Dasar-dasar Desain Pengalaman Pengguna (User Experience, UX) from Coursera

Dasar-dasar Desain Pengalaman Pengguna (User Experience, UX) adalah bagian pertama dari tujuh rangkaian materi yang akan membekali Anda keterampilan yang berguna untuk melamar pekerjaan desain UX tingkat pemula. Desainer UX fokus pada interaksi orang-orang dengan berbagai produk seperti situs web, aplikasi mobile dan obyek fisik. Desainer UX menjadikan interaksi sehari-hari bermanfaat, menyenangkan, dan mudah diakses. Peran seorang desainer UX tingkat pemula meliputi: berempati dengan pengguna, menentukan letak kesulitan mereka, menghasilkan ide sebagai solusi desain, membuat wireframe, prototipe, dan mockup, dan menguji desain itu untuk mendapatkan umpan balik.

Desainer dan peneliti UX dari Google akan menjadi instruktur Anda, dan Anda akan terlibat langsung dalam menyelesaikan berbagai aktivitas yang mengambil skenario desain UX dari dunia nyata.

Peserta didik yang berhasil menyelesaikan ketujuh materi program sertifikasi ini telah memiliki keterampilan untuk melamar pekerjaan sebagai desainer UX tingkat pemula. Tidak membutuhkan pengalaman apa pun.

Pada akhir materi ini, Anda akan mampu:

- Mendefinisikan ranah UX dan menjelaskan mengapa UX penting bagi konsumen dan perusahaan.

- Memahami konsep dasar desain UX, seperti desain yang fokus pada pengguna, proses desain, aksesibilitas, dan desain yang rfokus pada ekuitas.

- Mengidentifikasi berbagai faktor yang berkontribusi terhadap desain pengalaman pengguna yang baik.

- Mengulas tanggung jawab seorang desainer UX tingkat pemula dan tim di mana mereka bekerja.

- Menelusuri peluang kerja dan jalur karier di bidang pengalaman pengguna.

- Menjelaskan mengapa design sprint merupakan bagian pekerjaan yang penting dan berguna bagi seorang desainer UX.

- Memulai membuat portofolio online di mana Anda dapat menampilkan berbagai karya Anda yang akan datang.

- Bergabung dan berpartisipasi dalam komunitas UX secara online.

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Syllabus

Pengantar desain pengalaman pengguna

Desainer UX berfokus pada pengalaman pengguna saat menggunakan berbagai produk seperti situs web, aplikasi, dan objek fisik. Desainer UX menjadikan interaksi keseharian berguna, menyenangkan, dan mudah diakses. Di bagian pertama materi ini, Anda akan diperkenalkan dengan dunia UX dan faktor-faktor yang berkontribusi pada desain pengalaman pengguna yang baik. Anda akan memahami pekerjaan desainer UX dan tim yang sering bekerja sama dengan desainer UX. Anda juga akan mengetahui lebih banyak tentang ekspektasi program Sertifikasi Desain UX Google.

Mengenal istilah umum, peralatan, dan kerangka kerja dalam desain UX

Desainer UX selalu mengutamakan kepentingan pengguna (user). Di bagian materi ini, Anda akan diperkenalkan dengan user-centered design dan kerangka kerja umum lain yang desainer UX gunakan saat bekerja Anda juga akan belajar tentang pentingnya kesetaraan dan aksesibilitas saat mendesain. Selain itu, Anda akan belajar cara berpikir lintas platform untuk merancang user experience yang lancar.

Bergabung dengan design sprint

Desainer UX sering mengikuti design sprint untuk menentukan arah pengembangan suatu produk. Pada materi ini, Anda akan mengeksplorasi dunia design sprint, termasuk berbagai fasenya dan bagaimana merencanakan dan berpartisipasi di dalamnya. Anda juga akan mempelajari retrospektif, yang merupakan cara untuk merefleksikan suatu design sprint secara konstruktif dan mengidentifikasi area yang perlu ditingkatkan di kemudian hari.

Membangun kehadiran profesional (professional presence)

Ketika dunia digital terus berkembang, banyak perusahaan menyadari bahwa merancang pengalaman pengguna yang baik adalah suatu keharusan, itulah mengapa desain UX menjadi bidang pekerjaan yang tumbuh dengan pesat dan banyak dibutuhkan. Kunci untuk mendapatkan satu dari banyak pekerjaan desain UX adalah portofolio dan kehadiran online (online presence) yang kuat. Pada bagian ini, Anda akan membuat suatu portofolio untuk menampilkan karya-karya Anda ke depan. Anda juga akan belajar tentang pentingnya memiliki merek pribadi (personal brand) dan membangun kehadiran online.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Kurikulumnya komprehensif dan sejalan dengan program Sertifikasi Desain UX Google

Mengajarkan konsep dasar desain UX, seperti desain yang berfokus pada pengguna dan proses desain

Mengeksplorasi dunia design sprint, termasuk berbagai fasenya dan cara berpartisipasi di dalamnya

Membantu siswa membangun kehadiran profesional yang kuat, termasuk portofolio dan kehadiran online

Diajarkan oleh desainer dan peneliti UX dari Google, yang merupakan pakar di bidangnya

Membutuhkan akses ke komputer dan internet, serta kemungkinan biaya tambahan untuk barang dan langganan

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Dasar-dasar Desain Pengalaman Pengguna (User Experience, UX) with these activities:

Hadiri Acara Jaringan Desain UX

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Menghadiri acara jaringan desain UX akan memungkinkan Anda terhubung dengan para profesional lain di bidang ini, belajar tentang tren terbaru, dan membangun peluang karier.

