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Michelle Flores
By the end of this project, you will create an instagram post and an instagram story post using the free version of Visme. Your new acquired skills will help you market your business and products on social media.
Read more
By the end of this project, you will create an instagram post and an instagram story post using the free version of Visme. Your new acquired skills will help you market your business and products on social media.
Read more
By the end of this project, you will create an instagram post and an instagram story post using the free version of Visme. Your new acquired skills will help you market your business and products on social media.
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this project, learners will create edited social media photo posts using the free version of Visme. Visme is a web based all-in-one tool that helps you create visual content online. Learners can easily create and implement creative edits with online design tools to use when marketing their business.
We can use Visme to complete this project because it provides all the tools you need to create an organized and visually appealing product while offering a variety of options for sharing and collaboration.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Register for this course and see more details by visiting:
OpenCourser.com/course/5zhbdg/introduction
What's inside
Syllabus
Introduction to Social Media Marketing with Visme
By the end of this project, you will create an Instagram post and an Instagram story post using the free version of Visme. Your new acquired skills will help you market your business and products on social media.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Develops foundational and intermediate skills relevant to marketing
Provides a strong introduction to social media marketing using Visme
Course is taught by Michelle Flores, an experienced instructor in marketing and product marketing
Uses Visme, a free online tool, to provide learners with an accessible learning environment
Focuses on real-world marketing strategies that can be immediately applied to the learner’s business or organization
Provides an organized and visually appealing product while offering a variety of options for sharing and collaboration
Save this course
Save Introduction to Social Media Marketing with Visme to your list so you can find it easily later:
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Reviews summary
Visme social media marketing
According to students, Visme Social Media Marketing helps learners understand social media marketing basics with Visme. Learners appreciate the easy learning experience and useful assignments. However, some students have mentioned that the course could be improved with more depth.
Helpful assignments
"Very good"
Great for beginners
"A brief knowledge about Social Media Marketing can be acquired by learning this course."
"Great start to learn the basics of Visme platform and its tools"
Could have more depth
"good about course"
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Introduction to Social Media Marketing with Visme with these
activities:
Read 'Social Media Marketing for Dummies'
Show steps
Gain a foundational understanding of social media marketing concepts and strategies.
View
Social Media Marketing All-in-One For Dummies
on Amazon
Show steps
-
Read through the chapters
-
Take notes and highlight key concepts
-
Complete the exercises and case studies
Practice designing social media posts
Show steps
Sharpen your skills in designing visually appealing social media posts.
Browse courses on
Social Media Marketing
Show steps
-
Gather different types of content and ideas
-
Use Visme or other design tools to practice creating posts
-
Experiment with different formats and styles
-
Seek feedback and critique
Visme tutorials
Show steps
Learn Visme through online tutorials in preparation for creating social media content.
Browse courses on
Visme
Show steps
-
Review the introductory tutorial on Visme
-
Complete the tutorial on creating social media posts
-
Explore advanced tutorials on editing social media photos
Five other activities
Expand to see all activities and additional details
Show all eight activities
Create social media post
Show steps
Putting the learned skills to use by creating an Instagram post for marketing.
Browse courses on
Social Media Marketing
Show steps
-
Gather content and ideas
-
Use Visme to create a design
-
Write a compelling caption
-
Post and track results
Create Instagram story post
Show steps
Create an Instagram story post to market your business or product.
Browse courses on
Social Media Marketing
Show steps
-
Gather content and ideas
-
Use Visme to create a design
-
Add engaging elements
-
Post and track results
Attend social media marketing events
Show steps
Connect with other professionals in the field of social media marketing.
Browse courses on
Social Media Marketing
Show steps
-
Research and identify relevant events
-
Register and attend the events
-
Network with other attendees
-
Follow up with connections
Volunteer for social media marketing projects
Show steps
Gain hands-on experience and contribute to the community by volunteering for social media marketing projects.
Browse courses on
Social Media Marketing
Show steps
-
Identify organizations or projects that align with your interests
-
Contact the organizations and offer your services
-
Work on social media marketing tasks and campaigns
-
Track and evaluate the results of your efforts
Contribute to open source social media marketing tools
Show steps
Enhance your knowledge and skills by contributing to the development of open source social media marketing tools.
Show steps
-
Find open source projects related to social media marketing
-
Review the project documentation and codebase
-
Identify areas where you can contribute
-
Submit pull requests or make suggestions
Read 'Social Media Marketing for Dummies'
Show steps
Gain a foundational understanding of social media marketing concepts and strategies.
