OpenCourser brand icon
Sign in
We may earn an affiliate commission when you visit our partners.
Course image
Course image
Coursera logo

Pensamiento de diseño para la innovación

4.8 Filled star Filled star Filled star Filled star Half star
Based on 106 ratings
see reviews
Jeanne M. Liedtka

Hoy en día la innovación es el negocio de todos. Ya sea un gerente en una corporación global, un emprendedor que está comenzando, que esté en un puesto gubernamental o un maestro en una escuela primaria, se espera que todos se vuelvan austeros, para hacerlo mejor con menos. Y ese es el motivo por el que todos necesitamos el pensamiento de diseño. A cualquier nivel en todo tipo de organización, el pensamiento de diseño brinda las herramientas que usted necesita para transformarse en un pensador innovador y descubrir oportunidades creativas que están allí, es solo que todavía no las ve.

Read more

Hoy en día la innovación es el negocio de todos. Ya sea un gerente en una corporación global, un emprendedor que está comenzando, que esté en un puesto gubernamental o un maestro en una escuela primaria, se espera que todos se vuelvan austeros, para hacerlo mejor con menos. Y ese es el motivo por el que todos necesitamos el pensamiento de diseño. A cualquier nivel en todo tipo de organización, el pensamiento de diseño brinda las herramientas que usted necesita para transformarse en un pensador innovador y descubrir oportunidades creativas que están allí, es solo que todavía no las ve.

En este curso, desarrollado en la Darden School of Business en la Universidad de Virginia y dictado por una facultad de primer nivel, brindamos una visión general del pensamiento de diseño y trabajamos con un modelo que contiene cuatro preguntas clave y varias herramientas para ayudarle a entender el pensamiento de diseño como un enfoque de resolución de problemas. También examinamos varias historias de diferentes organizaciones que utilizaron el pensamiento de diseño para descubrir soluciones convincentes.

Enroll now

Here's a deal for you

Save money when you learn with a deal that may be relevant to this course.
All coupon codes, vouchers, and discounts are applied automatically unless otherwise noted.
Valid until March 12, 2027
Save 40% Off 3 Months
Access thousands of top-rated learning programs with a Coursera Plus monthly subscription and take 40% off 3 months for a limited time.
Take
40%
off
Get offer

What's inside

Syllabus

¿Qué es el pensamiento de diseño?
Bienvenido al curso. ¡Estamos entusiasmados de que esté aquí! Comenzaremos por desenvolver qué entendemos por pensamiento de diseño y por qué es más eficaz que los métodos tradicionales cuando la meta es la innovación. Al observar la historia de caso de The Good Kitchen, un programa de Dinamarca que brinda alimentos a las personas mayores, exploraremos cómo la mentalidad y la práctica del equipo de innovación que se asoció con el consultor de innovación Hatch & Bloom le permitió lograr la innovación y el crecimiento. También examinaremos qué clases de desafíos son más adecuados para el pensamiento de diseño y aprenderemos sobre la herramienta Visualización, la cual ayuda a darle vida a las ideas. Al final de este módulo, tendrá una mejor comprensión de lo que queremos decir por pensamiento de diseño, cuándo usarlo y cómo usar la herramienta Visualización.
Read more

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Presenta la resolución innovadora de problemas, que es una habilidad fundamental para aquellos que trabajan en todo tipo de organizaciones
Desarrolla las habilidades necesarias para transformarse en un pensador innovador y descubrir oportunidades creativas
Proporciona a los estudiantes una visión general del pensamiento de diseño y un modelo de resolución de problemas con cuatro preguntas clave
Examina casos de éxito de diferentes organizaciones que utilizaron el pensamiento de diseño para encontrar soluciones convincentes
Indica explícitamente que el pensamiento de diseño es relevante para gerentes, emprendedores, funcionarios gubernamentales y maestros
Requiere que los estudiantes tengan acceso a una computadora e Internet, lo que puede ser una barrera para algunos

Save this course

Create your own learning path. Save this course to your list so you can find it easily later.
Save

