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Fernando Guerra

En este cuarto y último curso estudiaremos y analizaremos las estrategias, herramientas y criterios para dar efectividad al proceso de las negociaciones. También se propondrá el empleo del concepto de áreas de efectividad y orientación a resultados, que facilitará la definición de objetivos específicos y cuantificables para planear estratégicamente nuestra negociación con el empleo del establecimiento de los máximos aceptables y mínimos que cada propuesta de solución presenta para un manejo efectivo de las concesiones, intercambios y toma de decisiones, con el fin de lograr acuerdos compartidos. Finalmente se establecerá una visión futura de creación de valor, sobre el acuerdo para continuar en el tiempo obteniendo beneficios compartidos.

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What's inside

Syllabus

Bienvenida
En este curso se presentarán para su análisis y aplicación las habilidades, estrategias y herramientas que en materia de negociación permiten analizar la situación y el estilo de actuación más efectivo para tomar decisiones, presentar propuestas de solución y concesiones para dirigir el rumbo de la negociación con credibilidad, equidad y justicia, para llegar a los acuerdos que a ambas partes benefician.
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Técnicas de negociación
En este módulo se analizará cómo negocian otras culturas y las diferencias contra nuestro modelo de negociación y de las ventajas de iniciar con niveles de aspiración altos, así como la precauciones a tomar cuando se trate de negociaciones rápidas y de cómo obtener posibles ventajas en las negociaciones competitivas o argumentativas y de las sugerencias para realizar esto, concluyendo con un análisis de las fuentes de poder que pueden emplearse en las negociaciones.
Guías prácticas de negociación
En este módulo se analizan las prácticas empleadas por las costumbres en el tiempo que se han generalizado al negociar. Iniciaremos con la forma en que se pueden hacer las concesiones y las prácticas que condicionan una negociación y de la presión ejercida por varias cotizaciones, el regateo y el alza de precios injustificada y de cómo podemos manejar y resolver un estancamiento al negociar.
Estrategias de negociación
Las estrategias orientan a una negociación al éxito o a la creación de valor sostenido en el futuro, de acuerdo a la vida probable del acuerdo alcanzado. Iniciemos con implantar una negociación orientada a resultados y de aplicar la tecnología de la planeación estratégica para generar una visión, misión y estrategias que permitan sostener la creación de valor en a futuro, definiendo las fuerzas, debilidades, oportunidades y amenazas y del análisis de estos cuatro elementos en una matriz denominada cruzada, que permite generar estrategias efectivas.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Desarrolla y fortalece las estrategias, habilidades y conocimientos de negociación
Su objetivo es formar profesionales en el manejo efectivo de negociaciones
Su enfoque orientado a resultados facilita la definición de objetivos concretos
Los instructores, Fernando Guerra, no son mencionados por su reputación

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Reviews summary

Accurate negotiation strategies

This course has a wealth of lessons on negotiation for students interested in refining this skill, resulting in a high level of satisfaction among students. Learners appreciate the many examples given throughout the course and the ability to apply them in any situation, even outside of business and commercial settings. The instructor, Fernando Guerra, receives specific praise for his explanations, communication skills, and knowledge of the subject matter. Students who wish to pursue careers in business, sales, and even law may find this course especially applicable.
Well-organized and easy-to-understand course content.
"Muy Buen curso, se abordan temas muy importantes a la hora de poner realizar negociaciones de una forma eficiente y eficaz."
"Excelente curso. Se detalla todo correctamente y coloca ejemplos muy prácticos."
Examples and techniques can be applied in various settings.
"Se puede aplicar en cualquier situación, incluso en grupos de trabajo."
"Excelente curso que nos guía en como manejar diferentes situaciones en las negociaciones, aplicar técnicas y habilidades para salir de un estancamiento y como enfocar la negociación en agregar valor para ambas partes."
Excellent instructor with clear explanations and knowledge of the subject.
"Excellent course and the relator Don Fernando Guerra transmits his knowledge of excellent manner."
" Excelente curso, la verdad es 100% recomendado. El profesor Fernando Guerra es excelente, de manera profesional demuestra que realmente tiene habilidades comunicacionales, conocimiento y pedagogia."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Las estrategias y habilidades para las negociaciones with these activities:
Revise negotiation techniques
Get refreshed on negotiation techniques
Browse courses on Negotiation Techniques
Show steps
  • Review course materials on negotiation techniques
  • Practice negotiation role-playing activities
  • Seek feedback and guidance from other students or facilitators
Explore online tutorials on negotiation strategies
Enhance understanding by exploring online negotiation tutorials
Browse courses on Negotiation Strategies
Show steps
  • Identify reputable online platforms offering negotiation tutorials
  • Watch and actively engage with video tutorials
  • Take notes and practice exercises to reinforce learning
Develop a negotiation plan
Create a negotiation plan to apply theoretical concepts to a practical scenario
Show steps
  • Identify the negotiation objectives, interests, and constraints
  • Research and gather information about the other party
  • Develop a negotiation strategy and tactics
  • Prepare negotiation aids and materials
Show all three activities

