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Tamsin Henderson and Codestars • over 2 million students worldwide!

Do you waste hours—sometimes days—fumbling over your words then wonder why your copy STILL sounds stilted?

And does it feel like information

Read more

Do you waste hours—sometimes days—fumbling over your words then wonder why your copy STILL sounds stilted?

And does it feel like information

Like there's an ocean of copywriting information out there and it's all just... totally overwhelming?

When they do they sound floppy lifeless flat on the page.

Worse,  you feel kinda greasy, salesy, a little bit scuzzy.

And even though youve studied blog post after blog post.

Read a few copywriting books.

Fallen down endless YouTube rabbit holes.

Taken other copywriting courses—eek.

There's still one issue.

Your copy isn't working.

It's not generating the clicks shares downloads and SALES you know you deserve.

If that sounds about right then keep reading.

Imagine having everything you need in one place

One quick efficient 3-hour course where you could get:

· Expert tips to give you a competitive advantage

· Repeatable formulas and timeless sales psychology tactics

· Scientifically proven techniques to boost your confidence

· Fun interactive copy missions to help you lock down the info

· Brilliantly handy templates you can overwrite time and time again

If you want to learn how to write powerful copy that people want to pay you for sign up for The Complete Copywriting Course today.

With 90,000 students and over 19,000 4.5 and 5 star reviews The Complete Copywriting Course is the

Please be wary of other instructors on Udemy who claim to be copywriters but who have simply plagiarised my course and are passing it off as their own.

"I've been down the Youtube rabbit hole trying to learn anything I could about copywriting and I've already learned more in this class in LESS time Tamsin is engaging and breaks down copywriting into actionable replicable steps My brain is literally buzzing I feel like I finally GET it I also love how many opportunities there are to practice what I'm learning so I know its going to stick The confidence this class has given me is priceless PS This is the first training I've taken on copywriting that hasn't bored me to tears. You can tell so much thought heart and soul went into making this training" Lindsey

No other course on Udemy gives you all the fundamental tactics you need in just three hours

No faff, no-nonsense.

Just bingeworthy video tutorials packed with fun easy-to-remember missions tools and techniques.

Let me emphasise that again EASY-T0-REMEMBER... That's key to your success right.

If you've taken other copywriting courses and found them to be too long, too drawn out, too theoretical, and you're STILL not seeing results?

It's probably because its *impossible* to absorb all the information.

Which is a shame.

Because learning how to write persuasive copy has the potential to change everything for you.

Check out some reviews from my lovely students below.

And see for yourself how people are already seeing wonderful results after taking The Complete Copywriting Course

"Amazing course I learned so much The lessons were light and beautifully explained the visuals also helped a lot The information is relevant and applicable I started taking action immediately I loved Tamsins personality and her voice was easy to listen to I liked that certain things were repeated in various sections it solidified the information in my head I will certainly be going over the lessons This course gave FAR more value than it costs I would highly recommend it and will be on the hunt for any other content this instructor has out there Thank you Tamsin." Christina FThoma

"Just the fundamentals section covered more than most copywriting books Ive read Im moving on to the advanced techniques and I cant wait Gonna be learning till late tonight Better than Netflix." A Jackson

"Best copywriting course on Udemy Practical and easy to follow." Carys S

My name's Tam and I'm the copywriter behind some of Udemy's bestselling courses.

My marketing career spans 18 years. For six of those I've been running a successful copywriting business. The flexibility and freedom to work from anywhere at any time is what gets me bouncing out of bed.

On top of that, doing something creative that feeds my inner science geek AND pays the bills?

I couldn't ask for anything better.

I believe copywriting is THE most useful yet underrated skill ANYONE can have And I genuinely cant wait to share what I've learned with you.

It doesn't matter what you do or what your goal is, it's your words that win hearts minds and pockets.

You could be an app developer, a solopreneur, a digital marketer, a VA, a warehouse manager, a freelance fashion designer, a florist, an IT engineer, a business coach, a highflying CEO, an artisan baker, an inventor, a tech startup founder, an SEO maestro, a branding agency, an Instagram wannabe, a fitness instructor, a petpreneur, a yacht designer or a kickarse web developer.

