design: Deepening Your Design Thinking Practice with these
activities:
Explore design thinking methodologies online
Show steps
Expand knowledge and skills by accessing online resources and expert guidance.
Browse courses on
Ideation Techniques
Show steps
-
Identify reputable online platforms or instructors
-
Select tutorials that align with course content and personal interests
-
Follow tutorials, complete exercises, and apply concepts to personal projects
Network with professionals in the design thinking community
Show steps
Expand professional connections, learn about industry trends, and seek potential collaborations.
Browse courses on
Networking
Show steps
-
Identify and attend networking events related to design thinking
-
Prepare an elevator pitch and professional profile
-
Engage in conversations, share knowledge, and build relationships
-
Follow up with promising connections after the event
Join a design thinking study group
Show steps
Enhance understanding through collaboration, feedback, and sharing of diverse perspectives.
Show steps
-
Find or create a group of peers interested in design thinking
-
Establish meeting times and communication channels
-
Discuss course materials, case studies, and personal experiences
-
Provide feedback and support to group members
Four other activities
Expand to see all activities and additional details
Show all seven activities
Create a resource compilation on design thinking best practices
Show steps
Deepen understanding of design thinking principles and methodologies by researching and curating relevant materials.
Browse courses on
Best Practices
Show steps
-
Research and identify reputable sources on design thinking best practices
-
Organize and categorize materials into a coherent and user-friendly format
-
Share the compilation with peers, colleagues, or the broader design community
Develop a personal design thinking project
Show steps
Refine design thinking skills and deepen understanding by applying it to a real-world problem.
Browse courses on
Design Sprints
Show steps
-
Identify a challenge or opportunity to address
-
Define the scope of the project
-
Gather insights and research the problem
-
Develop and test potential solutions
-
Implement and evaluate the solution
Mentor junior designers or students
Show steps
Solidify understanding and enhance communication skills by sharing knowledge and supporting others.
Browse courses on
Mentorship
Show steps
-
Identify opportunities to mentor or teach design thinking to others
-
Prepare materials and resources to support mentees
-
Meet regularly with mentees, provide guidance, and answer questions
-
Reflect on the mentoring experience and identify areas for improvement
Create a design thinking portfolio
Show steps
Demonstrate design thinking capabilities and reflect on learning through a curated collection of work.
Show steps
-
Gather and select design thinking projects, case studies, and other relevant materials
-
Create a professional and visually appealing portfolio
-
Showcase the design process, outcomes, and impact of each project
-
Share the portfolio with potential employers or clients
Explore design thinking methodologies online
Show steps
Expand knowledge and skills by accessing online resources and expert guidance.
Browse courses on
Ideation Techniques
Show steps
Show steps
Show steps
- Identify reputable online platforms or instructors
- Select tutorials that align with course content and personal interests
- Follow tutorials, complete exercises, and apply concepts to personal projects
Network with professionals in the design thinking community
Show steps
Expand professional connections, learn about industry trends, and seek potential collaborations.
Browse courses on
Networking
Show steps
Show steps
Show steps
- Identify and attend networking events related to design thinking
- Prepare an elevator pitch and professional profile
- Engage in conversations, share knowledge, and build relationships
- Follow up with promising connections after the event
Join a design thinking study group
Show steps
Enhance understanding through collaboration, feedback, and sharing of diverse perspectives.
Show steps
Show steps
Show steps
- Find or create a group of peers interested in design thinking
- Establish meeting times and communication channels
- Discuss course materials, case studies, and personal experiences
- Provide feedback and support to group members
Four other activities
Expand to see all activities and additional details
Show all seven activities
Create a resource compilation on design thinking best practices
Show steps
Deepen understanding of design thinking principles and methodologies by researching and curating relevant materials.
Browse courses on
Best Practices
Show steps
Show steps
Show steps
- Research and identify reputable sources on design thinking best practices
- Organize and categorize materials into a coherent and user-friendly format
- Share the compilation with peers, colleagues, or the broader design community
Develop a personal design thinking project
Show steps
Refine design thinking skills and deepen understanding by applying it to a real-world problem.
Browse courses on
Design Sprints
Show steps
Show steps
Show steps
- Identify a challenge or opportunity to address
- Define the scope of the project
- Gather insights and research the problem
- Develop and test potential solutions
- Implement and evaluate the solution
Mentor junior designers or students
Show steps
Solidify understanding and enhance communication skills by sharing knowledge and supporting others.
