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Маковеева Виктория Владимировна, Калинина, Мрочковский Николай Сергеевич, Юрий Ляндау, Куклина Татьяна Валерьевна, and Масленников Валерий Владимирович
Курс «Организация предпринимательской деятельности» дает возможность слушателям получить необходимые знания и освоить практические инструменты для организации предпринимательских проектов. В результате обучения слушатели курса будут знать основы организации предпринимательской деятельности, уметь использовать на практике технологии и инструменты предпринимателя и будут готовы к запуску предпринимательских проектов, в том числе и проектов социального предпринимательства. Цель курса – формирование предпринимательских компетенций у школьников 10-11 классов и студентов вузов
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Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Focuses on entrepreneurship fundamentals, equipping students with foundational knowledge
Taught by notable instructors in business education at Moscow University
Suitable for business students, aspiring entrepreneurs, and high school students considering a business degree
Combines theory and practical tools to prepare students for launching business ventures
Covers social entrepreneurship, expanding students' understanding of business's social impact
Requires access to technology for participation, which may be a barrier for some students

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Организация предпринимательской деятельности with these activities:
Review basic accounting principles and financial statements
Refresher activities will help learners reinforce and enhance prerequisite knowledge to better understand the subject matter in the course.
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  • Review textbooks or online resources.
  • Work through practice problems and exercises.
  • Seek additional support from online tutors or mentors.
Create a comprehensive binder or digital repository of course materials
Organizing and synthesizing course materials, such as lecture notes, readings, and assignments, will assist with knowledge retention and recall.
Show steps
  • Review and update materials regularly.
  • Gather and organize course materials.
  • Create a system for organizing and labeling materials.
  • Seek assistance from classmates or instructors if needed.
Review 'The Innovator's Dilemma'
This book includes relevant information about business and innovation, which can supplement the content of this course.
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  • Read the book and take notes.
  • Summarize key takeaways in a learning journal.
Five other activities
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Participate in group discussions on real-world business cases
Engaging in peer discussions allows students to share their perspectives, learn from others, and develop critical thinking skills.
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  • Join a discussion group or forum.
  • Prepare for discussions by reading assigned materials.
  • Actively participate in discussions and share insights.
  • Reflect on discussions and apply learnings to assignments.
Follow tutorials on financial modeling and forecasting
Guided tutorials provide a structured approach to developing proficiency in financial modeling and forecasting techniques.
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  • Identify reputable sources for tutorials.
  • Select tutorials that align with the course content.
  • Follow the tutorials step-by-step.
  • Apply the techniques learned in the tutorials to practical scenarios.
Conduct a SWOT Analysis for a hypothetical business
This activity requires students to apply the principles of SWOT analysis and reinforces the importance of market assessment in entrepreneurship.
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  • Define the purpose and scope of the analysis.
  • Gather data on the business's strengths, weaknesses, opportunities, and threats.
  • Analyze the data and identify key insights.
  • Develop recommendations based on the analysis.
Create a presentation on a business idea
Creating a presentation allows students to synthesize their knowledge of business ideation and develop effective communication skills.
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  • Identify a business opportunity and develop a concept.
  • Research the market and develop a target audience.
  • Create a business model and financial projections.
  • Design and deliver a compelling presentation.
Launch a small-scale entrepreneurial project
Engaging in a real-world project allows students to apply their entrepreneurial skills and gain practical experience in business operations.
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  • Identify a business opportunity and develop a plan.
  • Secure funding and resources.
  • Build a team and delegate responsibilities.
  • Execute the plan and monitor progress.
  • Evaluate the project's success and lessons learned.