If you want to achieve your goals, it all comes down to your WORDS; the words on your website in your emails, newsletters, pitches, proposals and brochures.

Yup, your COPY.

And when you can write to persuade, endless possibilities in your life and business open up to you.

So whether you're a complete beginner or looking to refresh your skills this course is for you.

And I'm going to walk you through the exact steps I take to remember complex topics and how I implement them to run a profitable copywriting business And how YOU can too.

"This course was so informative and has empowered me to get started with my freelance copywriting business right away. The content flowed well and I feel prepared to go it on my own." J Smith

"" Ryan

"Its so obvious now why our copy wasn't working before. We were making every classic mistake. The tips and tricks I've learned on this course have completely changed the way I'm writing. The how to guide make it easy to follow. Now all I need is practice. Add to this the lectures are engaging and get to the point quickly. Thanks, Tamsin. " Susan Pascoe

"As an absolute beginner, I found it to be incredibly useful in understanding the fundamentals of an essential part of online business. Thank you for offering such a comprehensive course." Ross Cessna

All my reviews are 100 genuine.

Sadly and unfortunately there are less ethical instructors using underhand strategies to boost their ratings and diminish the ratings of honest instructors like me.

Udemy is working hard to combat this but some continue slip through.

So when you choose a course, please PLEASE watch some of the videos and decide for yourself based on quality.

And be

Nor does it require hours of sitting in front of a computer screen watching video after video until your eyes grow droopy.

This course is about fresh, actionable lessons delivered succinctly. Just like good copy.

And it's about practical but fun copy missions and memorable formulas you can put to work even in your next email.

In fact, I'm so confident you're going to LOVE IT, if you don't agree I offer a 100%

So, you've got nothing to lose by having a sneaky peek, right?

Okay, ready to get started?

Pull up a chair, grab your laptop, and let's begin this exciting adventure together today.

To you and your copywriting success.

"Definitely a good match. The presenter starts from scratch but never assumes the audience is stupid. Also love her energy and passion. This is not only teaching me skills, it's invigorating me. " D Biancotti

"I really love this course, everything is broken down into simple steps and very well explained with plenty of examples and exercises to give you a chance to see if you understand it before you move on to the next lesson. Would definitely recommend this course. " Sean Smith

"As a complete novice to copywriting, I absolutely enjoyed the pace of the course. Tamsin brought a wealth of knowledge and energy to every lesson. You can tell that she put her heart into this and it shows. My main takeaways were grasping an understanding of persona, WIIFM, features and benefits. I would highly seek out and recommend her future courses to everyone. " Jacquie Dear

Copy that will increase your conversion rates.

Which is the fancy way to say people are MUCH more likely to take action after reading your copy.

Whether that's to:

· Buy your latest package service programme subscription or product

· Sign up to your club membership mailing list or event

· Click on a link share your content or download an eBook

The fact is: good copy motivates people.

You must put the work in (As with anything in life). You must practice polish and never stop honing your craft.

But with these skills as your foundation I'm confident you will have everything you need to get started.

SO. Take The Complete Copywriting Course and never again will you have that teeth gnashing frustration of not knowing where to start.

Imagine that. No more blank page anxiety. No more blinking cursor of doom. No more putting it off for yet another cup of tea. Ugh, we've all been there.

"This course has removed so much confusion and guesswork in my writing."

"AWESOME course. This stuff is almost a no brainer... When you hear it you finally realize you knew what to do all along. It all makes so much more sense. And, the awesome examples resources that come along with this course really helps you understand copywriting on another level. You can definitely tell a lot of hard work went into putting this course together. Totally worth the buy. " K McMurrick

"I'm happy I took this course because it increased my copywriting knowledge tenfold. Now I know what I'm looking at when it comes to copy. " E Lemus

  • You're fed up with jigsaw-piece learning from random blog posts and YouTube videos that send you down an internet rabbit hole.

  • You feel overwhelmed by all those Copywriting Tips articles.

  • You don't have the time (or let's be honest... brain space) for huge, long, drawn-out courses.

