Sorry, this page is no longer available
We may earn an affiliate commission when you visit our partners.
Course image
Andrew Isaacs, Frans Nauta, Clark Kellogg, Mark Coopersmith, and Martin Vendel

This Innovation and Entrepreneurship course focuses on the interconnection between entrepreneurial thinking and innovation. Specifically, we look at models used in Silicon Valley to grow both start-up companies as well as innovation inside large organizations. Bringing together top Haas School of Business, UC Berkeley faculty, this course addresses critical areas for successful growth, including design thinking, open innovation, business models, product-market fit, and financing. This course will teach you how to think like an entrepreneur and provides the models, tools and frameworks to further develop your business or idea. An emphasis will be placed on the IT space.

Read more

This Innovation and Entrepreneurship course focuses on the interconnection between entrepreneurial thinking and innovation. Specifically, we look at models used in Silicon Valley to grow both start-up companies as well as innovation inside large organizations. Bringing together top Haas School of Business, UC Berkeley faculty, this course addresses critical areas for successful growth, including design thinking, open innovation, business models, product-market fit, and financing. This course will teach you how to think like an entrepreneur and provides the models, tools and frameworks to further develop your business or idea. An emphasis will be placed on the IT space.

In this second part, From Design Thinking to Funding, the following areas are included: design thinking; innovation cycle process; business modeling; and funding.

Enroll now

Here's a deal for you

Save money when you learn with a deal that may be relevant to this course.
All coupon codes, vouchers, and discounts are applied automatically unless otherwise noted.

What's inside

Syllabus

Innovative design thinking
The innovation cycle - part 1
The innovation cycle - part 2
Read more

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Emphasizes understanding innovative design thinking
Examines the innovation cycle in detail
Provides frameworks and tools for business modeling
Provides insights into the range of available funding sources
Guides learners through the process of funding a startup venture

Save this course

Create your own learning path. Save this course to your list so you can find it easily later.
Save

