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Google Career Certificates

This is the sixth course in the Google Data Analytics Certificate. You’ll learn how to visualize and present your data findings as you complete the data analysis process. This course will show you how data visualizations, such as visual dashboards, can help bring your data to life. You’ll also explore Tableau, a data visualization platform that will help you create effective visualizations for your presentations. Current Google data analysts will continue to instruct and provide you with hands-on ways to accomplish common data analyst tasks with the best tools and resources.

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This is the sixth course in the Google Data Analytics Certificate. You’ll learn how to visualize and present your data findings as you complete the data analysis process. This course will show you how data visualizations, such as visual dashboards, can help bring your data to life. You’ll also explore Tableau, a data visualization platform that will help you create effective visualizations for your presentations. Current Google data analysts will continue to instruct and provide you with hands-on ways to accomplish common data analyst tasks with the best tools and resources.

Learners who complete this certificate program will be equipped to apply for introductory-level jobs as data analysts. No previous experience is necessary.

By the end of this course, learners will:

- Understand the importance of data visualization.

- Learn how to form a compelling narrative through data stories.

- Gain an understanding of how to use Tableau to create dashboards and dashboard filters.

- Discover how to use Tableau to create effective visualizations.

- Explore the principles and practices involved with effective presentations.

- Learn how to consider potential limitations associated with the data in your presentations.

- Understand how to apply best practices to a Q&A with your audience.

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What's inside

Syllabus

Visualize data
In this module, you’ll delve into the various types of data visualizations and explore what makes an effective visualization. You'll also learn about accessibility, design thinking, and other factors that will help you use data visualizations to effectively communicate data insights.
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Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Teaches learners how to create visual dashboards that will help bring their data to life
Taught by Google data analysts, providing learners with hands-on ways to accomplish common tasks
Provides a strong foundation for beginners in data visualization and analytics
Emphasizes the importance of data storytelling to effectively communicate insights
Examines the principles involved with effective presentations of data analysis findings
May require some basic knowledge of data analysis and data visualization

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Reviews summary

Mastering data visualization and storytelling

According to students, this course provides a strong foundation in data visualization and the art of data storytelling. Learners consistently praise the practical application of Tableau, finding the hands-on exercises and demos particularly helpful for building effective dashboards and presentations. While it's lauded as excellent for beginners and aspiring data analysts, some more experienced learners noted the content could be too basic for advanced users. A frequently mentioned point of concern is the inconsistency of the peer-graded assignments, which some found subjective. Overall, the course is highly recommended for its job-relevant skills and clear instruction.
An excellent starting point for those new to data visualization and analytics.
"Highly recommend for anyone starting in data analytics."
"It's a solid stepping stone for beginners, well-suited for those new to the field."
"The course is designed for those new to data analytics, which is great and serves its purpose perfectly."
Teaches how to craft compelling narratives and effective presentations for data insights.
"It demystified data storytelling for me and provided actionable strategies for presenting data."
"This course taught me not just how to use Tableau, but *why* certain visualizations are effective."
"The practical advice on presentations is invaluable; I am much better at communicating insights now."
Develops strong practical skills in creating effective visualizations and dashboards using Tableau.
"The modules on Tableau were incredibly helpful, especially learning how to create effective dashboards and story points."
"The Tableau exercises were well-designed and I appreciated the focus on creating compelling narratives."
"The hands-on activities really solidified my understanding of Tableau and I feel much more confident in my skills now."
May be too basic for learners with prior experience in Tableau or data visualization.
"As someone with a bit of prior experience, I was hoping for more advanced techniques. It's good for absolute beginners, but intermediate users might find it too basic."
"If you've touched Tableau before, it might feel slow and repetitive in certain sections."
"I did find a couple of sections on advanced Tableau features a bit lacking, which I would have liked to see."
Some assignments rely on peer grading, which can lead to inconsistent or subjective feedback.
"My only minor gripe is that some of the peer-graded assignments felt a bit subjective."
"The peer feedback system sometimes leaves much to be desired in terms of quality."
"The peer grading was often unhelpful, making it hard to gauge my progress accurately."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Share Data Through the Art of Visualization with these activities:
Join a study group to discuss course concepts
Engage in collaborative learning by joining a study group to discuss course concepts, share insights, and enhance your understanding.
Browse courses on Collaboration
Show steps
  • Find or create a study group
  • Meet regularly to discuss topics
  • Share ideas and ask questions
Read 'Data Visualization: A Practical Introduction' by Kieran Healy
Supplement your understanding of data visualization by reading a comprehensive book that provides practical insights and techniques.
Show steps
  • Purchase or borrow the book
  • Read and take notes
  • Apply the concepts in your coursework
Practice creating data visualizations with mock data
Create visualizations using mock data to reinforce your understanding of Tableau's features and improve your proficiency.
Browse courses on Data Visualization
Show steps
  • Gather mock data
  • Import data into Tableau
  • Experiment with different visualization types
  • Analyze and interpret the results
Five other activities
Expand to see all activities and additional details
Show all eight activities
Explore Tableau's online help center
Explore Tableau's online help center and get familiar with its resources to enhance your visualization skills.
Browse courses on Tableau
Show steps
  • Visit Tableau's official website
  • Access the help center
  • Browse through the available resources
Attend industry conferences and meetups related to data visualization
Expand your professional network and gain insights by attending industry events focused on data visualization.
Browse courses on Networking
Show steps
  • Identify relevant conferences and meetups
  • Register and attend the events
  • Network with professionals
Develop a data visualization dashboard for a real-world scenario
Apply your skills by creating a data visualization dashboard that addresses a real-world problem, deepening your understanding of the course material.
Browse courses on Data Visualization
Show steps
  • Identify a real-world problem
  • Gather relevant data
  • Design and develop the dashboard
  • Present your findings
Participate in a data visualization competition
Challenge yourself and showcase your skills by participating in a data visualization competition to gain valuable experience and feedback.
Browse courses on Data Visualization
Show steps
  • Find a suitable competition
  • Gather data and prepare your visualizations
  • Submit your entry
  • Review the results and learn from others
Build a data visualization portfolio
Create a portfolio of your data visualization projects to showcase your skills and enhance your job prospects.
Browse courses on Data Visualization
Show steps
  • Gather your best data visualization work
  • Create a portfolio website or online platform
  • Promote your portfolio