  • You want actionable tactics that get you to where you wanna be quickly and economically.

"I love being able to follow systems and formulas and know that they're going to get me results."

"The course so far is absolutely fantastic. Loads of well thought out and creative information, tricks and (most importantly) a massive timesaver for any current or aspiring writer. "

"I've been writing ad copies particularly on Google Adwords and Bing Ads for a few years now as an SEO and SEM guy. I don't have any formal copywriting or related courses so getting Ms Henderson's course is a huge help. I've already applied some of the things I've learned to my work and saw BIG and better results. Highly recommended. " Nikolai Lacson

"She is a great instructor. I thoroughly enjoyed this course, the best so far. The content is excellent and she did it in such a timely manner. Would definitely recommend her."  Annie Watson

"I love the instructor's take on this course, it's very insightful but also not boring like a long class lecture. " Karen Hill

HERE')

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"Very knowledgeable and well thought out. The instructor is dazzlingly gifted. She's clear and concise with actionable steps that you can implement now. Her openness and transparency make her approachable (answers questions and reviews). She seems genuinely passionate about your need to succeed. Lots of bite-size nuggets to digest."

"Much more understandable than all the other courses I've taken elsewhere. Thank you. "

"I always thought copywriting was complicated until I took this course. I really see myself doing this for a living. I can't wait to complete the next course on portfolio creation. Thanks for the examples and resources that really add credibility to what you teach."  K Tynes

WHY TAKE *THIS*

BUT are they easy to remember And more importantly... to REPEAT?

Not only is this course designed to get you racing to competency. (You'll whizz through it, gaining a confidence-boosting sense of accomplishment.

Its also Because if you cant repeat what you've learned then...um, what's the point?

Take The Complete Copywriting Course and you'll be writing high- income sales copy with ease. End result? More success for you, your business and your clients' businesses.

"The lectures are so logical and easy to follow. I'm already applying persuasion techniques to my writing and seeing results."

"Love it. Good teacher, great curriculum, and real-world examples and applications. Very nice."  Sonny de Oliveira

"I started this course cause I was struggling with writing my website copy. It gave me lots of tips and examples that I could use immediately and now my website copy, and not only, is much much better . Thank you Tamsin. Simone p.s. and thank you for improving the audio of the course ;-)."  Simone Mei

  In just THREE hours.(In your own time. At your own pace.)

-Each lecture is compact concise and distilled into three key points with a copy mission to lock in the information as you go.

-Udemy recommends this system as it has been proven to be the most effective way to learn new topics.

-This course is the result of 12 months of intense writing, planning and research to crystallise the most important information into the most accessible and easy to repeat lessons. I really hope you love it.

"Within 5 minutes Tamsin had given me 3 powerful and free tools that will revolutionize my writing. I couldn't be happier. Cant wait for the rest of the content."

"Crucial strategies for anyone who wants to persuade with their words. This course is worth five times the price"

"Aprendiendo formas de redaccin en poco tiempo con herramientas tiles para usar ya."

"The teaching is so amazing, so nice and fun to hear her lecturing. Way too many examples and missions to improve which is UNIQUE and so helpful. If there was only a way to keep in touch or contact the teacher easier, it is even more amazing. "

"It's a good match for me. As I'm a fresh grad trying to help expand my parents' business. This is a perfect course to leverage my marketing skills."

WHAT'

· It's also practical and process-oriented...kind of like a one-on-one workshop.

· It covers the most memorable, time-tested and

· If you're a beginner, it'll quickly take you to an advanced level.

· Already a copywriter? It'll sharpen your skills and get you writing profitable copy with comfort and fluidity.

-This course is for you if you're fed up with the daily grind and want a well-paid alternative to an existing job.

- Its for you if you're looking to crank up your career prospects and earning potential- no matter what you do for a living.

- Its also for you if you're an entrepreneur or business owner looking to grow your bottom line.

-It's for you if you want more people to listen to you: your campaign, your press release, your marketing plans, your policies, your non-profit goals, your guidelines, even your choice of where to go for dinner.

-It's also for you if you're a coder looking to improve your copywriting skills. Because when you can code AND write to persuade? Dynamite. That's you.

