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Chaitra Deshpande
Pinterest is not only a social network where people can find their ideas for their interests but it is also a search engine platform and productivity tool for many businesses.
Every idea is represented by a pin by Pinterest users, which can also link back to...
Read more
Pinterest is not only a social network where people can find their ideas for their interests but it is also a search engine platform and productivity tool for many businesses.
Every idea is represented by a pin by Pinterest users, which can also link back to...
Read more
Pinterest is not only a social network where people can find their ideas for their interests but it is also a search engine platform and productivity tool for many businesses.
Every idea is represented by a pin by Pinterest users, which can also link back to user websites, which is why a Pinterest is great for driving traffic and sales for Businesses.
By the end of this project you will understand how to create a Pinterest business account , create different types of pins and boards, customize pins, claim your business website on Pinterest to drive traffic to your website and how to share your pins to others on Pinterest platform.
Register for this course and see more details by visiting:
OpenCourser.com/course/l5675q/create
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Introduces Pinterest as a networking, search platform, and business tool
Guides learners to create a Pinterest account specifically for businesses
Teaches learners how to create and customize Pinterest pins and boards
Provides guidance on driving traffic to business websites using Pinterest
Teaches techniques for sharing pins on the Pinterest platform
In-depth understanding of Pinterest and its relevance to business growth
Save this course
Save Create Content on Pinterest for Business to your list so you can find it easily later:
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Create Content on Pinterest for Business with these
activities:
Familiarize Yourself with Pinterest
Show steps
Reviewing the basics of Pinterest will help you follow along with the course more easily.
Browse courses on
Pinterest
Show steps
-
Navigate the Pinterest website or download the Pinterest app.
-
Create a Pinterest account.
-
Explore the different sections of Pinterest, such as the home feed, search bar, and profile page.
Join Pinterest communities and engage with others
Show steps
Joining Pinterest communities and engaging with others allows you to connect with like-minded individuals, share ideas, and get feedback, fostering a collaborative learning environment.
Browse courses on
Networking
Show steps
-
Identify relevant Pinterest communities
-
Join the communities and introduce yourself
-
Participate in discussions and share your perspectives
-
Collaborate with others on projects
Create Pinterest infographics
Show steps
Creating Pinterest infographics helps you solidify your understanding of selecting, designing, and delivering information in a visually engaging format.
Browse courses on
Pinterest
Show steps
-
Choose a topic and gather information
-
Design your infographic using Pinterest's tools
-
Add text, images, and graphics
-
Post your infographic to Pinterest
Ten other activities
Expand to see all activities and additional details
Show all 13 activities
Practice creating pins and boards
Show steps
Practice creating pins and boards allows you to experiment with different formats, styles, and content, helping you develop a strong understanding of effective Pinterest content creation.
Show steps
-
Brainstorm different pin ideas
-
Create pins using a variety of formats (images, videos, GIFs)
-
Organize your pins into relevant boards
-
Evaluate the performance of your pins and make adjustments
Create a Pinterest Board
Show steps
Creating a Pinterest board will help you organize your ideas and practice using the platform.
Browse courses on
Pinterest
Show steps
-
Choose a topic for your board.
-
Create a board and customize it with a title, description, and cover image.
-
Start adding pins to your board.
Pin Images and Videos
Show steps
Practicing pinning images and videos will help you become more comfortable using the platform.
Browse courses on
Pinterest
Show steps
-
Find an image or video that you want to pin.
-
Click the Pin it button and select the board you want to add it to.
-
Add a description and tags to your pin.
Attend a Pinterest Workshop or Webinar
Show steps
Attending a workshop or webinar will help you learn more about Pinterest and connect with other users.
Browse courses on
Pinterest
Show steps
-
Find a workshop or webinar that interests you.
-
Register for the event.
-
Attend the event and participate in the discussions.