View
Social Media Marketing All-in-One For Dummies
on Amazon
Show steps
Show steps
Show steps
- Read through the chapters
- Take notes and highlight key concepts
- Complete the exercises and case studies
Practice designing social media posts
Show steps
Sharpen your skills in designing visually appealing social media posts.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Gather different types of content and ideas
- Use Visme or other design tools to practice creating posts
- Experiment with different formats and styles
- Seek feedback and critique
Visme tutorials
Show steps
Learn Visme through online tutorials in preparation for creating social media content.
Browse courses on
Visme
Show steps
Show steps
Show steps
- Review the introductory tutorial on Visme
- Complete the tutorial on creating social media posts
- Explore advanced tutorials on editing social media photos
Five other activities
Expand to see all activities and additional details
Show all eight activities
Create social media post
Show steps
Putting the learned skills to use by creating an Instagram post for marketing.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Gather content and ideas
- Use Visme to create a design
- Write a compelling caption
- Post and track results
Create Instagram story post
Show steps
Create an Instagram story post to market your business or product.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Gather content and ideas
- Use Visme to create a design
- Add engaging elements
- Post and track results
Attend social media marketing events
Show steps
Connect with other professionals in the field of social media marketing.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Research and identify relevant events
- Register and attend the events
- Network with other attendees
- Follow up with connections
Volunteer for social media marketing projects
Show steps
Gain hands-on experience and contribute to the community by volunteering for social media marketing projects.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Identify organizations or projects that align with your interests
- Contact the organizations and offer your services
- Work on social media marketing tasks and campaigns
- Track and evaluate the results of your efforts
Contribute to open source social media marketing tools
Show steps
Enhance your knowledge and skills by contributing to the development of open source social media marketing tools.
Show steps
Show steps
Show steps
- Find open source projects related to social media marketing
- Review the project documentation and codebase
- Identify areas where you can contribute
- Submit pull requests or make suggestions
Career center
Learners who complete Introduction to Social Media Marketing with Visme will develop knowledge and skills
that may be useful to these careers:
Social Media Manager
Social Media Manager
A _**Social Media Manager**_ is responsible for planning, developing, and executing social media strategies to achieve the marketing goals of a company. This course equips participants with the skills and knowledge needed to create high-quality social media content, track and measure the results of social media campaigns, and build a strong brand following across multiple social media platforms.
Social Media Strategist
Social Media Strategist
A _**Social Media Strategist**_ develops and executes social media strategies to achieve business goals. This course provides participants with the foundational skills and concepts needed to use social media effectively for business, including content creation, audience engagement, and social media analytics. By learning how to use social media to build relationships with customers, promote products and services, and drive website traffic, participants will be well-equipped to contribute to their organization's social media strategy.
Community Manager
Community Manager
A _**Community Manager**_ is responsible for building and managing online communities for brands or organizations. This course provides participants with the skills and knowledge needed to create and manage social media communities, engage with followers, and build a strong brand presence on social media. By understanding how to use social media to connect with customers and build relationships, participants can enhance their ability to foster community, promote brand loyalty, and drive business results.
Social Media Marketing Specialist
Social Media Marketing Specialist
A _**Social Media Marketing Specialist**_ is responsible for developing and executing social media marketing campaigns. This course provides participants with the skills and knowledge needed to create and implement effective social media marketing strategies, manage social media accounts, and measure the results of social media campaigns. By understanding how to use social media to reach target audiences and achieve marketing goals, participants can enhance their ability to drive website traffic, generate leads, and increase sales.
Social Media Analyst
Social Media Analyst
A _**Social Media Analyst**_ is responsible for collecting and analyzing data to track the performance of social media campaigns. This course provides participants with the skills and knowledge needed to use social media analytics tools to measure the reach, engagement, and impact of social media campaigns. By understanding how to track and interpret social media data, participants can help their organization optimize their social media strategies and improve their overall marketing performance.
Content Creator
Content Creator
A _**Content Creator**_ is responsible for developing and creating content for various platforms, including social media. This course provides participants with the skills and knowledge needed to create high-quality social media content, including writing compelling copy, designing visually appealing images, and producing engaging videos. By understanding how to create content that resonates with target audiences, participants can enhance their ability to capture attention, drive engagement, and build a loyal following.
Influencer Marketing Manager
Influencer Marketing Manager
An _**Influencer Marketing Manager**_ is responsible for developing and executing influencer marketing campaigns. This course provides participants with the skills and knowledge needed to identify and collaborate with influencers, create engaging content, and track the results of influencer marketing campaigns. By understanding how to use social media to build relationships with influencers and promote products or services, participants can enhance their ability to reach new audiences and drive business results.