Browse courses on
Mentorship
Show steps
Show steps
Show steps
- Identify opportunities to mentor or teach design thinking to others
- Prepare materials and resources to support mentees
- Meet regularly with mentees, provide guidance, and answer questions
- Reflect on the mentoring experience and identify areas for improvement
Create a design thinking portfolio
Show steps
Demonstrate design thinking capabilities and reflect on learning through a curated collection of work.
Show steps
Show steps
Show steps
- Gather and select design thinking projects, case studies, and other relevant materials
- Create a professional and visually appealing portfolio
- Showcase the design process, outcomes, and impact of each project
- Share the portfolio with potential employers or clients
Career center
Learners who complete Experiencing Design: Deepening Your Design Thinking Practice will develop knowledge and skills
that may be useful to these careers:
Visual Designer
Visual Designer
Visual Designers are responsible for the visual appearance of products. This course will help aspiring Visual Designers develop the skills and knowledge necessary to create visually appealing products. The course will also help Visual Designers understand the transformational power of design thinking and how to use it to drive innovation.
UX Designer
UX Designer
UX Designers are responsible for the user experience of products. This course will help aspiring UX Designers develop the skills and knowledge necessary to create user experiences that are both usable and enjoyable. The course will also help UX Designers understand the transformational power of design thinking and how to use it to drive innovation.
Product Designer
Product Designer
Product Designers are responsible for designing and developing products that meet the needs of users. This course will help aspiring Product Designers develop the skills and knowledge necessary to design and develop innovative products. The course will also help Product Designers understand the transformational power of design thinking and how to use it to drive innovation.
Interaction Designer
Interaction Designer
Interaction Designers are responsible for designing and developing the user interface for products. This course will help aspiring Interaction Designers develop the skills and knowledge necessary to design and develop user interfaces that are both usable and enjoyable. The course will also help Interaction Designers understand the transformational power of design thinking and how to use it to drive innovation.
Industrial Designer
Industrial Designer
Industrial Designers are responsible for the design of products that are both functional and aesthetically pleasing. This course will help aspiring Industrial Designers develop the skills and knowledge necessary to design and develop products that meet the needs of users. The course will also help Industrial Designers understand the transformational power of design thinking and how to use it to drive innovation.
Service Designer
Service Designer
Service Designers are responsible for designing and developing services that meet the needs of users. This course will help aspiring Service Designers develop the skills and knowledge necessary to design and develop services that are both usable and enjoyable. The course will also help Service Designers understand the transformational power of design thinking and how to use it to drive innovation.
Design Researcher
Design Researcher
Design Researchers are responsible for conducting research to understand the needs of users. This course will help aspiring Design Researchers develop the skills and knowledge necessary to conduct research that is both valid and reliable. The course will also help Design Researchers understand the transformational power of design thinking and how to use it to drive innovation.
Design Manager
Design Manager
Design Managers are responsible for leading and managing design teams, ensuring that the team's work aligns with the company's strategic goals. This course may be useful for aspiring Design Managers, as it will help them develop the skills and knowledge necessary to lead and manage a design team effectively. The course will also help Design Managers understand the transformational power of design thinking and how to use it to drive innovation.
Innovation Consultant
Innovation Consultant
Innovation Consultants are responsible for helping organizations to develop and implement innovative products and services. This course may be useful for aspiring Innovation Consultants, as it will help them develop the skills and knowledge necessary to help organizations to innovate effectively. The course will also help Innovation Consultants understand the transformational power of design thinking and how to use it to drive innovation.
Project Manager
Project Manager
Project Managers are responsible for planning and managing projects. This course may be useful for aspiring Project Managers, as it will help them develop the skills and knowledge necessary to plan and manage projects effectively. The course will also help Project Managers understand the transformational power of design thinking and how to use it to drive innovation.
Sales Manager
Sales Manager
Sales Managers are responsible for leading and managing sales teams. This course may be useful for aspiring Sales Managers, as it will help them develop the skills and knowledge necessary to lead and manage a sales team effectively. The course will also help Sales Managers understand the transformational power of design thinking and how to use it to drive innovation.
Business Analyst
Business Analyst
Business Analysts are responsible for analyzing business processes and identifying opportunities for improvement. This course may be useful for aspiring Business Analysts, as it will help them develop the skills and knowledge necessary to analyze business processes and identify opportunities for improvement. The course will also help Business Analysts understand the transformational power of design thinking and how to use it to drive innovation.
