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Pierre-Majorique Léger and Constantinos K. Coursaris

Testing! 1-2, 1-2! You’re interested in user experience and you have a scientific way of thinking? UX needs you! User testing is an empirical practice. This expertise is the most widespread and sought-after of the UX fields.

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Testing! 1-2, 1-2! You’re interested in user experience and you have a scientific way of thinking? UX needs you! User testing is an empirical practice. This expertise is the most widespread and sought-after of the UX fields.

User testing accompanies interface development from early paper mock-up testing to final prototypes and existing user interfaces. As interface fidelity gets more refined, so do the testing methods, from interview-type tests to eye-tracking and other real-time assessment methods with finished and existing interfaces.

In this MOOC you will learn how to run efficient and business-oriented UX evaluations in any context. You will be taught by experts from the Tech3lab, North America’s most important UX lab, how to ensure scientific rigour to get valid results throughout this process.

No previous knowledge needed. Join us in the scientific journey to master current user testing tools and methods, through the UX Design and Evaluation MicroMasters, or as an individual course

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What's inside

Learning objectives

  • Empirically-based user testing principles
  • Test validity
  • Test cycle involving real users
  • Evaluation methods for all steps of the ux project, from heuristic evaluation, usability testing, to standard user testing, a/b testing
  • Qualitative and quantitative methods
  • Perceptual, behavioural, attitudinal and physiological assessments of the user's experience

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Explores user experience from scientific perspective, which is standard in the field
Taught by experts from North America’s most important UX lab, Tech3lab, ensuring scientific rigor and best practices
Covers a wide range of user testing methods, including interview-type tests, eye-tracking, and A/B testing
Provides practical guidance on running efficient and business-oriented UX evaluations in any context
No prior knowledge is required, making it accessible to learners from various backgrounds

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in UX Evaluation: User Testing with these activities:
Review A/B testing basics
Refresh your understanding of A/B testing fundamentals to enhance your comprehension of user testing methods.
Browse courses on A/B Testing
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  • Revisit materials from previous courses or tutorials on A/B testing.
  • Review industry articles and best practices related to A/B testing to update your knowledge.
Practice with mock UX test scenarios
Engage in mock UX test scenarios to sharpen your skills in identifying usability issues and conducting user testing effectively.
Browse courses on Usability Testing
Show steps
  • Identify a mock UX test scenario or create one based on a sample project.
  • Conduct a mock test with peers or colleagues, simulating real-world user testing conditions.
  • Analyze the test results to identify areas for improvement in your testing approach.
Develop a user testing plan
Create a comprehensive user testing plan to apply your understanding of user testing principles in a practical setting.
Browse courses on User Research
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  • Determine the specific goals and objectives of your user testing project.
  • Identify the target user group for your test and develop a recruitment strategy.
  • Choose appropriate user testing methods and design test scenarios.
  • Develop a plan for data collection and analysis, including metrics and success criteria.
  • Outline a timeline and budget for your user testing project.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Attend a UX testing workshop
Enroll in a structured workshop led by experienced professionals to gain hands-on experience and insights into user testing best practices.
Browse courses on User Testing
Show steps
  • Research and identify relevant UX testing workshops offered by industry experts or reputable organizations.
  • Attend the workshop, actively participate in exercises and discussions.
  • Apply the knowledge and skills acquired in the workshop to your own user testing projects.
Mentor junior colleagues or students
Share your knowledge and skills by mentoring junior colleagues or students, reinforcing your understanding of user testing principles.
Browse courses on User Testing
Show steps
  • Identify opportunities to mentor others, such as volunteering with student organizations or within your professional network.
  • Provide guidance and support to mentees on user testing best practices and methodologies.
  • Review mentees' work and provide feedback to help them develop their skills and knowledge.
Explore advanced user testing techniques
Expand your knowledge of user testing techniques by exploring advanced topics such as eye-tracking and remote testing.
Show steps
  • Identify reputable sources or online courses that offer tutorials on advanced user testing techniques.
  • Follow the tutorials, taking notes and experimenting with the techniques in your own projects.
  • Seek feedback from experts or peers on your application of advanced user testing techniques.
Conduct a UX evaluation report
Consolidate your understanding of user testing by conducting a comprehensive evaluation and documenting your findings in a report.
Browse courses on User Testing
Show steps
  • Choose a project or product to conduct a UX evaluation on.
  • Develop a user testing plan and execute the tests.
  • Analyze the data and identify insights and recommendations.
  • Create a comprehensive UX evaluation report that summarizes your findings and provides actionable recommendations for improvement.