In essence it's for ANYONE that writes.

Truth is, it doesn't matter where you are in your copywriting journey Its suitable for all levels.

Take it in your own sweet time or power through in three hours.

.. And you don't need any previous experience.

That's because copywriting isn't some mystical, unattainable skill only achieved by the lucky few sprinkled with unicorn dust. It's a learned skill. I'm living proof that with just a few simple formulas and techniques, you can be confidently writing sparkling high-income sales copy, too.

All you need is a laptop this course and a willingness to learn.

Ready to get started?

Right this minute your competitors are learning how to become better copywriters.

Copywriting is a blazing hot opportunity at the moment. But you have a distinct advantage. No other course offers the same memorable learning style, actionable tactics and real-world examples that you'll find here.

Enrol today, and start seeing results in your next email.

(Don't forget Udemy offers a 30-Day 100% money-back guarantee- so there's no risk involved if it's not for you.)

"Love love love it. Great tips and info. And I love the easy-to-follow presentation. I am going to apply this to one of my client's copy. "

"I've always known that writing persuasively is one of my strengths, but I never gave it a name until now. This course is doing much more than giving that skill a name, but teaching me the art and science behind it. Love it."  K DeWitt

"Learning how to write to persuade is THE most profitable skill you can learn." Rob Percival, Best-Selling Udemy instructor.

-Tamsin

P.S.  I'd love to get to know more about you and your goals for taking this course. So enrol in The Complete Copywriting Course now, introduce yourself in the QA and let's begin this exciting adventure today.

"love it. very easy to follow along with :)"  Katrina White

"This was a fantastic and thoroughly enjoyable course. Tamsin has a lovely, affable style and the lectures are busting at the seams with information. Great work -and I love the way the course is an active, rather than passive, experience. "  N Skerten

"There are many tips and pointers given by Tamsin in this course which I never would've guessed or known. I can't wait to start applying them in my own copywriting. I've also started to look at ads and copies out there in a different way now- trying to connect to what I've learnt from the course. Tamsin is very engaging and her explanation just makes sense. The copy mission in each lesson is a great way to immediately apply the skills learnt. There should be more of it. And, more real examples too."

"Yes, this is exactly what I have been looking for. I'm blown away by the information and how she makes it easy to understand. "   Mike Breeze

"I was already writing sales copy, but this course has turned me into a more confident, capable copywriter"

"É muito mais do que eu esperava. A instrutora  é ótima. Mesmo sendo em inglês o conteúdo vale muito a pena para quem precisa escrever em qualquer idioma."

Enroll now

What's inside

Learning objectives

  • The sales psychology you need to grow a profitable business
  • How to sell more products and services (just by being helpful!)
  • How to compel your readers using timeless sales psychology
  • How to gently + ethically stoke people to act now
  • How to eliminate "stage fright" and “blank page anxiety”
  • Hacks and secrets from the world's most successful copywriters

Syllabus

Introduction
What Is Copywriting? (And Why It's Your Secret Business & Career Building Tool)
Before we get started + BONUS
Welcome! How To Get The Most Out Of This Course
Read more
Your Resources
3 x Amazing Tools That Will Make You A Better Copywriter
The Seductive Power of Words (and How To Harness Them)



Peek Over My Shoulder >>> POWER WORDS
You'll have a granite-solid foundation of transformative copywriting skills
How To Master WIIFM (What's In It For Me)
BONUS MISSION - WIIFM
Peek Over My Shoulder >>> WIIFM
How to Flip Features into Benefits Like A Pro
BONUS MISSION - Features Into Benefits
Remember: B2B Customers Eat Pizza Too
Peek Over My Shoulder >>> Features Into Benefits
How To Use Emotion To Motivate Your Reader
The Secret To "Show, Don't Tell"
The Importance Of Creating A Meaningful Persona (And How To Create One)
How To Write Like You Speak For Ultimate Persuasion
Peek Over My Shoulder >>> Write like you speak
Repeatedly increasing their chances of success with a crystal clear plan and irresistable Call To Actions.
The Secret To Creating A Winning Plan
Call To Actions
How To Write An Irresistible Call To Action
Quickly and effortlessly write effective copy without guesswork and head-scratching
Meet PAS and AIDA... Your Two New Best Friends
BONUS MISSION - Formulas
Headlines In A Nutshell
How To Write Incredibly Effective Headlines
Bonus mission >>> Headlines
Peek Over My Shoulder >>> Headline Hack
Welcome To The Pocket Guide Section And How To Use It
Welcome And How To Use The Pocket Guides
Pocket Guide To Press Releases
How To Write Press Releases Journalists LOVE
How To Write Press Release Quotes That Don't Suck
Pocket Guide To Case Studies
High-Paid, High-Demand -- How To Write Excellent Case Studies

