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China Strategy

4.8 Filled star Filled star Filled star Filled star Half star
Based on 154 ratings
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Prof. Xufei Ma and Dr. Frank Ng

This course is designed to help you, as a strategist of a foreign company, better understand how to develop your China strategy. Specifically, after studying China’s changing strategic landscape, you will focus on mastering three strategic issues: who – the major players in China, how – the entry modes, and where – the location strategy for your China business. This course is aimed to deliver updated knowledge and real experiences of developing China strategy.

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What's inside

Syllabus

What’s New? China’s New General Environment
Evidence has shown that the contextual difference or gap between a foreign firm's home country and China is a key reason for business failure in China. This Section helps in developing a better understanding of China's context in terms of its general environmental segments, and a number of strategies to deal with new and updated contextual issues in China. How much does context matter in doing business in China? How do foreign firms deal with new and updated contextual issues in China?
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Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Examines shifts in China's environment, which is useful for strategizing about emerging markets and international business
Teaches entry modes for foreign companies in China, which is a practical skill in international business
Content is up-to-date with current research and practices in China strategy
Could be useful for entrepreneurs and business leaders looking to do business in China
May require a basic understanding of China's business environment and strategy

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Reviews summary

China strategy insights

Learners say China Strategy is a well-received course that provides engaging assignments and video lectures for business in China. Students found the course well structured and informative for expanding upon their understanding of the market.
Engaging content presented clearly
"Muy dinámico"
"espectacular"
"muy interesante"
Key insights on business strategy in China
"the course teaches important information for business strategy in China."
"Excellent video lectures complemented with an even better presentation and lecture slides."
"Muy interesante los aspectos que se presentan para considerar una entrada a China."
Instructor's voice is a bit monotonous
"Although the instructor is a bit boring and his monotonous voice might put your patience to the test"

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in China Strategy with these activities:
Create a comprehensive study guide
Reinforce your understanding of the course materials by synthesizing and organizing key concepts.
Show steps
  • Gather notes, readings, and other course materials
  • Organize the materials into a logical structure
  • Summarize the key concepts and ideas
Watch documentaries on China's economic growth
Gain a deeper understanding of China's economic growth journey and the factors that have contributed to its success.
Browse courses on China's Economic Growth
Show steps
  • Research documentaries on China's economic growth
  • Watch the documentaries and take notes
  • Discuss the key takeaways with classmates or mentors
Join a study group or discussion forum
Engage in discussions with peers to exchange knowledge, seek clarification, and deepen your understanding of the course concepts.
Show steps
  • Identify a study group or discussion forum relevant to the course
  • Join the group and actively participate in discussions
  • Share your insights and perspectives with others
One other activity
Expand to see all activities and additional details
Show all four activities
Contribute to open-source projects related to China strategy
Apply your knowledge to real-world projects and connect with a community of professionals interested in China strategy.
Show steps
  • Identify open-source projects related to China strategy
  • Review the project documentation
  • Identify opportunities to contribute your skills and knowledge

Career center

Learners who complete China Strategy will develop knowledge and skills that may be useful to these careers:
International Business Manager
An International Business Manager oversees the international operations of a company. This course can help you develop the strategic thinking and management skills needed to succeed as an International Business Manager. You will learn how to manage cross-cultural teams, develop global strategies, and enter new markets. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for International Business Manager
Business Analyst
A Business Analyst helps organizations improve their business processes and systems. This course can help you develop the analytical and problem-solving skills needed to succeed as a Business Analyst. You will learn how to gather and analyze data, identify areas for improvement, and develop and implement solutions. This course can also help you build a foundation in business strategy, which is essential for success in this role.
See salaries and explore the career path for Business Analyst
Strategy Consultant
A Strategy Consultant provides strategic advice to businesses and organizations. This course can help you develop the strategic thinking and problem-solving skills needed to succeed as a Strategy Consultant. You will learn how to analyze complex business issues, develop creative solutions, and communicate your recommendations effectively. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Strategy Consultant
Consultant
A Consultant helps businesses solve problems and improve their performance. This course can help you develop the strategic thinking and problem-solving skills needed to succeed as a Consultant. You will learn how to analyze complex business issues, develop creative solutions, and communicate your recommendations effectively. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Consultant
Entrepreneur
An Entrepreneur starts and runs a business. This course can help you develop the strategic thinking and problem-solving skills needed to succeed as an Entrepreneur. You will learn how to identify business opportunities, develop business plans, and raise capital. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Entrepreneur
Management Consultant
A Management Consultant provides consulting services to businesses and organizations. This course can help you develop the strategic thinking and problem-solving skills needed to succeed as a Management Consultant. You will learn how to analyze complex business issues, develop creative solutions, and communicate your recommendations effectively. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Management Consultant
Corporate Development Manager
A Corporate Development Manager is responsible for the strategic planning and development of a company. This course can help you develop the strategic thinking and management skills needed to succeed as a Corporate Development Manager. You will learn how to analyze complex business issues, develop creative solutions, and communicate your recommendations effectively. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Corporate Development Manager
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing campaigns. This course can help you develop the strategic thinking and marketing skills needed to succeed as a Marketing Manager. You will learn how to identify target markets, develop marketing strategies, and manage marketing campaigns. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Marketing Manager
Product Manager
A Product Manager is responsible for the development and marketing of a product. This course can help you develop the strategic thinking and marketing skills needed to succeed as a Product Manager. You will learn how to identify target markets, develop product strategies, and manage product development. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Product Manager
Venture Capitalist
A Venture Capitalist invests in early-stage companies with high growth potential. This course can help you develop the analytical and problem-solving skills needed to succeed as a Venture Capitalist. You will learn how to analyze financial data, develop financial models, and make investment recommendations. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Venture Capitalist
Sales Manager
A Sales Manager is responsible for leading and managing a sales team. This course can help you develop the leadership and management skills needed to succeed as a Sales Manager. You will learn how to set sales goals, motivate and manage a sales team, and close deals. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Sales Manager
Operations Manager
An Operations Manager is responsible for planning, organizing, and directing the operations of an organization. This course can help you develop the strategic thinking, management, and problem-solving skills needed to succeed as an Operations Manager. You will learn how to improve efficiency and productivity, manage resources, and implement new technologies. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Operations Manager
Investment Banker
An Investment Banker helps companies raise capital and provides financial advice. This course can help you develop the analytical and problem-solving skills needed to succeed as an Investment Banker. You will learn how to analyze financial data, develop financial models, and make investment recommendations. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Investment Banker
Financial Analyst
A Financial Analyst provides financial advice and guidance to businesses and investors. This course can help you develop the analytical and problem-solving skills needed to succeed as a Financial Analyst. You will learn how to analyze financial data, develop financial models, and make investment recommendations. This course can also help you build a foundation in business strategy, which is essential for success in this role.
See salaries and explore the career path for Financial Analyst
Private Equity Associate
A Private Equity Associate helps private equity firms invest in and manage companies. This course can help you develop the analytical and problem-solving skills needed to succeed as a Private Equity Associate. You will learn how to analyze financial data, develop financial models, and make investment recommendations. This course can also help you build a network of contacts in the business world, which can be valuable for your career.
See salaries and explore the career path for Private Equity Associate