Reviews summary

Pensamiento de diseño: base sólida

Según los estudiantes, este curso ofrece una excelente y clara introducción al pensamiento de diseño, destacando por su estructura bien explicada y sus ejemplos prácticos y relevantes. Los instructores son elogiados por su claridad y habilidad para motivar, haciendo que el contenido sea transformador para la aplicación en el trabajo. Se valora positivamente la presentación de herramientas útiles como la visualización y los mapas mentales. Sin embargo, algunos learners comentan que el curso puede ser demasiado teórico y carecer de suficientes ejercicios prácticos para una profundización mayor, siendo más adecuado para principiantes que para aquellos con experiencia previa en el tema.
La enseñanza es excelente y los casos de estudio presentados son muy ilustrativos.
"El instructor es claro y motivador. Me ayudó a cambiar mi forma de abordar problemas en el trabajo."
"La profesora de Darden es excepcional, explica conceptos complejos de forma sencilla y atractiva. Los casos de estudio son excelentes."
"La metodología de las 4 preguntas es muy innovadora. Las historias de caso son relevantes y te dan una idea clara de cómo aplicar el diseño de pensamiento."
El curso ofrece una metodología bien organizada y herramientas prácticas para la innovación.
"La estructura del pensamiento de diseño se explica muy bien, con ejemplos prácticos y herramientas útiles como la visualización y los mapas mentales."
"Absolutamente transformador. La forma en que desglosan el proceso de innovación es brillante. Los módulos sobre '¿Qué es?' y '¿Y si?' son muy claros."
"Me dio una estructura clara para pensar de forma innovadora. Las lecturas adicionales también fueron un buen complemento."
Algunos learners desean más ejercicios prácticos y aplicaciones directas.
"Quizás un poco más de ejercicios prácticos estaría bien, pero en general muy satisfecho."
"Está bien para una visión general, pero no esperes volverte un experto. Es más una introducción. Los ejercicios prácticos son limitados."
"Siento que es muy teórico y no profundiza lo suficiente en la aplicación real."
Ideal para principiantes; puede ser superficial para expertos.
"Para principiantes está bien, pero no para quien ya tiene nociones."
"El curso es una buena introducción al diseño de pensamiento. Siento que es muy teórico y no profundiza lo suficiente en la aplicación real."
"Esperaba más. Si bien la descripción suena prometedora, sentí que la información era demasiado superficial y se repetía. No es para gente con experiencia en el tema."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Pensamiento de diseño para la innovación with these activities:
Actualizar conocimientos sobre resolución de problemas
Repasar conceptos básicos de resolución de problemas te ayudará a comprender y aplicar el proceso de pensamiento de diseño.
Show steps
  • Revisar el capítulo sobre resolución de problemas en un libro de texto o tomar un curso en línea
  • Identificar las diferentes etapas del proceso de resolución de problemas
  • Practicar la resolución de problemas utilizando ejemplos de la vida real
Recopilar recursos sobre pensamiento de diseño
Crear una recopilación de recursos te ayudará a profundizar tu comprensión del proceso de pensamiento de diseño y sus aplicaciones.
Show steps
  • Buscar artículos, vídeos y libros sobre pensamiento de diseño
  • Organizar los recursos en una carpeta o documento
  • Revisar periódicamente los recursos para reforzar tu aprendizaje
Crear un mapa mental
Crear un mapa mental te ayudará a visualizar y organizar tus ideas, facilitando la generación y el análisis de soluciones.
Show steps
  • Seleccionar un tema y escribirlo en el centro de una página
  • Dibujar ramas desde el tema y escribir ideas relacionadas en cada rama
  • Conectar ideas con líneas y flechas para mostrar relaciones
Show all three activities

