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Major and Principal Gifts

Fundraising and Development,

This course will provide a comprehensive view of major and principal gift development work for students who seek to build upon their experiences gained in the introductory session. Participants will gain an understanding of the philosophy and strategies implemented in major gift development including prospect identification, how to initially engage a potential major gift donor, the process of cultivation and moves management, effective proposal writing, making a successful ask and on-going donor stewardship. Students will practice fundamental major gift development skills by developing their own prospect strategy, producing essential documents to support the process, and engaging in role playing activity to simulate interaction with prospects and donors.
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Rating 4.3 based on 3 ratings
Length 6 weeks
Effort 4 weeks of study, 2-5 hours/week
Starts Jul 10 (42 weeks ago)
Cost $79
From University of California, Davis via Coursera
Instructor Jason Wohlman
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Business Strategy Leadership And Management

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don’t know what strength

Without professional feedback, I don’t know what strength and weaknesses my assignments had.

student could miss their

Also, given the way peer review happens, there is a chance that a student could miss their opportunity for a final grade until [far into] the future.

way peer review happens

peer graded

Peer graded assignments , while good practice, lack professional oversight and review.

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course can

Until that bug is fixed, the full potential of this course can be hidden.

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Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile.

Major Gift Officer 2 $42k

Gift Coordinator $45k

Matching Gift Coordinator $48k

Annual Gift Officer $48k

Staff Gift Accountant $48k

Coordinator, Gift Shops $49k

Gift Assurance Officer $54k

Gift Acknowledgment Writer $57k

Affiliate Gift Officer $69k

Major Gift Development Officer $70k

University Gift Officer $74k

Gift Sales Executive $85k

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Rating 4.3 based on 3 ratings
Length 6 weeks
Effort 4 weeks of study, 2-5 hours/week
Starts Jul 10 (42 weeks ago)
Cost $79
From University of California, Davis via Coursera
Instructor Jason Wohlman
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Business Strategy Leadership And Management

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