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Canvas de propuesta de valor con Miro

Leire Ahedo

Gracias a este curso aprenderás a desarrollar un Value Proposition Canvas en Miro. Un Value Proposition Canvas te ayudará a alinear tu estrategia y modelo de negocio de acuerdo con las necesidades de tus clientes. Y gracias a Miro, una herramienta que te permite utilizar pizarras virtuales infinitas, podrás colaborar en tiempo real con tu equipo para desarrollarlo.

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Gracias a este curso aprenderás a desarrollar un Value Proposition Canvas en Miro. Un Value Proposition Canvas te ayudará a alinear tu estrategia y modelo de negocio de acuerdo con las necesidades de tus clientes. Y gracias a Miro, una herramienta que te permite utilizar pizarras virtuales infinitas, podrás colaborar en tiempo real con tu equipo para desarrollarlo.

Para ello, te guiaremos desde cero para que aprendas que es un Value Proposition Canvas, sus beneficios y el proceso de desarrollo de un Value Proposition Canvas. Después avanzaremos con Miro, desde el manejo básico hasta funcionalidades más avanzadas.

Finalmente desarrollarás un proyecto de principio a fin donde utilices todo lo aprendido acerca del Value Proposition Canvas y de Miro.

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What's inside

Syllabus

Visión general del proyecto
En este proyecto aprenderás a desarrollar un Canvas de Propuesta de Valor con Miro

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Proporciona tanto la base como el proyecto final, que propician el desarrollo de habilidades prácticas y el dominio del concepto
Enseña a alinear la estrategia y el modelo de negocio con las necesidades del cliente
Potencia la colaboración en tiempo real con el equipo

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Activities

Coming soon We're preparing activities for Canvas de propuesta de valor con Miro. These are activities you can do either before, during, or after a course.