Career center

Learners who complete Las estrategias y habilidades para las negociaciones will develop knowledge and skills that may be useful to these careers:
Negotiator
Negotiators are responsible for negotiating and resolving conflicts between two or more parties. This course will help you develop the skills you need to be a successful Negotiator. You will learn how to analyze the situation, identify the interests of the parties involved, and develop a strategy for reaching an agreement. You will also learn how to use different negotiation techniques, such as positional bargaining, interest-based bargaining, and mediation.
Sales Manager
Sales Managers are responsible for leading and motivating a team of salespeople. They develop and implement sales strategies, set sales targets, and track progress towards goals. This course will help you develop the skills you need to be a successful Sales Manager. You will learn how to build relationships with customers, develop sales strategies, and motivate your team to achieve results.
Business Development Manager
Business Development Managers are responsible for developing and implementing strategies to grow a company's business. They identify new markets, develop new products and services, and build relationships with potential customers. This course will help you develop the skills you need to be a successful Business Development Manager. You will learn how to conduct market research, develop business plans, and build relationships with customers.
Project Manager
Project Managers are responsible for planning, executing, and controlling projects. They work with stakeholders to define project goals, develop project plans, and track progress towards goals. This course will help you develop the skills you need to be a successful Project Manager. You will learn how to define project goals, develop project plans, and track progress towards goals.
Consultant
Consultants provide advice and guidance to businesses and organizations. They help clients identify problems, develop solutions, and implement changes. This course will help you develop the skills you need to be a successful Consultant. You will learn how to analyze business problems, develop solutions, and communicate your findings to clients.
Lawyer
Lawyers represent clients in legal matters. They advise clients on legal issues, draft legal documents, and represent clients in court. This course will help you develop the skills you need to be a successful Lawyer. You will learn how to analyze legal issues, draft legal documents, and represent clients in court.
Mediator
Mediators help disputing parties reach agreement. They facilitate communication between the parties, help them identify their interests, and develop solutions that meet the needs of all parties. This course will help you develop the skills you need to be a successful Mediator. You will learn how to facilitate communication between disputing parties, help them identify their interests, and develop solutions that meet the needs of all parties.
Arbitrator
Arbitrators are neutral third parties who resolve disputes between parties. They hear evidence from both sides and make a decision that is binding on the parties. This course will help you develop the skills you need to be a successful Arbitrator. You will learn how to hear evidence from both sides and make a decision that is binding on the parties.
Human Resources Manager
Human Resources Managers are responsible for managing the human resources of an organization. They recruit and hire employees, develop and implement HR policies, and manage employee relations. This course will help you develop the skills you need to be a successful Human Resources Manager. You will learn how to recruit and hire employees, develop and implement HR policies, and manage employee relations.
Marketing Manager
Marketing Managers are responsible for developing and implementing marketing strategies for products or services. They conduct market research, develop marketing campaigns, and track the results of marketing efforts. This course will help you develop the skills you need to be a successful Marketing Manager. You will learn how to conduct market research, develop marketing campaigns, and track the results of marketing efforts.
Public relations manager
Public Relations Managers are responsible for managing the public relations of an organization. They develop and implement public relations strategies, manage media relations, and track the results of public relations efforts. This course will help you develop the skills you need to be a successful Public Relations Manager. You will learn how to develop and implement public relations strategies, manage media relations, and track the results of public relations efforts.
Corporate Communications Manager
Corporate Communications Managers are responsible for managing the internal and external communications of an organization. They develop and implement communications strategies, manage media relations, and track the results of communications efforts. This course will help you develop the skills you need to be a successful Corporate Communications Manager. You will learn how to develop and implement communications strategies, manage media relations, and track the results of communications efforts.
Event Planner
Event Planners are responsible for planning and executing events. They work with clients to define event goals, develop event budgets, and coordinate event logistics. This course will help you develop the skills you need to be a successful Event Planner. You will learn how to define event goals, develop event budgets, and coordinate event logistics.
Fundraiser
Fundraisers are responsible for raising money for non-profit organizations. They develop and implement fundraising strategies, manage donor relations, and track the results of fundraising efforts. This course will help you develop the skills you need to be a successful Fundraiser. You will learn how to develop and implement fundraising strategies, manage donor relations, and track the results of fundraising efforts.
Grants Manager
Grants Managers are responsible for managing grants for non-profit organizations. They identify grant opportunities, develop grant proposals, and manage grant awards. This course will help you develop the skills you need to be a successful Grants Manager. You will learn how to identify grant opportunities, develop grant proposals, and manage grant awards.

