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Creating a Competitive Advantage with Value Chain Analysis
Omodiaogbe Samuel
Omodiaogbe Samuel
By the end of this guided project, you will be able to use the value chain analysis to create a competitive advantage for your company. Value chain analysis provides a structured approach of assessing where a company true value creation resides. The model is...
Read more
By the end of this guided project, you will be able to use the value chain analysis to create a competitive advantage for your company. Value chain analysis provides a structured approach of assessing where a company true value creation resides. The model is...
Read more
By the end of this guided project, you will be able to use the value chain analysis to create a competitive advantage for your company. Value chain analysis provides a structured approach of assessing where a company true value creation resides. The model is categorized into nine interrelated activities comprising of the primary and the secondary activities. Essentially, competitive advantage can be achieved through cost leadership or differentiation strategies. However, competitive advantage does not emerge by looking at a firm as a whole. It stems from the many discrete activities a firm performs in designing, producing, marketing, delivering, and supporting its product or service
For us to practically demonstrate how to use the value chain analysis to make strategic decisions, we will use a spreadsheet to analyze a Fast-Food company as a case study. Example of the case study would empower you to apply the model to your company or any other company of your choice. The project is for business leaders and entrepreneurs who want develop a systematic approach of analyzing their operations. Also, for strategist who are interested in helping companies to make informed strategic decisions. At the end of the project, you will be able to use the model to identify your cost drivers and device a strategy to optimize your operations for competitiveness
Register for this course and see more details by visiting:
OpenCourser.com/course/ei3b7l/creating
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Suitable for entrepreneurs who need structured approach for operations analysis
Demonstrates how to identify cost drivers and optimize operations for competitiveness
Relevant for strategists who help companies make data-driven strategic decisions
Instructors are experienced in the field
Uses case study to illustrate practical application
Teaches value chain analysis for competitive advantage
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Creating a Competitive Advantage with Value Chain Analysis.
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Career center
Learners who complete Creating a Competitive Advantage with Value Chain Analysis will develop knowledge and skills
that may be useful to these careers:
Business Analyst
Business Analyst
A Business Analyst is responsible for understanding the business needs of an organization and translating them into technical requirements. This course provides a foundation in value chain analysis, which is a tool that can be used to identify and analyze the key activities that create value for a company. Business Analysts can use this knowledge to help organizations improve their operations and make better decisions.
Corporate Strategy Manager
Corporate Strategy Manager
Corporate Strategy Managers are responsible for developing and implementing corporate strategies. This course provides a framework for analyzing a company's value chain and identifying potential opportunities and threats. Corporate Strategy Managers can use this knowledge to develop and implement strategies that will achieve the company's goals.
Strategy Consultant
Strategy Consultant
Strategy Consultants advise businesses on how to develop and implement strategies that will create a competitive advantage. This course provides a framework for analyzing a company's value chain and identifying potential opportunities and threats. Strategy Consultants can use this knowledge to help businesses develop and implement strategies that will achieve their goals.
Consultant
Consultant
Consultants advise businesses on how to improve their performance. This course provides a framework for analyzing a company's value chain and identifying areas for improvement. Consultants can use this knowledge to help businesses develop and implement strategies that will create a competitive advantage.
Operations Manager
Operations Manager
Operations Managers are responsible for overseeing the day-to-day operations of a business. This course provides a framework for analyzing a company's value chain and identifying areas for improvement. Operations Managers can use this knowledge to improve the efficiency and effectiveness of their operations.
Financial Analyst
Financial Analyst
Financial Analysts use financial data to evaluate the performance of companies and make investment recommendations. This course provides a foundation in value chain analysis, which can be used to identify the key drivers of a company's financial performance. Financial Analysts can use this knowledge to make better investment decisions.
Supply Chain Manager
Supply Chain Manager
Supply Chain Managers are responsible for managing the flow of goods and services from suppliers to customers. This course provides a framework for analyzing a company's value chain and identifying potential inefficiencies and opportunities for improvement. Supply Chain Managers can use this knowledge to improve the efficiency and effectiveness of their supply chains.
Sales Manager
Sales Manager
Sales Managers are responsible for leading and managing sales teams. This course provides a framework for analyzing a company's value chain and identifying the key activities that create value for customers. Sales Managers can use this knowledge to develop and implement sales strategies that will increase revenue.
Innovation Manager
Innovation Manager
Innovation Managers are responsible for leading and managing innovation initiatives. This course provides a framework for analyzing a company's value chain and identifying potential opportunities for innovation. Innovation Managers can use this knowledge to develop and implement strategies that will lead to new products and services.
Product Manager
Product Manager
Product Managers are responsible for developing and managing products. This course provides a framework for analyzing a company's value chain and identifying the key activities that create value for customers. Product Managers can use this knowledge to develop and manage products that meet the needs of customers.
