What is Social?

This is a great course for someone who is trying to get a handle on social media marketing and take their career or brand to the next level.

A good course to begin exploring social media marketing It was a good introductory course.

I am of the conviction that learning is never ending and have a habit of learning new ideas about my favorite subject about Social Media Marketing.

Good introduction to social media marketing Love the broader insight into social media and new tools.

it's wonderful beginning to social media marketing Great course with great professor... Just the right content for today's world of social... Great materials, very useful course.

Far too often, we talked about what we are GOING to learn about Social Media Marketing vs actual content.

This is a very powerful tool to start in social media marketing.

It's good and inspiring.But I would say the contents covered are a little general.However, I would expect this whole specification will help me go deeper into social media marketing.

positive: social media marketing in general seems interesting, especially in terms of building relationships with the consumer.

Quizzes and assignments were fair and easy to understand and at the completion of this course I feel that I have a better understanding of social media marketing and a few new tools and skills to execute a plan in a more productive way.

If you are paid learner, its better to get the whole specialization if you really want to get the gist of social media marketing.

Excellent course, gave important insights into the Social Media Marketing field.

I'm looking forward to MOOC 2!

:) Great class and great introduction into this world A MUST FOR THE PEOPLE WHO ARE LOOKING FORWARD TO GAIN AN EDGE IN THE SOCIAL MEDIA MARKETING !!

Very good intro to the subject looking forward for the specialization.

Looking forward completing whole specialization.Additionally, the course shares and recommends tools which are helpful if you are doing social media marketing or eager to become one.

Looking forward to the rest of the specialization.

I am glad i am his student and looking forward to learn more.

looking forward to the next MOOCs on the topic.

I really enjoyed this course but it really is more of an introduction to the rest of the specialisation.A lot was repeated over and over which seemed a little tedious at times but in actuality, it made sure I really understood and clearly processed the most important information.Looking forward to the next course!

I really feel like I learned a lot and am looking forward to going through with the rest of the courses in this specialization.

I am looking forward to the next set of courses.

Looking forward to the next MOOC.

I enjoyed the course material and instruction, I'm looking forward to the next section.

This opening module -- What is Social -- does an excellent job of defining social media marketing and the accelerated rate of change, trends, available technologiesthat is happening here.

I would highly recommend this specialization and this specific "What is Social?"

Engaging This course is a great introduction to social media, you learn things that you would never imagine and they help you to understand the basis of social media, first course is more like a general idea of "what is social?

Great teacher in Randy, it was fun to complete What is social.

What is Social?

So, What Is Social Media?

"What is Social" course is suitable for learning the vague concept of the "social media".

Absolutely amazing course @What is Social?

I highly recommend it!

I highly recommend!

I highly recommend these Moocs Very clear introduction describing the different layers of the Social Pyramid .

This course is highly recommended.

I highly recommend this course.

Highly recommended!

Strongly recommend for everyone who wants to understand social media This section is great for absolute beginners, and I would highly recommend it to anyone new to social media and social marketing.

I highly recommend this course to anyone looking to get into social media marketing Bit boring and out of date.

Highly recommended.

GREAT LESSON Very good Great course content by Randy Hlavac.

Thanks to Randy Hlavac for making it seem easy.

Prof Randy Hlavac is clear and insightful, the course content is engaging and interesting, and the assignments are meaningful.

This is a nice introduction to social media marketing with professional insight from Randy Hlavac.

The instructor, Prof.Randy Hlavac, explains the concepts behind social media activities in a simple and easy to understand way.

Thank you Dr. Randy Hlavac for the lectures.

A great introduction to the world of social media marketing, and a great refresher for those that are looking to get back into it.

Outstanding contents A very good introductory course to the world of social media, very well structured providing invaluable information.

Constructive and informative learning about the world of social media.

I look forward to advancing with every course!

I look forward to the other courses from this Specialisation for more in depth content.

I look forward to continuing my specialization :D Learned so much in this class.

I look forward to learning more about Social Media in this Specialization!

Really enjoying this mooc so far Great Course Great introduction of social marketing I enjoyed this course look forward to learning more.

A really an Excellent Course that gives us tools and introduction to understanding the digital world and I look forward to completing all courses for Specialization Could be more actual!

Well organized, thoughtful, easy to follow.

Very good, I really like it i thought i knew what is social, but i realized how fool i was, now i feel more secure of my self and what i know Very valuable content, very good methodology of learning, appealing speakers, easy to follow I thought the course was quite informative with good resources and positive interactions.

Thanks Northwestern University for the opportunity.

Thanks to Instructor Randy Hlavac of Northwestern University.

Thanks Prof. Randy Hlavac, Northwestern University Team & Coursera Very insightful starting point to Social Media Marketing.

As a self-taught marketing specialist, I decided to take this specialization and course by Professor Hlavac from Northwestern University and I don't regret a thing!

It has enhanced my understanding of social media as well as virtual communities.

It gave me great insight into the social pyramid and how relevant virtual communitiesare to a social strategy and the social success of your brand!

Some of us already know the impact that Social Networking sites have, but ignore virtual communities.

But now thanks this course, I not only focus on identifying my high value market, but also on growing my presence on virtual communities.

I am new to the social media world and found this class to be a great motivator to sign up for new social media sites I have never considered before.

The continuous call to sign up for Twitter is super annoying.

But let's dive deeper into the general concept to gain a clearer and more precise understanding.