Analyzing Digital Transformation Canvas for Competitiveness from Coursera

By the end of this guided project, you will be able to use the Digital Transformation (DT) Canvas to position your organization for competitiveness. Digital transformation is the integration of digital technology into business processes to fundamentally change how an organization operate and deliver value to customers. The Digital Transformation Canvas help you think through the implications of digitalization by analyzing the business processes to focus, the technologies to use, as well as the value to create for the business and customers. The canvas is comprised of ten blocks, with each block providing analysis and insights on how to use the model to achieve the strategic goals of transformation.

For us to practically demonstrate how to use the Canvas to conduct analysis and make strategic decisions, we will use a spreadsheet to analyze a Fintech startup company as a case study. Example of the case study would empower you to apply the model to your company or any other company of your choice. The project is for business leaders, strategist, technologist, startup founders, and innovation professionals that want to compete with digitalization. At the end of the project, you will be able to use the canvas to determine your competitiveness in the digital world

What's inside

Syllabus

Project Overview

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Explores how digital technology can transform business operations and deliver value to customers in the digital age

Designed for business leaders, strategists, technologists, and entrepreneurs seeking to lead digital transformation within their organizations

Offers hands-on analysis of a fintech startup case study, providing practical insights into applying the Digital Transformation Canvas to real-world scenarios

Instructed by Omodiaogbe Samuel, an experienced professional in the field of digital transformation

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Analyzing Digital Transformation Canvas for Competitiveness with these activities:

Review Fundamentals of Digital Transformation

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Revisit core concepts of digital transformation to ensure a solid foundation before starting the course.

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Review key terms and definitions associated with digital transformation
Summarize the different types of digital technologies and their applications in business

Explore the Digital Transformation Framework

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Become familiar with the Digital Transformation Framework to enhance understanding of the course material.

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Seek out online tutorials on the Digital Transformation Canvas
Complete hands-on exercises to apply the Canvas in practical scenarios

Develop a Digital Transformation Resource Library

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Organize relevant articles, videos, and other resources to create a comprehensive knowledge base for the course.

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Gather resources on digital transformation from various sources
Curate and categorize the resources based on topics and relevance
Create a digital or physical library for easy access and reference

Five other activities

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Participate in Discussion Forums

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Engage with peers to exchange knowledge, clarify concepts, and enhance understanding of the course material.

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Pose questions and participate in discussions on the course platform
Provide feedback and insights to fellow students

Attend Industry Webinars and Conferences

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Stay up-to-date with industry trends and best practices, expanding knowledge and building professional connections.

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Identify relevant industry events and register for attendance
Attend webinars and conferences to learn from experts and industry leaders
Network with professionals and explore potential collaborations

Contribute to Open-Source Projects

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Gain practical experience in digital transformation by contributing to open-source platforms, showcasing skills and enhancing knowledge.

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Identify open-source projects related to digital transformation
Review the project documentation and contribute code or improvements
Collaborate with other contributors to enhance the project

Develop a Digital Transformation Strategy

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Create a comprehensive strategy that aligns with the course objectives, providing a practical application of the learned concepts.

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Analyze business processes and identify areas for digitalization
Identify and prioritize technologies to implement
Craft a plan for value creation for both the business and customers

Implement a Digital Transformation Project

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Apply the knowledge and skills gained in the course to a real-world project, cementing understanding and enhancing employability.

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Identify a suitable organization or case study to implement the digital transformation plan
Analyze the current state of the organization and its digital maturity
Develop and implement a digital transformation roadmap
Evaluate the impact of the digital transformation initiative

Career center

Learners who complete Analyzing Digital Transformation Canvas for Competitiveness will develop knowledge and skills that may be useful to these careers:

Business Analyst

A Business Analyst understands how business processes can be improved through the implementation of technology. The course Analyzing Digital Transformation Canvas for Competitiveness will provide you with the tools and frameworks needed to analyze and improve the efficiency and effectiveness of business processes in the digital age. This course will be especially valuable for those who wish to pursue a career as a Business Analyst, as it will provide them with the knowledge and skills needed to succeed in this field.

