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Barry McCarthy

The Capstone project is the culmination of the International Business Essentials specialisation, and brings together knowledge gained in the previous courses and applies this to a real-world scenario. Throughout the Capstone, you’ll be taught new skills, and will use the knowledge you have gained throughout the Specialisation to develop a business plan.

This course forms part of a specialisation from the University of London designed to help you develop and build the essential business, academic, and cultural skills necessary to succeed in international business, or in further study.

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The Capstone project is the culmination of the International Business Essentials specialisation, and brings together knowledge gained in the previous courses and applies this to a real-world scenario. Throughout the Capstone, you’ll be taught new skills, and will use the knowledge you have gained throughout the Specialisation to develop a business plan.

This course forms part of a specialisation from the University of London designed to help you develop and build the essential business, academic, and cultural skills necessary to succeed in international business, or in further study.

If completed successfully, your certificate from this specialisation can also be used as part of the application process for the University of London Global MBA programme, particularly for early career applicants. If you would like more information about the Global MBA, please visit https://mba.london.ac.uk/.

This course is endorsed by CMI

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What's inside

Syllabus

The Business Plan
This week will focus on the business plan itself, including its formulation, implementation, and control.
Development of the Financial Statements for Business Planning
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This week will include concepts such as the income statement, the balance sheet, and the cash flow statement.
Internal Information for Business Planning
This week will investigate the internal information needed for business planning, including costs, break-even analysis, and pricing.
Having A Customer Focus
This week will look at the importance of having a customer focus, such as identifying the customer, consumer behaviour, and market segmentation.
Organisational Structure
Week five will cover managing performance, including ratios, variance analysis, and non-financial factors.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
This course prepares students with essential skills for success in the business industry or in further study in business
Forms part of a specialization endorsed by CMI, providing a recognized qualification
Provides practical application of knowledge through the development of a business plan
Covers aspects of business planning, including financial statements, internal information, customer focus, and organizational structure
Teaches core business concepts such as business plans, financial statements, internal information, customer focus, and organizational structure
Taught by instructors from the University of London, known for their expertise in international business

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Reviews summary

Valuable capstone course

Learners say International Business Capstone is an excellent, informative, and valuable course. Students highly recommend it for its engaging assignments and great business lessons. However, one student mentions that Quantitative Foundations for International Business, a course required for the specialization, is too basic and doesn't add much substance to the learning experience.
Students enjoy the assignments
"constructive"
Knowledgeable and experienced instructors
"Mr. McCarthy has a good command of the subject."
Students learn valuable business lessons
"You will gradually learn how to create business plans in detail."
"Great Professor."
Many positive reviews
"Excellent course!"
"I highly recommend this course."
"Great business lessons."
One student mentions the Quantitative Foundations for International Business course is too basic
"Quantitative Foundations for International Business doesn't add substance to business learning."
"It's way TOO basic and general knowledge topic."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in International Business Capstone with these activities:
Read "International Business" by Charles W.L. Hill
Gain a comprehensive understanding of the theories, practices, and challenges involved in international business from a leading textbook in the field.
Show steps
  • Read the assigned chapters and make notes on key concepts.
  • Summarize the main arguments and supporting evidence presented in the book.
  • Identify areas where the book has helped you to develop a deeper understanding of international business.
Compile a glossary of key terms in international business
Enhance your understanding of the specialized vocabulary used in international business by creating a comprehensive glossary of key terms.
Show steps
  • Start by reviewing course materials, textbooks, and online resources to identify key terms.
  • Define each term concisely and accurately, providing examples where possible.
  • Organize your glossary alphabetically or by topic for easy reference.
Draft a business plan
Solidify your understanding of the different elements of a comprehensive business plan, such as financial statements, customer needs, and organizational structure.
Browse courses on Business Plan
Show steps
  • Determine the purpose and goals of your business plan.
  • Analyze the market and identify your target audience.
  • Develop marketing and sales strategies.
  • Outline operational plans and strategies.
  • Project financial performance and develop financial plans.
Six other activities
Expand to see all activities and additional details
Show all nine activities
Complete practice exercises on financial statement analysis
Enhance your numerical and analytical skills by working through practice exercises on financial statement analysis, a crucial aspect of international business planning.
Show steps
  • Identify a set of practice exercises that cover different aspects of financial statement analysis.
  • Solve the exercises and compare your answers to provided solutions.
  • Review the solutions and identify areas where you need to improve.
Form a study group with classmates to discuss course material
Enhance your understanding of the course material by discussing it with peers, fostering collaboration and knowledge exchange.
Show steps
  • Identify a group of classmates who are interested in forming a study group.
  • Set regular meeting times and decide on a format for your discussions.
  • Take turns leading discussions and presenting your perspectives on key concepts.
Develop a presentation on a specific aspect of international business
Enhance your communication and presentation skills while deepening your understanding of a particular topic in international business.
Show steps
  • Select a specific topic related to international business that interests you.
  • Research and gather relevant information from credible sources.
  • Organize your material into a logical and engaging presentation.
  • Practice delivering your presentation to receive feedback and improve your delivery.
Develop a business model canvas for a hypothetical international business venture
Gain a practical understanding of business model development by creating a business model canvas for a hypothetical international business venture, considering key elements such as value proposition, customer segments, and revenue streams.
Browse courses on Business Plan
Show steps
  • Identify a hypothetical business idea and define the problem it solves.
  • Fill out each section of the business model canvas, outlining the key components of your business.
  • Present your business model canvas to classmates or a mentor for feedback.
Review case studies of successful international businesses
Enhance your appreciation of the complexities and rewards of operating in international markets by learning from the experiences of others.
Browse courses on Customer Focus
Show steps
  • Identify a range of case studies representing different industries and regions.
  • Analyze the challenges and opportunities faced by each business.
  • Extract key lessons and best practices that can be applied to your own business ventures.
Reach out to professionals in the field of international business for guidance
Gain valuable insights and advice by connecting with professionals in the field, expanding your network and enhancing your career prospects.
Show steps
  • Identify professionals in your field of interest through networking events, alumni directories, or online platforms like LinkedIn.
  • Craft a professional email or message requesting their guidance and support.
  • Prepare questions and talking points for your interactions with mentors.

