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Jeff Flesher

The capstone for the specialization will provide a learning experience that integrates across all the courses within it. It will involve analysis of a situation concerning a new enterprise – a venture of one’s own or within a larger organization – to develop the current business model and compare against alternative business models so as to identify potential opportunities and challenges.

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What's inside

Syllabus

Module 1: Capstone Course Overview and Innovation Review
In this module you will become familiar with the Capstone course, your instructor, your classmates, and our learning environment. You will also use course concepts to complete a review quiz related to the two Innovation courses in the specialization; Strategic Innovation: Building and Sustaining Innovative Organizations, and Strategic Innovation: Innovation at the Frontier: An Exploration of Cutting-Edge Topics.
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Module 2
In this module you will assume the perspective of a venture fund analyst working to understand company performance through the lens of core innovation principles.
Module 3
In this module you will reflect on the concepts from the two Creativity courses, Creativity Toolkit I: Changing Perspectives, and Creativity Toolkit II: Creative Collaboration.
Module 4
In this module you will assume the perspective of a venture fund analyst working to understand company performance through the lens of core creativity principles.
Module 5
In this module you will reflect on the concepts from the two Entrepreneurship courses; Entrepreneurship I: Principles and Concepts, and Entrepreneurship II: Practices and Approaches.
Module 6
In this module you will assume the perspective of a venture fund analyst working to understand company performance through the lens of core Entrepreneurship principles.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Delves into the concepts of innovation, creativity, and entrepreneurship, providing a comprehensive understanding of these core principles
Examines real-world case studies and industry examples, making the learning experience more relatable and practical
Provides hands-on exercises and activities, allowing learners to apply the concepts and develop their skills in a practical setting
Involves learners in analyzing and developing business models, fostering critical thinking and problem-solving abilities
Requires learners to reflect on their learning and consider alternative perspectives, encouraging a deeper understanding of the subject matter
Facilitated by an experienced instructor specializing in entrepreneurship, innovation, and creativity, ensuring the delivery of high-quality instruction

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Reviews summary

Entrepreneurship creativity capstone

Learners say this course is a worthwhile finale to the Innovation: From Creativity to Entrepreneurship Specialization. While some students had technical issues, students were generally enthusiastic about the capstone. Learners state that the course reinforces the concepts and enhances the learning experience from the previous coursework. Students also appreciated the valuable insights provided by instructors. While one student wished for more assignments, most found the assignments to be engaging and challenging. Others noted that some assignments referenced unfamiliar concepts or had technical issues. Overall, most students felt that the specialization prepared them for the capstone project and the learning experience was strengthened by knowledgeable instructors.
Learners gained valuable insights from instructors.
"Insightful knowledge regarding creativity and entrepreneurship."
"The instructors were knowledgeable & it was great comfort to learn from them at self-paced."
"Thank you Professor Jeff Flesher!"
Students were engaged in assignments.
"the assignments are good and challenging."
"Great course. A wealth of information that can propel you to the next level, skillfully rolled out."
Some learners experienced technical issues.
"the assignments point to some principles that aren't directly mentioned in the earlier courses."
"The formatting of quizzes is completely broken."
"Some of the courses listed were not included in the lead up to the capstone."
Learners encountered unfamiliar concepts.
"It seems to be out of sync with the previous courses in the specialization by referring to courses with different titles and concepts that were not covered."
"the assignments point to some principles that aren't directly mentioned in the earlier courses."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Innovation: From Creativity to Entrepreneurship Capstone with these activities:
Review basic principles of marketing
Revisit the foundational concepts of marketing to strengthen understanding of the course content
Show steps
  • Read textbook chapters
  • Take practice quizzes
  • Review lecture notes
Follow online tutorials on data analysis tools
Enhance practical skills by completing guided tutorials on essential data analysis tools, such as SQL and Python
Browse courses on Data Analysis Tools
Show steps
  • Identify relevant tutorials
  • Follow step-by-step instructions
  • Complete practice exercises
Participate in weekly discussion forums
Engage in online discussions with classmates to exchange ideas, ask questions, and collaborate on assignments
Show steps
  • Read assigned readings
  • Post thoughtful questions
  • Respond to peers' posts
  • Summarize key points
Four other activities
Expand to see all activities and additional details
Show all seven activities
Design a website for a small business
Create a fully functional website for a small business, considering user experience and search engine optimization
Browse courses on Web Design
Show steps
  • Gather requirements and define scope
  • Plan site structure and navigation
  • Design and develop website
  • Test and deploy website
Solve marketing case studies
Apply marketing concepts to real-world scenarios by analyzing and solving case studies
Browse courses on Marketing Case Studies
Show steps
  • Read and analyze case study
  • Identify key marketing issues
  • Develop and evaluate potential solutions
  • Present findings and recommendations
Create a social media marketing plan
Develop a detailed plan to create a successful social media presence for a new or existing business
Browse courses on Social Media Marketing
Show steps
  • Identify target audience
  • Research current social media trends
  • Determine content strategy
  • Create a content calendar
  • Track and analyze results
Compile a list of industry-specific resources
Gather and organize a collection of relevant articles, websites, and tools for future reference
Show steps
  • Identify relevant topics
  • Search for and collect resources
  • Organize and categorize resources
  • Share resources with classmates

