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Social Media Advertising
Social media platforms are driven by digital advertising. As a result, social media advertising is affordable and can be purchased at almost any budget. Targeting options in social media advertising are also sophisticated. It is possible to tailor ads around a user’s behaviors (e.g., likes, posts and clicks). This course unpacks small business use cases of Facebook, Instagram and Twitter advertising. From basic campaigns, to advanced techniques including lookalike modeling and audience retargeting, this course shows how to effectively advertise on three major social media platforms.
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| Rating | 4.0★ based on 1 ratings |
|---|---|
| Length | 6 weeks |
| Starts | Jun 26 (45 weeks ago) |
| Cost | $49 |
| From | University of Colorado Boulder via Coursera |
| Instructor | Chris J. Vargo |
| Download Videos | On all desktop and mobile devices |
| Language | English |
| Subjects | Business |
| Tags | Business Marketing |
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excellent overview
EXCELLENT OVERVIEW
Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Social Media Analyst 3 $24k
Social Media/ Blogger $33k
Social Media Host $33k
Social Media Adviser $35k
Mobile & Social Media $36k
Social Media Expert $41k
Media & Social Planner $44k
Social Media Researcher $45k
Associate Social Media $54k
Social Media Evangelist $75k
Digital Social Media $90k
Social Media SME $154k
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| Rating | 4.0★ based on 1 ratings |
|---|---|
| Length | 6 weeks |
| Starts | Jun 26 (45 weeks ago) |
| Cost | $49 |
| From | University of Colorado Boulder via Coursera |
| Instructor | Chris J. Vargo |
| Download Videos | On all desktop and mobile devices |
| Language | English |
| Subjects | Business |
| Tags | Business Marketing |
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