Reading list

We've selected six books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in China Strategy.
Cover image
The Rise of China's Industrial Policy, 1978 To 2020
Save
Provides an overview of China's political economy, covering topics such as the role of the state, the development of the private sector, and the challenges facing the Chinese economy.
The Rise of China's Industrial Policy, 1978 to 2020
Paperback
$$
Cover image
Xi Jinping: A Lowy Institute Paper: Penguin Special
Save
Provides an insider's look at the Chinese Communist Party, covering topics such as the party's history, its structure, and its role in Chinese society.
Xi Jinping: The Backlash (Penguin Specials)
Paperback
$$
Xi Jinping: A Lowy Institute Paper: Penguin Special...
Kindle Edition
$
Cover image
China Incorporated
Save
Provides a concise overview of the Chinese economy, covering topics such as China's economic history, its current economic challenges, and its future prospects.
China Incorporated
Paperback
Check
China Incorporated
Kindle Edition
Check
Cover image
The State Strikes Back
Save
Provides an overview of the Chinese economy, covering topics such as China's economic history, its current economic challenges, and its future prospects.
The State Strikes Back: The End of Economic Reform...
Kindle Edition
$
Cover image
Countering China’s Great Game
Save
Provides an overview of the Chinese dream, covering topics such as the history of the dream, its current challenges, and its future prospects.
Countering China’s Great Game: A Strategy for...
Hardcover
$$
Countering China’s Great Game: A Strategy for...
Kindle Edition
$$
Cover image
Leadership
Save
Provides an overview of China's rise to power, covering topics such as the history of China's rise to power, its current challenges, and its future prospects.
Leadership: Six Studies in World Strategy
Hardcover
$$
Presidential Command: Power, Leadership, and the...
Paperback
$$
(Español) Liderazgo: Seis estudios sobre estrategia mundial /...
Paperback
$$
Kissinger on Kissinger: Reflections on Diplomacy,...
Hardcover
$$
(Deutsch) Kissinger über Kissinger: Kluge Sätze zur...
Kindle Edition
$$
(Italiano) Leadership: Sei lezioni di strategia globale
Audible Audiobook
$$
(Français) Leadership: Six études de stratégie mondiale
Paperback
$$
(中文) Leadership (Hardcover) (Chinese Edition)
Hardcover
$$

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Rating
4.8 Filled star Filled star Filled star Filled star Half star
Effort
12 hours to complete
Level
Introductory
Via
Coursera
Institution
The Chinese University of Hong Kong
Instructors
Prof. Xufei Ma
Dr. Frank Ng
Language
English
Transcripts
Español Français Português Deutsch Italiano 中文 العربية 한국어 日本語 हिंदी Nederlands Svenska Pусский Türkçe Polski Ελληνικά українська мова Bahasa Indonesia ไทย қазақша tiếng Việt
This course belongs to a collection called Doing Business in China. It's comprised of four courses:
  1. Entrepreneurship
  2. China Strategy (viewing)
  3. Doing Business in China Capstone
  4. Selling to Chinese Consumers
Traffic lights
Read about what's good
what should give you pause
and possible dealbreakers
Examines shifts in China's environment, which is useful for strategizing about emerging markets and international business
Teaches entry modes for foreign companies in China, which is a practical skill in international business
Content is up-to-date with current research and practices in China strategy
Could be useful for entrepreneurs and business leaders looking to do business in China
May require a basic understanding of China's business environment and strategy
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