Career center

Learners who complete Pensamiento de diseño para la innovación will develop knowledge and skills that may be useful to these careers:
Design Strategist
Design Strategists are responsible for developing and executing design strategies for organizations. They work with senior leadership to identify opportunities for innovation and growth. This course in Design Thinking for Innovation may be very useful to Design Strategists, as it can help them develop a deeper understanding of design thinking and innovation. They can use it to help organizations implement design thinking into their processes, products, and services.
See salaries and explore the career path for Design Strategist
Design Researcher
Design Researchers are responsible for conducting research to inform the design of products and services. They work with users to understand their needs and pain points, and they use this information to develop design solutions. This course in Design Thinking for Innovation may be useful to Design Researchers as it can help them develop a deeper understanding of the design thinking process, as well as the tools and techniques that can be used to conduct user research.
See salaries and explore the career path for Design Researcher
Innovation Consultant
Innovation Consultants are responsible for helping organizations develop new products and services, as well as implement new processes and strategies. This course in Design Thinking for Innovation can help Innovation Consultants gain a deeper understanding of the design thinking process, as well as the tools and techniques that can be used to facilitate innovation. The course may also help Innovation Consultants develop their creative and problem-solving skills.
See salaries and explore the career path for Innovation Consultant
Interaction Designer
Interaction Designers are responsible for designing the interactions between users and products. They work to ensure that products are easy to use and enjoyable to interact with. This course in Design Thinking for Innovation may be useful to Interaction Designers as it can help them develop a deeper understanding of the design thinking process, as well as the tools and techniques that can be used to create user-centric interactions.
See salaries and explore the career path for Interaction Designer
User Experience (UX) Designer
UX Designers are responsible for the design of user interfaces for websites, apps, and other digital products. They work to ensure that products are easy to use and enjoyable to interact with. This course in Design Thinking for Innovation may be useful to UX Designers as it can help them develop a deeper understanding of the design thinking process, as well as the tools and techniques that can be used to create user-centric designs.
See salaries and explore the career path for User Experience (UX) Designer
Service Designer
Service Designers are responsible for the design of services, such as customer service, healthcare, and education. They work to ensure that services are efficient, effective, and user-centered. This course in Design Thinking for Innovation may be useful to Service Designers as it can help them develop a deeper understanding of the design thinking process, as well as the tools and techniques that can be used to design user-centric services.
See salaries and explore the career path for Service Designer
Industrial Designer
Industrial Designers are responsible for the design of products, from concept to production. They work with engineers and other stakeholders to ensure that products are functional, aesthetically pleasing, and manufacturable. This course in Design Thinking for Innovation may be useful to Industrial Designers as it can help them develop a deeper understanding of the design thinking process, as well as the tools and techniques that can be used to design innovative products.
See salaries and explore the career path for Industrial Designer
Consultant
Consultants are individuals who provide advice and expertise to organizations. They may work in a variety of fields, including business, technology, and healthcare. This course in Design Thinking for Innovation may be useful to Consultants, as it can help them develop a deeper understanding of design thinking and innovation. They can use it to help organizations solve problems and develop new strategies for growth.
See salaries and explore the career path for Consultant
Entrepreneur
Entrepreneurs are individuals who start and run their own businesses. They are responsible for all aspects of their business, from developing the product or service to marketing and sales. This course in Design Thinking for Innovation may be useful to Entrepreneurs, as it can help them develop the skills and knowledge needed to start and run a successful business. They will learn about design thinking and innovation, which can help them develop new and innovative products and services.
See salaries and explore the career path for Entrepreneur
Product Manager
Product Managers are responsible for the development and launch of new products. They work with engineers, designers, and other stakeholders to ensure that products meet the needs of customers. This course in Design Thinking for Innovation may be useful to Product Managers as it can help them develop a deeper understanding of the design thinking process, as well as the tools and techniques that can be used to develop innovative products.
See salaries and explore the career path for Product Manager
Professor
Professors are responsible for teaching and conducting research in their field of expertise. This course in Design Thinking for Innovation may be useful to Professors as it can help them develop a deeper understanding of design thinking and innovation. They can use it in their teaching and research, and to help students develop the skills and knowledge needed to be successful in the 21st-century global economy. A PhD is usually required to become a professor.
See salaries and explore the career path for Professor
Researcher
Researchers are individuals who conduct research in a particular field. They may work in academia, industry, or government. This course in Design Thinking for Innovation may be useful to Researchers, as it can help them develop a deeper understanding of design thinking and innovation. They can use it in their research to develop new and innovative solutions to problems. Typically, a PhD is required for a researcher role.
See salaries and explore the career path for Researcher
Design Engineer
As the title Design Engineer combines both the roles of Designer and Engineer, this job requires an intricate knowledge of both disciplines. It benefits from a solid foundation of both theoretical knowledge of design and the hands-on skills needed to develop, evaluate, and produce new products and their components. This course in Design Thinking for Innovation can be a useful complementation to the Design Engineer's toolset, providing a set of methods and tools to approach innovation from a more comprehensive, consumer-centric, and creative angle, thus helping professionals in these roles bring innovative products to market.
See salaries and explore the career path for Design Engineer
Writer
Writers are responsible for creating written content, such as articles, books, and scripts. This course in Design Thinking for Innovation may be useful to Writers who want to develop a deeper understanding of design thinking and innovation. They can use it to create more innovative and engaging content.
See salaries and explore the career path for Writer
Creative Director
Creative Directors are responsible for the overall creative vision of a company or organization. They work with designers, writers, and other creative professionals to develop and execute marketing campaigns, product launches, and other creative projects. While this course in Design Thinking for Innovation may not be necessary to enter this role, it may be beneficial for Creative Directors who want to develop a deeper understanding of design thinking and innovation. They can learn tools and techniques for surfacing new problems and creative solutions to apply it to their creative projects.
See salaries and explore the career path for Creative Director

