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Digital Media Analytics

Using 'Listening Data'

Jessica Welch and Sorin Adam Matei

Topics Covered

  • Advanced methods to extract and analyze data from social media
  • Introduction to API’s
  • API marketing strategies
  • Advantages and disadvantages of using API’s to extract and use data
  • Mobile marketing
  • Types of mobile marketing strategies
  • The future of mobile marketing
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Cover image
Sentiment Analysis in Social Networks
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Provides an overview of social media mining, which subset of social media analytics.
Sentiment Analysis in Social Networks
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Sentiment Analysis in Social Networks
Kindle Edition
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RESTful Web APIs
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Provides a comprehensive overview of RESTful APIs, including their design, implementation, and testing. It valuable resource for anyone who wants to develop or consume RESTful APIs.
RESTful Web APIs: Services for a Changing World
Paperback
$$
RESTful Web APIs: Services for a Changing World
Kindle Edition
$$
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The New Language of Business
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Provides a holistic approach to API design, covering topics such as architecture, security, and documentation. It valuable resource for anyone who wants to design and develop effective APIs.
New Language of Business, The: SOA & Web 2.0 (IBM...
Kindle Edition
$$
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Professional ASP.NET 4.5 in C# and VB
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Provides a practical guide to designing and developing REST APIs with C# and ASP.NET Core. It valuable resource for anyone who wants to develop REST APIs using these technologies.
Professional ASP.NET 4.5 in C# and VB
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Designing Data-Intensive Applications
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Provides a comprehensive overview of designing and developing data-intensive applications. It valuable resource for anyone who wants to build applications that can handle large amounts of data.
Designing Data-Intensive Applications: The Big...
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Designing Data-Intensive Applications: The Big...
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API Security in Action
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Provides a practical guide to securing APIs. It valuable resource for anyone who is responsible for the security of APIs.
API Security in Action
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API Security in Action
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Time
12 hours
Via
FutureLearn
Institution
Purdue University
Instructors
Jessica Welch
Sorin Adam Matei
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