The Secret Sauce Questions To Ask Your Customer/Interviewee

Now that you have a good understanding of how to write a case study, you need to get the material from your customer. You can either interview them yourself -- I tend to conduct these interviews by phone -- or you can send them questions by email.

Either way, you need to know the perfect questions to ask. In fact, the right questions are the secret sauce to a truly effective case study.

You can download them, just below here.

You don't have to ask all of the questions, but use them as a guideline to get as much information, insight and data as possible.  You can distil what you have later, picking out the most interesting and useful points for your case study.


Download PDF


Peek Over My Shoulder >>> Case Studies
Pocket Guide To Emails
How To Write Emails People Click, Read And Act Upon
Pocket Guide To Web Copy
How to captivate your readers with awesome web copy
Peek Over My Shoulder >>> Web Copy
Thank You & My Favourite Resources
My favourite FREE tools
Thank you!
BONUS LECTURE
BONUS LECTURE: Learn more from Tam + Copy Kooks | Udemy

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Develops expertise in copywriting, which is integral to various industries like marketing, sales, and business
Taught by Tamsin Henderson, recognized for her marketing and copywriting expertise
Builds a strong copywriting foundation for beginners and strengthens it for those with some experience
Offers hands-on missions and interactive exercises to reinforce learning
Covers timeless sales psychology and repeatable copywriting formulas
Provides practical tips and insights from experienced copywriters

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Reviews summary

Highly rated copywriting course

According to students, The Complete Copywriting Course is an engaging and easy-to-follow course that teaches techniques and skills to write sales copy. Students say that the course has helped improve their writing and have noticed positive results soon after beginning the course.
Learners enjoy the course and find the content engaging.
"I enjoyed taking The Complete Copywriting Course and found it engaging."
"I found myself doing the assignments."
Students report noticeable improvements to their writing after taking the course.
"Right away I noticed a change in my writing style."
"Conversational writing is the way to go."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in The Complete Copywriting Course : Write to Sell Like a Pro with these activities:
Review core concepts of psychology and social science
Revisit fundamental concepts in psychology and social science to strengthen understanding of persuasion principles.
Browse courses on Psychology
Show steps
  • Reread relevant sections from textbooks or online resources.
  • Review notes or summaries from previous psychology or social science courses.
Write headlines for various products or services
Practice writing compelling headlines that grab attention and effectively convey key benefits.
Browse courses on Headline Writing
Show steps
  • Brainstorm a list of products or services.
  • Write multiple headlines for each item, aiming for clarity and impact.
Redraft landing page copy with persuasive tips
Craft persuasive landing page copy that compels conversions, applying the principles covered in the course.
Browse courses on Sales Psychology
Show steps
  • Analyze a sample landing page for persuasive elements.
  • Identify areas for improvement based on course concepts.
  • Redraft the landing page copy, incorporating persuasive techniques.
Three other activities
Expand to see all activities and additional details
Show all six activities
Compile a glossary of persuasive writing principles
Create a reference document that summarizes the key principles of persuasive writing, aiding in recall and application.
Browse courses on Persuasive Writing
Show steps
  • Review course materials and identify key persuasive writing principles.
  • Create a document or spreadsheet to organize the principles.
  • Include definitions, examples, and applications for each principle.
Create a mock email campaign or sales letter
Develop a comprehensive email campaign or sales letter, applying all the techniques learned in the course.
Browse courses on Email Marketing
Show steps
  • Define the target audience and campaign objectives.
  • Craft persuasive copy that addresses customer pain points and highlights benefits.
  • Design a visually appealing layout and incorporate effective calls to action.
Offer pro-bono copywriting services to a non-profit organization
Apply your copywriting skills for a meaningful cause, gaining valuable experience and building your portfolio.
Browse courses on Community Involvement
Show steps
  • Research non-profit organizations that align with your interests.
  • Contact the organization and offer your services pro-bono.
  • Develop and execute a copywriting campaign for the organization.