Develop a Pinterest marketing strategy
Show steps
Developing a Pinterest marketing strategy helps you define your target audience, establish clear goals, and create a roadmap for achieving your business objectives on the platform.
Browse courses on
Social Media Marketing
Show steps
-
Define your target audience
-
Set specific, measurable, achievable, relevant, and time-bound goals
-
Research your competition
-
Identify your key performance indicators (KPIs)
-
Create a content calendar
-
Track and analyze your results
Contribute to open-source Pinterest projects
Show steps
Contributing to open-source Pinterest projects allows you to engage with the larger Pinterest community, learn from others, and make a tangible impact on the platform's development.
Browse courses on
Open Source
Show steps
-
Identify open-source Pinterest projects
-
Review the project documentation
-
Identify areas where you can contribute
-
Submit a pull request
-
Respond to feedback and make revisions
Develop a Pinterest Marketing Strategy
Show steps
Creating a marketing strategy will help you use Pinterest to achieve specific business goals.
Browse courses on
Pinterest
Show steps
-
Define your target audience.
-
Set goals for your Pinterest marketing.
-
Develop a content strategy.
-
Create a budget for your Pinterest marketing.
-
Track your results and make adjustments as needed.
Create a Pinterest Infographic
Show steps
Creating an infographic will help you share information about Pinterest in a visually appealing way.
Browse courses on
Pinterest
Show steps
-
Choose a topic for your infographic.
-
Gather data and statistics to support your topic.
-
Design your infographic using a tool like Canva.
-
Share your infographic on Pinterest and other social media platforms.
Help Other Students with Pinterest
Show steps
Mentoring others will help you solidify your understanding of Pinterest and build your communication skills.
Browse courses on
Pinterest
Show steps
-
Identify someone who is struggling with Pinterest.
-
Offer to help them out.
-
Provide them with guidance and support.
Create a Pinterest Ad Campaign
Show steps
Creating an ad campaign will help you reach a wider audience on Pinterest and promote your business.
Browse courses on
Pinterest
Show steps
-
Set up a Pinterest business account.
-
Create a Pinterest ad campaign.
-
Set a budget for your ad campaign.
-
Target your audience.
-
Create your ad creatives.
Familiarize Yourself with Pinterest
Show steps
Reviewing the basics of Pinterest will help you follow along with the course more easily.
Browse courses on
Pinterest
Show steps
Show steps
Show steps
- Navigate the Pinterest website or download the Pinterest app.
- Create a Pinterest account.
- Explore the different sections of Pinterest, such as the home feed, search bar, and profile page.
Join Pinterest communities and engage with others
Show steps
Joining Pinterest communities and engaging with others allows you to connect with like-minded individuals, share ideas, and get feedback, fostering a collaborative learning environment.
Browse courses on
Networking
Show steps
Show steps
Show steps
- Identify relevant Pinterest communities
- Join the communities and introduce yourself
- Participate in discussions and share your perspectives
- Collaborate with others on projects
Create Pinterest infographics
Show steps
Creating Pinterest infographics helps you solidify your understanding of selecting, designing, and delivering information in a visually engaging format.
Browse courses on
Pinterest
Show steps
Show steps
Show steps
- Choose a topic and gather information
- Design your infographic using Pinterest's tools
- Add text, images, and graphics
- Post your infographic to Pinterest
Ten other activities
Expand to see all activities and additional details
Show all 13 activities
Practice creating pins and boards
Show steps
Practice creating pins and boards allows you to experiment with different formats, styles, and content, helping you develop a strong understanding of effective Pinterest content creation.
Show steps
Show steps
Show steps
- Brainstorm different pin ideas
- Create pins using a variety of formats (images, videos, GIFs)
- Organize your pins into relevant boards
- Evaluate the performance of your pins and make adjustments
Create a Pinterest Board
Show steps
Creating a Pinterest board will help you organize your ideas and practice using the platform.
Browse courses on
Pinterest
Show steps
Show steps
Show steps
- Choose a topic for your board.