Public Relations Specialist
Public Relations Specialist
A _**Public Relations Specialist**_ helps craft and execute communications strategies to promote a company, brand, or individual. This course provides the foundational skills and concepts needed to effectively use social media as a communications channel to build relationships with stakeholders, shape public opinion, and manage the organization's reputation. By learning how to create engaging and informative social media content, participants will be well-equipped to support their organization's communications goals.
Brand Manager
Brand Manager
A _**Brand Manager**_ is responsible for developing and managing a brand's identity, reputation, and marketing strategy. This course provides participants with the skills and knowledge needed to create effective social media content, build a strong brand following, and manage the brand's reputation on social media. By understanding how to use social media to connect with target audiences and promote the brand's values, participants can enhance their ability to build and maintain a strong brand identity.
Marketing Communications Manager
Marketing Communications Manager
A _**Marketing Communications Manager**_ is responsible for developing and executing marketing and communications campaigns to promote a company's products or services. This course provides participants with the skills and knowledge needed to create effective social media content, target specific audiences, and track the results of their campaigns. By understanding how to use social media as a marketing tool, participants can enhance their ability to communicate with customers and promote their company's brand.
Digital Marketing Specialist
Digital Marketing Specialist
A _**Digital Marketing Specialist**_ is responsible for developing and executing digital marketing campaigns, including social media marketing. This course provides participants with a foundation in social media marketing and helps them develop the skills needed to create and implement effective digital marketing campaigns. By understanding how to use social media to engage with target audiences and achieve marketing objectives, participants can enhance their overall digital marketing strategy.
Communications Manager
Communications Manager
A _**Communications Manager**_ is responsible for developing and executing communications strategies for a company or organization. This course provides participants with a foundation in social media marketing and helps them develop the skills needed to create and implement effective communications campaigns. By understanding how to use social media to communicate with target audiences and achieve communication objectives, participants can enhance their overall communications strategy.
Public relations manager
Public relations manager
A _**Public Relations Manager**_ is responsible for developing and executing public relations strategies for a company or organization. This course provides participants with a foundation in social media marketing and helps them develop the skills needed to create and implement effective public relations campaigns. By understanding how to use social media to communicate with target audiences and achieve public relations objectives, participants can enhance their overall public relations strategy.
Digital Marketing Manager
Digital Marketing Manager
A _**Digital Marketing Manager**_ oversees all aspects of digital marketing, including social media management. This course provides participants with a foundation in social media marketing and helps them develop the skills needed to create and implement effective digital marketing campaigns. By understanding how to use social media to engage with target audiences and achieve marketing objectives, participants can enhance their overall digital marketing strategy.
Marketing Manager
Marketing Manager
A _**Marketing Manager**_ is responsible for developing and executing marketing strategies for a company or organization. This course provides participants with a foundation in social media marketing and helps them develop the skills needed to create and implement effective marketing campaigns. By understanding how to use social media to reach target audiences and achieve marketing objectives, participants can enhance their overall marketing strategy.
For more career information including salaries, visit:
OpenCourser.com/course/5zhbdg/introduction
Reading list
We've selected six books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Introduction to Social Media Marketing with Visme.
Provides a comprehensive overview of social media marketing, covering topics such as creating a social media strategy, building a following, and measuring results. It good resource for beginners who want to learn the basics of social media marketing.
Save
Provides a unique perspective on social media marketing, focusing on the importance of creating valuable content that resonates with your audience. It must-read for anyone who wants to build a strong brand on social media.
Save
Provides a comprehensive overview of social media marketing, covering topics such as social media strategy, content marketing, and social media advertising. It good resource for students and professionals who want to develop a strong foundation in social media marketing.
Provides a collection of tools and resources for social media marketers. It includes templates, checklists, and tips to help you improve your social media marketing efforts.
Save
Provides a look at the future of social media marketing. It discusses emerging trends and technologies that will shape the way we market on social media.
Provides a comprehensive guide to social media marketing, covering topics such as social media strategy, content marketing, and social media advertising. It good resource for students and professionals who want to develop a strong foundation in social media marketing.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/5zhbdg/introduction
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Effort
2 hours
Level
Introductory
Via
Coursera
Institution
Coursera Project Network
Instructor
Michelle Flores
Language
English
Good to know
Develops foundational and intermediate skills relevant to marketing
Provides a strong introduction to social media marketing using Visme
Course is taught by Michelle Flores, an experienced instructor in marketing and product marketing
Uses Visme, a free online tool, to provide learners with an accessible learning environment
Focuses on real-world marketing strategies that can be immediately applied to the learner’s business or organization
Provides an organized and visually appealing product while offering a variety of options for sharing and collaboration
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