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Introduction to Healthcare Communication Strategies

Dr. Jonathan S Berek and Dr. Seema Yasmin

This course from the Stanford Center for Health Education (SCHE) will teach you the strategies and techniques that facilitate effective communication about science and health.

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This course from the Stanford Center for Health Education (SCHE) will teach you the strategies and techniques that facilitate effective communication about science and health.

You’ll learn how to identify the fundamental skills that facilitate effective relationship-centered communication, and enhance your capacity to listen actively and purposefully. You’ll also explore how communicating accurate health information during public health campaigns, health education sessions, and doctor–patient interactions can help you build strong and trusting relationships with stakeholders.

Additionally, you’ll explore how spontaneous facilitated communication can help you convey key messages with clarity and nuance. Using tools such as improvisation and role play, you’ll enhance your capacity to articulate a well-communicated response to a given situation in your own healthcare context.

What you'll learn

  • The foundation of effective communication within the health sector.

  • The science behind communication.

  • The impact of effective health communication and the implications of ineffective health communication.

  • Relationship-centered communication and listening preferences.

  • Role play and improvisation as tools for enhanced communication.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Communication is the foundation of effective healthcare
Explores the science behind communication and its impact on health
Enhances communication skills for building strong relationships with stakeholders
Utilizes spontaneous facilitated communication techniques for conveying clear and effective messages
Taught by renowned experts in health education and communication
Suitable for healthcare professionals, educators, and anyone involved in health communication

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Activities

Coming soon We're preparing activities for Introduction to Healthcare Communication Strategies. These are activities you can do either before, during, or after a course.

Career center

Learners who complete Introduction to Healthcare Communication Strategies will develop knowledge and skills that may be useful to these careers:
Health Communication Manager
Health Communication Managers plan and implement effective health communication strategies and campaigns. This course would be highly relevant, as it teaches the fundamental skills and techniques that facilitate effective communication about science and health. You will learn how to communicate accurate health information during public health campaigns and build strong and trusting relationships with stakeholders. This knowledge and skillset would be invaluable in the role of a Health Communication Manager.
Public Health Educator
Health Educators focus on informing the public about health issues, developing and implementing health education programs, and evaluating the effectiveness of these programs. This course would be highly relevant, as it teaches the strategies and techniques that facilitate effective communication about health. It also covers the impact of effective health communication and the implications of ineffective health communication. This knowledge would be essential for success as a Public Health Educator.
Medical Writer
Medical Writers create and edit medical content for a variety of audiences, including patients, healthcare professionals, and the general public. This course would be helpful, as it teaches the strategies and techniques that facilitate effective communication about science and health. You will also learn how to identify the fundamental skills that facilitate effective relationship-centered communication and enhance your capacity to listen actively and purposefully.
Science Writer
Science Writers communicate complex scientific and technical information to a non-specialized audience. This course would be helpful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the science behind communication and the impact of effective health communication.
Health Promotion Specialist
Health Promotion Specialists plan, implement, and evaluate health promotion programs. They may work for government agencies, non-profit organizations, or private companies. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the impact of effective health communication and the implications of ineffective health communication.
Health Policy Analyst
Health Policy Analysts research, analyze, and develop health policy. They may work for government agencies, non-profit organizations, or private companies. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the impact of effective health communication and the implications of ineffective health communication.
Public Relations Specialist
Public Relations Specialists manage the public image of organizations and individuals. They may work for government agencies, non-profit organizations, or private companies. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the impact of effective health communication and the implications of ineffective health communication.
Healthcare Consultant
Healthcare Consultants provide advice and guidance to healthcare organizations on a variety of topics, including communication strategy. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the impact of effective health communication and the implications of ineffective health communication.
Patient Advocate
Patient Advocates help patients navigate the healthcare system and make informed decisions about their care. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the impact of effective health communication and the implications of ineffective health communication.
Health Data Analyst
Health Data Analysts collect, analyze, and interpret health data. They may work for government agencies, non-profit organizations, or private companies. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the impact of effective health communication and the implications of ineffective health communication.
Health Information Manager
Health Information Managers oversee the collection, storage, and dissemination of health information. They may work for hospitals, clinics, or other healthcare organizations. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the impact of effective health communication and the implications of ineffective health communication.
Technical Writer
Technical Writers create and edit technical documentation, such as user manuals, white papers, and training materials. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the science behind communication and the impact of effective health communication.
Science Communicator
Science Communicators translate complex scientific and technical information into language that is accessible to the general public. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the science behind communication and the impact of effective health communication.
Clinical Research Coordinator
Clinical Research Coordinators manage the day-to-day operations of clinical trials. They may work for hospitals, universities, or pharmaceutical companies. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the science behind communication and the impact of effective health communication.
Health Librarian
Health Librarians provide information services to patients, healthcare professionals, and the general public. This course may be useful, as it teaches the strategies and techniques that facilitate effective communication about science and health. It also covers the impact of effective health communication and the implications of ineffective health communication.

Reading list

We've selected nine books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Introduction to Healthcare Communication Strategies.
Examines the complex relationship between science and policy, and the role of communication in bridging the gap between the two. It provides insights into how scientists can effectively communicate their findings to policymakers and the public.
Provides a comprehensive guide to medical jargon. It defines and explains over 5,000 medical terms in an easy-to-understand way.
Provides a comprehensive overview of the theory and research on interpersonal communication. It covers topics such as the different types of interpersonal relationships, the stages of interpersonal development, and the factors that influence interpersonal communication.
Provides a comprehensive overview of the theory and research on nonverbal communication. It covers topics such as the different types of nonverbal cues, the functions of nonverbal communication, and the cultural variations in nonverbal communication.
Explores the role of storytelling in human communication. It covers topics such as the different types of stories, the functions of stories, and the impact of stories on our lives.
This classic book provides a concise guide to the principles of clear and effective writing. It covers topics such as the use of grammar, punctuation, and style.
This textbook provides a comprehensive overview of the field of health behavior. It covers a wide range of topics, from the theories of health behavior to the latest research on health behavior interventions.

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