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Angelo Paolillo
In this 1-hour long project-based course, you will learn how to create a Google Ads Display Campaign by setting up Google Ads, creating a strategy and goals, defining the targeting options by content and audience, creating responsive display ads. Note: This...
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In this 1-hour long project-based course, you will learn how to create a Google Ads Display Campaign by setting up Google Ads, creating a strategy and goals, defining the targeting options by content and audience, creating responsive display ads. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
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Designed for beginners seeking a practical introduction to Google Ads Display Campaign
Taught by Angelo Paolillo, an experienced instructor in digital marketing
Provides hands-on experience through a project-based approach
Focuses on essential skills for creating effective display ads
Course duration is optimal for a quick introduction to the topic
Instructor's experience ensures up-to-date and industry-relevant content

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Reviews summary

Google ads display campaign creation

This one-hour long project-based course provides a helpful walkthrough of how to create a Google Ads Display Campaign, including setting up Google Ads, creating a strategy and goals, defining targeting options by content and audience, and creating responsive display ads. It's particularly beneficial for beginners who are new to Google Ads. While some users have reported technical difficulties, the majority of learners found the course to be a valuable learning experience.
Helpful for beginners
"Good for a complete beginner who wants to learn about google ads."
Clear and easy-to-follow instructions
"Compare to other guided project, this one provides all needed resources and explains every step as you go along with the instructor."
Practical, hands-on experience
"Love the hands on step by step"
"It was easy to learn and follow up together with the instructor and also practice the skills."
Some users reported technical difficulties
"not working."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Create a Google Ads Display Campaign with these activities:
Write a blog post about Google Ads Display Campaigns
This assignment will help you to synthesize your learning and share your knowledge with others.
Browse courses on Google Ads
Show steps
  • Choose a topic related to Google Ads Display Campaigns
  • Do some research on your topic
  • Write your blog post
  • Proofread your blog post
  • Publish your blog post
Show all one activities

Career center

Learners who complete Create a Google Ads Display Campaign will develop knowledge and skills that may be useful to these careers:
Marketing Manager
A Marketing Manager is responsible for planning, developing, and executing marketing campaigns. This course will help you build a foundation in Google Ads Display Campaign, which is a key tool for reaching your target audience online. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Digital Marketer
A Digital Marketer is responsible for developing and executing marketing campaigns across a variety of digital channels. This course will help you build a foundation in Google Ads Display Campaign, which is a key tool for reaching your target audience online. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Digital Advertising Manager
A Digital Advertising Manager is responsible for planning, executing, and managing digital advertising campaigns. This course will help you build a foundation in Google Ads Display Campaign, which is a powerful tool for reaching your target audience online. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Market Researcher
A Market Researcher is responsible for conducting market research to identify opportunities and trends. This course will help you build a foundation in Google Ads Display Campaign, which can be used to gather data on consumer behavior. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Social Media Manager
A Social Media Manager is responsible for developing and executing social media campaigns. This course will help you build a foundation in Google Ads Display Campaign, which can be used to complement social media campaigns. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Brand Manager
A Brand Manager is responsible for developing and managing a brand's identity. This course will help you build a foundation in Google Ads Display Campaign, which can be used to build brand awareness and promote products and services. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Content Marketing Manager
A Content Marketing Manager is responsible for developing and executing content marketing campaigns. This course will help you build a foundation in Google Ads Display Campaign, which can be used to promote content to a wider audience. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Search Engine Optimization (SEO) Specialist
A Search Engine Optimization (SEO) Specialist is responsible for optimizing websites for search engines. This course will help you build a foundation in Google Ads Display Campaign, which can be used to complement SEO efforts. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Email Marketing Manager
An Email Marketing Manager is responsible for developing and executing email marketing campaigns. This course will help you build a foundation in Google Ads Display Campaign, which can be used to complement email marketing campaigns. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Account Executive
An Account Executive is responsible for managing client relationships and generating new business. This course will help you build a foundation in Google Ads Display Campaign, which is a key tool for managing client accounts. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Advertising Account Manager
An Advertising Account Manager is responsible for managing client relationships and ensuring that their advertising campaigns are successful. This course will help you build a foundation in Google Ads Display Campaign, which is a key tool for managing client campaigns. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Web Analytics Analyst
A Web Analytics Analyst is responsible for analyzing website traffic data. This course will help you build a foundation in Google Ads Display Campaign, which can be used to track the performance of online advertising campaigns. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Public Relations (PR) Manager
A Public Relations (PR) Manager is responsible for managing a company's public image. This course will help you build a foundation in Google Ads Display Campaign, which can be used to promote company news and events. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Sales Manager
A Sales Manager is responsible for managing a team of sales representatives and generating revenue. This course will help you build a foundation in Google Ads Display Campaign, which is a key tool for managing sales teams. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.
Data Analyst
A Data Analyst is responsible for collecting, analyzing, and interpreting data. This course will help you build a foundation in Google Ads Display Campaign, which can be used to analyze the performance of online advertising campaigns. You will learn how to create a strategy and goals, define the targeting options by content and audience, and create responsive display ads.

Reading list

We've selected 14 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Create a Google Ads Display Campaign.
Comprehensive guide to digital marketing, including display advertising. It's a valuable resource for anyone who wants to learn more about digital marketing.
Detailed guide to creating and managing Google AdWords display campaigns. It covers everything from setting up your campaign to targeting your audience and tracking your results. It valuable resource for anyone who wants to learn more about display advertising.
Comprehensive guide to the art of display advertising. It covers a variety of topics, including targeting your audience, creating effective ads, and tracking your results. It valuable resource for anyone who wants to learn more about display advertising.
Provides a practical guide to online advertising, including display advertising. It's a valuable resource for anyone who wants to learn more about online advertising.
Provides a comprehensive guide to social media marketing. It's a valuable resource for anyone who wants to learn more about social media marketing and how it can help their business.
Provides a strategic guide to social media marketing for businesses. It's a valuable resource for anyone who wants to learn more about how to use social media to grow their business.
Comprehensive guide to display advertising. It covers a variety of topics, including targeting your audience, creating effective ads, and tracking your results. It valuable resource for anyone who wants to learn more about display advertising.
Provides a comprehensive overview of digital marketing, including display advertising. It's a great resource for beginners who want to learn the basics of digital marketing.
Provides a comprehensive guide to measuring the return on investment (ROI) of social media marketing. It's a valuable resource for anyone who wants to learn more about how to measure the impact of their social media marketing campaigns.
Provides a beginner's guide to email marketing. It's a valuable resource for anyone who wants to learn more about email marketing and how it can help their business.
Provides a beginner's guide to social media marketing. It's a valuable resource for anyone who wants to learn more about social media marketing and how it can help their business.
Collection of best practices for Google AdWords display advertising. It covers a variety of topics, including targeting your audience, creating effective ads, and tracking your results. It valuable resource for anyone who wants to learn more about display advertising.
Beginner's guide to display advertising. It covers the basics of display advertising and valuable resource for anyone who wants to learn more about this topic.

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