Reviews summary

Foundational course in entrepreneurial thinking

According to learners, this course offers a solid foundation in innovation and entrepreneurship, particularly beneficial for those new to the field. Students found the coverage of Design Thinking and Business Models to be particularly insightful, providing practical tools and frameworks. While many appreciated the overview, some found the Funding section to be less detailed or too basic, suggesting it serves more as an introduction than an in-depth guide. The course is generally seen as a valuable starting point, though some reviewers mentioned it might lack depth for experienced entrepreneurs.
Ideal for newcomers, maybe basic for experts.
"This course is excellent for anyone starting out in the entrepreneurial journey."
"As someone with some experience, I found parts of it repetitive and less challenging."
"It's well-suited for students or professionals looking for their first dive into these topics."
"Learners with prior background might find the content introductory rather than advanced."
Instructors are clear and knowledgeable.
"The instructors were very clear in their explanations and seemed knowledgeable."
"I found the lectures easy to follow thanks to the instructors' delivery."
"The faculty from UC Berkeley Haas School of Business presented the material effectively."
"Instructors explained complex ideas simply."
Module on design thinking is insightful.
"The innovative design thinking module was particularly insightful and well-explained."
"Understanding the design thinking process was a major takeaway for me from this course."
"I appreciated the detailed breakdown of the innovation cycle from the design thinking perspective."
"The course provided valuable perspectives on approaching innovation through design thinking."
Frameworks and tools are practical and useful.
"The sections on Business Models were very practical and immediately applicable to my ideas."
"I particularly liked the frameworks and tools presented for developing business models."
"Customer discovery methods discussed felt very relevant for real-world application."
"The course provided useful models and approaches for understanding different business structures."
Provides a strong introduction to core concepts.
"This course provides a solid foundation in using design thinking for innovation and entrepreneurship."
"It gives a great overall introduction and overview to innovation, entrepreneurship, funding and all related topics."
"It's a solid course for beginners, offering a comprehensive overview of the entire process from idea to funding."
"I gained a fundamental understanding of the key stages and tools involved in launching a new venture."
Funding section is an introductory overview.
"The funding part was very basic, could use more detail on different funding sources and processes."
"I felt the 'Sources of Funding' module was a bit superficial compared to other sections."
"While a good overview, the funding segment is not sufficient for someone actively seeking investment."
"Expected more depth on funding strategies, it felt like just scratching the surface."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Innovation & Entrepreneurship - From Design Thinking to Funding with these activities:
Connect with Industry Professionals
Expand your network and gain valuable insights by connecting with professionals in the innovation and entrepreneurship field.
Browse courses on Networking
Show steps
  • Identify potential mentors based on their experience and expertise.
  • Reach out to them via email or LinkedIn and express your interest in connecting.
  • Schedule meetings or calls to build relationships and learn from their experiences.
Build an Innovation Resource Toolkit
Enhance your access to valuable innovation resources by compiling a personalized toolkit.
Browse courses on Innovation
Show steps
  • Identify and gather relevant articles, videos, tools, and templates.
  • Organize the resources into a structured and accessible format.
  • Regularly update your toolkit with new and emerging resources.
Read 'Crossing the Chasm' by Geoffrey A. Moore
Gain valuable insights into the challenges and strategies involved in bringing innovations to mainstream markets.
Show steps
  • Read the book thoroughly, taking notes and highlighting key concepts.
  • Discuss the book with a peer or mentor to enhance your understanding.
  • Apply the principles from the book to your own innovation projects.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Review Design Thinking Principles
Refresh your understanding of design thinking principles to enhance your ability to apply them in innovative projects.
Browse courses on Design Thinking
Show steps
  • Read articles or blog posts on design thinking frameworks.
  • Watch videos or tutorials on the design process.
  • Practice empathy mapping and brainstorming techniques.
Develop Business Model Canvases
Strengthen your ability to analyze and create business models by practicing with the Business Model Canvas framework.
Browse courses on Business Models
Show steps
  • Identify a problem or opportunity to address.
  • Brainstorm and refine a value proposition.
  • Fill out each section of the Business Model Canvas.
  • Present your business model to a peer or mentor for feedback.
Develop a Marketing Plan for an Innovation
Deepen your understanding of innovation marketing by creating a comprehensive plan for a specific innovation.
Browse courses on Innovation
Show steps
  • Analyze the target market and competitive landscape.
  • Develop a unique value proposition and marketing message.
  • Create a content marketing strategy to drive awareness and engagement.
  • Set measurable goals and track your results.
Design a Funding Pitch
Demonstrate your ability to present your business idea to potential investors effectively.
Browse courses on Funding
Show steps
  • Identify the key components of a funding pitch, such as the problem, solution, market, and financial projections.
  • Craft a compelling pitch that highlights the strengths and potential of your business.
  • Practice delivering your pitch to receive constructive feedback.
Mentor a Student Entrepreneur
Apply your knowledge and experience to support the entrepreneurial journey of a student by providing guidance and mentoring.
Browse courses on Entrepreneurship
Show steps
  • Connect with a student entrepreneur or join a mentoring program.
  • Provide regular guidance, feedback, and support.
  • Share your knowledge and contacts to help the entrepreneur grow and succeed.