Career center

Learners who complete International Business Capstone will develop knowledge and skills that may be useful to these careers:
Business Development Manager
The Business Development Manager is in charge of business and revenue growth. They will have to put together a business plan, identify new business opportunities and to present proposals to customers. This role requires knowledge of business planning and customer focus. Taking this course on International Business Capstone will prepare you for the responsibilities of a Business Development Manager role by teaching you the skills needed to put together a business plan, identify what customers want and perform variance analysis.
Business Analyst
A Business Analyst is responsible for identifying business needs and determining solutions to business problems. This course on International Business Capstone can be very helpful to someone in this role because it teaches the skills needed to write business plans, perform variance analysis, and develop financial statements.
Financial Analyst
A Financial Analyst is responsible for analyzing and interpreting financial data. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to financial statement preparation.
Management Consultant
A Management Consultant is responsible for providing advice to businesses on how to improve their operations. This course on International Business Capstone may be useful to someone in this role because it provides an overview of business planning and financial statement preparation.
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing campaigns. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to customer focus and market segmentation.
Product Manager
A Product Manager is responsible for developing and managing products. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to business planning and customer focus.
Project Manager
A Project Manager is responsible for planning and executing projects. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to business planning and project management.
Sales Manager
A Sales Manager is responsible for managing a sales team and developing sales strategies. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to business planning and customer focus.
Strategy Consultant
A Strategy Consultant is responsible for providing advice to businesses on how to develop and implement strategies. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to business planning and financial statement preparation.
Supply Chain Manager
A Supply Chain Manager is responsible for managing the flow of goods and services from suppliers to customers. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to business planning and financial statement preparation.
Operations Manager
An Operations Manager is responsible for managing the day-to-day operations of a business. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to business planning and financial statement preparation.
Data Analyst
A Data Analyst is responsible for collecting, analyzing, and interpreting data. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to financial statement preparation.
Market Research Analyst
A Market Research Analyst is responsible for conducting market research and analyzing data to identify trends and opportunities. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to customer focus and market segmentation.
Accountant
An Accountant is responsible for preparing and maintaining financial statements. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to financial statement preparation.
Financial Planner
A Financial Planner is responsible for providing financial advice to individuals and businesses. This course on International Business Capstone may be useful to someone in this role because it provides an introduction to financial statement preparation.

Reading list

We've selected nine books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in International Business Capstone.
Provides a strategic perspective on international business, covering topics such as market entry, global competition, and cross-cultural management. It would be a valuable reference for students taking the International Business Capstone course.
Provides a comprehensive overview of international business law and regulation, covering topics such as contracts, intellectual property, and taxation. It would be a valuable reference for students taking the International Business Capstone course.
Provides a theoretical framework for understanding the multinational corporation, covering topics such as foreign direct investment, technology transfer, and global value chains. It would be a valuable reference for students taking the International Business Capstone course.
Provides a strategic perspective on globalization, covering topics such as the global economy, global competition, and cross-cultural management. It would be a valuable reference for students taking the International Business Capstone course.
Provides a comprehensive overview of international business, covering topics such as the global economy, international trade and investment, and managing multinational corporations. It would be a valuable reference for students taking the International Business Capstone course.
Provides a concise overview of global business, covering topics such as the global economy, international trade and investment, and managing multinational corporations. It would be a valuable reference for students taking the International Business Capstone course.
Provides a European perspective on international business, covering topics such as the global economy, international trade and investment, and managing multinational corporations. It would be a valuable reference for students taking the International Business Capstone course.
Provides a concise overview of international business, covering topics such as the global economy, international trade and investment, and managing multinational corporations. It would be a valuable reference for students taking the International Business Capstone course.

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