This course is a part of the Digital Marketing Nanodegree Program.
This course is a part of the Digital Marketing Nanodegree Program.
Display advertising was the first form of advertising on the web. It's still a powerful marketing tool, strengthened by new platforms like mobile, new video opportunities, and enhanced targeting. In this course, you learn how display advertising works, how it is bought and sold (including in a programmatic environment), and how to set up a display advertising campaign using Google’s AdWords
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