Career center

Learners who complete Организация предпринимательской деятельности will develop knowledge and skills that may be useful to these careers:
Startup Founder
Startup Founders create and lead new businesses with high growth potential. The course 'Organization of Entrepreneurial Activity' would be highly valuable for those aspiring to become Startup Founders, providing them with a comprehensive understanding of business organization, entrepreneurial finance, and startup strategies.
Social Entrepreneur
Social Entrepreneurs combine business principles with a social mission, seeking to create positive social or environmental change. The course 'Organization of Entrepreneurial Activity' would be particularly relevant for individuals pursuing a career as a Social Entrepreneur, as it provides a focus on social entrepreneurship, impact measurement, and stakeholder engagement.
Entrepreneur
An Entrepreneur is an individual who starts and manages their own business, taking on the risks and rewards of doing so. The course 'Organization of Entrepreneurial Activity' would be highly relevant for someone pursuing a career as an Entrepreneur, providing them with the knowledge and skills to develop and implement entrepreneurial projects.
Project Manager
Project Managers plan, execute, and oversee projects to achieve specific goals. The course 'Organization of Entrepreneurial Activity' would be relevant for someone pursuing a career as a Project Manager, as it provides knowledge of project planning, resource management, and risk assessment.
Operations Manager
Operations Managers oversee the day-to-day operations of a business, including production, logistics, and customer service. The course 'Organization of Entrepreneurial Activity' would be helpful for those seeking a career as an Operations Manager, as it provides knowledge of business organization, process management, and efficiency improvement techniques.
Sales Manager
Sales Managers lead and motivate sales teams to achieve revenue targets. The course 'Organization of Entrepreneurial Activity' would be helpful for those seeking a career as a Sales Manager, as it provides knowledge of business strategy, customer relationship management, and sales techniques.
Marketing Manager
Marketing Managers plan and execute marketing campaigns to promote products or services, build brand awareness, and generate leads. The course 'Organization of Entrepreneurial Activity' would be helpful for someone pursuing a career as a Marketing Manager, as it provides a foundation in business strategy, marketing principles, and customer relationship management.
Venture Capitalist
Venture Capitalists invest in early-stage companies with high growth potential. The course 'Organization of Entrepreneurial Activity' may be useful for those seeking a career as a Venture Capitalist, as it provides insights into business evaluation, risk assessment, and investment strategies in the context of entrepreneurial ventures.
Product Manager
Product Managers are responsible for the development, launch, and marketing of products or services. The course 'Organization of Entrepreneurial Activity' may be useful for those seeking a career as a Product Manager, as it provides an understanding of business strategy, product development, and market analysis.
Business Analyst
A Business Analyst is a versatile professional who researches, analyzes, and documents business processes, practices, and IT-related requirements to improve business operations and increase efficiency. The course 'Organization of Entrepreneurial Activity' would be helpful for individuals seeking a career as a Business Analyst as it provides a foundation in organizing and managing business projects, understanding business processes, and implementing technology solutions.
Risk Analyst
Risk Analysts identify, assess, and mitigate risks in various business areas, including finance, operations, and technology. The course 'Organization of Entrepreneurial Activity' may be useful for Risk Analysts, as it provides an understanding of business practices, risk management principles, and control mechanisms.
Investment Banker
Investment Bankers provide financial advice and services to corporations, governments, and individuals, helping them raise capital and manage their investments. The course 'Organization of Entrepreneurial Activity' may be helpful for those seeking a career in Investment Banking, as it provides insights into business organization, financial markets, and investment strategies.
Financial Analyst
Financial Analysts evaluate and interpret financial data to provide insights and recommendations to businesses and investors. The course 'Organization of Entrepreneurial Activity' may be useful for Financial Analysts, as it provides an understanding of financial principles and business management, which are essential for analyzing financial performance and making informed decisions.
Consultant
Consultants provide advice and guidance to businesses and organizations on various aspects of their operations, including strategy, finance, marketing, and technology. The course 'Organization of Entrepreneurial Activity' may be useful for those seeking a career as a Consultant, as it provides an overview of the principles and practices of business organization and management.

Reading list

We've selected 12 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Организация предпринимательской деятельности.
Introduces the concept of the "lean startup" methodology, which process for developing and validating new products or services with a minimum of waste. It valuable resource for anyone who wants to learn how to build a successful business.
Provides a clear and concise framework for developing good strategy. It valuable resource for anyone who wants to learn how to make better decisions and achieve better results.
Challenges the conventional wisdom about how to build a successful business. It argues that successful businesses are built by creating new products or services that create new markets, rather than by competing in existing markets.
Provides a framework for understanding the challenges that large companies face in innovating. It valuable resource for anyone who wants to learn how to overcome the obstacles to innovation and build a successful business.
Provides a practical guide to developing and executing a traction strategy for your business. It valuable resource for anyone who wants to learn how to get their business off the ground and start growing.
Classic text on personal and professional development. It valuable resource for anyone who wants to learn how to live a more fulfilling and successful life.
Provides a step-by-step guide to starting a business with $100 or less. It valuable resource for anyone who wants to learn how to start a business with limited resources.
Provides a framework for building a successful business. It teaches readers how to avoid the common mistakes that entrepreneurs make and how to build a business that is both profitable and sustainable.
Provides a unique perspective on money and investing. It challenges the traditional view of money and teaches readers how to build wealth.
Provides a practical guide to building a personal brand and using social media to grow your business. It valuable resource for anyone who wants to learn how to use social media to market their business.

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