Career center

Learners who complete Innovation: From Creativity to Entrepreneurship Capstone will develop knowledge and skills that may be useful to these careers:
Entrepreneur
Entrepreneurs create new businesses or products. Innovation: From Creativity to Entrepreneurship Capstone is directly related to the work that Entrepreneurs do. The course gives insight to building and sustaining innovative organizations, which is a vast learning area for those pursuing Entrepreneurship.
Product Manager
Product Managers are responsible for the development and marketing of a product. Innovation: From Creativity to Entrepreneurship Capstone may be useful for those pursuing a career in Product Management as the course will provide insight to creating and sustaining innovative products.
Marketing Manager
Marketing Managers develop and execute marketing campaigns. Innovation: From Creativity to Entrepreneurship Capstone may be useful for those pursuing a career in Marketing Management, as the curriculum will help them understand innovative ways to reach and engage customers.
Systems Analyst
Systems Analysts analyze and design computer systems. Innovation: From Creativity to Entrepreneurship Capstone may be useful for those pursuing a career in Systems Analysis as the course will provide insight to innovative ways to design and implement computer systems.
Consultant
Consultants work with companies or individuals to identify and solve problems. The Innovation: From Creativity to Entrepreneurship Capstone course introduces concepts of how to build and sustain innovative organizations. This knowledge can be valuable for Consultants throughout the problem-solving process.
Software Engineer
Software Engineers apply engineering principles to the design, development, and maintenance of software. Innovation: From Creativity to Entrepreneurship Capstone may be useful for those pursuing a career in Software Engineering as the course will provide insight to innovative ways to design and develop software.
Project Manager
Project Managers plan, execute, and close projects. The Innovation: From Creativity to Entrepreneurship Capstone course may be useful for those pursuing a career in Project Management as the course will provide insight to innovative ways to manage projects.
Data Analyst
Data Analysts use data to identify patterns and insights. They communicate their findings to assist organizations in making informed decisions. This Innovation: From Creativity to Entrepreneurship Capstone course will help Data Analysts build a foundation in design thinking and innovation. This is a useful skill when working with complex datasets.
Information Systems Manager
Information Systems Managers oversee an organization's information systems, which includes planning, implementing, and maintaining computer systems. The Innovation: From Creativity to Entrepreneurship Capstone course can provide insight into innovative ways to use technology and manage information systems.
Event Planner
Event Planners organize and coordinate events. The process often involves identifying a concept, coordinating logistics, and implementing the plan. The Innovation: From Creativity to Entrepreneurship Capstone course may be useful to Event Planners, as the course gives insight to how to transform creative ideas into an executable plan.
Sales Manager
Sales Managers oversee and manage sales teams. The Innovation: From Creativity to Entrepreneurship Capstone course may be useful for those pursuing a career in Sales Management as the course will provide insight to innovative ways to sell products and services.
Financial Analyst
Financial Analysts evaluate and forecast various types of investments and make buy, sell, or hold recommendations. Innovation: From Creativity to Entrepreneurship Capstone may be useful in understanding the financial implications of innovative projects.
Technical Writer
Technical Writers create and edit technical documentation, such as user manuals and white papers. Innovation: From Creativity to Entrepreneurship Capstone may be useful for those pursuing a career in Technical Writing as the course may provide insight to innovative ways to create and edit technical documentation.
Business Analyst
Business Analysts study an organization's structure, practices, and data. The information is used to enhance overall performance. Innovation: From Creativity to Entrepreneurship Capstone may be useful to those who aspire to be Business Analysts, as the curriculum will give insight to building and sustaining innovative organizations.
Human Resources Manager
Human Resources Managers oversee all aspects of human resources, including recruiting, hiring, training, and employee relations. Innovation: From Creativity to Entrepreneurship Capstone may be useful for those pursuing a career in this role to understand innovative ways to improve employee engagement and productivity.

Reading list

We've selected 13 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Innovation: From Creativity to Entrepreneurship Capstone.
Explores the reasons why established companies often fail to innovate and discusses strategies for overcoming these challenges.

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