- Create a board and customize it with a title, description, and cover image.
- Start adding pins to your board.
Pin Images and Videos
Show steps
Practicing pinning images and videos will help you become more comfortable using the platform.
Browse courses on
Pinterest
Show steps
Show steps
Show steps
- Find an image or video that you want to pin.
- Click the Pin it button and select the board you want to add it to.
- Add a description and tags to your pin.
Attend a Pinterest Workshop or Webinar
Show steps
Attending a workshop or webinar will help you learn more about Pinterest and connect with other users.
Browse courses on
Pinterest
Show steps
Show steps
Show steps
- Find a workshop or webinar that interests you.
- Register for the event.
- Attend the event and participate in the discussions.
Develop a Pinterest marketing strategy
Show steps
Developing a Pinterest marketing strategy helps you define your target audience, establish clear goals, and create a roadmap for achieving your business objectives on the platform.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Define your target audience
- Set specific, measurable, achievable, relevant, and time-bound goals
- Research your competition
- Identify your key performance indicators (KPIs)
- Create a content calendar
- Track and analyze your results
Contribute to open-source Pinterest projects
Show steps
Contributing to open-source Pinterest projects allows you to engage with the larger Pinterest community, learn from others, and make a tangible impact on the platform's development.
Browse courses on
Open Source
Show steps
Show steps
Show steps
- Identify open-source Pinterest projects
- Review the project documentation
- Identify areas where you can contribute
- Submit a pull request
- Respond to feedback and make revisions
Develop a Pinterest Marketing Strategy
Show steps
Creating a marketing strategy will help you use Pinterest to achieve specific business goals.
Browse courses on
Pinterest
Show steps
Show steps
Show steps
- Define your target audience.
- Set goals for your Pinterest marketing.
- Develop a content strategy.
- Create a budget for your Pinterest marketing.
- Track your results and make adjustments as needed.
Create a Pinterest Infographic
Show steps
Creating an infographic will help you share information about Pinterest in a visually appealing way.
Browse courses on
Pinterest
Show steps
Show steps
Show steps
- Choose a topic for your infographic.
- Gather data and statistics to support your topic.
- Design your infographic using a tool like Canva.
- Share your infographic on Pinterest and other social media platforms.
Help Other Students with Pinterest
Show steps
Mentoring others will help you solidify your understanding of Pinterest and build your communication skills.
Browse courses on
Pinterest
Show steps
Show steps
Show steps
- Identify someone who is struggling with Pinterest.
- Offer to help them out.
- Provide them with guidance and support.
Create a Pinterest Ad Campaign
Show steps
Creating an ad campaign will help you reach a wider audience on Pinterest and promote your business.
Browse courses on
Pinterest
Show steps
Show steps
Show steps
- Set up a Pinterest business account.
- Create a Pinterest ad campaign.
- Set a budget for your ad campaign.
- Target your audience.
- Create your ad creatives.
Career center
Learners who complete Create Content on Pinterest for Business will develop knowledge and skills
that may be useful to these careers:
Social Media Marketing Manager
Social Media Marketing Manager
A Social Media Marketing Manager is responsible for developing and executing social media strategies that align with a company's overall marketing goals. This course can help you build a foundation in Pinterest marketing, which is an essential skill for any social media marketer. You will learn how to create engaging pins, optimize your boards, and track your results.
Content Creator
Content Creator
Content Creators are responsible for developing and creating content for a variety of platforms, including websites, social media, and email. This course can help you learn how to create high-quality content that is visually appealing and informative. You will also learn how to use Pinterest to promote your content and reach a wider audience.
Marketing Analyst
Marketing Analyst
Marketing Analysts are responsible for collecting and analyzing data to help businesses understand the effectiveness of their marketing campaigns. This course can help you learn how to use Pinterest analytics to track your results and measure the success of your campaigns.
