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Service Design Service Blueprints

Gerry Scullion

This course will teach you both the theory and the application of how to complete a service blueprint

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This course will teach you both the theory and the application of how to complete a service blueprint

Blueprinting is the trojan horses of methods to help open the mindset of service design thinking and doing within organizations. In this course, Service Design Service Blueprints, you’ll learn to how to complete a blueprint with confidence. First, you’ll explore how to complete a journey map.. Next, you’ll discover how to map the interactions that are happen in the backstage to serve the frontstage. Finally, you’ll learn how to complete a blueprint.. When you’re finished with this course, you’ll have the skills and knowledge of a service designer needed to conduct and complete the creation of service blueprints.

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What's inside

Syllabus

Course Overview
Typology of Journey Maps and Blueprints
The Doing of Blueprinting

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Helps students synthesize insights from customer journey maps to create service blueprints
Suitable for beginners who want to learn service design without extensive prior knowledge
Provides practical skills for conducting and completing service blueprint creation
Covers the 'Trojan horse' approach to service design thinking and doing in organizations
Taught by experienced instructors in the field of service design

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Activities

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Career center

Learners who complete Service Design Service Blueprints will develop knowledge and skills that may be useful to these careers:
Service Designer
As a Service Designer, you will need to be well-versed in understanding and mapping customer journeys. This course will provide you with the skills and knowledge to create service blueprints that can help you improve the customer experience and create more efficient and effective services. By completing the course, you will be well-prepared to enter the field of Service Design with confidence.
Service Innovation Manager
As a Service Innovation Manager, you will need to be able to develop and implement new services that meet the needs of customers. This course will provide you with the skills to create service blueprints that can help you design and launch new services that are successful.
User Experience (UX) Designer
As a UX Designer, you will need to have a strong understanding of how users interact with technology and services. This course will provide you with the skills to map user journeys and create blueprints that can help you improve the user experience. By completing the course, you will become more valuable to employers in the tech industry.
Product Manager
As a Product Manager, you will need to have a deep understanding of customer needs and expectations. This course will help build a foundation for you in service design thinking. By completing the course, you will be able to create better products that meet the needs of your customers.
Design Researcher
As a Design Researcher, you will need to have a strong understanding of research methods and techniques. This course may be useful to you as it will help you to develop a deeper understanding of how to conduct user research and create blueprints that are based on data.
Customer Experience Manager
As a Customer Experience Manager, you will need to have a deep understanding of customer needs and expectations. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you improve the customer experience.
Business Analyst
As a Business Analyst, you will need to have a strong understanding of business processes and how to improve them. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you identify areas for improvement and make recommendations for change.
Project Manager
As a Project Manager, you will need to have a strong understanding of how to plan and execute projects. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you to plan and manage projects more effectively.
Consultant
As a Consultant, you will need to have a strong understanding of business processes and how to improve them. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you to identify areas for improvement and make recommendations for change.
Entrepreneur
As an Entrepreneur, you will need to have a strong understanding of customer needs and how to meet them. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you develop new products and services that are successful.
Marketing Manager
As a Marketing Manager, you will need to have a deep understanding of customer needs and expectations. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you to develop marketing campaigns that are more effective.
Sales Manager
As a Sales Manager, you will need to have a deep understanding of customer needs and expectations. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you to develop sales strategies that are more effective.
Operations Manager
As an Operations Manager, you will need to have a strong understanding of business processes and how to improve them. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you to identify areas for improvement and make recommendations for change.
Human Resources Manager
As a Human Resources Manager, you will need to have a deep understanding of employee needs and expectations. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you to develop HR policies and programs that are more effective.
Accountant
As an Accountant, you will need to have a strong understanding of business processes and how to improve them. This course may be useful to you as it will provide you with the skills to create service blueprints that can help you to identify areas for improvement and make recommendations for change.

Reading list

We've selected 15 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Service Design Service Blueprints.
Provides a comprehensive overview of service design, from the initial stages of understanding customer needs to the final stages of implementing and evaluating service solutions. It valuable resource for anyone who wants to learn more about service design or improve their skills in this area.
Practical guide to applying service design thinking in the real world. It provides step-by-step instructions on how to conduct service design projects, from research and analysis to prototyping and implementation.
Comprehensive guide to service design methods, tools, and cases. It provides a wealth of information for anyone who wants to learn more about service design or improve their skills in this area.
Provides a practical guide to service innovation, with a focus on creating new services that customers love. It covers topics such as customer research, service design, and business model innovation.
Practical guide to value proposition design, a process for creating products and services that customers want. It provides step-by-step instructions on how to develop and test value propositions, with real-world examples.
Provides a theoretical foundation for service-dominant logic, a new approach to marketing that focuses on the value of services and the role of customers in co-creating value.
Provides a practical guide to design thinking, a human-centered approach to problem-solving and innovation. It valuable resource for anyone new to design thinking or looking to deepen their understanding of the field.
Classic introduction to the principles of design, with a focus on everyday objects. It valuable resource for anyone interested in learning more about design, or for understanding the principles of service design.
Provides a practical guide to service design delivery. It valuable resource for anyone who wants to learn more about service design delivery or improve their skills in this area.
Practical guide to the Lean Startup methodology, a process for rapidly testing and validating new business ideas. It valuable resource for anyone starting a new business or looking to improve their entrepreneurial skills.
Explores the concept of the experience economy, and how businesses can create value by offering memorable experiences to their customers.
Provides a comprehensive guide to service design frameworks. It valuable resource for anyone who wants to learn more about service design frameworks or improve their skills in this area.
Provides a comprehensive guide to service design transformation. It valuable resource for anyone who wants to learn more about service design transformation or improve their skills in this area.

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