Communicating Data Insights with Tableau from Coursera

The Communicating Data Insights with Tableau Course focuses on reporting best practices using Tableau. You will learn how to create interactive dashboards and craft compelling presentations based on your data analysis. This course will also teach you best practices for data storytelling to convey business insights and provide stakeholders with the data to effectively explore and build their own insights.

This course is for anyone who is curious about entry-level roles that demand fundamental Tableau skills, such as business intelligence analyst or data reporting analyst roles. It is recommended (but not required) that you have some experience with Tableau Public, but even if you're new to Tableau Public, you can still be successful in this program.

By the end of the course, you will be able to:

-Identify data storytelling best principles to convey business insights.

-Build interactive dashboards and stories in Tableau Public.

-Utilize data storytelling design principles to craft a compelling presentation so stakeholders can explore and disaggregate data to build their own insights.

What's inside

Syllabus

Developing Insights

Welcome to Communicating Data Insights with Tableau, the eighth and final course in the Tableau Business Intelligence Analyst Professional Certificate series. In the first week of this course, you will embark on the journey of transforming observed patterns and trends into valuable insights. This week will prepare you to distinguish insights from patterns, effectively recognize underlying patterns in data, and develop impactful insights from these observations.

Creating and Designing Dashboards

Welcome to week two of Communicating Data Insights with Tableau! This week will focus on dashboard creation and design. You will learn to navigate the Tableau dashboard interface and understand its elements. You'll build dashboards and then learn how to enhance them with interactive features. You will learn how to customize your dashboards using tooltips, annotations, and best design practices, equipping you to craft both visually appealing and insightful dashboards.

Crafting Stories From Insights

Welcome to the third week of Communicating Data Insights with Tableau. This module begins with an introduction to Tableau stories, which is a tool that empowers you to create impactful data narratives. You will learn the essentials of navigating and utilizing Tableau stories. Then, you will dive into the art of data storytelling, exploring a comprehensive framework that includes identifying your target audience and the key message, selecting the most effective data visualizations, structuring your narrative, and applying best practices to craft compelling Tableau stories. By the end of this module, you will be skilled in transforming data insights into engaging and informative stories, tailored to your audience and objectives.

Certificate Wrap Up

Welcome to the final week of Communicating Data Insights with Tableau. This week marks the culmination of your learning journey, where you'll apply your skills in a project with the Railway Travel Company. This project is your opportunity to showcase your proficiency in communicating data insights using the techniques and knowledge gained throughout the course. After completing the project, you'll reflect on your journey through this course and the entire certificate. Additionally, this week provides optional resources, designed to support your career advancement and prepare you for the next steps in your professional journey.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Suitable for individuals seeking entry-level roles in business intelligence analysis, such as business intelligence analyst or data reporting analyst roles

Course assumes learners have some experience with Tableau Public

Provides techniques for effectively communicating business insights through interactive dashboards and presentations

Emphasizes best practices for data storytelling to engage stakeholders and foster data-driven decision-making

Part of a series on Tableau Business Intelligence Analysis, indicating a comprehensive approach to the subject

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Communicating Data Insights with Tableau with these activities:

Storytelling with Data

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Expand your knowledge of data storytelling principles and best practices.

View Storytelling with Data: A Data Visualization... on Amazon

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Read the book and take notes
Identify key concepts and techniques

Tableau Basics Review

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Enhance your understanding of Tableau basics before diving into the course.

Browse courses on Tableau

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Review Tableau documentation
Complete online tutorials

Tableau Study Group

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Learn from and collaborate with peers to improve your understanding.

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Join or form a Tableau study group
Discuss course concepts, share tips, and work on projects together

Five other activities

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Show all eight activities

Tableau Dashboard Design Tutorial

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Gain hands-on experience in creating compelling Tableau dashboards.

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Find a tutorial on Tableau dashboard design
Follow the steps and create your own dashboard
Share your dashboard with others for feedback

Tableau Exercises

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Reinforce your understanding of Tableau techniques through practical exercises.

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Find Tableau exercises online or in a workbook
Practice solving the exercises independently

Data Storytelling Visualization

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Develop your ability to convey insights through visually appealing data visualizations.

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Choose a dataset and define your storytelling goals
Design and create visualizations that effectively tell your story

Tableau Dashboard Competition

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Challenge yourself and expand your skills by participating in a Tableau dashboard competition.

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Identify a relevant competition and register
Design and create a compelling dashboard that meets the competition criteria
Submit your dashboard and await results

Tableau Advanced Visualization Workshop

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Gain hands-on experience with advanced Tableau visualization techniques.

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Find and register for an advanced Tableau visualization workshop
Attend the workshop and actively participate
Apply the techniques learned to your own projects

Career center

Learners who complete Communicating Data Insights with Tableau will develop knowledge and skills that may be useful to these careers:

Data Visualization Specialist

Data Visualization Specialists are responsible for creating visual representations of data to communicate insights and trends. The Communicating Data Insights with Tableau course is highly relevant to this role. The course will provide you with a comprehensive understanding of Tableau, a leading data visualization tool, and teach you best practices for creating interactive and engaging data visualizations. This course will enhance your ability to present complex data in a clear and concise manner, making you a valuable asset to any organization.

See salaries and explore the career path for Data Visualization Specialist

Data Analyst

Data Analysts play a crucial role in understanding and interpreting data to provide valuable insights for businesses. The Communicating Data Insights with Tableau course can be an excellent foundation for aspiring Data Analysts. The course teaches best practices for data analysis, visualization, and storytelling, which are essential skills for effectively communicating data-driven insights. By completing this course, you will gain a solid understanding of how to transform raw data into meaningful and actionable information, making you a valuable asset to any organization.