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Data Analyst

The course focuses on using data and technology to drive decision-making and improve business outcomes. The skills and knowledge you will gain from this course are highly sought-after by employers in the field of data analytics. You will learn how to analyze data, identify trends, and develop insights that can help businesses make better decisions. If you are interested in becoming a Data Analyst, this course can help you build a strong foundation for success in this field.

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Digital Marketing Manager

The course provides a comprehensive overview of digital marketing strategies and tactics. You will learn how to use digital channels to reach and engage with your target audience. This course is highly recommended for those who wish to pursue a career in digital marketing, as it will provide you with the knowledge and skills you need to succeed in this field.

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Product Manager

Product Managers are responsible for the development and launch of new products. This course will provide you with the knowledge and skills needed to succeed in this role. You will learn how to identify customer needs, develop product specifications, and manage product development teams. If you are interested in becoming a Product Manager, this course can help you build a strong foundation for success in this field.

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Project Manager

The course provides a comprehensive overview of project management principles and practices. You will learn how to plan, execute, and close projects successfully. This course is highly recommended for those who wish to pursue a career in project management, as it will provide you with the knowledge and skills you need to succeed in this field.

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Software Engineer

The course may be helpful for those who wish to pursue a career in software engineering. You will learn about the principles of software design and development. This course can help you build a foundation in software engineering and prepare you for a career in this field.

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Marketing Manager

The course provides a comprehensive overview of marketing principles and practices. You will learn how to develop and execute marketing campaigns, and how to measure the results of your marketing efforts. This course may be helpful for those who wish to pursue a career in marketing. It can help you build a foundation in marketing and prepare you for a career in this field.

See salaries and explore the career path for Marketing Manager

Business Development Manager

The course provides a comprehensive overview of business development principles and practices. You will learn how to identify and qualify leads, and how to close deals. This course may be helpful for those who wish to pursue a career in business development. It can help you build a foundation in business development and prepare you for a career in this field.

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Consultant

The course provides a comprehensive overview of consulting principles and practices. You will learn how to identify and solve business problems, and how to communicate your findings to clients. This course may be helpful for those who wish to pursue a career in consulting. It can help you build a foundation in consulting and prepare you for a career in this field.

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Entrepreneur

The course provides a comprehensive overview of entrepreneurship principles and practices. You will learn how to develop and launch a new business. This course may be helpful for those who wish to pursue a career as an entrepreneur. It can help you build a foundation in entrepreneurship and prepare you for a career in this field.

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Financial Analyst

The course provides a comprehensive overview of financial analysis principles and practices. You will learn how to analyze financial data and make investment recommendations. This course may be helpful for those who wish to pursue a career as a financial analyst. It can help you build a foundation in financial analysis and prepare you for a career in this field.

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Sales Manager

The course provides a comprehensive overview of sales management principles and practices. You will learn how to manage a sales team and achieve sales goals. This course may be helpful for those who wish to pursue a career as a sales manager. It can help you build a foundation in sales management and prepare you for a career in this field.

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Operations Manager

The course provides a comprehensive overview of operations management principles and practices. You will learn how to manage an operations team and achieve operational goals. This course may be helpful for those who wish to pursue a career as an operations manager. It can help you build a foundation in operations management and prepare you for a career in this field.

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Human Resources Manager

The course provides a comprehensive overview of human resources management principles and practices. You will learn how to manage a human resources team and achieve human resources goals. This course may be helpful for those who wish to pursue a career as a human resources manager. It can help you build a foundation in human resources management and prepare you for a career in this field.

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Customer Success Manager

The course provides a comprehensive overview of customer success management principles and practices. You will learn how to manage a customer success team and achieve customer success goals. This course may be helpful for those who wish to pursue a career as a customer success manager. It can help you build a foundation in customer success management and prepare you for a career in this field.

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