Career center

Learners who complete Share Data Through the Art of Visualization will develop knowledge and skills that may be useful to these careers:
Data Analyst
Contribute to every stage of the data analytics process with a focus on the final step - visualizing and presenting your findings. Enhance your value in this role by using Tableau to build visually appealing dashboards that reveal insights from your data. Gain a competitive advantage by understanding design thinking and accessibility considerations that boost the impact of your data visualizations.
Business Intelligence Analyst
Dive into the world of data storytelling, empowering stakeholders with compelling narratives derived from data insights. Master Tableau, a leading data visualization platform, to transform raw data into engaging dashboards and visual presentations. This course will enhance your ability to communicate complex data effectively, driving informed decision-making within the organization.
Data Visualization Specialist
Elevate your data visualization skills to the next level. Learn to craft visually impactful dashboards and visualizations that bring your data to life. Gain expertise in Tableau, a cutting-edge data visualization tool, and master the art of presenting your findings with clarity and persuasion. This course will empower you to captivate your audience and drive data-driven decision-making.
Data Scientist
Complement your data science expertise with the art of data visualization. Learn to effectively communicate your findings through visually compelling dashboards and presentations. This course will help you bridge the gap between data analysis and decision-making, enabling you to deliver actionable insights that drive business impact.
Data Engineer
Enhance your data engineering capabilities by learning to visualize and present your data findings. This course will introduce you to Tableau, a powerful data visualization platform, and provide you with the skills to create visually appealing dashboards and presentations. By mastering data visualization, you can effectively communicate the value of your data engineering efforts to stakeholders.
Management Consultant
Elevate your consulting skills by mastering data visualization. Learn to transform complex data into compelling narratives that drive decision-making. This course will equip you with the tools and techniques to create visually impactful presentations and dashboards, enabling you to effectively communicate your insights and recommendations to clients.
Product Manager
Empower yourself to make data-driven product decisions. Learn to visualize and present data effectively, enabling you to communicate your product insights and roadmap with clarity and persuasion. This course will help you build a foundation in data visualization, a critical skill for modern product managers.
Marketer
Enhance your marketing strategies by leveraging data visualization. Learn to create visually appealing dashboards and presentations that showcase your marketing performance and customer insights. This course will provide you with the skills to effectively communicate the impact of your marketing campaigns and drive data-driven decision-making.
Financial Analyst
Gain a competitive edge in financial analysis by mastering data visualization. Learn to present complex financial data in a clear and engaging manner, enabling you to effectively communicate your insights to stakeholders. This course will help you build a foundation in data visualization, a valuable skill for financial analysts.
Sales Manager
Transform your sales performance by leveraging data visualization. Learn to create visually appealing dashboards and presentations that showcase your sales pipeline and customer insights. This course will provide you with the skills to effectively communicate your sales strategy and drive data-driven decision-making.
Operations Manager
Enhance your operational efficiency by mastering data visualization. Learn to present complex operational data in a clear and engaging manner, enabling you to effectively communicate your insights to stakeholders. This course will help you build a foundation in data visualization, a valuable skill for operations managers.
Project Manager
Elevate your project management skills by leveraging data visualization. Learn to create visually appealing dashboards and presentations that showcase your project progress and key metrics. This course will provide you with the skills to effectively communicate your project status and drive data-driven decision-making.
Human Resources Manager
Enhance your HR strategies by leveraging data visualization. Learn to present complex HR data in a clear and engaging manner, enabling you to effectively communicate your insights to stakeholders. This course will help you build a foundation in data visualization, a valuable skill for HR managers.
Customer Success Manager
Elevate your customer success strategies by leveraging data visualization. Learn to create visually appealing dashboards and presentations that showcase your customer engagement and satisfaction metrics. This course will provide you with the skills to effectively communicate your customer success efforts and drive data-driven decision-making.
Software Engineer
Complement your software engineering skills by learning to visualize and present your data findings. This course will introduce you to Tableau, a powerful data visualization platform, and provide you with the skills to create visually appealing dashboards and presentations. By mastering data visualization, you can effectively communicate the value of your software engineering efforts to stakeholders.

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Share Data Through the Art of Visualization.
Provides a comprehensive overview of data visualization principles and techniques, covering both theoretical foundations and practical implementation. It serves as an excellent companion to the course, offering a deeper dive into the concepts discussed.
Focuses on the art of communicating data effectively through storytelling. It complements the course by providing insights on how to craft compelling narratives and engage audiences with data.
Foundational work on data visualization principles and best practices. It provides insights into choosing appropriate visualizations for different types of data and audiences, complementing the course's emphasis on effective communication.
This classic work on data visualization presents principles and guidelines for effective visual communication. It offers a theoretical foundation for the course's practical focus on creating compelling visualizations.
This handbook offers a wide-ranging collection of data visualization techniques and examples. It provides a useful reference for learners who want to explore specific visualization types and applications.

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