Career center

Learners who complete Innovation & Entrepreneurship - From Design Thinking to Funding will develop knowledge and skills that may be useful to these careers:
Design Thinking Manager
Design Thinking Managers are responsible for leading and managing design thinking initiatives within an organization. This course can help Design Thinking Managers develop the skills and knowledge necessary to be successful in this role by providing them with a deep understanding of design thinking methodologies, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Design Thinking Managers working in the technology industry.
Innovation Consultant
Innovation Consultants help organizations develop and implement innovative strategies and solutions. This course can help Innovation Consultants build a strong foundation in the principles and practices of innovation by providing them with a deep understanding of design thinking, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Innovation Consultants working in the technology industry.
Product Manager
Product Managers are responsible for managing the development and launch of new products. This course can help Product Managers develop the skills and knowledge necessary to be successful in this role by providing them with a deep understanding of design thinking, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Product Managers working in the technology industry.
Entrepreneur
Entrepreneurs are individuals who start and run their own businesses. This course can help Entrepreneurs develop the skills and knowledge necessary to be successful in this role by providing them with a deep understanding of design thinking, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Entrepreneurs working in the technology industry.
Business Analyst
Business Analysts help organizations identify and solve business problems. This course can help Business Analysts develop the skills and knowledge necessary to be successful in this role by providing them with a deep understanding of design thinking, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Business Analysts working in the technology industry.
Venture Capitalist
Venture Capitalists invest in early-stage companies with high growth potential. This course can help Venture Capitalists develop the skills and knowledge necessary to be successful in this role by providing them with a deep understanding of design thinking, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Venture Capitalists working in the technology industry.
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns. This course can help Marketing Managers develop the skills and knowledge necessary to be successful in this role by providing them with a deep understanding of design thinking, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Marketing Managers working in the technology industry.
Sales Manager
Sales Managers are responsible for leading and managing sales teams. This course can help Sales Managers develop the skills and knowledge necessary to be successful in this role by providing them with a deep understanding of design thinking, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Sales Managers working in the technology industry.
Operations Manager
Operations Managers are responsible for planning and overseeing the day-to-day operations of an organization. This course can help Operations Managers develop the skills and knowledge necessary to be successful in this role by providing them with a deep understanding of design thinking, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Operations Managers working in the technology industry.
Financial Analyst
Financial Analysts provide financial advice and guidance to individuals and organizations. This course can help Financial Analysts develop the skills and knowledge necessary to be successful in this role by providing them with a deep understanding of design thinking, the innovation cycle, and business models. Additionally, the course's focus on the IT space will be particularly relevant for Financial Analysts working in the technology industry.
Software Engineer
Software Engineers design, develop, and maintain software systems. This course may be helpful for Software Engineers who are interested in developing their skills in design thinking and innovation. Additionally, the course's focus on the IT space will be particularly relevant for Software Engineers working in the technology industry.
Data Scientist
Data Scientists use data to solve business problems. This course may be helpful for Data Scientists who are interested in developing their skills in design thinking and innovation. Additionally, the course's focus on the IT space will be particularly relevant for Data Scientists working in the technology industry.
UX Designer
UX Designers design user interfaces for websites and applications. This course may be helpful for UX Designers who are interested in developing their skills in design thinking and innovation. Additionally, the course's focus on the IT space will be particularly relevant for UX Designers working in the technology industry.
Web Developer
Web Developers design and develop websites. This course may be helpful for Web Developers who are interested in developing their skills in design thinking and innovation. Additionally, the course's focus on the IT space will be particularly relevant for Web Developers working in the technology industry.
Graphic Designer
Graphic Designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. This course may be helpful for Graphic Designers who are interested in developing their skills in design thinking and innovation. Additionally, the course's focus on the IT space will be particularly relevant for Graphic Designers working in the technology industry.

Reading list

We've selected 14 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Innovation & Entrepreneurship - From Design Thinking to Funding.
Provides a practical guide to design thinking, a human-centered approach to innovation. It valuable resource for anyone who wants to learn more about design thinking.
Provides a practical framework for developing and testing business models. It valuable resource for anyone who wants to start a new business or innovate within an existing organization.
Provides a practical guide to the lean startup methodology, which process for developing and testing new products and services. It valuable resource for anyone who wants to start a new business or innovate within an existing organization.
Provides a unique perspective on entrepreneurship and innovation. It valuable read for anyone who wants to start a new business or innovate within an existing organization.
Provides a practical guide to getting customers for your new business. It valuable resource for anyone who wants to start a new business or innovate within an existing organization.
Provides a brutally honest account of the challenges of starting and running a business. It valuable read for anyone who is considering starting a business or is already running a business.
Provides a framework for marketing and selling technology products to mainstream customers. It valuable resource for anyone who wants to start a new business or innovate within an existing organization.
Provides a framework for developing good strategy. It valuable resource for anyone who wants to start a new business or innovate within an existing organization.
Provides a framework for creating and sustaining successful growth. It valuable resource for anyone who wants to start a new business or innovate within an existing organization.
Provides a practical guide to using lean product development to innovate with minimum viable products and rapid customer feedback. It valuable resource for anyone who wants to start a new business or innovate within an existing organization.
Provides a step-by-step guide for building a great company. It valuable resource for anyone who is starting a new business.
Provides a practical guide to running lean. It valuable resource for anyone who wants to start a new business or innovate within an existing organization.

Share

Help others find this course page by sharing it with your friends and followers:

Similar courses

Similar courses are unavailable at this time. Please try again later.
Our mission

OpenCourser helps millions of learners each year. People visit us to learn workspace skills, ace their exams, and nurture their curiosity.

Our extensive catalog contains over 50,000 courses and twice as many books. Browse by search, by topic, or even by career interests. We'll match you to the right resources quickly.

Find this site helpful? Tell a friend about us.

Affiliate disclosure

We're supported by our community of learners. When you purchase or subscribe to courses and programs or purchase books, we may earn a commission from our partners.

Your purchases help us maintain our catalog and keep our servers humming without ads.

Thank you for supporting OpenCourser.

© 2016 - 2025 OpenCourser