Digital Marketing Specialist
Digital Marketing Specialist
Digital Marketing Specialists are responsible for developing and executing digital marketing campaigns. This course can help you build a foundation in Pinterest marketing, which is a key part of any digital marketing strategy. You will learn how to optimize your Pinterest presence, measure your success, and track your ROI.
Brand Manager
Brand Manager
Brand Managers are responsible for developing and managing a company's brand identidad. This course can help you learn how to use Pinterest to build your brand awareness and reach a wider audience.
Public Relations Specialist
Public Relations Specialist
Public Relations Specialists are responsible for managing a company's public image. This course can help you learn how to use Pinterest to promote your company and build relationships with influencers.
Community Manager
Community Manager
Community Managers are responsible for building and managing online communities. This course can help you learn how to use Pinterest to engage with your audience and build a loyal following.
Social Media Strategist
Social Media Strategist
Social Media Strategists are responsible for developing and executing social media strategies. This course can help you build a foundation in Pinterest marketing, which is an essential part of any social media strategy.
Blogger
Blogger
Bloggers are responsible for creating and publishing content on their own websites. This course can help you learn how to use Pinterest to promote your blog and reach a wider audience.
Freelance Writer
Freelance Writer
Freelance Writers are responsible for writing content for a variety of clients. This course can help you learn how to use Pinterest to find new clients and promote your services.
Visual Content Creator
Visual Content Creator
Visual Content Creators are responsible for creating visual content for a variety of platforms, including websites, social media, and email. This course can help you learn how to create high-quality pins that are visually appealing and informative.
Marketing Consultant
Marketing Consultant
Marketing Consultants are responsible for providing marketing advice to businesses. This course can help you learn how to use Pinterest to help your clients achieve their marketing goals.
Entrepreneur
Entrepreneur
Entrepreneurs are responsible for starting and running their own businesses. This course can help you learn how to use Pinterest to promote your business and reach a wider audience.
Product Manager
Product Manager
Product Managers are responsible for developing and managing products. This course may be useful for Product Managers who are responsible for developing products that are marketed on Pinterest.
Sales Representative
Sales Representative
Sales Representatives are responsible for selling products or services. This course may be useful for Sales Representatives who are responsible for selling products or services that are marketed on Pinterest.
For more career information including salaries, visit:
OpenCourser.com/course/l5675q/create
Reading list
We've selected seven books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Create Content on Pinterest for Business.
Save
This in-depth guide covers everything you need to know about Pinterest marketing, from creating a strategy to measuring your results.
This comprehensive guide covers everything you need to know about Pinterest marketing for authors, from creating a strategy to driving traffic to your website.
Comprehensive guide to Pinterest for business. It covers everything from creating a business account to using Pinterest analytics to track your results.
Great resource for beginners who want to learn how to use Pinterest.
Beginner's guide to Pinterest, covering everything from the basics of creating an account to using Pinterest for business. It great resource for businesses that are new to Pinterest or that want to learn more about the platform.
Beginner's guide to Pinterest marketing. It covers everything from creating a Pinterest business account to creating pins and boards, customizing pins, claiming your business website on Pinterest to drive traffic to your website, and sharing your pins to others on Pinterest platform.
Comprehensive guide to Pinterest marketing for education. It covers everything from creating a Pinterest business account to creating pins and boards, customizing pins, claiming your business website on Pinterest to drive traffic to your website, and sharing your pins to others on Pinterest platform.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/l5675q/create
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Time
1 hours
Via
Coursera
Institution
Coursera Project Network
Instructor
Chaitra Deshpande
Good to know
Introduces Pinterest as a networking, search platform, and business tool
Guides learners to create a Pinterest account specifically for businesses
Teaches learners how to create and customize Pinterest pins and boards
Provides guidance on driving traffic to business websites using Pinterest
Teaches techniques for sharing pins on the Pinterest platform
In-depth understanding of Pinterest and its relevance to business growth
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