Reading list

We've selected 15 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Pensamiento de diseño para la innovación.
Cover image
Innovation by Design
Save
Provides a comprehensive overview of the design thinking process, from understanding the problem to generating and testing solutions. It valuable resource for anyone who wants to learn more about design thinking and apply it to their own work.
(English) Innovation by Design: How Any Organization Can...
Paperback
$$
(English) Innovation by Design: How Any Organization Can...
Kindle Edition
$
Cover image
Creative Confidence
Save
Explores the importance of creativity in all aspects of life and provides practical tips for developing your own creative confidence. It great read for anyone who wants to learn more about creativity and how to apply it to their work and personal life.
Creative Confidence
Paperback
Check
Creative Confidence
Kindle Edition
Check
Lean Startup: How Today's Entrepreneurs Use...
Save
Provides a practical guide to the lean startup methodology, which process for developing and testing new products and services. It valuable resource for entrepreneurs and anyone who wants to learn more about how to bring new ideas to market.
(English) The Lean Startup: How Today's Entrepreneurs Use...
Hardcover
$$
(English) The Lean Startup: How Today's Entrepreneurs Use...
Kindle Edition
$$
Cover image
The Ten Faces of Innovation
Save
Provides a practical guide to the innovation process. It valuable resource for anyone who wants to learn more about how to generate and test new ideas.
(English) The Ten Faces of Innovation: IDEO's Strategies for...
Hardcover
$$
(English) The Ten Faces of Innovation: Strategies for...
Paperback
$$
(English) The Ten Faces of Innovation, Creative Confidence,...
Paperback
$$$
(English) The Ten Faces of Innovation: IDEO's Strategies for...
Kindle Edition
$$
Cover image
The Ten Faces of Innovation
Save
Provides a collection of tools and techniques for innovators. It valuable resource for anyone who wants to learn more about how to generate and test new ideas.
The Ten Faces of Innovation
Paperback
Check
The Ten Faces of Innovation
Kindle Edition
Check
Cover image
The Lean Product Playbook
Save
Provides a practical guide to the lean product development process. It valuable resource for entrepreneurs, product managers, and anyone who wants to learn more about how to bring new products to market quickly and efficiently.
(English) The Lean Product Playbook: How to Innovate with...
Hardcover
$$
(English) The Lean Product Playbook: How to Innovate with...
Kindle Edition
$$
Cover image
The Innovator's DNA, Updated, with a New Preface
Save
Explores the characteristics of successful innovators. It provides a framework for understanding how to develop the skills and mindset of an innovator.
(English) The Innovator's DNA, Updated, with a New Preface:...
Hardcover
$$
(English) The Innovator's DNA, Updated, with a New Preface:...
Audible Audiobook
$$
Cover image
The Disruptive Innovation Set (2 Books)
Save
This classic book explores the challenges that established companies face when trying to innovate. It provides a framework for understanding the innovation process and how to overcome the obstacles that can prevent companies from succeeding.
(English) The Disruptive Innovation Set (2 Books)
Paperback
$$
(English) The Disruptive Innovation Set (2 Books)
Kindle Edition
$$
Cover image
Innovation and Entrepreneurship
Save
This classic book explores the relationship between innovation and entrepreneurship. It provides a framework for understanding how to create and grow new businesses.
(English) Innovation and Entrepreneurship
Paperback
$$
(English) The Executive in Action : Managing for Results,...
Hardcover
$$
(English) The Peter Drucker Collection on Becoming An...
Kindle Edition
$$
(English) By Peter Ferdinand Drucker - Innovation and...
Hardcover
$$$
(English) Summary of Discipline of Innovation: Harvard...
Audible Audiobook
$
By Peter F. Drucker Innovation and Entrepreneurship...
Unknown Binding
$$$$
Cover image
Eat, Sleep, Innovate
Save
Provides a framework for understanding how to grow a successful business. It valuable resource for entrepreneurs and business leaders who want to learn more about how to scale their businesses.
(English) Eat, Sleep, Innovate: How to Make Creativity an...
Hardcover
$$
(English) Eat, Sleep, Innovate: How to Make Creativity an...
Kindle Edition
$$
Cover image
The Big Pad of 50 Blank, Extra-Large Business Model...
Save
Provides a step-by-step guide to developing a value proposition that will resonate with your customers. It valuable resource for entrepreneurs, product managers, and anyone who wants to learn more about how to create products and services that people want.
The Big Pad of 50 Blank, Extra-Large Business Model...
Paperback
Check
The Big Pad of 50 Blank, Extra-Large Business Model...
Kindle Edition
Check
Cover image
A New Way to Think
Save
Explores the importance of design in all aspects of business. It provides a framework for understanding how design can be used to create value for customers and businesses.
A New Way to Think
Paperback
Check
A New Way to Think
Kindle Edition
Check
Cover image
Electric Cables
Save
Explores the importance of culture in organizations. It provides a framework for understanding how to create a culture of innovation.
(English) Electric cables, their construction and cost, 1909...
Leather Bound
$$$
Cover image
The Ice at the End of the World
Save
Explores the history of innovation at Xerox PARC. It provides a framework for understanding how to create an environment that fosters innovation.
The Ice at the End of the World
Paperback
Check
The Ice at the End of the World
Kindle Edition
Check
Cover image
Supercommunicators
Save
Explores the science of habit formation. It provides a framework for understanding how to create and change habits.
(English) Supercommunicators: How to Unlock the Secret...
Hardcover
$$
(English) Charles Duhigg 3 Books Collection Set...
Paperback
$$$
(Deutsch) Supercommunicators: Wie man die geheime Sprache...
Kindle Edition
$$
Supercomunicadores [Supercommunicators]: Cómo...
Audible Audiobook
$$
(Português) Supercomunicadores [Supercommunicators]: Como...
Audible Audiobook
$