See salaries and explore the career path for Data Analyst

Business Intelligence Analyst

Business Intelligence Analysts are responsible for gathering, analyzing, and interpreting data to help businesses make informed decisions. The Communicating Data Insights with Tableau course provides a comprehensive overview of data analysis and visualization techniques, which are essential skills for Business Intelligence Analysts. The course will teach you how to use Tableau to create interactive dashboards and reports that can effectively communicate data-driven insights to stakeholders. This course can enhance your ability to contribute to strategic decision-making and improve business outcomes.

See salaries and explore the career path for Business Intelligence Analyst

Data Scientist

Data Scientists use scientific methods, processes, algorithms, and systems to extract knowledge and insights from data to solve business problems. The Communicating Data Insights with Tableau course can complement your skills as a Data Scientist. The course will provide you with a strong foundation in data visualization and storytelling, which are essential for effectively communicating complex data-driven insights to stakeholders. This course will enhance your ability to translate technical insights into actionable recommendations, making you a more effective Data Scientist.

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Market Researcher

Market Researchers gather and analyze data to understand market trends, customer behavior, and industry dynamics. The Communicating Data Insights with Tableau course can be beneficial for Market Researchers. The course will provide you with a solid foundation in data analysis and visualization, which are essential for effectively communicating research findings to stakeholders. This course will enhance your ability to present data-driven insights that can inform marketing strategies and improve business outcomes.

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Data Engineer

Data Engineers are responsible for designing, building, and maintaining data management systems. The Communicating Data Insights with Tableau course can be a valuable addition to your skills as a Data Engineer. The course will teach you best practices for data visualization and storytelling, which are essential for effectively communicating the value of data engineering projects to stakeholders. This course will enhance your ability to bridge the gap between technical data infrastructure and business decision-making.

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Financial Analyst

Financial Analysts use data to make informed investment decisions and provide financial advice. The Communicating Data Insights with Tableau course may be helpful for Financial Analysts. The course will provide you with a strong foundation in data analysis and visualization, which can be applied to financial data to identify trends, patterns, and opportunities. This course will enhance your ability to communicate complex financial information to clients and stakeholders, making you a more effective Financial Analyst.

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Operations Research Analyst

Operations Research Analysts use mathematical and analytical techniques to solve complex business problems. The Communicating Data Insights with Tableau course may be helpful for Operations Research Analysts. The course will provide you with a strong foundation in data analysis and visualization, which can be applied to operational data to identify inefficiencies, optimize processes, and improve decision-making. This course will enhance your ability to communicate data-driven insights to stakeholders, making you a more effective Operations Research Analyst.

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Product Manager

Product Managers are responsible for managing the development and launch of new products. The Communicating Data Insights with Tableau course may be helpful for Product Managers. The course will provide you with a solid understanding of data analysis and visualization, which can be applied to product data to understand customer needs, track product performance, and make informed decisions. This course will enhance your ability to communicate data-driven insights to stakeholders, making you a more effective Product Manager.

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Consultant

Consultants provide expert advice and guidance to businesses on a variety of topics. The Communicating Data Insights with Tableau course may be helpful for Consultants. The course will provide you with a solid foundation in data analysis and visualization, which can be applied to a wide range of business problems. This course will enhance your ability to communicate complex data-driven insights to clients, making you a more effective Consultant.

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Statistician

Statisticians collect, analyze, interpret, and present data. The Communicating Data Insights with Tableau course may be helpful for Statisticians. The course will provide you with a strong foundation in data visualization, which can be applied to statistical data to communicate findings in a clear and concise manner. This course will enhance your ability to present complex statistical information to stakeholders, making you a more effective Statistician.

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Data Journalist

Data Journalists use data to tell stories and inform the public. The Communicating Data Insights with Tableau course may be helpful for Data Journalists. The course will provide you with a solid foundation in data analysis and visualization, which can be applied to journalistic data to uncover trends, patterns, and insights. This course will enhance your ability to communicate data-driven stories to the public, making you a more effective Data Journalist.

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Teacher

Teachers educate and inspire students at all levels. The Communicating Data Insights with Tableau course may be helpful for Teachers. The course will provide you with a solid foundation in data analysis and visualization, which can be applied to educational data to understand student performance, track progress, and make informed decisions. This course will enhance your ability to communicate data-driven insights to students, parents, and stakeholders, making you a more effective Teacher.

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Nonprofit Program Manager

Nonprofit Program Managers plan, implement, and evaluate programs to achieve social or environmental goals. The Communicating Data Insights with Tableau course may be helpful for Nonprofit Program Managers. The course will provide you with a solid foundation in data analysis and visualization, which can be applied to program data to track progress, measure impact, and make informed decisions. This course will enhance your ability to communicate data-driven insights to stakeholders, making you a more effective Nonprofit Program Manager.

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Healthcare Analyst

Healthcare Analysts use data to improve the quality, efficiency, and accessibility of healthcare services. The Communicating Data Insights with Tableau course may be helpful for Healthcare Analysts. The course will provide you with a solid foundation in data analysis and visualization, which can be applied to healthcare data to identify trends, patterns, and opportunities for improvement. This course will enhance your ability to communicate data-driven insights to stakeholders, making you a more effective Healthcare Analyst.

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