Career center

Learners who complete The Complete Copywriting Course : Write to Sell Like a Pro will develop knowledge and skills that may be useful to these careers:
Copywriter
In this role, you will be responsible for writing persuasive copy that sells products or services. This often includes writing website copy, blog posts, social media posts, and other marketing materials. This course is perfect for aspiring copywriters as it will teach you how to write engaging, persuasive copy that drives conversions. With its emphasis on practical, actionable lessons and memorable formulas, it will help you quickly develop the skills you need to succeed as a copywriter.
Marketing Consultant
As a Marketing Consultant, you will help businesses develop and implement successful marketing strategies. The ability to write persuasive copy is essential for marketing consultants, and this course can provide you with the skills you need to succeed. The Complete Copywriting Course covers everything from understanding your target audience to writing headlines that grab attention. With its emphasis on practical, actionable lessons, you'll learn how to write persuasive sales copy that converts.
User Experience (UX) Writer
As a UX Writer, you will be responsible for writing clear and concise content that helps users navigate websites and apps. The ability to write persuasive copy is essential for UX writers, as they need to be able to guide users through a website or app in a way that is both informative and engaging. This course will teach you the art of writing persuasive copy, providing you with the skills you need to write effective UX content. With its focus on actionable tactics and real-world examples, The Complete Copywriting Course will give you the edge you need to succeed as a UX writer.
Grant Writer
As a Grant Writer, you will be responsible for writing grant proposals to secure funding for non-profit organizations. The ability to write persuasive copy is essential for grant writers, as proposals must be able to convince reviewers to provide funding. This course will teach you the art of writing persuasive copy, providing you with the skills you need to write compelling grant proposals. With its focus on actionable tactics and real-world examples, The Complete Copywriting Course will give you the edge you need to succeed as a grant writer.
Freelance Writer
As a Freelance Writer, you will provide written content to clients on a contract basis. Whether you're writing website copy, blog posts, or social media posts, you'll need to be able to write persuasive and engaging copy. This course can help you to master the art of copywriting, teaching you how to write compelling headlines, craft persuasive arguments, and create calls to action that drive results. With its focus on actionable tactics and real-world examples, The Complete Copywriting Course will give you the skills you need to succeed as a freelance writer.
Social Media Manager
As a Social Media Manager, you will be responsible for creating and managing social media content. The ability to write persuasive copy is essential for social media managers, as they need to be able to create engaging posts that capture the attention of their audience. This course will teach you the art of writing persuasive copy, providing you with the skills you need to write effective social media content. With its focus on actionable tactics and real-world examples, The Complete Copywriting Course will give you the edge you need to succeed as a social media manager.
Content Writer
As a Content Writer, it will be your responsibility to create high-quality written content that will engage an audience. This course can help you to learn how to write clear, concise, and persuasive copy. The Complete Copywriting Course will teach you the secrets of great copywriting and help you develop the skills you need to write effectively for a variety of purposes.
Marketing Manager
As a Marketing Manager, you will lead the development and implementation of successful marketing campaigns. You will rely on strong written marketing materials to convert prospects into leads and customers. This means having a strong ability to create persuasive marketing copy. The Complete Copywriting Course will teach you effective copywriting techniques such as how to use emotion and create a sense of urgency to drive conversions.
Email Marketing Specialist
As an Email Marketing Specialist, you will be responsible for creating and managing email marketing campaigns. The ability to write persuasive copy is essential for email marketing specialists, as they need to be able to create emails that capture the attention of their audience and drive conversions. This course will teach you the art of writing persuasive copy, providing you with the skills you need to write effective email marketing campaigns. With its focus on actionable tactics and real-world examples, The Complete Copywriting Course will give you the edge you need to succeed as an email marketing specialist.
Product Manager
As a Product Manager, you will be responsible for overseeing the development and launch of new products. The ability to write persuasive copy is essential for product managers, as they need to be able to write product descriptions, marketing materials, and other content that will convince customers to buy their products. This course will teach you the art of writing persuasive copy, providing you with the skills you need to write effective product marketing materials. With its focus on actionable tactics and real-world examples, The Complete Copywriting Course will give you the edge you need to succeed as a product manager.
Sales Manager
As a Sales Manager, you will lead a team of salespeople and be responsible for achieving sales targets. A background in persuasive writing can be an asset for sales managers. This course can help equip you for success by teaching you how to quickly develop high-converting sales copy. With its focus on formulas and actionable tactics, this course will provide you with the skills you need to write persuasive emails, presentations, and proposals that close deals.
Business Development Manager
As a Business Development Manager, you will be responsible for generating new business leads and developing relationships with clients. Effective communication is crucial for this role, and this course can help you to develop the writing skills you need to succeed. By teaching you how to write compelling marketing copy, The Complete Copywriting Course can give you the edge you need to build strong relationships with clients and close deals.
Instructional Designer
As an Instructional Designer, you will be responsible for creating educational materials, such as online courses, training manuals, and presentations. Effective communication is essential for instructional designers, and this course can help you to develop the writing skills you need to succeed. The Complete Copywriting Course covers everything from understanding your target audience to writing effective learning objectives.
Public Relations Specialist
Successful Public Relations Specialists leverage strong communication skills to manage a company's public image. This course can help develop these skills by improving your ability to write persuasive and engaging copy. The Complete Copywriting Course is a great way to learn how to write press releases, case studies, and other materials that can help you to build a strong reputation for your organization.
Technical Writer
In this role, you will be responsible for writing technical documentation, such as user manuals, white papers, and training materials. Technical writing requires a strong understanding of both the technical subject matter and the principles of clear and concise writing. This course will help you to master these skills by providing you with a solid foundation in copywriting principles. The Complete Copywriting Course will also teach you how to write effectively for different audiences and purposes.