Entrepreneur
Entrepreneur
Entrepreneurs are responsible for starting and running their own businesses. This course may be useful for aspiring Entrepreneurs, as it will help them develop the skills and knowledge necessary to start and run a successful business. The course will also help Entrepreneurs understand the transformational power of design thinking and how to use it to drive innovation.
Marketing Manager
Marketing Manager
Marketing Managers are responsible for developing and implementing marketing campaigns. This course may be useful for aspiring Marketing Managers, as it will help them develop the skills and knowledge necessary to develop and implement effective marketing campaigns. The course will also help Marketing Managers understand the transformational power of design thinking and how to use it to drive innovation.
Systems Analyst
Systems Analyst
Systems Analysts are responsible for analyzing and designing computer systems. This course may be useful for aspiring Systems Analysts, as it will help them develop the skills and knowledge necessary to analyze and design computer systems effectively. The course will also help Systems Analysts understand the transformational power of design thinking and how to use it to drive innovation.
For more career information including salaries, visit:
OpenCourser.com/course/rtnyqw/experiencing
Reading list
We've selected 16 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Experiencing Design: Deepening Your Design Thinking Practice.
Save
Provides a comprehensive overview of design thinking, including the principles, methods, and tools. It valuable resource for those who want to learn more about the design thinking process and how to apply it to innovation.
Offers a practical guide to design thinking, with step-by-step instructions on how to use the design thinking process to solve problems and create innovative solutions.
Explores the challenges that established companies face when they try to innovate. It provides insights into how to overcome these challenges and create a culture of innovation.
Save
Provides practical advice on how to overcome the fear of failure and develop the confidence to create innovative solutions.
Explores the principles of human-centered design. It provides insights into how to create products and services that are easy to use and enjoyable to experience.
Save
Explores the two systems of thinking that we use: System 1, which is fast and intuitive, and System 2, which is slow and deliberate. It provides insights into how these two systems work together and how we can use them to make better decisions.
Provides a practical guide to the lean startup methodology. It explains how to build a successful startup by testing your ideas quickly and cheaply.
Explores the challenges that companies face when they try to cross the chasm from early adopters to mainstream customers. It provides insights into how to overcome these challenges and create a successful product.
Save
Provides a framework for developing good strategy. It explains how to create a strategy that is clear, focused, and aligned with your company's capabilities.
Explores the DNA of successful innovators. It identifies the five essential traits that all innovators share and provides insights into how you can develop these traits.
Provides a contrarian view of innovation. It argues that the best way to create a successful startup is to build something that is truly new and different.
Provides a practical guide to design for delight. It explains how to create products and services that are both useful and enjoyable to use.
Save
Provides practical advice on how to innovate. It covers topics such as how to generate ideas, how to test your ideas, and how to bring your ideas to market.
Provides a practical guide to the lean product development process. It explains how to build a successful product by testing your ideas quickly and cheaply.
Save
Provides a practical guide to the innovation process. It explains how to generate ideas, how to test your ideas, and how to bring your ideas to market.
Provides a practical guide to the design thinking process. It explains how to use the design thinking process to solve problems and create innovative solutions.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/rtnyqw/experiencing
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Effort
4 weeks of study, 2-4 hours/week
Level
Introductory
Via
Coursera
Institution
University of Virginia
Instructors
Jeanne M. Liedtka
Karen Hold
Jessica Eldridge
Language
English
Transcripts
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This course belongs to a
collection
called
Design Thinking. It's comprised of four courses:
- Experiencing Design: Deepening Your Design Thinking Practice (viewing)
- Design Thinking: Insights to Inspiration
- Design Thinking: Ideas to Action
- Design Thinking: Discovery Tools
Good to know
Teaches the importance of bringing your authentic self into the process of innovation.
Provides a comprehensive study of the six key phases of the design thinking journey: Immersion, Sensemaking, Alignment, Emergence, Imagining, and Learning in Action.
Develops key behaviors and skills that bridge the gap between beginner and competency in design thinking.
Taught by instructors Jeanne M. Liedtka, Karen Hold, and Jessica Eldridge, who are recognized for their work in design thinking.
Examines how design thinking impacts innovators by inviting them to bring their authentic selves into the innovation conversation.
Features industry leaders from around the world who share valuable lessons and personal stories about how experiencing design has shaped their exciting careers.
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