L’évaluation UX : Tests utilisateurs from edX

L'UX vous intrigue et vous avez un esprit scientifique? L’UX a besoin de vous! L’évaluation UX est une pratique empirique; cette expertise est la plus répandue et la plus recherchée parmi les diverses spécialisations en UX.

Les tests utilisateur accompagnent le développement des interfaces, des maquettes papier aux prototypes finaux et aux interfaces existantes. À mesure que la fidélité des interfaces s'améliore, les méthodes de test s’affinent : du simple test de type entretien jusqu’aux techniques physiologiques.

Dans ce MOOC, vous apprendrez à effectuer des évaluations UX efficaces en contexte d’affaires. Des experts du Tech3lab, le laboratoire UX le plus important d'Amérique du Nord, vous apprendront à appliquer la rigueur scientifique nécessaire pour obtenir des résultats valides tout au long de ce processus, afin de livrer des recommandations basées sur des mesures empiriques.

Aucune connaissance préalable n’est requise. Joignez-vous aux experts du Tech3Lab afin de maîtriser les outils et méthodes de test utilisateur avec ce cours ou en entreprenant le MicroMasters en Design et évaluation UX.

What's inside

Learning objectives

Les bases scientifiques derrière les tests utilisateur;
Comment assurer la validité des tests;
Le cycle de test avec des utilisateurs réels;

Les méthodes d'évaluation pour toutes les étapes du projet ux, de l'évaluation heuristique, aux tests d'utilisabilité, tests utilisateur standard, et tests a / b;
Les méthodes qualitatives et quantitatives;
Les évaluations perceptuelles, comportementales, attitudinales et physiologiques de l'expérience de l'utilisateur.

Les bases scientifiques derrière les tests utilisateur;
Comment assurer la validité des tests;
Le cycle de test avec des utilisateurs réels;
Les méthodes d'évaluation pour toutes les étapes du projet ux, de l'évaluation heuristique, aux tests d'utilisabilité, tests utilisateur standard, et tests a / b;
Les méthodes qualitatives et quantitatives;
Les évaluations perceptuelles, comportementales, attitudinales et physiologiques de l'expérience de l'utilisateur.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Explores empirical UX evaluation practices, which are common in the field

Covers the UX test cycle, from paper prototypes to live interfaces

Surveys the range of UX testing methods, including heuristic evaluation, usability testing, and A/B testing

Reviews both qualitative and quantitative evaluation methods in UX research

Emphasizes the importance of scientific rigor in UX evaluation, ensuring valid results

Taught by experts from Tech3Lab, a renowned UX laboratory

Career center

Learners who complete L’évaluation UX : Tests utilisateurs will develop knowledge and skills that may be useful to these careers:

UX Engineer

UX Engineers work with designers and researchers to develop and implement UX solutions. They use their knowledge of engineering and UX to create products and services that are both usable and efficient. This course can help you build a strong foundation in UX engineering and can help you develop the skills you need to succeed as a UX engineer, such as how to design and develop user interfaces, and how to test and evaluate user interfaces.

See salaries and explore the career path for UX Engineer

UX Designer

UX Designers use research and data to design user interfaces and experiences that are both usable and enjoyable. They work with engineers and other designers to create products and services that meet the needs of users. This course can help you build a strong foundation in UX design and can help you develop the skills you need to succeed as a UX designer, such as how to conduct user research, how to design user interfaces, and how to test and evaluate user interfaces.

See salaries and explore the career path for UX Designer

User Experience (UX) Researcher

User Experience (UX) Researchers plan, design, and conduct user experience research to help improve the user experience of products and services. They use a variety of methods, including user interviews, surveys, and usability testing. This course can help you build a foundation in UX research and can help you develop the skills you need to succeed as a UX researcher, such as how to design and conduct user studies, and how to analyze and interpret data. Additionally, this course can help you build a strong knowledge base in the scientific principles of UX and user testing, which will give you an advantage over other candidates in the field.

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Product Manager

Product Managers are responsible for the development and launch of products. They work with engineers, designers, and marketers to create products that meet the needs of users. This course can help you build a foundation in product management and can help you develop the skills you need to succeed as a product manager, such as how to conduct user research, how to design and develop products, and how to market and sell products.

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Usability Engineer

Usability Engineers evaluate the usability of products and systems. They work with designers, engineers, and other professionals to create products and systems that are easy to use. This course can help you build a foundation in usability engineering and can help you develop the skills you need to succeed as a usability engineer, such as how to conduct user research, how to evaluate usability, and how to test and evaluate user interfaces.

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Data Analyst

Data Analysts collect, analyze, and interpret data to help businesses make informed decisions. They work with data from a variety of sources, such as surveys, experiments, and customer feedback. This course may be useful if you are interested in pursuing a career as a data analyst, as it can help you build a strong foundation in data analysis and can help you develop the skills you need to succeed in this field, such as how to collect, analyze, and interpret data.

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Interaction Designer

Interaction Designers design and develop the interactions between users and products. They work with designers, engineers, and other professionals to create products and systems that are both usable and enjoyable. This course can help you build a foundation in interaction design and can help you develop the skills you need to succeed as an interaction designer, such as how to conduct user research, how to design and develop user interfaces, and how to test and evaluate user interfaces.

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Information Architect

Information Architects design and organize the information on websites and other digital products. They work with designers, engineers, and other professionals to create products and systems that are easy to use and navigate. This course can help you build a foundation in information architecture and can help you develop the skills you need to succeed as an information architect, such as how to conduct user research, how to design and organize information, and how to test and evaluate user interfaces.

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Human Factors Engineer

Human Factors Engineers design and evaluate products and systems to ensure that they are safe, efficient, and easy to use. They work with engineers, designers, and other professionals to create products and systems that meet the needs of users. This course can help you build a foundation in human factors engineering and can help you develop the skills you need to succeed as a human factors engineer, such as how to conduct user research, how to design and evaluate products and systems, and how to test and evaluate user interfaces.

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Marketing Manager

Marketing Managers are responsible for the development and implementation of marketing campaigns. They work with marketing teams to create marketing campaigns that reach and engage target audiences. This course can help you build a foundation in marketing and can help you develop the skills you need to succeed as a marketing manager, such as how to conduct market research, how to design and implement marketing campaigns, and how to track and measure marketing results.

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Web Developer

Web Developers design and develop websites. They work with designers, engineers, and other professionals to create websites that are both usable and enjoyable. This course can help you build a foundation in web development and can help you develop the skills you need to succeed as a web developer, such as how to design and develop websites, and how to test and evaluate user interfaces.

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Industrial Designer

Industrial Designers combine art, business, and engineering to develop concepts and products that optimize function, value, and aesthetics for an end user. They apply problem-solving skills to improve the user experience of products and environments, from toothbrushes to automobiles to hospital equipment.

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Graphic designer

Graphic Designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design for applications such as brochures, magazines, and corporate reports.

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Software Engineer

Software Engineers apply the principles of computer science and mathematics to the design, development, testing, and maintenance of software applications. They analyze user needs and develop software solutions that meet those needs.

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Data Scientist

Data Scientists use scientific methods, processes, algorithms, and systems to extract knowledge and insights from data in various forms, both structured and unstructured.

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