Career center

Learners who complete UX Evaluation: User Testing will develop knowledge and skills that may be useful to these careers:
Usability Analyst
Usability Analysts evaluate the ease of use and user-friendliness of websites, software, and other products. The "UX Evaluation: User Testing" course from HEC Montréal teaches the principles of empirically-based user testing, including test validity, the test cycle involving real users, and evaluation methods for all steps of the UX project. By taking this course, Usability Analysts can build a foundation in user testing and gain practical skills that they can apply to their work.
User Experience Researcher
User Experience Researchers work closely with design teams to evaluate the effectiveness of user interfaces and provide feedback to improve the user experience. The "UX Evaluation: User Testing" course from HEC Montréal teaches the principles of empirically-based user testing, including test validity, the test cycle involving real users, and evaluation methods for all steps of the UX project. By taking this course, UX Researchers can build a foundation in user testing and gain practical skills that they can apply in their work.
UX Designer
UX Designers create user interfaces for websites, software, and other products with a focus on usability and user experience. The "UX Evaluation: User Testing" course from HEC Montréal teaches the principles of empirically-based user testing, including test validity, the test cycle involving real users, and evaluation methods for all steps of the UX project. By taking this course, UX Designers can build a foundation in user testing and gain practical skills to improve the quality of their designs.
Web Designer
Web Designers create and maintain websites with a focus on aesthetics, usability, and functionality. The "UX Evaluation: User Testing" course from HEC Montréal teaches the principles of empirically-based user testing, including test validity, the test cycle involving real users, and evaluation methods for all steps of the UX project. By taking this course, Web Designers can build a foundation in user testing to improve the quality of their designs.
Product Manager
Product Managers are responsible for the development and launch of new products. They work with design teams to ensure that products meet the needs of users. The "UX Evaluation: User Testing" course from HEC Montréal teaches the principles of empirically-based user testing, including test validity, the test cycle involving real users, and evaluation methods for all steps of the UX project. By taking this course, Product Managers can build a foundation in user testing and gain practical skills to improve the quality of their products.
Marketing Manager
Marketing Managers develop and execute marketing campaigns to promote products and services. They work with design teams to create marketing materials that are effective and user-friendly. The "UX Evaluation: User Testing" course from HEC Montréal teaches the principles of empirically-based user testing, including test validity, the test cycle involving real users, and evaluation methods for all steps of the UX project. By taking this course, Marketing Managers can build a foundation in user testing and gain practical skills to improve the quality of their marketing materials.
Information Architect
Information Architects design and organize websites, software, and other products to make them easy to use and navigate. The "UX Evaluation: User Testing" course from HEC Montréal teaches the principles of empirically-based user testing, including test validity, the test cycle involving real users, and evaluation methods for all steps of the UX project. By taking this course, Information Architects can build a foundation in user testing and gain practical skills to improve the quality of their designs.
Visual Designer
Visual Designers create the visual elements of websites, software, and other products. They work with design teams to create user interfaces that are both aesthetically pleasing and easy to use. The "UX Evaluation: User Testing" course from HEC Montréal teaches the principles of empirically-based user testing, including test validity, the test cycle involving real users, and evaluation methods for all steps of the UX project. By taking this course, Visual Designers can build a foundation in user testing to improve the quality of their designs.
Front-End Developer
Front-End Developers create the user interface of websites and software. They work with design teams to implement designs and ensure that websites are user-friendly and easy to navigate. The "UX Evaluation: User Testing" course from HEC Montréal teaches the principles of empirically-based user testing, including test validity, the test cycle involving real users, and evaluation methods for all steps of the UX project. By taking this course, Front-End Developers can build a foundation in user testing and gain practical skills to improve the quality of their work.
Back-End Developer
Back-End Developers develop the back-end of websites and software, including the server-side code and database. The "UX Evaluation: User Testing" course from HEC Montréal may be useful for Back-End Developers who want to gain a better understanding of how users interact with websites and software. By taking this course, Back-End Developers can learn about user testing methods and how to use them to improve the user experience of their products.
Software Engineer
Software Engineers design, develop, and maintain software applications. The "UX Evaluation: User Testing" course from HEC Montréal may be useful for Software Engineers who want to gain a better understanding of how users interact with software. By taking this course, Software Engineers can learn about user testing methods and how to use them to improve the user experience of their products.
Data Analyst
Data Analysts collect, analyze, and interpret data to help businesses make informed decisions. The "UX Evaluation: User Testing" course from HEC Montréal may be useful for Data Analysts who want to gain a better understanding of how users interact with websites and software. By taking this course, Data Analysts can learn about user testing methods and how to use them to collect data on user behavior.
Project Manager
Project Managers plan, execute, and close projects. The "UX Evaluation: User Testing" course from HEC Montréal may be useful for Project managers who want to learn more about user testing and how it can be used to improve the success of their projects.
Business Analyst
Business Analysts gather and analyze business requirements to help organizations improve their processes and systems. The "UX Evaluation: User Testing" course from HEC Montréal may be useful for Business Analysts who want to gain a better understanding of how users interact with websites and software. By taking this course, Business Analysts can learn about user testing methods and how they can be used to gather insights into user needs.
Technical Writer
Technical Writers create documentation for software, hardware, and other products. The "UX Evaluation: User Testing" course from HEC Montréal may be useful for Technical Writers who want to learn more about how users interact with products. By taking this course, Technical Writers can learn about user testing methods and how to use them to create documentation that is easy to understand and use.

Reading list

We've selected 12 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in UX Evaluation: User Testing.
Provides a practical overview of the principles and methods of usability testing. It great resource for students who want to learn more about how to conduct user testing, and it would be a useful supplement to this course.
Provides a comprehensive guide to user research methods, with a focus on observational techniques. It would be a valuable resource for students who want to learn more about how to conduct user research, and it would be a useful supplement to this course.
Practical guide to user experience design for solo practitioners. It would be a valuable resource for students who want to learn more about how to conduct user research and design user interfaces.
Classic in the field of web usability. It provides a practical guide to designing user interfaces that are easy to use and understand.
Classic in the field of design. It provides a comprehensive overview of the principles of good design, and it valuable resource for students who want to learn more about how to design user interfaces.
Comprehensive overview of the field of user experience design. It valuable resource for students who want to learn more about the different aspects of user experience design.
Provides a comprehensive overview of the field of usability engineering. It valuable resource for students who want to learn more about the different aspects of usability engineering.
Provides a comprehensive overview of the field of information architecture. It valuable resource for students who want to learn more about the different aspects of information architecture.
Provides a comprehensive overview of the field of user interface design and evaluation. It valuable resource for students who want to learn more about the different aspects of user interface design and evaluation.
Provides a comprehensive overview of the field of interaction design. It valuable resource for students who want to learn more about the different aspects of interaction design.

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