Career center

Learners who complete Canvas de propuesta de valor con Miro will develop knowledge and skills that may be useful to these careers:
UX Designer
UX Designers are responsible for designing and evaluating user experiences for products or services. This course can help you develop the skills you need to create user-centric designs that are both functional and aesthetically pleasing. By understanding the principles of Value Proposition Design, you can create designs that meet the needs of your users and provide them with a positive experience. Miro's collaborative features can help you brainstorm ideas, develop prototypes, and get feedback from users in real-time, ensuring that your designs are effective and user-friendly.
Design Thinking Facilitator
Design Thinking Facilitators guide teams through the design thinking process to solve problems and create innovative solutions. This course can help you develop the skills you need to lead design thinking workshops and facilitate brainstorming sessions. By understanding the principles of Value Proposition Design, you can help teams identify and develop products or services that meet the needs of their users. Miro's collaborative features can help you create and share visual representations of design thinking processes, gather feedback from participants, and document the outcomes of your workshops.
Entrepreneur
Entrepreneurs start and run their own businesses. This course can help you develop the skills you need to identify and evaluate business opportunities, develop a business plan, and launch your own venture. By understanding the principles of Value Proposition Design, you can increase the likelihood of success for your business. Miro's collaborative features can help you brainstorm ideas, develop business models, and get feedback from potential customers and investors, ensuring that your venture is viable and sustainable.
Data Analyst
Data Analysts collect, analyze, and interpret data to help organizations make informed decisions. This course can help you develop the skills you need to gather, clean, and analyze data, and present your findings in a clear and concise manner. By understanding the principles of Value Proposition Design, you can help organizations identify and develop products or services that meet the needs of their customers. Miro's collaborative features can help you work with stakeholders to gather requirements, develop data analysis plans, and create data visualizations, ensuring that your analysis is accurate and actionable.
Consultant
Consultants provide expert advice to organizations on a wide range of topics. This course can help you develop the skills you need to identify and solve business problems, and communicate your findings in a clear and concise manner. By understanding the principles of Value Proposition Design, you can help organizations develop products or services that meet the needs of their customers. Miro's collaborative features can help you brainstorm ideas, develop solutions, and get feedback from clients in real-time, ensuring that your recommendations are practical and effective.
Business Analyst
Business Analysts help organizations identify and solve business problems. This course can help you develop the analytical skills you need to gather, analyze, and interpret data, and present your findings in a clear and concise manner. By understanding the principles of Value Proposition Design, you can help organizations identify and develop products or services that meet the needs of their customers. Miro's collaborative features can help you work with stakeholders to gather requirements, develop solutions, and create documentation, ensuring that your analysis is accurate and actionable.
Customer Success Manager
Customer Success Managers are responsible for ensuring that customers are satisfied with their products or services. This course can help you develop the skills you need to build strong customer relationships and identify and resolve customer issues in a timely and efficient manner. By understanding the principles of Value Proposition Design, you can create onboarding programs that help customers get the most value from your products or services. Miro's collaborative features can help you track customer progress, identify trends, and develop strategies to improve customer satisfaction.
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns that promote products or services. This course can provide you with the skills you need to create and deliver effective marketing messages that resonate with your target audience. By understanding the principles of Value Proposition Design, you can create marketing materials that clearly articulate the value of your products or services, making it easier to attract and retain customers. Miro's collaborative features can help you brainstorm ideas, develop creative concepts, and get feedback from your team in real-time, ensuring that your marketing campaigns are impactful and successful.
Sales Manager
Sales Managers are responsible for leading and motivating sales teams to achieve their goals. This course can help you develop the skills you need to create and deliver effective sales presentations that persuade customers to buy your products or services. By understanding the principles of Value Proposition Design, you can create sales pitches that clearly articulate the value of your offerings and address the specific needs of your customers. Miro's collaborative features can help you train and coach your sales team, develop sales strategies, and track progress, ensuring that your team is successful in closing deals.
Business Development Manager
Business Development Managers are responsible for identifying and developing new business opportunities for their organizations. This course can help you develop the skills you need to create and deliver effective sales presentations, negotiate contracts, and manage customer relationships. By understanding the principles of Value Proposition Design, you can create sales pitches that clearly articulate the value of your offerings and address the specific needs of your customers. Miro's collaborative features can help you develop marketing materials, track sales progress, and get feedback from your team in real-time, ensuring that your business development efforts are successful.
Product Owner
Product Owners are responsible for defining and managing the vision for a product or service. This course can help you develop the skills you need to create and maintain product roadmaps, prioritize features, and communicate with stakeholders. By understanding the principles of Value Proposition Design, you can ensure that your products or services are aligned with the needs of your customers. Miro's collaborative features can help you gather feedback from users, develop product specifications, and track progress, ensuring that your products are successful.
Project Manager
Project Managers are responsible for planning, executing, and closing projects. This course can help you develop the skills you need to create and manage project plans, track progress, and communicate with stakeholders. By understanding the principles of Value Proposition Design, you can ensure that your projects are aligned with the needs of your customers and stakeholders. Miro's collaborative features can help you brainstorm ideas, develop project plans, and get feedback from your team in real-time, ensuring that your projects are successful.
Innovation Manager
Innovation Managers are responsible for leading and managing innovation initiatives within organizations. This course can help you develop the skills you need to identify and develop new products or services, and create a culture of innovation within your organization. By understanding the principles of Value Proposition Design, you can increase the likelihood of success for your innovation initiatives. Miro's collaborative features can help you brainstorm ideas, develop prototypes, and get feedback from stakeholders in real-time, ensuring that your innovations are relevant and impactful.
Strategy Consultant
Strategy Consultants help organizations develop and implement strategies to achieve their goals. This course can help you develop the skills you need to analyze business environments, identify strategic opportunities, and develop effective strategies. By understanding the principles of Value Proposition Design, you can help organizations develop strategies that are aligned with the needs of their customers and stakeholders. Miro's collaborative features can help you brainstorm ideas, develop strategic plans, and get feedback from clients in real-time, ensuring that your recommendations are practical and effective.
Product Manager
Product Managers typically oversee the development of products and services from inception to launch. This course can help you build a solid foundation in the principles of Value Proposition Design and provide you with the tools to create compelling value propositions for your products or services. By understanding the needs of your customers and aligning your product strategy accordingly, you can increase the likelihood of success in the marketplace. Additionally, Miro's collaborative features can help you gather feedback and input from your team in real-time, ensuring that your Value Proposition Canvas is comprehensive and well-informed.

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Canvas de propuesta de valor con Miro.
Este libro presenta el concepto de océanos azules, que son nuevos mercados sin competencia. Explica cómo las empresas pueden crear océanos azules y lograr un crecimiento rentable.
Este libro clásico explora por qué las empresas exitosas a menudo tienen dificultades para innovar. Proporciona información valiosa sobre las trampas que las empresas deben evitar para seguir siendo competitivas.
Este libro clásico proporciona consejos prácticos sobre cómo construir relaciones y persuadir a otros. Es una lectura obligada para cualquier persona que quiera mejorar sus habilidades de comunicación e influencia.
Este tratado clásico sobre estrategia militar proporciona información valiosa sobre planificación, estrategia y tácticas. Es una lectura obligada para cualquier persona que quiera aprender sobre las mejores prácticas de negocio.
Este libro de marketing explora la importancia de diferenciarse de la competencia. Puede ayudar a las empresas a desarrollar estrategias de marketing innovadoras y eficaces.
Este libro de autoayuda clásico proporciona consejos sobre cómo lograr el éxito financiero. Es una lectura motivadora para cualquier persona que quiera mejorar su mentalidad y alcanzar sus objetivos financieros.
Este libro de espiritualidad proporciona una guía para vivir en el presente momento. Puede ayudar a reducir el estrés y la ansiedad, y mejorar el bienestar general.
Este libro de autoayuda explora el poder de la ley de la atracción. Puede ayudar a aumentar el optimismo y la motivación, pero debe tomarse con un grano de sal.

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