Reading list

We've selected 27 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Las estrategias y habilidades para las negociaciones.
Is another classic in the field of negotiation and provides a step-by-step guide to negotiating agreements that meet the needs of all parties involved. It valuable resource for anyone who wants to learn how to negotiate effectively.
Provides a comprehensive overview of negotiation strategies and tactics, with case studies and examples from the business world. It valuable resource for anyone looking to improve their negotiation skills.
Este libro ofrece una visión profunda de la psicología de la negociación y proporciona técnicas prácticas para superar los obstáculos y lograr resultados brillantes. Es particularmente beneficioso para los estudiantes que buscan mejorar sus habilidades de negociación y comprender la dinámica interpersonal involucrada en el proceso de negociación.
Provides practical advice on how to say no in a way that is assertive but not aggressive. It valuable resource for anyone who wants to improve their negotiation skills and learn how to stand up for themselves.
Este clásico en negociación proporciona un enfoque práctico para negociar acuerdos mutuamente beneficiosos, enfatizando la importancia de separar a las personas del problema y centrarse en los intereses subyacentes.
This practical guide to negotiation provides tips and techniques for getting the best possible deal. It valuable resource for anyone who wants to improve their negotiating skills.
Provides a framework for having difficult conversations in a productive way. It valuable resource for anyone who wants to learn how to negotiate effectively in challenging situations.
Provides a scientific understanding of the principles of persuasion. It valuable resource for anyone who wants to learn how to influence others in a positive way.
Este libro proporciona un marco analítico para comprender y mejorar las habilidades de negociación. Es particularmente útil para los estudiantes que buscan comprender la teoría y la práctica de la negociación y desarrollar sus habilidades analíticas.
This classic text on military strategy provides valuable insights into the principles of negotiation. It valuable resource for anyone who wants to learn how to think strategically and make effective decisions in a negotiation.
Provides a practical guide to negotiation for business professionals. It valuable resource for anyone who wants to learn how to negotiate effectively in the workplace.
Este libro práctico ofrece consejos y técnicas probados para mejorar las habilidades de negociación y lograr mejores resultados.
Provides a comprehensive guide to negotiation for both business professionals and everyday people. It valuable resource for anyone who wants to learn how to negotiate effectively in any situation.
Provides a framework for understanding and developing emotional intelligence. It valuable resource for anyone who wants to improve their negotiation skills and learn how to build strong relationships.
Este libro es un manual integral que cubre todos los aspectos de la negociación, desde la preparación hasta el cierre. Es particularmente beneficioso para los estudiantes que buscan una guía completa y práctica de las estrategias y tácticas de negociación.
Provides a comprehensive overview of the principles of personal and professional effectiveness. It valuable resource for anyone who wants to improve their negotiation skills and learn how to achieve their goals.
Provides a framework for negotiation that focuses on building relationships and creating value. It valuable resource for anyone who wants to learn how to negotiate effectively in a positive and collaborative way.
Este libro ofrece una introducción accesible a los conceptos y principios básicos de negociación, adecuado para principiantes.
Este libro se centra en las negociaciones colaborativas y proporciona estrategias para crear valor para ambas partes. Es particularmente beneficioso para los estudiantes que buscan aprender a negociar de manera ética y sostenible.
Provides a comprehensive overview of the principles of power and influence. It valuable resource for anyone who wants to learn how to negotiate effectively and achieve their goals.
This classic text on political philosophy provides valuable insights into the principles of power and influence. It valuable resource for anyone who wants to learn how to negotiate effectively and achieve their goals.
Este libro explora los principios psicológicos que influyen en la persuasión y la negociación. Es particularmente beneficioso para los estudiantes que buscan comprender los factores que impulsan el comportamiento humano y aprender a utilizarlos para negociar de manera efectiva.
This classic text on military strategy provides valuable insights into the principles of negotiation. It valuable resource for anyone who wants to learn how to think strategically and make effective decisions in a negotiation.
This classic book on human relations provides valuable insights into the principles of effective communication and persuasion. It valuable resource for anyone who wants to improve their negotiation skills and learn how to build strong relationships.
Provides a comprehensive overview of the principles of negotiation. It valuable resource for anyone who wants to learn how to negotiate effectively and achieve their goals.

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