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Cari acara jaringan desain UX di daerah Anda.
Hadiri acara tersebut dan terlibat dalam percakapan dengan peserta lain.
Tukar kartu nama dan informasi kontak.

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Career center

Learners who complete Dasar-dasar Desain Pengalaman Pengguna (User Experience, UX) will develop knowledge and skills that may be useful to these careers:

UX Designer

A UX Designer is responsible for the user experience of a product or service. They work to make sure that the product is easy to use, enjoyable to interact with, and meets the needs of the user. This course provides a strong foundation in the principles of UX design, including user research, prototyping, and testing. It also covers the latest trends in UX design, such as design thinking and agile development.

See salaries and explore the career path for UX Designer

Product Designer

A Product Designer is responsible for the overall design of a product, from its features to its user interface. They work closely with engineers and other stakeholders to bring a product to life. This course provides a comprehensive overview of the product design process, from ideation to launch. It also covers the tools and techniques used by Product Designers.

See salaries and explore the career path for Product Designer

UI Designer

A UI Designer is responsible for the visual design of a product or service. They work to create a user interface that is both aesthetically pleasing and easy to use. This course provides a strong foundation in the principles of UI design, including typography, color theory, and layout. It also covers the latest trends in UI design, such as responsive design and mobile-first design.

See salaries and explore the career path for UI Designer

Interaction Designer

An Interaction Designer is responsible for the way that a product or service interacts with users. They work to create interactions that are intuitive, efficient, and enjoyable. This course provides a strong foundation in the principles of interaction design, including user research, prototyping, and testing. It also covers the latest trends in interaction design, such as gesture-based interaction and voice-based interaction.

See salaries and explore the career path for Interaction Designer

Content Designer

A Content Designer is responsible for the creation and management of content for a product or service. They work to ensure that content is clear, concise, and engaging. This course provides a strong foundation in the principles of content design, including writing for the web, user research, and content strategy. It also covers the latest trends in content design, such as content marketing and SEO.

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UX Researcher

A UX Researcher is responsible for conducting research to understand the needs of users. They work to identify pain points and opportunities for improvement. This course provides a strong foundation in the principles of UX research, including user research methods, data analysis, and reporting. It also covers the latest trends in UX research, such as agile research and remote research.

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UX Engineer

A UX Engineer is responsible for the implementation of UX design solutions. They work closely with engineers and designers to bring UX designs to life. This course provides a strong foundation in the principles of UX engineering, including front-end development, back-end development, and testing. It also covers the latest trends in UX engineering, such as responsive design and mobile-first design.

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Information Architect

An Information Architect is responsible for the organization and structure of information. They work to create information architectures that are easy to navigate and understand. This course provides a strong foundation in the principles of information architecture, including content strategy, user research, and site mapping. It also covers the latest trends in information architecture, such as content modeling and ontology.

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Usability Analyst

A Usability Analyst is responsible for evaluating the usability of a product or service. They work to identify usability issues and recommend improvements. This course provides a strong foundation in the principles of usability analysis, including user research, testing, and reporting. It also covers the latest trends in usability analysis, such as remote usability testing and mobile usability testing.

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UX Strategist

A UX Strategist is responsible for developing and implementing UX strategies. They work to align UX goals with business goals. This course provides a strong foundation in the principles of UX strategy, including user research, competitive analysis, and roadmap development. It also covers the latest trends in UX strategy, such as design thinking and agile development.

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UX Manager

A UX Manager is responsible for leading and managing UX teams. They work to ensure that UX teams are aligned with business goals and that UX projects are delivered on time and within budget. This course provides a strong foundation in the principles of UX management, including team leadership, project management, and stakeholder management. It also covers the latest trends in UX management, such as agile UX and lean UX.

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UX Director

A UX Director is responsible for the overall UX vision and strategy of an organization. They work to ensure that UX is a key part of the organization's culture and that UX projects are aligned with business goals. This course provides a strong foundation in the principles of UX leadership, including vision development, stakeholder management, and change management. It also covers the latest trends in UX leadership, such as design thinking and agile development.

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Software Developer

A Software Developer is responsible for designing, developing, and maintaining software applications. They work to create software that is efficient, reliable, and easy to use. This course may be useful for Software Developers who want to learn more about the principles of UX design and how to incorporate UX principles into their work.

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Graphic designer

A Graphic Designer is responsible for creating visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. This course may be useful for Graphic Designers who want to learn more about the principles of UX design and how to incorporate UX principles into their work.

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Web Developer

A Web Developer is responsible for designing, developing, and maintaining websites. They work to create websites that are visually appealing, easy to navigate, and accessible to all users. This course may be useful for Web Developers who want to learn more about the principles of UX design and how to incorporate UX principles into their work.

See salaries and explore the career path for Web Developer