Share

Help others find this course page by sharing it with your friends and followers:
Facebook
LinkedIn
Reddit
X
Link
Email

Similar courses

Here are nine courses similar to Pensamiento de diseño para la innovación.
Experiencing Design: Deepening Your Design Thinking...
Most relevant
Design Thinking for the Greater Good: Innovation in the...
Most relevant
How to Jumpstart Your Hidden Creative Genius
Most relevant
Design Thinking: Ideas to Action
Most relevant
From Ideas to Impact: Design Thinking for User-Centricity
Most relevant
Design Thinking for Innovation
Most relevant
Business Idea Factory
Most relevant
Systems Thinking Basics
Most relevant
Design Thinking Fundamentals
Most relevant

Coursera Buyer Protection & Guarantee

Verified partner policies & purchase protections

Accredited University Partner
Free Trial & Audit

7-Day Free Trial & Free Audit

7-day free trial on monthly Coursera Plus subscriptions; free audit option available on most individual courses to explore video lectures and readings at no charge.

Return & Refund Policy

14-Day Refund Guarantee

14-day refund window on annual Coursera Plus subscriptions and single-course purchases prior to certificate issuance. Monthly subscriptions do not offer refunds once billed.

Buyer Protections

Verified Academic & Industry Partner

Accredited university and industry certifications (e.g. Stanford, Google, IBM, Yale), secure SSL payment processing, and verifiable digital certificate links.

Key Purchase Protections
14-day refund window on annual Coursera Plus and single courses
7-day free trial on monthly Coursera Plus subscriptions
Free course audit option for lectures and readings
Verified certificates from top universities & companies
OpenCourser Verified Partner Policy details last reviewed: 2026-10-22
Course image
Rating
4.8 Filled star Filled star Filled star Filled star Half star
Effort
Approx. 6 hours
Level
Introductory
Via
Coursera
Institution
University of Virginia
Instructor
Jeanne M. Liedtka
Language
Español
Transcripts
English Français Deutsch العربية 한국어 Pусский tiếng Việt
Traffic lights
Read about what's good
what should give you pause
and possible dealbreakers
Presenta la resolución innovadora de problemas, que es una habilidad fundamental para aquellos que trabajan en todo tipo de organizaciones
Desarrolla las habilidades necesarias para transformarse en un pensador innovador y descubrir oportunidades creativas
Proporciona a los estudiantes una visión general del pensamiento de diseño y un modelo de resolución de problemas con cuatro preguntas clave
Examina casos de éxito de diferentes organizaciones que utilizaron el pensamiento de diseño para encontrar soluciones convincentes
Indica explícitamente que el pensamiento de diseño es relevante para gerentes, emprendedores, funcionarios gubernamentales y maestros
Requiere que los estudiantes tengan acceso a una computadora e Internet, lo que puede ser una barrera para algunos
Share this
Share to help others discover this course.
Facebook LinkedIn X Reddit Link Email
Begin learning today
Enroll now to gain full access to Pensamiento de diseño para la innovación.
Enroll now
Save for later
Add this course to your list. Find it anytime.
Save
Our mission

OpenCourser helps millions of learners each year. People visit us to learn workspace skills, ace their exams, and nurture their curiosity.

Our extensive catalog contains over 50,000 courses and twice as many books. Browse by search, by topic, or even by career interests. We'll match you to the right resources quickly.

Find this site helpful? Tell a friend about us.

Affiliate disclosure

We're supported by our community of learners. When you purchase or subscribe to courses and programs or purchase books, we may earn a commission from our partners.

Your purchases help us maintain our catalog and keep our servers humming without ads.

Thank you for supporting OpenCourser.

© 2016 - 2025 OpenCourser