Business Development Manager
Business Development Manager
Business Development Managers are responsible for identifying and developing new business opportunities. This course provides a framework for analyzing a company's value chain and identifying potential opportunities for growth. Business Development Managers can use this knowledge to develop and implement strategies that will increase revenue.
Project Manager
Project Manager
Project Managers are responsible for planning and executing projects. This course provides a framework for analyzing a project's value chain and identifying potential risks and opportunities. Project Managers can use this knowledge to plan and execute projects more effectively.
Marketing Manager
Marketing Manager
Marketing Managers are responsible for developing and implementing marketing campaigns. This course provides a foundation in value chain analysis, which can be used to identify the key activities that create value for customers. Marketing Managers can use this knowledge to develop more effective marketing campaigns.
Investment Banker
Investment Banker
Investment Bankers advise companies on mergers and acquisitions and other financial transactions. This course provides a framework for analyzing a company's value chain and identifying potential targets for acquisition. Investment Bankers can use this knowledge to help companies make better decisions about mergers and acquisitions.
Venture Capitalist
Venture Capitalist
Venture Capitalists invest in early-stage companies with the potential for high growth. This course provides a framework for analyzing a company's value chain and identifying potential opportunities for investment. Venture Capitalists can use this knowledge to make better investment decisions.
For more career information including salaries, visit:
OpenCourser.com/course/ei3b7l/creating
Reading list
We've selected 18 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Creating a Competitive Advantage with Value Chain Analysis.
Classic work on value chain analysis and provides a comprehensive overview of the concept. It is helpful in providing background knowledge and can serve as a useful reference tool.
Builds upon the concepts of value chain analysis and introduces the concept of dynamic capabilities, which are essential for sustained competitive advantage in today's rapidly changing business environment.
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This groundbreaking book challenges traditional approaches to competition and provides a framework for creating uncontested market space. It must-read for entrepreneurs and business leaders who want to break away from the pack and achieve sustained success.
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Provides a framework for analyzing industries and competitors. It is helpful in understanding the competitive landscape and developing strategies for competitive advantage.
Offers a different perspective on value chain analysis and emphasizes the importance of customer value. It is helpful in broadening the understanding of value chain analysis and developing customer-centric strategies.
This classic work provides a framework for understanding why large, successful companies often fail to innovate and are disrupted by smaller, more nimble competitors. It valuable read for business leaders who want to avoid the innovator's dilemma and stay ahead of the curve.
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Provides a simple and effective framework for evaluating the quality of a strategy. It valuable tool for business leaders who want to develop and implement winning strategies.
This practical guide provides a step-by-step process for building and validating a successful business idea. It valuable resource for entrepreneurs who want to reduce risk and increase their chances of success.
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This practical guide provides a step-by-step process for acquiring customers and building a successful business. It valuable resource for entrepreneurs who want to get their business off the ground and achieve traction.
Provides a practical guide to value chain analysis for senior managers. It is helpful in understanding the strategic implications of value chain analysis and developing strategies for growth and profitability.
This candid and insightful book provides a behind-the-scenes look at the challenges and rewards of building a successful business. It valuable read for entrepreneurs who want to learn from the experiences of others and avoid common pitfalls.
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This provocative and thought-provoking book challenges conventional wisdom about startups and provides a framework for building a successful company from scratch. It valuable read for entrepreneurs who want to think differently and achieve extraordinary results.
Provides a comprehensive overview of the challenges and pitfalls that startups face. It valuable resource for entrepreneurs who want to avoid common mistakes and increase their chances of success.
This classic work provides a framework for understanding the challenges of selling technology products to mainstream customers. It valuable resource for marketers and business leaders who want to successfully cross the chasm.
This groundbreaking book provides a framework for understanding and profiting from disruptive innovation. It valuable read for business leaders who want to stay ahead of the curve and create truly innovative products and services.
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Provides a tool for strategic management. It is helpful in understanding the role of value chain analysis in developing strategies for growth and profitability.
This fable provides a simple and effective framework for understanding and overcoming the challenges of teamwork. It valuable read for business leaders who want to build high-performing teams.
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This classic work provides a framework for understanding the factors that distinguish great companies from good companies. It valuable read for business leaders who want to achieve sustained success.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/ei3b7l/creating
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Time
2 hours
Via
Coursera
Institution
Coursera Project Network
Instructor
Omodiaogbe Samuel
Good to know
Suitable for entrepreneurs who need structured approach for operations analysis
Demonstrates how to identify cost drivers and optimize operations for competitiveness
Relevant for strategists who help companies make data-driven strategic decisions
Instructors are experienced in the field
Uses case study to illustrate practical application
Teaches value chain analysis for competitive advantage
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