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Paul Boag

Are you tired of dealing with difficult stakeholders and endless design iterations? Are you ready to produce designs that provide real business value?

If so, this workshop is for you. Led by experienced web designer Paul Boag, this workshop will teach you a robust process that will successfully take your design project from initial briefing to final delivery and beyond.

Read more

Are you tired of dealing with difficult stakeholders and endless design iterations? Are you ready to produce designs that provide real business value?

If so, this workshop is for you. Led by experienced web designer Paul Boag, this workshop will teach you a robust process that will successfully take your design project from initial briefing to final delivery and beyond.

You'll learn invaluable techniques for gathering the right kind of information to create a quality design and for engaging stakeholders while maintaining control over the final design. You'll also learn how to handle stakeholder feedback and ensure your design survives post-launch.

By the end of the workshop, you'll feel more prepared going into a project, achieve design approval without endless iteration, confidently present designs and handle feedback from difficult stakeholders, and produce designs that deliver results for clients.

Don't miss this opportunity to gain a new confidence in your design direction and process.

This workshop covers the following topics:

  • Preparing for a Design Project: Learn how to gather the right kind of information to create a quality design and techniques to ensure design approval is easier.

  • Producing Initial Design Concepts: Explore techniques for engaging stakeholders while maintaining control over the final design and a design process that ensures the final result meets business needs.

  • Dealing with Design Presentation and Feedback: Learn how to handle stakeholder feedback and how testing can help maintain control over a design once stakeholders get involved.

  • Ensuring Your Design Survives: Explore how you can avoid design changes by working alongside developers, using design systems and controlling what changes content creators can make.

By the end of the workshop, you'll feel more prepared going into a project, achieve design approval without endless iteration, confidently present designs and handle feedback from difficult stakeholders, and produce designs that deliver results for clients.

Attendees will learn:

  • How to create a clear and concise brief that defines the project and its audiences.

  • Techniques for gathering information that will allow you to create quality designs.

  • Strategies to make design approval easier.

  • How to engage stakeholders while maintaining control over the final design.

  • Techniques for handling stakeholder feedback and difficult clients.

  • Strategies for producing designs that deliver results for clients.

Meet your tutor

Meet Paul Boag, a seasoned website designer with over 25 years of experience. He has refined his design process to deliver results that have earned him the trust of reputable organizations like

Paul is not just any designer, he is one who knows what it takes to leave stakeholders happy. He is not necessarily the best designer in the world, but his designs are effective because they are not undermined by stakeholders. This approach has allowed him to build a successful design business with an impressive client base.

With Paul's expertise, you can master the design process and learn how to deliver effective results to your stakeholders.

Enroll now

What's inside

Learning objectives

  • How to create a clear and concise brief that defines the project and its audiences.
  • Techniques for gathering information that will allow you to create quality designs.
  • How to engage stakeholders while maintaining control over the final design.
  • Techniques for handling stakeholder feedback and difficult clients.
  • Strategies for producing designs that deliver results for clients.

Syllabus

Introduction
Learn how to gather the right kind of information to create a quality design and techniques to ensure design approval is easier.
The problem with most design projects.
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Career center

Learners who complete Master the Design Process: Dealing With Stakeholders will develop knowledge and skills that may be useful to these careers:

Reading list

We haven't picked any books for this reading list yet.
Provides a comprehensive guide to designing accessible digital products and services. It covers a wide range of topics, from the principles of accessibility to specific techniques for making content accessible. It great resource for anyone who wants to learn more about how to design for accessibility.
Provides a comprehensive overview of the principles of digital design. It covers a wide range of topics, from user experience to visual design. It great resource for anyone who wants to learn more about how to design for digital.
This comprehensive book provides hands-on guidance for practicing service design thinking. It covers specific methods and tools for each step of the service design process, from research to implementation. It is highly valuable for those looking to deepen their understanding and application of design process in the context of services, and useful reference tool for professionals. is often used in academic and professional settings.
This practical guide outlines a five-day process for solving problems and testing new ideas, primarily within a business context. While focused on a specific methodology, it provides a concrete example of an accelerated design process. It's particularly useful for professionals and graduate students interested in rapid prototyping and validation. serves as a valuable additional reading for understanding a condensed approach to design process.
A follow-up to 'The Design of Everyday Things,' this book delves into the role of emotion in design. It explains how emotional connection influences user experience and product success. adds more depth to the understanding of user needs beyond just usability, making it relevant for students and professionals seeking a more nuanced view of design's impact. It's a valuable resource for understanding the psychological aspects of design process.
Explores inclusive design, arguing that exclusion in design is often a result of mismatches between designs and human diversity. It challenges traditional design processes and emphasizes the importance of considering a wider range of human abilities and perspectives. This crucial read for understanding contemporary topics in design process and is highly relevant for all levels, particularly those interested in creating equitable solutions.
This provocative book challenges designers to consider the ethical implications of their work and the impact of their design decisions on society. It encourages a more responsible and mindful approach to the design process. is highly relevant for contemporary discussions around design ethics and must-read for all designers and those involved in the design process.
A practical guide to the professional aspects of being a designer, this book covers topics like getting paid, working with clients, and managing projects. While not solely focused on the design process itself, it provides essential context for how design work is conducted in a professional setting. It's particularly useful for students and early-career professionals navigating the business side of design.
Offers a practical and straightforward approach to conducting customer interviews to validate ideas and understand needs. It's invaluable for the early stages of the design process, particularly user research and discovery. This book provides essential skills for anyone involved in understanding their audience and is highly recommended for students and professionals alike.
Considered a foundational text in interaction design, this book provides a detailed framework for designing effective and engaging digital products. It covers goal-directed design, a key methodology within the design process, and offers practical guidance on interaction patterns and principles. This comprehensive reference book suitable for undergraduate and graduate students, as well as professionals in UX and interaction design.
Presents ten laws for balancing simplicity and complexity in design and technology. It offers a philosophical perspective on design that can inform the design process by emphasizing clarity and ease of use. It's a relatively quick read that provides valuable insights for designers and anyone interested in the principles behind good design.
While focused on architecture and urban planning, this book presents a timeless approach to design based on identifying and applying recurring patterns that solve design problems. It offers a powerful framework for thinking about design solutions at various scales, which can be applied to other design disciplines. It's a classic text that provides a deep understanding of generative design principles.
Explores how products can be designed to create user habits using the 'Hook Model'—a four-step process of trigger, action, variable reward, and investment. It provides insights into user psychology and behavioral design, which are increasingly important aspects of the design process for digital products. It's relevant for those interested in persuasive design and user engagement.
This retrospective of Michael Bierut's work provides insights into the design process of a renowned graphic designer. It showcases a wide range of projects and illustrates his approach to solving design problems through visual communication. It's a valuable resource for understanding the application of design process in graphic design and serves as inspiration for students and professionals.
Delves into the creation and maintenance of design systems, which are increasingly crucial for ensuring consistency and efficiency in design at scale, particularly in digital product design. It provides a practical guide to a contemporary aspect of the design process in larger organizations. It's highly relevant for UX and product designers working in teams.
Provides a practical guide to developing creative confidence. It covers a wide range of topics, from overcoming creative blocks to generating new ideas. It great resource for anyone who wants to learn more about how to be more creative.

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