Reading list

We've selected 16 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in The Complete Copywriting Course : Write to Sell Like a Pro.
This comprehensive guide to copywriting covers the basics of writing effective copy, including how to write headlines, body copy, and calls to action. It also includes tips on how to use persuasion and psychology to write copy that sells.
This classic book on copywriting is full of valuable tips and advice from one of the most successful copywriters of all time. Halbert's insights into human psychology and behavior can help you write copy that is more persuasive and effective.
Collection of essays by one of the most influential advertising executives of all time. Ogilvy's insights into the art of persuasion are still relevant today, and his book must-read for anyone who wants to learn how to write effective copy.
This comprehensive guide to copywriting covers everything from the basics of writing effective copy to advanced techniques for persuasion. It valuable resource for both beginners and experienced copywriters.
Step-by-step guide to writing sales letters that convert. Kennedy's proven formula can help you write sales letters that get results.
Practical guide to writing copy that sells. Whitman provides a wealth of tips and advice on how to use psychology to write copy that persuades people to take action.
This classic book on advertising is full of valuable tips and advice from one of the most successful advertising executives of all time. Caples' insights into the art of persuasion are still relevant today, and his book must-read for anyone who wants to learn how to write effective copy.
Classic in the field of persuasion. Cialdini's research on the six principles of influence can help you write copy that is more persuasive and effective.
Groundbreaking exploration of the science of habit formation. Duhigg's insights can help you write copy that creates habits that lead to positive outcomes.
Challenge to the conventional wisdom of marketing. Godin argues that the key to success is to create products and services that are remarkable and memorable.
Comprehensive textbook on marketing management. Kotler's book valuable resource for anyone who wants to learn more about the field of marketing.
More concise and accessible introduction to marketing principles than Kotler's Marketing Management. Armstrong and Kotler's book good choice for students or beginners who want to learn more about marketing.

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